Catching up with the competition [[electronic resource] ] : trade opportunities and challenges for Arab countries / / Bernard Hoekman and Jamel Zarrouk, editors |
Pubbl/distr/stampa | Ann Arbor, : University of Michigan Press, c2000 |
Descrizione fisica | 1 online resource (361 p.) |
Disciplina | 382/.0917/4927 |
Altri autori (Persone) |
HoekmanBernard M. <1959->
ZarroukJamel <1950-> |
Collana | Studies in international economics |
Soggetto topico |
Competition, International
Free trade - Arab countries International trade |
Soggetto genere / forma | Electronic books. |
ISBN |
1-282-60489-9
9786612604898 0-472-02646-1 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Contents; Preface; Tables, Figures, and Boxes; Abbreviations and Acronyms; Introduction / Bernard Hoekman and Jamel Zarrouk; Part One: Where Does the Region Stand?; 1. Beyond the Year 2000: Implications of the Middle East's Recent Trade Performance / Alexander J. Yeats and Francis Ng; 2. Agricultural Trade and Rural Development in the Middle East and North Africa / Dean A. DeRosa; 3. Intra-Industry Trade of Arab Countries: An Indicator of Potential Competitiveness / Oleh Havrylyshyn and Peter Kunzel; Part Two: Quantifying the Gains from Liberalization
4. Assessing the Implications for Lebanon of Free Trade with the European Union / Will Martin5. A Free Trade Agreement between the European Union and a Representative Arab Mediterranean Country: A Quantitative Assessment / Thomas F. Rutherford, Elisabet E. Rutström, and David Tarr; 6. Rents, Red Tape, and Regionalism: Economic Effects of Deeper Integration / Bernard Hoekman and Denise Konan; Part Three: Policy Challenges; 7. Enhancing Egypt's Exports / James H. Cassing, Samiha Fawzy, Denis Gallagher, and Hanaa Kheir-El-Din; 8. Regulatory Regimes and Trade Costs / Jamel Zarrouk 9. Strengthening Intellectual Property Rights in Lebanon / Keith E. MaskusPart Four: Institutional Options; 10. The Greater Arab Free Trade Area: Limits and Possibilities / Jamel Zarrouk; 11. Benefiting from WTO Accession and Membership / Bernard Hoekman and Jayanta Roy; Contributors; References |
Record Nr. | UNINA-9910458264503321 |
Ann Arbor, : University of Michigan Press, c2000 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Catching up with the competition : trade opportunities and challenges for Arab countries / / Bernard Hoekman and Jamel Zarrouk, editors |
Pubbl/distr/stampa | Ann Arbor : , : University of Michigan Press, , c2000 |
Descrizione fisica | 1 online resource (361 p.) |
Disciplina | 382/.0917/4927 |
Altri autori (Persone) |
HoekmanBernard M. <1959->
ZarroukJamel <1950-> |
Collana | Studies in international economics |
Soggetto topico |
Competition, International
Free trade - Arab countries International trade |
ISBN |
1-282-60489-9
9786612604898 0-472-02646-1 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Contents; Preface; Tables, Figures, and Boxes; Abbreviations and Acronyms; Introduction / Bernard Hoekman and Jamel Zarrouk; Part One: Where Does the Region Stand?; 1. Beyond the Year 2000: Implications of the Middle East's Recent Trade Performance / Alexander J. Yeats and Francis Ng; 2. Agricultural Trade and Rural Development in the Middle East and North Africa / Dean A. DeRosa; 3. Intra-Industry Trade of Arab Countries: An Indicator of Potential Competitiveness / Oleh Havrylyshyn and Peter Kunzel; Part Two: Quantifying the Gains from Liberalization
4. Assessing the Implications for Lebanon of Free Trade with the European Union / Will Martin5. A Free Trade Agreement between the European Union and a Representative Arab Mediterranean Country: A Quantitative Assessment / Thomas F. Rutherford, Elisabet E. Rutström, and David Tarr; 6. Rents, Red Tape, and Regionalism: Economic Effects of Deeper Integration / Bernard Hoekman and Denise Konan; Part Three: Policy Challenges; 7. Enhancing Egypt's Exports / James H. Cassing, Samiha Fawzy, Denis Gallagher, and Hanaa Kheir-El-Din; 8. Regulatory Regimes and Trade Costs / Jamel Zarrouk 9. Strengthening Intellectual Property Rights in Lebanon / Keith E. MaskusPart Four: Institutional Options; 10. The Greater Arab Free Trade Area: Limits and Possibilities / Jamel Zarrouk; 11. Benefiting from WTO Accession and Membership / Bernard Hoekman and Jayanta Roy; Contributors; References |
Record Nr. | UNINA-9910791341203321 |
Ann Arbor : , : University of Michigan Press, , c2000 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Catching up with the competition : trade opportunities and challenges for Arab countries / / Bernard Hoekman and Jamel Zarrouk, editors |
Pubbl/distr/stampa | Ann Arbor : , : University of Michigan Press, , c2000 |
Descrizione fisica | 1 online resource (361 p.) |
Disciplina | 382/.0917/4927 |
Altri autori (Persone) |
HoekmanBernard M. <1959->
ZarroukJamel <1950-> |
Collana | Studies in international economics |
Soggetto topico |
Competition, International
Free trade - Arab countries International trade |
ISBN |
1-282-60489-9
9786612604898 0-472-02646-1 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Contents; Preface; Tables, Figures, and Boxes; Abbreviations and Acronyms; Introduction / Bernard Hoekman and Jamel Zarrouk; Part One: Where Does the Region Stand?; 1. Beyond the Year 2000: Implications of the Middle East's Recent Trade Performance / Alexander J. Yeats and Francis Ng; 2. Agricultural Trade and Rural Development in the Middle East and North Africa / Dean A. DeRosa; 3. Intra-Industry Trade of Arab Countries: An Indicator of Potential Competitiveness / Oleh Havrylyshyn and Peter Kunzel; Part Two: Quantifying the Gains from Liberalization
