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Biblioteca

MARC Lista (tabellare)
Biomineralization [[electronic resource] ] : medical aspects of solubility / / [edited by] Erich Königsberger and LanChi Königsberger
Biomineralization [[electronic resource] ] : medical aspects of solubility / / [edited by] Erich Königsberger and LanChi Königsberger
Pubbl/distr/stampa Chichester, England ; ; Hoboken, NJ, : J. Wiley, c2006
Descrizione fisica 1 online resource (312 p.)
Disciplina 572.51
612.01524
612/.01524
Altri autori (Persone) KönigsbergerErich
KönigsbergerLanChi
Soggetto topico Biomineralization
ISBN 1-280-51928-2
9786610519286
0-470-09212-2
0-470-09211-4
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Solubility phenomena related to normal and pathological biomineralization processes / Erich Königsberger and LanChi Königsberger -- Mechanisms of renal and salivary calculi formation and development / Félix Grases and Antonia Costa-Bauzá -- Calcium and magnesium phosphates : normal and pathological mineralization / Clara F. Magalhães, Paula A.A.P. Marques, and Rui N. Correia -- Relevance of a polymer-induced liquid-precursor (PILP) mineralization process to normal and pathological biomineralization / Fairland F. Amos ... [et al.] -- Pathological biomineralization of iron / Wanida Chua-anusorn and Timothy G. St. Pierre.
Record Nr. UNINA-9910830163103321
Chichester, England ; ; Hoboken, NJ, : J. Wiley, c2006
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Biomineralization [[electronic resource] ] : medical aspects of solubility / / [edited by] Erich Königsberger and LanChi Königsberger
Biomineralization [[electronic resource] ] : medical aspects of solubility / / [edited by] Erich Königsberger and LanChi Königsberger
Pubbl/distr/stampa Chichester, England ; ; Hoboken, NJ, : J. Wiley, c2006
Descrizione fisica 1 online resource (312 p.)
Disciplina 572.51
612.01524
612/.01524
Altri autori (Persone) KönigsbergerErich
KönigsbergerLanChi
Soggetto topico Biomineralization
ISBN 1-280-51928-2
9786610519286
0-470-09212-2
0-470-09211-4
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Solubility phenomena related to normal and pathological biomineralization processes / Erich Königsberger and LanChi Königsberger -- Mechanisms of renal and salivary calculi formation and development / Félix Grases and Antonia Costa-Bauzá -- Calcium and magnesium phosphates : normal and pathological mineralization / Clara F. Magalhães, Paula A.A.P. Marques, and Rui N. Correia -- Relevance of a polymer-induced liquid-precursor (PILP) mineralization process to normal and pathological biomineralization / Fairland F. Amos ... [et al.] -- Pathological biomineralization of iron / Wanida Chua-anusorn and Timothy G. St. Pierre.
Record Nr. UNINA-9910841602203321
Chichester, England ; ; Hoboken, NJ, : J. Wiley, c2006
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Biopharmaceuticals : biochemistry and biotechnology
Biopharmaceuticals : biochemistry and biotechnology
Autore Walsh, Gary
Pubbl/distr/stampa Chichester : J. Wiley, 1998
Descrizione fisica xvi, 431 p. ; 24 cm
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ita
Record Nr. UNINA-990002230800403321
Walsh, Gary  
Chichester : J. Wiley, 1998
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Bioreaction engineering : reactions involving microorganisms and cells / Karl Schügerl ; translated from Germany by Valerie Cottrell
Bioreaction engineering : reactions involving microorganisms and cells / Karl Schügerl ; translated from Germany by Valerie Cottrell
Autore SCHUGERL, Karl
Pubbl/distr/stampa Chichester [etc.] : J. Wiley, copyr. 1987-
Disciplina 660.63
Collana Principles of chemical technology
Soggetto topico Ingegneria biochimica
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNISA-990000372420203316
SCHUGERL, Karl  
Chichester [etc.] : J. Wiley, copyr. 1987-
Materiale a stampa
Lo trovi qui: Univ. di Salerno
Opac: Controlla la disponibilità qui
Brain energetics and neuronal activity [[electronic resource] ] : applications to fMRI and medicine / / editors, R.G. Shulman and D.L. Rothman
Brain energetics and neuronal activity [[electronic resource] ] : applications to fMRI and medicine / / editors, R.G. Shulman and D.L. Rothman
Pubbl/distr/stampa Chichester, West Sussex, England ; ; Hoboken, N.J., : J. Wiley, c2004
Descrizione fisica 1 online resource (335 p.)
