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Autore: | Goncalves Marcus. |
Titolo: | Doing business in emerging markets : roadmap for success / / Marcus Goncalves, José Alves, and Rajabahadur V. Arcot |
Pubblicazione: | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 |
Edizione: | First edition. |
Descrizione fisica: | 1 online resource (168 p.) |
Disciplina: | 658.049 |
Soggetto topico: | International business enterprises |
International trade | |
Soggetto geografico: | Developing countries Economic conditions |
Soggetto genere / forma: | Electronic books. |
Soggetto non controllato: | emerging markets |
FCPA | |
global corruption | |
global crime | |
international business | |
international marketing research | |
Persona (resp. second.): | AlvesJosé |
ArcotRajabahadur V. | |
Note generali: | Part of: 2014 digital library. |
Nota di bibliografia: | Includes bibliographical references (pages 131-147) and index. |
Nota di contenuto: | 1. Entering an emerging market -- 2. The importance of market research and business intelligence -- 3. Coping with political and economic risks -- 4. FCPA: dealing with corruption and crime -- 5. Coping with the global and emerging market crisis -- About the authors -- Advance quotes for doing business in emerging markets -- Notes -- References -- Index. |
Sommario/riassunto: | Reflects the challenges and opportunities facing international businesses and professionals when operating in emerging markets, particularly in the wake of the financial crisis of 2008. This book is filled with valuable information and real-world facts and examples from across the globe. It covers all the key topics on conducting business in emerging markets, addressing important aspects of entering a new market, as well as post-entry issues and strategies, such as dealing with corruption, the application of the United States Foreign Corrupt Practice Act (FCPA), international market research and more, demonstrating how the emerging market context challenges traditional international business theories and even best practices. Marcus Goncalves, Fall 2014. |
Titolo autorizzato: | Doing business in emerging markets |
ISBN: | 1-63157-018-8 |
Formato: | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione: | Inglese |
Record Nr.: | 9910460350203321 |
Lo trovi qui: | Univ. Federico II |
Opac: | Controlla la disponibilità qui |