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Electronic complaints : an empirical study on British English and German complaints on eBay / / Marja E. Meinl



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Autore: Meinl Marja E Visualizza persona
Titolo: Electronic complaints : an empirical study on British English and German complaints on eBay / / Marja E. Meinl Visualizza cluster
Pubblicazione: Berlin : , : Frank & Timme, , [2014]
©2014
Descrizione fisica: 1 online resource (330 p.)
Disciplina: 381/.142
Soggetto topico: Internet auctions
Internet auctions - Great Britain
Electronic commerce - Management
Internet auctions - Germany
Note generali: Description based upon print version of record.
Nota di bibliografia: Includes bibliographical references.
Nota di contenuto: Table of Contents; Acknowledgements; List of abbreviations; List of tables; List of figures; Chapter 1: Introduction; Chapter 2: Complaining within cross-cultural pragmatics; Chapter 3: Computer-mediated communication (CMC); Chapter 4: The methodology of the present study; Chapter 5: Data analysis; Chapter 6: Results; Chapter 7: Discussion; Chapter 8: Implications and outlook; References; Appendix
Sommario/riassunto: The interest in computer-mediated communication (CMC) has vastly risen over the recent years. Nevertheless, crosscultural differences in CMC have received little attention so far, especially with regard to complaining behaviour. This book therefore contributes to this still unexplored research area by comparing British English and German complaints in CMC, precisely on eBay. The empirical study statistically analyses online complaints taken from the feedback forum of this online auction house and shows both similarities and differences in the way speakers of the two cultures formulate their on
Titolo autorizzato: Electronic complaints  Visualizza cluster
ISBN: 3-7329-9959-9
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910827859303321
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Serie: Kulturen - Kommunikation - Kontakte ; ; Bd. 18.