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The strategic digital media entrepreneur / / Penelope Muse Abernathy, JoAnn Sciarrino
The strategic digital media entrepreneur / / Penelope Muse Abernathy, JoAnn Sciarrino
Autore Abernathy Penelope Muse <1951->
Pubbl/distr/stampa Hoboken, New Jersey : , : Wiley Blackwell, , 2019
Descrizione fisica 1 online resource (273 pages)
Disciplina 302.231
Soggetto topico Digital media - Economic aspects
Digital media - Management
Entrepreneurship
Soggetto genere / forma Electronic books.
ISBN 1-119-21806-3
1-119-21805-5
1-119-21808-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910555201203321
Abernathy Penelope Muse <1951->  
Hoboken, New Jersey : , : Wiley Blackwell, , 2019
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The strategic digital media entrepreneur / / Penelope Muse Abernathy, JoAnn Sciarrino
The strategic digital media entrepreneur / / Penelope Muse Abernathy, JoAnn Sciarrino
Autore Abernathy Penelope Muse <1951->
Pubbl/distr/stampa Hoboken, NJ : , : Wiley Blackwell, , ℗2019
Descrizione fisica 1 online resource (273 pages)
Disciplina 302.231
Soggetto topico Digital media - Economic aspects
Digital media - Management
Entrepreneurship
ISBN 1-119-21806-3
1-119-21805-5
1-119-21808-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910830901503321
Abernathy Penelope Muse <1951->  
Hoboken, NJ : , : Wiley Blackwell, , ℗2019
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Strategic social media management : theory and practice / / Karen E. Sutherland
Strategic social media management : theory and practice / / Karen E. Sutherland
Autore Sutherland Karen E.
Edizione [1st ed. 2021.]
Pubbl/distr/stampa Singapore : , : Palgrave Macmillan, , [2021]
Descrizione fisica 1 online resource (XVI, 424 p. 162 illus., 157 illus. in color.)
Disciplina 302.231
Soggetto topico Social media - Management
Strategic planning
ISBN 981-15-4658-4
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto 1. Introduction -- Part I. Social Media Strategy Development -- 2 Social Media Strategy Development -- 3 Let’s Start from the Beginning: Understanding Audiences -- 4. Managing Reputation, Ethics, Risk, Issues and Crises -- 5. The Foundational Components of Strategy -- 6. Stop Selling, Start Helping: Prescribing Tactics to Win Over Target Audiences -- 7. Social Media Monitoring, Measurement, Analysis and Big Data -- 8. Social Media Scheduling and Account Management Platforms -- Part II. Strategic Content Curation -- 9. Strategic Content Curation -- 10. Ethical Content Curation -- 11. The Content Curation Process -- 12. Techniques to Present Curated Content to Engage with Audiences -- Part III. Strategic Content Creation -- 13. Strategic Content Creation -- 14. Writing for Social Media -- 15. Creating Compelling Images, Graphics, Memes and Infographics -- 16. Producing Videos that Pop -- 17. Conclusion: Social Media the Only Constant Is Change.
Record Nr. UNINA-9910483629203321
Sutherland Karen E.  