4. Assessing the Implications for Lebanon of Free Trade with the European Union / Will Martin5. A Free Trade Agreement between the European Union and a Representative Arab Mediterranean Country: A Quantitative Assessment / Thomas F. Rutherford, Elisabet E. Rutström, and David Tarr; 6. Rents, Red Tape, and Regionalism: Economic Effects of Deeper Integration / Bernard Hoekman and Denise Konan; Part Three: Policy Challenges; 7. Enhancing Egypt's Exports / James H. Cassing, Samiha Fawzy, Denis Gallagher, and Hanaa Kheir-El-Din; 8. Regulatory Regimes and Trade Costs / Jamel Zarrouk 9. Strengthening Intellectual Property Rights in Lebanon / Keith E. MaskusPart Four: Institutional Options; 10. The Greater Arab Free Trade Area: Limits and Possibilities / Jamel Zarrouk; 11. Benefiting from WTO Accession and Membership / Bernard Hoekman and Jayanta Roy; Contributors; References |
Record Nr. | UNINA-9910824111103321 |
Ann Arbor : , : University of Michigan Press, , c2000 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
China : : Competing in the Global Economy / / Wanda Tseng, Markus Rodlauer |
Autore | Tseng Wanda |
Pubbl/distr/stampa | Washington, D.C. : , : International Monetary Fund, , 2003 |
Descrizione fisica | 1 online resource (238 p.) |
Disciplina | 338.951 |
Altri autori (Persone) | RodlauerMarkus |
Collana | Books |
Soggetto topico |
Competition, International
Macroeconomics Banks and Banking Exports and Imports Production and Operations Management Industries: Financial Services Money and Monetary Policy Foreign Exchange Central Banks and Their Policies International Investment Long-term Capital Movements Banks Depository Institutions Micro Finance Institutions Mortgages Production Cost Capital and Total Factor Productivity Capacity Macroeconomics: Production Monetary Policy, Central Banking, and the Supply of Money and Credit: General Economic & financial crises & disasters Banking Finance Public finance & taxation Monetary economics International economics Financial crises Central banks Foreign direct investment Balance of payments Total factor productivity Nonperforming loans Financial institutions Bank credit Money Personal income National accounts Production growth Currency crises Banks and banking, Central Investments, Foreign Loans Industrial productivity Economic theory Credit |
ISBN |
1-4623-2906-3
1-4552-5162-3 1-283-53657-9 9786613849021 1-4552-7279-5 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910780751503321 |
Tseng Wanda | ||
Washington, D.C. : , : International Monetary Fund, , 2003 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
China : : Competing in the Global Economy / / Wanda Tseng, Markus Rodlauer |
Autore | Tseng Wanda |
Edizione | [1st ed.] |
Pubbl/distr/stampa | Washington, D.C. : , : International Monetary Fund, , 2003 |
Descrizione fisica | 1 online resource (238 p.) |
Disciplina | 338.951 |
Altri autori (Persone) | RodlauerMarkus |
Collana | Books |
Soggetto topico |
Competition, International
Macroeconomics Banks and Banking Exports and Imports Production and Operations Management Industries: Financial Services Money and Monetary Policy Foreign Exchange Central Banks and Their Policies International Investment Long-term Capital Movements Banks Depository Institutions Micro Finance Institutions Mortgages Production Cost Capital and Total Factor Productivity Capacity Macroeconomics: Production Monetary Policy, Central Banking, and the Supply of Money and Credit: General Economic & financial crises & disasters Banking Finance Public finance & taxation Monetary economics International economics Financial crises Central banks Foreign direct investment Balance of payments Total factor productivity Nonperforming loans Financial institutions Bank credit Money Personal income National accounts Production growth Currency crises Banks and banking, Central Investments, Foreign Loans Industrial productivity Economic theory Credit |
ISBN |
1-4623-2906-3
1-4552-5162-3 1-283-53657-9 9786613849021 1-4552-7279-5 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Intro -- Foreword -- Acknowledgments -- Contents -- 1 Introduction and Overview -- 2 How Fast Can China Grow? -- 3 Provincial Growth Dynamics -- 4 The Growth-Financial Development Nexus -- 5 Foreign Direct Investment in China: Some Lessons for Other Countries -- 6 Foreign Direct Investment and Output Growth -- 7 China and the Asian Crisis -- 8 Medium-Term Fiscal Issues -- 9 State Enterprise Reforms -- 10 Financial System Soundness and Reform -- 11 The Finances of China's Enterprise Sector -- 12 The Impact of WTO Accession -- 13 Exchange Rate Policy -- Although. |
Record Nr. | UNINA-9910815071003321 |
Tseng Wanda | ||
Washington, D.C. : , : International Monetary Fund, , 2003 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
The China factor : leveraging emerging business strategies to compete, grow, and win in the new global economy / / Amy Karam |
Autore | Karam Amy |
Edizione | [1st edition] |
Pubbl/distr/stampa | Hoboken, New Jersey : , : John Wiley & Sons, Incorporated, , [2016] |
Descrizione fisica | 1 online resource (307 pages) : color illustrations |
Disciplina | 658.8/40951 |
Soggetto topico |
Export marketing - China
Export marketing - Western countries International business enterprises - China International business enterprises - Western countries Strategic planning Competition, International |
Soggetto genere / forma | Electronic books. |
ISBN |
1-119-27424-9
1-119-27414-1 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