Disciplina 612.82
Altri autori (Persone) ShulmanR. G (Robert Gerson)
RothmanD. L (Douglas L.)
Soggetto topico Brain - Metabolism
Energy metabolism
Brain - Pathophysiology
Brain - Magnetic resonance imaging
ISBN 1-280-23859-3
9786610238590
0-470-02052-0
0-470-02051-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Brain Energetics and Neuronal Activity; Contents; Contributors; Foreword; Section A: Background; 1 Introduction; 2 Energy Metabolism in Neural Tissues in vivo at Rest and in Functionally Altered States; 3 Techniques-MRS, fMRI, (13)C NMR, Indirect Detection of (13)C; 4 Metabolic Modeling Analysis of Brain Metabolism; Section B: Neuroenergetics and Activity; 5 Cerebral Energetics and Neurotransmitter Fluxes; 6 NMR Studies of the Metabolism and Energetics of GABA Neurotransmitter Pathways; 7 Neural Energy Consumption and the Representation of Mental Events
8 Imaging Cerebral Metabolic Rate of Oxygen Consumption (CMRO(2)) using (17)O NMR Approach at Ultrahigh Field9 Deriving Changes in CMR(O2) from Calibrated fMRI; 10 Relationship between CMR(O2) and Neuronal Activity; Section C: Clinical Beginnings; 11 NMR Studies of Bioenergetic Impairment in Human Epilepsy; 12 MRS Studies of the Role of Altered Glutamate and GABA Neurotransmitter Metabolism in the Pathophysiology of Epilepsy; 13 The Role of Altered Energetics of Neurotransmitter Systems in Psychiatric Disease; Section D: Brain and Mind
14 Long-term Memory: Do Incremental Signals Reflect Engagement of Cognitive Processes?15 Using fMRI to Study the Mind and Brain; 16 Brain and Mind: an NMR Perspective; 17 The Role of the NMR Baseline Signal in the Study of Consciousness: the Restless Brain; Index
Record Nr. UNINA-9910143742603321
Chichester, West Sussex, England ; ; Hoboken, N.J., : J. Wiley, c2004
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Brain energetics and neuronal activity [[electronic resource] ] : applications to fMRI and medicine / / editors, R.G. Shulman and D.L. Rothman
Brain energetics and neuronal activity [[electronic resource] ] : applications to fMRI and medicine / / editors, R.G. Shulman and D.L. Rothman
Pubbl/distr/stampa Chichester, West Sussex, England ; ; Hoboken, N.J., : J. Wiley, c2004
Descrizione fisica 1 online resource (335 p.)
Disciplina 612.82
Altri autori (Persone) ShulmanR. G (Robert Gerson)
RothmanD. L (Douglas L.)