Singapore : , : Palgrave Macmillan, , [2021]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Streaming culture : subscription platforms and the unending consumption of culture / / by David Arditi
Streaming culture : subscription platforms and the unending consumption of culture / / by David Arditi
Autore Arditi David <1982->
Pubbl/distr/stampa Bingley, England : , : Emerald Publishing, , [2021]
Descrizione fisica 1 online resource ( , ix, 174 pages)
Disciplina 302.231
Collana SocietyNow
Soggetto topico Digital media - Social aspects
ISBN 9781839827723
1-83982-768-8
1839827734
9781839827730
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover -- STREAMING CULTURE -- SocietyNow -- Endrosements -- STREAMING CULTURE: Subscription Platforms and the Unending Consumption of Culture -- Copyright -- CONTENTS -- 1. Introduction: Caught in the Stream -- Culture -- Streaming -- Why Does Streaming Culture Matter? -- Interactions with Cultural Texts -- Shifting Capitalism -- Layout of the Book -- Notes -- 2. Digital Retail: Disruption, Distribution, and Disintermediation -- Sharing -- Disruption -- Distribution and Disintermediation -- Conclusion -- Notes -- 3. Streaming Music: Unending Consumption Begins -- The Album Replacement Cycle -- Beats, Spotify, Apple and the Streaming Era -- Listening in the Streaming Era -- User-Generated Music Streaming Platforms -- Notes -- 4. Streaming Film: Simultaneous Release, Circumventing Censorship, and Indies -- The Changing Film Experience -- Independent Streaming -- Censorship -- No More DVD Collections -- Conclusion -- Notes -- 5. Streaming TV: The Golden Age of TV and Flow Interrupted -- From VHS to DVR: Trying to Watch a Show -- Political Economy of Streaming Television -- Binge-watching -- Golden Age of Television -- Conclusion -- Notes -- 6. Streaming Video Games: Never Own a Game Again -- The Changing Video Game Commodity -- Video Game Streaming Culture -- Conclusion -- Notes -- 7. New Cultural Forms: Dominant, Residual, and Emergent -- Streaming Culture: "Dominant, Residual, and Emergent" -- Dominant Streams -- Instant Ink -- Software, Spyware and Anti-virus -- Residual -- Vinyl -- Emergent -- Vloggers -- Twitch -- Conclusion -- Notes -- 8. Conclusion -- Subscriptions and Unending Consumption -- Caught in the Stream -- Streaming in the Future -- Notes -- BIBLIOGRAPHY -- INDEX.
Record Nr. UNINA-9910794684303321
Arditi David <1982->  
Bingley, England : , : Emerald Publishing, , [2021]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Streaming culture : subscription platforms and the unending consumption of culture / / by David Arditi
Streaming culture : subscription platforms and the unending consumption of culture / / by David Arditi
Autore Arditi David <1982->
Pubbl/distr/stampa Bingley, England : , : Emerald Publishing, , [2021]
Descrizione fisica 1 online resource ( , ix, 174 pages)
Disciplina 302.231
Collana SocietyNow
Soggetto topico Digital media - Social aspects
ISBN 9781839827723
1-83982-768-8
1839827734
9781839827730
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover -- STREAMING CULTURE -- SocietyNow -- Endrosements -- STREAMING CULTURE: Subscription Platforms and the Unending Consumption of Culture -- Copyright -- CONTENTS -- 1. Introduction: Caught in the Stream -- Culture -- Streaming -- Why Does Streaming Culture Matter? -- Interactions with Cultural Texts -- Shifting Capitalism -- Layout of the Book -- Notes -- 2. Digital Retail: Disruption, Distribution, and Disintermediation -- Sharing -- Disruption -- Distribution and Disintermediation -- Conclusion -- Notes -- 3. Streaming Music: Unending Consumption Begins -- The Album Replacement Cycle -- Beats, Spotify, Apple and the Streaming Era -- Listening in the Streaming Era -- User-Generated Music Streaming Platforms -- Notes -- 4. Streaming Film: Simultaneous Release, Circumventing Censorship, and Indies -- The Changing Film Experience -- Independent Streaming -- Censorship -- No More DVD Collections -- Conclusion -- Notes -- 5. Streaming TV: The Golden Age of TV and Flow Interrupted -- From VHS to DVR: Trying to Watch a Show -- Political Economy of Streaming Television -- Binge-watching -- Golden Age of Television -- Conclusion -- Notes -- 6. Streaming Video Games: Never Own a Game Again -- The Changing Video Game Commodity -- Video Game Streaming Culture -- Conclusion -- Notes -- 7. New Cultural Forms: Dominant, Residual, and Emergent -- Streaming Culture: "Dominant, Residual, and Emergent" -- Dominant Streams -- Instant Ink -- Software, Spyware and Anti-virus -- Residual -- Vinyl -- Emergent -- Vloggers -- Twitch -- Conclusion -- Notes -- 8. Conclusion -- Subscriptions and Unending Consumption -- Caught in the Stream -- Streaming in the Future -- Notes -- BIBLIOGRAPHY -- INDEX.