The China Factor -- Contents -- Foreword -- Introduction -- Where Is This Book Coming From? -- Macroeconomics and the Interdependency of Nations -- Go Global, Be Global, Know Global -- The Power of Politics in Business -- The Innovation Advantage -- This Book Is About . . . -- About You and Your Challenges -- New Territory Requires a Guide -- A New Era -- Section I: State of Affairs -- Chapter 1: The Art of War . . . and Money -- China Has Risen and Is Here to Stay -- China Has Grown into a Formidable and Undeniable Force -- Societal Shift -- A Wake-Up Call for the West -- A New Global Paradigm of Business -- Chapter 2: East and West: The Current State of Affairs -- The Western World Has Dominated with a Position of Strength -- Bedrock of Innovation -- Entrepreneurial Spirit -- Education System -- Consumerism, Brands, and Differentiation -- Access to Low-Cost Suppliers Overseas -- Attitude of Growth -- The (Perceived) Role of the East: Areas of Strength and Specialization -- Execution Expertise -- Manufacturing Expertise -- Masterful Replication -- Inherently Driven -- Chapter 3: How China Came Up the Ladder (and So Quickly) -- Factors Contributing to China's Rapid Success and Growth -- Capitalism Became Okay -- Urbanization Impacted the Way the Chinese Do Business -- China's Rise to a Manufacturing Center for the West -- Right Place, Right Time -- Wealth Accumulation through Exchange Rate Management -- Government Assistance -- Acquisition of Know-How -- Emulation of Market and Industry Leaders, Replication of Product Designs -- Liberalization of Financing -- And Then the Shift Began . . . -- Chapter 4: The West No Longer Rules -- Melding of Positions -- China Today -- The West Today: What's Wrong? -- But It's Not Game Over Yet for the West . . . -- China Still Has Some of Its Own Challenges to Overcome.
The United States and the West: Strengths and Key Differentiators -- Will China Stay, Stall, or Fall? -- The Bottom Line Is That It Doesn't Matter . . . -- Chapter 5: Introduction to the Marketing Framework for Our Analysis -- Understanding How to Position Your Market Offering -- Framework for Analysis -- Stage 1: Market Segmentation -- Stage 2: Target Market Selection -- Stage 3: Defining and Applying the New 5Ps of Marketing -- Stage 4: Positioning and the Marketing Mix -- Section II: China -- Chapter 6: How the Chinese Do Business à la the 5Ps: A Brief Summary -- Product (Solution and Innovation) -- Price (Value-Add) -- Place (Partnerships) -- Promotion (Customer Relationships and Culture) -- Politics -- Chapter 7: Market Segmentation and Target Market Selection + China's Market Penetration Approach -- Step 1: Market Segmentation -- Customer/Market Segmentation: Slice It Up! -- Developed Markets versus Emerging Markets -- Step 2: Target Market Selection -- Setting Goals: Looking at the Chinese Target Market Strategy -- OSPF (Open Shortest Path First) -- The Unsatisfied Customer = My Customer -- Customer Profiling: Knowing Your Customer -- Practice Makes Perfect -- Getting to Know Your Future Target Customer: Back to Goals -- General Barriers to Market Entry -- Chapter 8: China: Product => Solution and Innovation: It's Not Just about Product Superiority Anymore -- Product Superiority Does Not Always Win the Deal . . . -- Sometimes It's the Free Fries and Extra Ketchup, Not the Burger: The Solution Approach -- Financing -- Training/Knowledge Transfer -- Support Services and Resources -- Plagiarism Is the Sincerest Form of Flattery -- Pleasing the Customer: Always Say Yes to Customization -- Innovation -- Can China Innovate without a Free and Open Society? -- Chapter 9: China: Price => Value-Add -- Free! (Try to Beat That!). Loss-Leader Approach as Part of Market Penetration Strategy: Discounting Till Death -- Emerging Entrants Will Often Try to Win on Price First -- Price Discrimination at Factories -- A Deal Is Not a Deal -- Hidden Price Lists, Holistic Pricing -- Strategic Accounts: Must-Win Battles . . . or Buy Them -- Try-and-Buy and Pay-as-You-Grow Arrangements -- Flexible Commercial Terms -- New Business Models -- Chickens for Routers: The Barter System Is Alive and Well -- Financing: Can't Afford It? No Problem! -- Loans/Subsidies from the Chinese Government-China Development Bank -- Chapter 10: China: Place => Partnerships -- How They Sell: Selling Direct versus via Partners -- Selling Direct -- Selling with Partners -- Partnerships and Alliances: Coopetition -- Partnerships -- Local Presence -- Partnering with Customers -- Market Access Exchange -- Alliances -- Challenges -- Chapter 11: China: Promotion => Customer Relationships and Culture -- Customer Relationships -- Customer Reference Accounts Are Key -- High-Touch Customer Relationship Model -- Attaining High Customer Satisfaction -- Invest in Customers -- Influence at All Levels -- Relationships with Greater Intentions (Ulterior Motives) -- Partnerships to Aid in Market Penetration -- Communications -- Marketing and Conferences -- Associations and Standards Bodies -- Brands -- Chapter 12: China: Politics => The 5th P-The Geopolitical Dimension -- Politics: The Geopolitical Dimension -- Nationalistic Philosophy-Venturing Out with Team China -- A Partnership Approach -- Countries with Resources -- Ethics and Boundaries: Unfair Trade Practices -- Security Concerns -- Why Do You All Hate Me?! -- Actions to Appease Concerns -- Section III: The West -- Chapter 13: Recommendations for the West and Application of the 5Ps -- Recommendations for the West -- The 5Ps of Global Marketing. Chapter 14: The West: Product => Solution and Innovation: Modifying the Western Way Based on Your New Market Goals -- Product Superiority Doesn't Always Win -- One Size Does Not Fit All -- Evolve Your Offers into Solutions: Free Fries and Extra Ketchup (Remember?) -- Develop Targeted, Market-Appropriate Products -- Rapid Time-to-Market -- Product-Specific Example -- Product Development Efficiencies -- Made in the USA -- Positioning of Your Product and the Message You Send -- Compete Hard -- Chapter 15: The West: Price => Value-Add: Be Strategic, Think Scenarios -- The Discounting Game (Don't Go There-Compete on Value) -- Learn How to Position Your Premium Pricing -- Think Big Picture and Longer Term -- Defend Your Value-Add -- Sell Like a Company, Not Like a Business Unit -- Get Creative and Think Holistically Early in the Negotiation -- Price According to Customer's Propensity to Pay -- Offer Financing Options as Differentiators -- Creative Financing Models -- The World Bank Group and Other Development Bodies -- Combat Unfair Pricing -- Chapter 16: The West: Place => Partnerships -- Selling Direct versus through Partners-Know Your Customer's Preference -- Partners Are Key and So Is Your Involvement -- Engage with Channel Partners -- Educate Your Channel Partner -- Partner with Your Customer -- Form Public-Private Partnerships -- Partner with the Competition: Coopetition -- Place and Presence -- Chapter 17: The West: Promotion => Customer Relationships and Culture: Recommendations for the West -- (Really) Know Your Customer by Knowing Their Culture -- Cultural Dimensions -- Trust -- Know Your Competition -- Know Yourself -- Analyze Using the Customer Profile -- Build Relationships at All Levels -- Influence at All Organizational Levels -- Go Outside the Organization -- Help Your Customer Get to Yes More Quickly -- Be Flexible and Adapt -- Be Nice. More Than "Free Fries"-Crispy Too? Going Above and Beyond -- Articulate All That You Bring to the Table -- Always Deliver, Do Not Overcommit -- Practice High-Touch Customer Relations -- Adopt a Longer-Term View and Approach -- Invest and Commit beyond the Signing of the Purchase Order -- Example -- Embrace a Long-Term Approach and Philosophy within Your Organization -- Understand How Sales Compensation and Customer Intimacy Are Related -- Chapter 18: The West: Politics => The Geopolitical Dimension: Get Your Government Involved, Get Involved with Your Government -- Using the Corporate Government Affairs (GA) Group in Your Company -- Getting the Corporate Government Affairs (GA) Group on Board -- Creating a GA Initiative to Support Emerging Markets -- Know Your Priorities, Budgets -- Government Regulatory Barriers That Hinder Competitiveness Overseas -- The Export License Process: A Bottleneck for International Business -- Taking Action as a Company -- Escalating Challenges to Government -- The U.S. Department of Commerce (or Your Country's Equivalent) Is There to Help You -- Fair Trade Is in the Emerging Entrants' Best Interest, Too -- Be Proactive before the Situation Is Critical -- Remind Your Customers of Their Own Rules -- Remember That Unfair Practices Go Both Ways -- Chapter 19: Innovation Models: West and East -- Introduction -- Is the United States Losing Its Innovation Edge? -- Being Strategic about Innovation -- Innovation Models -- Traditional/Sustaining Innovation -- Disruptive Innovation -- Disruptive Innovation as Part of a Competitive Revectoring Strategy: Nokia -- Disruptive Innovation as Part of a Survival Strategy: BlackBerry and HTC -- Disruptive Innovation as Part of a Long-Term Strategy and Vision: Facebook, Safaricom, and Tata Motors -- How Do You Discover a Disruptive Innovation? -- How to Maximize Your Disruption Success. Market-Targeted Innovation for Emerging Markets (Reverse Innovation). |
Record Nr. | UNINA-9910465130703321 |
Karam Amy | ||
Hoboken, New Jersey : , : John Wiley & Sons, Incorporated, , [2016] | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
The China factor : leveraging emerging business strategies to compete, grow, and win in the new global economy / / Amy Karam |
Autore | Karam Amy |
Edizione | [1st edition] |
Pubbl/distr/stampa | Hoboken, New Jersey : , : John Wiley & Sons, Incorporated, , [2016] |
Descrizione fisica | 1 online resource (307 pages) : color illustrations |
Disciplina | 658.8/40951 |
Soggetto topico |
Export marketing - China
Export marketing - Western countries International business enterprises - China International business enterprises - Western countries Strategic planning Competition, International |
ISBN |
1-119-27424-9
1-119-27414-1 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
The China Factor -- Contents -- Foreword -- Introduction -- Where Is This Book Coming From? -- Macroeconomics and the Interdependency of Nations -- Go Global, Be Global, Know Global -- The Power of Politics in Business -- The Innovation Advantage -- This Book Is About . . . -- About You and Your Challenges -- New Territory Requires a Guide -- A New Era -- Section I: State of Affairs -- Chapter 1: The Art of War . . . and Money -- China Has Risen and Is Here to Stay -- China Has Grown into a Formidable and Undeniable Force -- Societal Shift -- A Wake-Up Call for the West -- A New Global Paradigm of Business -- Chapter 2: East and West: The Current State of Affairs -- The Western World Has Dominated with a Position of Strength -- Bedrock of Innovation -- Entrepreneurial Spirit -- Education System -- Consumerism, Brands, and Differentiation -- Access to Low-Cost Suppliers Overseas -- Attitude of Growth -- The (Perceived) Role of the East: Areas of Strength and Specialization -- Execution Expertise -- Manufacturing Expertise -- Masterful Replication -- Inherently Driven -- Chapter 3: How China Came Up the Ladder (and So Quickly) -- Factors Contributing to China's Rapid Success and Growth -- Capitalism Became Okay -- Urbanization Impacted the Way the Chinese Do Business -- China's Rise to a Manufacturing Center for the West -- Right Place, Right Time -- Wealth Accumulation through Exchange Rate Management -- Government Assistance -- Acquisition of Know-How -- Emulation of Market and Industry Leaders, Replication of Product Designs -- Liberalization of Financing -- And Then the Shift Began . . . -- Chapter 4: The West No Longer Rules -- Melding of Positions -- China Today -- The West Today: What's Wrong? -- But It's Not Game Over Yet for the West . . . -- China Still Has Some of Its Own Challenges to Overcome.
The United States and the West: Strengths and Key Differentiators -- Will China Stay, Stall, or Fall? -- The Bottom Line Is That It Doesn't Matter . . . -- Chapter 5: Introduction to the Marketing Framework for Our Analysis -- Understanding How to Position Your Market Offering -- Framework for Analysis -- Stage 1: Market Segmentation -- Stage 2: Target Market Selection -- Stage 3: Defining and Applying the New 5Ps of Marketing -- Stage 4: Positioning and the Marketing Mix -- Section II: China -- Chapter 6: How the Chinese Do Business à la the 5Ps: A Brief Summary -- Product (Solution and Innovation) -- Price (Value-Add) -- Place (Partnerships) -- Promotion (Customer Relationships and Culture) -- Politics -- Chapter 7: Market Segmentation and Target Market Selection + China's Market Penetration Approach -- Step 1: Market Segmentation -- Customer/Market Segmentation: Slice It Up! -- Developed Markets versus Emerging Markets -- Step 2: Target Market Selection -- Setting Goals: Looking at the Chinese Target Market Strategy -- OSPF (Open Shortest Path First) -- The Unsatisfied Customer = My Customer -- Customer Profiling: Knowing Your Customer -- Practice Makes Perfect -- Getting to Know Your Future Target Customer: Back to Goals -- General Barriers to Market Entry -- Chapter 8: China: Product => Solution and Innovation: It's Not Just about Product Superiority Anymore -- Product Superiority Does Not Always Win the Deal . . . -- Sometimes It's the Free Fries and Extra Ketchup, Not the Burger: The Solution Approach -- Financing -- Training/Knowledge Transfer -- Support Services and Resources -- Plagiarism Is the Sincerest Form of Flattery -- Pleasing the Customer: Always Say Yes to Customization -- Innovation -- Can China Innovate without a Free and Open Society? -- Chapter 9: China: Price => Value-Add -- Free! (Try to Beat That!). Loss-Leader Approach as Part of Market Penetration Strategy: Discounting Till Death -- Emerging Entrants Will Often Try to Win on Price First -- Price Discrimination at Factories -- A Deal Is Not a Deal -- Hidden Price Lists, Holistic Pricing -- Strategic Accounts: Must-Win Battles . . . or Buy Them -- Try-and-Buy and Pay-as-You-Grow Arrangements -- Flexible Commercial Terms -- New Business Models -- Chickens for Routers: The Barter System Is Alive and Well -- Financing: Can't Afford It? No Problem! -- Loans/Subsidies from the Chinese Government-China Development Bank -- Chapter 10: China: Place => Partnerships -- How They Sell: Selling Direct versus via Partners -- Selling Direct -- Selling with Partners -- Partnerships and Alliances: Coopetition -- Partnerships -- Local Presence -- Partnering with Customers -- Market Access Exchange -- Alliances -- Challenges -- Chapter 11: China: Promotion => Customer Relationships and Culture -- Customer Relationships -- Customer Reference Accounts Are Key -- High-Touch Customer Relationship Model -- Attaining High Customer Satisfaction -- Invest in Customers -- Influence at All Levels -- Relationships with Greater Intentions (Ulterior Motives) -- Partnerships to Aid in Market Penetration -- Communications -- Marketing and Conferences -- Associations and Standards Bodies -- Brands -- Chapter 12: China: Politics => The 5th P-The Geopolitical Dimension -- Politics: The Geopolitical Dimension -- Nationalistic Philosophy-Venturing Out with Team China -- A Partnership Approach -- Countries with Resources -- Ethics and Boundaries: Unfair Trade Practices -- Security Concerns -- Why Do You All Hate Me?! -- Actions to Appease Concerns -- Section III: The West -- Chapter 13: Recommendations for the West and Application of the 5Ps -- Recommendations for the West -- The 5Ps of Global Marketing. Chapter 14: The West: Product => Solution and Innovation: Modifying the Western Way Based on Your New Market Goals -- Product Superiority Doesn't Always Win -- One Size Does Not Fit All -- Evolve Your Offers into Solutions: Free Fries and Extra Ketchup (Remember?) -- Develop Targeted, Market-Appropriate Products -- Rapid Time-to-Market -- Product-Specific Example -- Product Development Efficiencies -- Made in the USA -- Positioning of Your Product and the Message You Send -- Compete Hard -- Chapter 15: The West: Price => Value-Add: Be Strategic, Think Scenarios -- The Discounting Game (Don't Go There-Compete on Value) -- Learn How to Position Your Premium Pricing -- Think Big Picture and Longer Term -- Defend Your Value-Add -- Sell Like a Company, Not Like a Business Unit -- Get Creative and Think Holistically Early in the Negotiation -- Price According to Customer's Propensity to Pay -- Offer Financing Options as Differentiators -- Creative Financing Models -- The World Bank Group and Other Development Bodies -- Combat Unfair Pricing -- Chapter 16: The West: Place => Partnerships -- Selling Direct versus through Partners-Know Your Customer's Preference -- Partners Are Key and So Is Your Involvement -- Engage with Channel Partners -- Educate Your Channel Partner -- Partner with Your Customer -- Form Public-Private Partnerships -- Partner with the Competition: Coopetition -- Place and Presence -- Chapter 17: The West: Promotion => Customer Relationships and Culture: Recommendations for the West -- (Really) Know Your Customer by Knowing Their Culture -- Cultural Dimensions -- Trust -- Know Your Competition -- Know Yourself -- Analyze Using the Customer Profile -- Build Relationships at All Levels -- Influence at All Organizational Levels -- Go Outside the Organization -- Help Your Customer Get to Yes More Quickly -- Be Flexible and Adapt -- Be Nice. More Than "Free Fries"-Crispy Too? Going Above and Beyond -- Articulate All That You Bring to the Table -- Always Deliver, Do Not Overcommit -- Practice High-Touch Customer Relations -- Adopt a Longer-Term View and Approach -- Invest and Commit beyond the Signing of the Purchase Order -- Example -- Embrace a Long-Term Approach and Philosophy within Your Organization -- Understand How Sales Compensation and Customer Intimacy Are Related -- Chapter 18: The West: Politics => The Geopolitical Dimension: Get Your Government Involved, Get Involved with Your Government -- Using the Corporate Government Affairs (GA) Group in Your Company -- Getting the Corporate Government Affairs (GA) Group on Board -- Creating a GA Initiative to Support Emerging Markets -- Know Your Priorities, Budgets -- Government Regulatory Barriers That Hinder Competitiveness Overseas -- The Export License Process: A Bottleneck for International Business -- Taking Action as a Company -- Escalating Challenges to Government -- The U.S. Department of Commerce (or Your Country's Equivalent) Is There to Help You -- Fair Trade Is in the Emerging Entrants' Best Interest, Too -- Be Proactive before the Situation Is Critical -- Remind Your Customers of Their Own Rules -- Remember That Unfair Practices Go Both Ways -- Chapter 19: Innovation Models: West and East -- Introduction -- Is the United States Losing Its Innovation Edge? -- Being Strategic about Innovation -- Innovation Models -- Traditional/Sustaining Innovation -- Disruptive Innovation -- Disruptive Innovation as Part of a Competitive Revectoring Strategy: Nokia -- Disruptive Innovation as Part of a Survival Strategy: BlackBerry and HTC -- Disruptive Innovation as Part of a Long-Term Strategy and Vision: Facebook, Safaricom, and Tata Motors -- How Do You Discover a Disruptive Innovation? -- How to Maximize Your Disruption Success. Market-Targeted Innovation for Emerging Markets (Reverse Innovation). |
Record Nr. | UNINA-9910798365003321 |
Karam Amy | ||
Hoboken, New Jersey : , : John Wiley & Sons, Incorporated, , [2016] | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
The China factor : leveraging emerging business strategies to compete, grow, and win in the new global economy / / Amy Karam |
Autore | Karam Amy |
Edizione | [1st edition] |
Pubbl/distr/stampa | Hoboken, New Jersey : , : John Wiley & Sons, Incorporated, , [2016] |
Descrizione fisica | 1 online resource (307 pages) : color illustrations |
Disciplina | 658.8/40951 |
Soggetto topico |
Export marketing - China
Export marketing - Western countries International business enterprises - China International business enterprises - Western countries Strategic planning Competition, International |
ISBN |
1-119-27424-9
1-119-27414-1 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
The China Factor -- Contents -- Foreword -- Introduction -- Where Is This Book Coming From? -- Macroeconomics and the Interdependency of Nations -- Go Global, Be Global, Know Global -- The Power of Politics in Business -- The Innovation Advantage -- This Book Is About . . . -- About You and Your Challenges -- New Territory Requires a Guide -- A New Era -- Section I: State of Affairs -- Chapter 1: The Art of War . . . and Money -- China Has Risen and Is Here to Stay -- China Has Grown into a Formidable and Undeniable Force -- Societal Shift -- A Wake-Up Call for the West -- A New Global Paradigm of Business -- Chapter 2: East and West: The Current State of Affairs -- The Western World Has Dominated with a Position of Strength -- Bedrock of Innovation -- Entrepreneurial Spirit -- Education System -- Consumerism, Brands, and Differentiation -- Access to Low-Cost Suppliers Overseas -- Attitude of Growth -- The (Perceived) Role of the East: Areas of Strength and Specialization -- Execution Expertise -- Manufacturing Expertise -- Masterful Replication -- Inherently Driven -- Chapter 3: How China Came Up the Ladder (and So Quickly) -- Factors Contributing to China's Rapid Success and Growth -- Capitalism Became Okay -- Urbanization Impacted the Way the Chinese Do Business -- China's Rise to a Manufacturing Center for the West -- Right Place, Right Time -- Wealth Accumulation through Exchange Rate Management -- Government Assistance -- Acquisition of Know-How -- Emulation of Market and Industry Leaders, Replication of Product Designs -- Liberalization of Financing -- And Then the Shift Began . . . -- Chapter 4: The West No Longer Rules -- Melding of Positions -- China Today -- The West Today: What's Wrong? -- But It's Not Game Over Yet for the West . . . -- China Still Has Some of Its Own Challenges to Overcome.
The United States and the West: Strengths and Key Differentiators -- Will China Stay, Stall, or Fall? -- The Bottom Line Is That It Doesn't Matter . . . -- Chapter 5: Introduction to the Marketing Framework for Our Analysis -- Understanding How to Position Your Market Offering -- Framework for Analysis -- Stage 1: Market Segmentation -- Stage 2: Target Market Selection -- Stage 3: Defining and Applying the New 5Ps of Marketing -- Stage 4: Positioning and the Marketing Mix -- Section II: China -- Chapter 6: How the Chinese Do Business à la the 5Ps: A Brief Summary -- Product (Solution and Innovation) -- Price (Value-Add) -- Place (Partnerships) -- Promotion (Customer Relationships and Culture) -- Politics -- Chapter 7: Market Segmentation and Target Market Selection + China's Market Penetration Approach -- Step 1: Market Segmentation -- Customer/Market Segmentation: Slice It Up! -- Developed Markets versus Emerging Markets -- Step 2: Target Market Selection -- Setting Goals: Looking at the Chinese Target Market Strategy -- OSPF (Open Shortest Path First) -- The Unsatisfied Customer = My Customer -- Customer Profiling: Knowing Your Customer -- Practice Makes Perfect -- Getting to Know Your Future Target Customer: Back to Goals -- General Barriers to Market Entry -- Chapter 8: China: Product => Solution and Innovation: It's Not Just about Product Superiority Anymore -- Product Superiority Does Not Always Win the Deal . . . -- Sometimes It's the Free Fries and Extra Ketchup, Not the Burger: The Solution Approach -- Financing -- Training/Knowledge Transfer -- Support Services and Resources -- Plagiarism Is the Sincerest Form of Flattery -- Pleasing the Customer: Always Say Yes to Customization -- Innovation -- Can China Innovate without a Free and Open Society? -- Chapter 9: China: Price => Value-Add -- Free! (Try to Beat That!). Loss-Leader Approach as Part of Market Penetration Strategy: Discounting Till Death -- Emerging Entrants Will Often Try to Win on Price First -- Price Discrimination at Factories -- A Deal Is Not a Deal -- Hidden Price Lists, Holistic Pricing -- Strategic Accounts: Must-Win Battles . . . or Buy Them -- Try-and-Buy and Pay-as-You-Grow Arrangements -- Flexible Commercial Terms -- New Business Models -- Chickens for Routers: The Barter System Is Alive and Well -- Financing: Can't Afford It? No Problem! -- Loans/Subsidies from the Chinese Government-China Development Bank -- Chapter 10: China: Place => Partnerships -- How They Sell: Selling Direct versus via Partners -- Selling Direct -- Selling with Partners -- Partnerships and Alliances: Coopetition -- Partnerships -- Local Presence -- Partnering with Customers -- Market Access Exchange -- Alliances -- Challenges -- Chapter 11: China: Promotion => Customer Relationships and Culture -- Customer Relationships -- Customer Reference Accounts Are Key -- High-Touch Customer Relationship Model -- Attaining High Customer Satisfaction -- Invest in Customers -- Influence at All Levels -- Relationships with Greater Intentions (Ulterior Motives) -- Partnerships to Aid in Market Penetration -- Communications -- Marketing and Conferences -- Associations and Standards Bodies -- Brands -- Chapter 12: China: Politics => The 5th P-The Geopolitical Dimension -- Politics: The Geopolitical Dimension -- Nationalistic Philosophy-Venturing Out with Team China -- A Partnership Approach -- Countries with Resources -- Ethics and Boundaries: Unfair Trade Practices -- Security Concerns -- Why Do You All Hate Me?! -- Actions to Appease Concerns -- Section III: The West -- Chapter 13: Recommendations for the West and Application of the 5Ps -- Recommendations for the West -- The 5Ps of Global Marketing. Chapter 14: The West: Product => Solution and Innovation: Modifying the Western Way Based on Your New Market Goals -- Product Superiority Doesn't Always Win -- One Size Does Not Fit All -- Evolve Your Offers into Solutions: Free Fries and Extra Ketchup (Remember?) -- Develop Targeted, Market-Appropriate Products -- Rapid Time-to-Market -- Product-Specific Example -- Product Development Efficiencies -- Made in the USA -- Positioning of Your Product and the Message You Send -- Compete Hard -- Chapter 15: The West: Price => Value-Add: Be Strategic, Think Scenarios -- The Discounting Game (Don't Go There-Compete on Value) -- Learn How to Position Your Premium Pricing -- Think Big Picture and Longer Term -- Defend Your Value-Add -- Sell Like a Company, Not Like a Business Unit -- Get Creative and Think Holistically Early in the Negotiation -- Price According to Customer's Propensity to Pay -- Offer Financing Options as Differentiators -- Creative Financing Models -- The World Bank Group and Other Development Bodies -- Combat Unfair Pricing -- Chapter 16: The West: Place => Partnerships -- Selling Direct versus through Partners-Know Your Customer's Preference -- Partners Are Key and So Is Your Involvement -- Engage with Channel Partners -- Educate Your Channel Partner -- Partner with Your Customer -- Form Public-Private Partnerships -- Partner with the Competition: Coopetition -- Place and Presence -- Chapter 17: The West: Promotion => Customer Relationships and Culture: Recommendations for the West -- (Really) Know Your Customer by Knowing Their Culture -- Cultural Dimensions -- Trust -- Know Your Competition -- Know Yourself -- Analyze Using the Customer Profile -- Build Relationships at All Levels -- Influence