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Autore: | Edson John <1966-> |
Titolo: | Design like Apple : Seven principles for creating insanely great products, services, and experiences / / John Edson |
Pubblicazione: | Hoboken, N.J., : Wiley, 2012 |
Edizione: | 1st edition |
Descrizione fisica: | 1 online resource (210 p.) |
Disciplina: | 658.5/752 |
Soggetto topico: | Product design |
Customer services | |
Marketing | |
Classificazione: | BUS000000 |
Note generali: | Includes index. |
Nota di bibliografia: | Includes bibliographical references and index. |
Nota di contenuto: | Design Like Apple; Contents; Introduction; Design Makes All the Difference; The Siren Song of Technology; Beauty; Ingenuity; Charisma; Summary; The Building Blocks; Design Like Apple Agenda; Design the Organization; Taste; Talent; Culture; Summary; The Building Blocks; Design Like Apple Agenda; The Product Is the Marketing; Quality; Repetition; Summary; The Building Blocks; Design Like Apple Agenda; Design Is Systems Thinking; System Design; Creating Experiences; Perpetual Platforms; Summary; The Building Blocks; Design Like Apple Agenda; Design Out Loud; Let's Get Physical |
Prototype and the ObjectPrototype and the Workspace; Crowdsourced Prototyping; Near-Life Experiences; Summary; The Building Blocks; Design Like Apple Agenda; Design Is for People; A Human Centered Ethos: Empathy; Design Research; Design for Someone, But Not for Everyone; Summary; The Building Blocks; Design Like Apple Agenda; Design with Conviction; Simply Beautiful; Create Your Own Voice; Conviction; Summary; The Building Blocks; Design Like Apple Agenda; Design Like Apple; Notes; Index | |
Sommario/riassunto: | Implement the same principles that shaped Apple's approach to design Apple sees design as a tool for creating beautiful experiences that convey a point of view down to the smallest detail--îfrom the tactile feedback of keyboard to the out-of-the-box experience of an iPhone package. And all of these capabilities are founded in a deep and rich embrace of what it means to be a designer. Design Like Apple uncovers the lessons from Apple's unique approach to product creation, manufacturing, delivery, and customer experience. Offers behind-the-scenes stories fr |
Titolo autorizzato: | Design like Apple |
ISBN: | 1-119-20352-X |
1-280-77566-1 | |
9786613686053 | |
1-118-33396-9 | |
Formato: | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione: | Inglese |
Record Nr.: | 9910810260203321 |
Lo trovi qui: | Univ. Federico II |
Opac: | Controlla la disponibilità qui |