Soggetto topico Brain - Metabolism
Energy metabolism
Brain - Pathophysiology
Brain - Magnetic resonance imaging
ISBN 1-280-23859-3
9786610238590
0-470-02052-0
0-470-02051-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Brain Energetics and Neuronal Activity; Contents; Contributors; Foreword; Section A: Background; 1 Introduction; 2 Energy Metabolism in Neural Tissues in vivo at Rest and in Functionally Altered States; 3 Techniques-MRS, fMRI, (13)C NMR, Indirect Detection of (13)C; 4 Metabolic Modeling Analysis of Brain Metabolism; Section B: Neuroenergetics and Activity; 5 Cerebral Energetics and Neurotransmitter Fluxes; 6 NMR Studies of the Metabolism and Energetics of GABA Neurotransmitter Pathways; 7 Neural Energy Consumption and the Representation of Mental Events
8 Imaging Cerebral Metabolic Rate of Oxygen Consumption (CMRO(2)) using (17)O NMR Approach at Ultrahigh Field9 Deriving Changes in CMR(O2) from Calibrated fMRI; 10 Relationship between CMR(O2) and Neuronal Activity; Section C: Clinical Beginnings; 11 NMR Studies of Bioenergetic Impairment in Human Epilepsy; 12 MRS Studies of the Role of Altered Glutamate and GABA Neurotransmitter Metabolism in the Pathophysiology of Epilepsy; 13 The Role of Altered Energetics of Neurotransmitter Systems in Psychiatric Disease; Section D: Brain and Mind
14 Long-term Memory: Do Incremental Signals Reflect Engagement of Cognitive Processes?15 Using fMRI to Study the Mind and Brain; 16 Brain and Mind: an NMR Perspective; 17 The Role of the NMR Baseline Signal in the Study of Consciousness: the Restless Brain; Index
Record Nr. UNINA-9910830862403321
Chichester, West Sussex, England ; ; Hoboken, N.J., : J. Wiley, c2004
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Brain energetics and neuronal activity [[electronic resource] ] : applications to fMRI and medicine / / editors, R.G. Shulman and D.L. Rothman
Brain energetics and neuronal activity [[electronic resource] ] : applications to fMRI and medicine / / editors, R.G. Shulman and D.L. Rothman
Pubbl/distr/stampa Chichester, West Sussex, England ; ; Hoboken, N.J., : J. Wiley, c2004
Descrizione fisica 1 online resource (335 p.)
Disciplina 612.82
Altri autori (Persone) ShulmanR. G (Robert Gerson)
RothmanD. L (Douglas L.)
Soggetto topico Brain - Metabolism
Energy metabolism
Brain - Pathophysiology
Brain - Magnetic resonance imaging
ISBN 1-280-23859-3
9786610238590
0-470-02052-0
0-470-02051-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Brain Energetics and Neuronal Activity; Contents; Contributors; Foreword; Section A: Background; 1 Introduction; 2 Energy Metabolism in Neural Tissues in vivo at Rest and in Functionally Altered States; 3 Techniques-MRS, fMRI, (13)C NMR, Indirect Detection of (13)C; 4 Metabolic Modeling Analysis of Brain Metabolism; Section B: Neuroenergetics and Activity; 5 Cerebral Energetics and Neurotransmitter Fluxes; 6 NMR Studies of the Metabolism and Energetics of GABA Neurotransmitter Pathways; 7 Neural Energy Consumption and the Representation of Mental Events
8 Imaging Cerebral Metabolic Rate of Oxygen Consumption (CMRO(2)) using (17)O NMR Approach at Ultrahigh Field9 Deriving Changes in CMR(O2) from Calibrated fMRI; 10 Relationship between CMR(O2) and Neuronal Activity; Section C: Clinical Beginnings; 11 NMR Studies of Bioenergetic Impairment in Human Epilepsy; 12 MRS Studies of the Role of Altered Glutamate and GABA Neurotransmitter Metabolism in the Pathophysiology of Epilepsy; 13 The Role of Altered Energetics of Neurotransmitter Systems in Psychiatric Disease; Section D: Brain and Mind
14 Long-term Memory: Do Incremental Signals Reflect Engagement of Cognitive Processes?15 Using fMRI to Study the Mind and Brain; 16 Brain and Mind: an NMR Perspective; 17 The Role of the NMR Baseline Signal in the Study of Consciousness: the Restless Brain; Index
Record Nr. UNINA-9910841238603321
Chichester, West Sussex, England ; ; Hoboken, N.J., : J. Wiley, c2004
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Brand stretch [[electronic resource] ] : why 1 in 2 extensions fail and how to beat the odds : a brandgym workout / / by David Taylor
Brand stretch [[electronic resource] ] : why 1 in 2 extensions fail and how to beat the odds : a brandgym workout / / by David Taylor
Autore Taylor David <1964->
Pubbl/distr/stampa Chichester, England ; ; Hoboken, NJ, : J. Wiley, c2004
Descrizione fisica 1 online resource (180 p.)
Disciplina 658.8/27
Soggetto topico Brand name products - Management
Branding (Marketing)
Brand name products - Valuation - Management
Product management
Soggetto genere / forma Electronic books.