Record Nr. UNINA-9910826541403321
Arditi David <1982->  
Bingley, England : , : Emerald Publishing, , [2021]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Sui social in sicurezza / Cristiano Adolfo Degni
Sui social in sicurezza / Cristiano Adolfo Degni
Autore Degni, Cristiano Adolfo
Pubbl/distr/stampa Civitavecchia, : Prospettiva, 2017
Descrizione fisica 47 p. ; 18 cm
Disciplina 302.231
Collana Costellazione Orione
Soggetto non controllato Social Network - guida
ISBN 978-88-7418-975-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ita
Record Nr. UNINA-9910507505703321
Degni, Cristiano Adolfo  
Civitavecchia, : Prospettiva, 2017
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Surfen in die digitale Zukunft [[electronic resource] /] / Dieter Lutzke
Surfen in die digitale Zukunft [[electronic resource] /] / Dieter Lutzke
Autore Lutzke Dieter
Edizione [1. Aufl.]
Pubbl/distr/stampa Weinheim, : Wiley-VCH, 2012
Descrizione fisica 1 online resource (206 p.)
Disciplina 302.231
Collana Erlebnis Wissenschaft
Soggetto topico Digital electronics
Soggetto genere / forma Electronic books.
ISBN 3-527-65080-6
3-527-65082-2
3-527-65083-0
1-299-15741-6
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ger
Nota di contenuto 5.1 Kabelverbindungen im Heimbereich5.2 Grafik- und Videoschnittstellen in der Unterhaltungselektronik; 5.3 Verbindungen nach draußen; 5.4 Der TV-Kabel-Anschluss; 5.5 Drahtlose digitale Datenübertragung mit Radiowellen; 6 Unser geliebtes Handy - Mobilfunk für die mobile Welt; 7 Unser digitaler Standort; 8 DigitaleNetze; 8.1 Internet - das globale digitale Netz; 9 Unsere digitale Zukunft; 9.1 Zukunft des Internets; 10 Anhang; 10.1 Die Darstellung von großen und kleinen Zahlen; 11 Quellenanmerkung; 12 Index
Record Nr. UNINA-9910138851203321
Lutzke Dieter  
Weinheim, : Wiley-VCH, 2012
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Surfen in die digitale Zukunft [[electronic resource] /] / Dieter Lutzke
Surfen in die digitale Zukunft [[electronic resource] /] / Dieter Lutzke
Autore Lutzke Dieter
Edizione [1. Aufl.]
Pubbl/distr/stampa Weinheim, : Wiley-VCH, 2012
Descrizione fisica 1 online resource (206 p.)
Disciplina 302.231
Collana Erlebnis Wissenschaft
Soggetto topico Digital electronics
ISBN 3-527-65080-6
3-527-65082-2
3-527-65083-0
1-299-15741-6
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ger
Nota di contenuto 5.1 Kabelverbindungen im Heimbereich5.2 Grafik- und Videoschnittstellen in der Unterhaltungselektronik; 5.3 Verbindungen nach draußen; 5.4 Der TV-Kabel-Anschluss; 5.5 Drahtlose digitale Datenübertragung mit Radiowellen; 6 Unser geliebtes Handy - Mobilfunk für die mobile Welt; 7 Unser digitaler Standort; 8 DigitaleNetze; 8.1 Internet - das globale digitale Netz; 9 Unsere digitale Zukunft; 9.1 Zukunft des Internets; 10 Anhang; 10.1 Die Darstellung von großen und kleinen Zahlen; 11 Quellenanmerkung; 12 Index
Record Nr. UNINA-9910830404303321
Lutzke Dieter  
Weinheim, : Wiley-VCH, 2012
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Surfen in die digitale Zukunft [[electronic resource] /] / Dieter Lutzke
Surfen in die digitale Zukunft [[electronic resource] /] / Dieter Lutzke
Autore Lutzke Dieter
Edizione [1. Aufl.]
Pubbl/distr/stampa Weinheim, : