Vai al contenuto principale della pagina
Autore: |
Tallon Carol
![]() |
Titolo: |
Competitive intelligence : the key to strategic advantage : a guide for small business owners / / Carol Tallon
![]() |
Pubblicazione: | Cork, Ireland : , : NuBooks, , 2011 |
©2011 | |
Descrizione fisica: | 1 online resource (42 p.) |
Disciplina: | 658.472 |
Soggetto topico: | Business intelligence |
Competition | |
Note generali: | Description based upon print version of record. |
Nota di contenuto: | 1: INTRODUCTION; 2: COMPETITIVE INTELLIGENCE; 3: COMPETITORS; 4: INFORMATION; 5: COMPETITIVE ADVANTAGE; 6: LEARN WHAT WORKS; 7: MANAGING COMPETITIVE INTELLIGENCE; 8: PROTECTING YOUR OWN INFORMATION; ABOUT THE AUTHOR; ABOUT OAK TREE PRESS |
Sommario/riassunto: | Competitive Intelligence is the process of researching, analysing and, most importantly, using intelligent data from any available information sources with the aim of out-performing competitors through a sustainable competitive advantage. The NuBook is a practical guide for small business owner/managers. |
Titolo autorizzato: | Competitive intelligence ![]() |
ISBN: | 1-84621-093-3 |
Formato: | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione: | Inglese |
Record Nr.: | 9910149171503321 |
Lo trovi qui: | Univ. Federico II |
Opac: | Controlla la disponibilità qui |