ISBN 1-280-27143-4
9786610271436
0-470-86212-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Brand Stretch; Contents; Preface; Acknowledgements; 1. Brand stretch - or brand ego trip?; Extension advantages; So why does the success rate suck?; Virgin: The biggest ever brand ego trip?; Shotgun weddings; Quitting the brand ego trip; Brand added value; Dove: Brand added value in action; The Brand Stretch workout; Key takeouts; Checklist 1: Brand Stretch - or brand ego trip?; 2. Step One: Strengthen the core; In shape to stretch?; The heart of a healthy brand; Anchoring the core range; Bud and Bud Light: Sun and planets; Risky business; Tango: Taking the eye off the orange ball
Key takeoutsChecklist 2: Strengthen the core; 3. Step Two: Vision; GPS for brands; The masterbrand challenges; Less myopic marketing; Blockbuster: Out of the video box; Climbing the brand ladder; Pampers: From bottoms to babies; Axe: Ladders and snakes; Elastic brands; Key takeouts; Checklist 3: Vision; 4. Step Three: Ideas; Start close to home; Moving out; Innovation shortcuts; The fairytale world of innovation; Starbucks' Frappuccino: Real world innovation; Innokill survival kit; Key takeouts; Checklist 4: Ideas; 5. Step Four: Focus; Meet the seven dwarves; Heroes or zeroes?
Bertolli: Virtual venture capitalDimension one: Brand vision building; Dimension two: Show me the money; The easyGroup story: Murder on the balance sheet; easyGroup summary; Alternatives to going it alone; Key takeouts; Checklist 5: Focus; 6. Step Five: Delivery; Underestimating execution; Nescafé Hot When You Want: Not so hot execution; Brand damage; Brand and deliver; The Apple iPod: White hot execution; Delivering the promise; Key takeouts; Checklist 6: Delivery; 7. Step Six: Brand architecture; The Sorcerer's Apprentice; Architecture for brands; Houses versus streets; Mono-platform brands
Multi-platform brandsLego: Building blocks of a new future; When the rubber hits the road; Comfort: Designing a turnaround; Let's go round again; Key takeouts; Checklist 7: Brand architecture; Appendix 1: Masterbrand positioning tips and tricks; Appendix 2: Example masterbrand positioning tool; Appendix 3: Masterbrand positioning tool template; References; Index
Record Nr. UNINA-9910455896503321
Taylor David <1964->  
Chichester, England ; ; Hoboken, NJ, : J. Wiley, c2004
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Brand stretch [[electronic resource] ] : why 1 in 2 extensions fail and how to beat the odds : a brandgym workout / / by David Taylor
Brand stretch [[electronic resource] ] : why 1 in 2 extensions fail and how to beat the odds : a brandgym workout / / by David Taylor
Autore Taylor David <1964->
Pubbl/distr/stampa Chichester, England ; ; Hoboken, NJ, : J. Wiley, c2004
Descrizione fisica 1 online resource (180 p.)
Disciplina 658.8/27
Soggetto topico Brand name products - Management
Branding (Marketing)
Brand name products - Valuation - Management
Product management
ISBN 1-280-27143-4
9786610271436
0-470-86212-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Brand Stretch; Contents; Preface; Acknowledgements; 1. Brand stretch - or brand ego trip?; Extension advantages; So why does the success rate suck?; Virgin: The biggest ever brand ego trip?; Shotgun weddings; Quitting the brand ego trip; Brand added value; Dove: Brand added value in action; The Brand Stretch workout; Key takeouts; Checklist 1: Brand Stretch - or brand ego trip?; 2. Step One: Strengthen the core; In shape to stretch?; The heart of a healthy brand; Anchoring the core range; Bud and Bud Light: Sun and planets; Risky business; Tango: Taking the eye off the orange ball
Key takeoutsChecklist 2: Strengthen the core; 3. Step Two: Vision; GPS for brands; The masterbrand challenges; Less myopic marketing; Blockbuster: Out of the video box; Climbing the brand ladder; Pampers: From bottoms to babies; Axe: Ladders and snakes; Elastic brands; Key takeouts; Checklist 3: Vision; 4. Step Three: Ideas; Start close to home; Moving out; Innovation shortcuts; The fairytale world of innovation; Starbucks' Frappuccino: Real world innovation; Innokill survival kit; Key takeouts; Checklist 4: Ideas; 5. Step Four: Focus; Meet the seven dwarves; Heroes or zeroes?