at All Organizational Levels -- Go Outside the Organization -- Help Your Customer Get to Yes More Quickly -- Be Flexible and Adapt -- Be Nice. More Than "Free Fries"-Crispy Too? Going Above and Beyond -- Articulate All That You Bring to the Table -- Always Deliver, Do Not Overcommit -- Practice High-Touch Customer Relations -- Adopt a Longer-Term View and Approach -- Invest and Commit beyond the Signing of the Purchase Order -- Example -- Embrace a Long-Term Approach and Philosophy within Your Organization -- Understand How Sales Compensation and Customer Intimacy Are Related -- Chapter 18: The West: Politics => The Geopolitical Dimension: Get Your Government Involved, Get Involved with Your Government -- Using the Corporate Government Affairs (GA) Group in Your Company -- Getting the Corporate Government Affairs (GA) Group on Board -- Creating a GA Initiative to Support Emerging Markets -- Know Your Priorities, Budgets -- Government Regulatory Barriers That Hinder Competitiveness Overseas -- The Export License Process: A Bottleneck for International Business -- Taking Action as a Company -- Escalating Challenges to Government -- The U.S. Department of Commerce (or Your Country's Equivalent) Is There to Help You -- Fair Trade Is in the Emerging Entrants' Best Interest, Too -- Be Proactive before the Situation Is Critical -- Remind Your Customers of Their Own Rules -- Remember That Unfair Practices Go Both Ways -- Chapter 19: Innovation Models: West and East -- Introduction -- Is the United States Losing Its Innovation Edge? -- Being Strategic about Innovation -- Innovation Models -- Traditional/Sustaining Innovation -- Disruptive Innovation -- Disruptive Innovation as Part of a Competitive Revectoring Strategy: Nokia -- Disruptive Innovation as Part of a Survival Strategy: BlackBerry and HTC -- Disruptive Innovation as Part of a Long-Term Strategy and Vision: Facebook, Safaricom, and Tata Motors -- How Do You Discover a Disruptive Innovation? -- How to Maximize Your Disruption Success. Market-Targeted Innovation for Emerging Markets (Reverse Innovation). |
Record Nr. | UNINA-9910818236703321 |
Karam Amy | ||
Hoboken, New Jersey : , : John Wiley & Sons, Incorporated, , [2016] | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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China, competing in the global economy [[electronic resource] /] / edited by Wanda Tseng and Markus Rodlauer with David Robinson ... [et al] |
Pubbl/distr/stampa | Washington, DC, : International Monetary Fund, c2003 |
Descrizione fisica | 1 online resource (238 p.) |
Disciplina | 338.951 |
Altri autori (Persone) |
TsengWanda
RodlauerMarkus |
Collana | Books |
Soggetto topico | Competition, International |
Soggetto genere / forma | Electronic books. |
ISBN |
1-4623-2906-3
1-4552-5162-3 1-283-53657-9 9786613849021 1-4552-7279-5 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910456064303321 |
Washington, DC, : International Monetary Fund, c2003 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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Choke points : logistics workers disrupting the global supply chain / / edited by Jake Alimahomed-Wilson and Immanuel Ness |
Edizione | [1st ed.] |
Pubbl/distr/stampa | London. England : , : Pluto Press, , 2018 |
Descrizione fisica | 1 online resource (289 pages) : illustrations |
Disciplina | 658.7 |
Collana | Wildcat |
Soggetto topico |
Business logistics
Competition, International International business enterprises |
ISBN |
1-78680-234-1
1-78680-190-6 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Cover -- Title -- Copyright -- Contents -- Introduction: Forging Workers' Resistance Across the Global Supply Chain -- Part I Building Labor Power and Solidarity Across the World's Choke Points -- 1 Labor and Social Movements' Strategic Usage of the Global Commodity Chain Structure -- 2 Across the Chain: Labor and Conflicts in the European Maritime Logistics Sector -- 3 Durban Dockers, Labor Internationalism, and Pan-Africanism -- Part II Disruptions: Logistics Workers Resisting Exploitation -- 4 Worker Militancy and Strikes in China's Docks -- 5 "Work Hard, Make History": Oppression and Resistance in Inland Southern California's Warehouse and Distribution Industry -- 6 Stop Treating Us Like Dogs! Workers Organizing Resistance at Amazon in Poland -- 7 Decolonizing Logistics: Palestinian Truckers on the Occupied Supply Chain -- Part III Neoliberalism and the Global Transformation of Ports -- 8 Decoding the Transition in the Ports of Mumbai -- 9 Back to Piraeus: Precarity for All! -- 10 Contested Logistics? Neoliberal Modernization and Resistance in the Port City of Valparaíso -- 11 Logistics Workers' Struggles in Turkey: Neoliberalism and Counterstrategies -- Part IV New Organizing Strategies for the Global Supply Chain -- 12 "The Drivers Who Move This Country Can Also Stop It": The Struggle of Tanker Drivers in Indonesia -- 13 Lessons Learned from Eight Years of Experimental Organizing in Southern California's Logistics Sector -- 14 Struggles and Grassroots Organizing in an Extended European Choke Point -- 15 Beyond the Waterfront: Maintaining and Expanding Worker Power in the Maritime Supply Chain -- Contributor Biographies -- Index. |
Record Nr. | UNINA-9910796852803321 |
London. England : , : Pluto Press, , 2018 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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