Bertolli: Virtual venture capitalDimension one: Brand vision building; Dimension two: Show me the money; The easyGroup story: Murder on the balance sheet; easyGroup summary; Alternatives to going it alone; Key takeouts; Checklist 5: Focus; 6. Step Five: Delivery; Underestimating execution; Nescafé Hot When You Want: Not so hot execution; Brand damage; Brand and deliver; The Apple iPod: White hot execution; Delivering the promise; Key takeouts; Checklist 6: Delivery; 7. Step Six: Brand architecture; The Sorcerer's Apprentice; Architecture for brands; Houses versus streets; Mono-platform brands
Multi-platform brandsLego: Building blocks of a new future; When the rubber hits the road; Comfort: Designing a turnaround; Let's go round again; Key takeouts; Checklist 7: Brand architecture; Appendix 1: Masterbrand positioning tips and tricks; Appendix 2: Example masterbrand positioning tool; Appendix 3: Masterbrand positioning tool template; References; Index
Record Nr. UNINA-9910780374203321
Taylor David <1964->  
Chichester, England ; ; Hoboken, NJ, : J. Wiley, c2004
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Brand stretch [[electronic resource] ] : why 1 in 2 extensions fail and how to beat the odds : a brandgym workout / / by David Taylor
Brand stretch [[electronic resource] ] : why 1 in 2 extensions fail and how to beat the odds : a brandgym workout / / by David Taylor
Autore Taylor David <1964->
Edizione [1st ed.]
Pubbl/distr/stampa Chichester, England ; ; Hoboken, NJ, : J. Wiley, c2004
Descrizione fisica 1 online resource (180 p.)
Disciplina 658.8/27
Soggetto topico Brand name products - Management
Branding (Marketing)
Brand name products - Valuation - Management
Product management
ISBN 1-280-27143-4
9786610271436
0-470-86212-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Brand Stretch; Contents; Preface; Acknowledgements; 1. Brand stretch - or brand ego trip?; Extension advantages; So why does the success rate suck?; Virgin: The biggest ever brand ego trip?; Shotgun weddings; Quitting the brand ego trip; Brand added value; Dove: Brand added value in action; The Brand Stretch workout; Key takeouts; Checklist 1: Brand Stretch - or brand ego trip?; 2. Step One: Strengthen the core; In shape to stretch?; The heart of a healthy brand; Anchoring the core range; Bud and Bud Light: Sun and planets; Risky business; Tango: Taking the eye off the orange ball
Key takeoutsChecklist 2: Strengthen the core; 3. Step Two: Vision; GPS for brands; The masterbrand challenges; Less myopic marketing; Blockbuster: Out of the video box; Climbing the brand ladder; Pampers: From bottoms to babies; Axe: Ladders and snakes; Elastic brands; Key takeouts; Checklist 3: Vision; 4. Step Three: Ideas; Start close to home; Moving out; Innovation shortcuts; The fairytale world of innovation; Starbucks' Frappuccino: Real world innovation; Innokill survival kit; Key takeouts; Checklist 4: Ideas; 5. Step Four: Focus; Meet the seven dwarves; Heroes or zeroes?
Bertolli: Virtual venture capitalDimension one: Brand vision building; Dimension two: Show me the money; The easyGroup story: Murder on the balance sheet; easyGroup summary; Alternatives to going it alone; Key takeouts; Checklist 5: Focus; 6. Step Five: Delivery; Underestimating execution; Nescafé Hot When You Want: Not so hot execution; Brand damage; Brand and deliver; The Apple iPod: White hot execution; Delivering the promise; Key takeouts; Checklist 6: Delivery; 7. Step Six: Brand architecture; The Sorcerer's Apprentice; Architecture for brands; Houses versus streets; Mono-platform brands
Multi-platform brandsLego: Building blocks of a new future; When the rubber hits the road; Comfort: Designing a turnaround; Let's go round again; Key takeouts; Checklist 7: Brand architecture; Appendix 1: Masterbrand positioning tips and tricks; Appendix 2: Example masterbrand positioning tool; Appendix 3: Masterbrand positioning tool template; References; Index
Record Nr. UNINA-9910821981303321
Taylor David <1964->  
Chichester, England ; ; Hoboken, NJ, : J. Wiley, c2004
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui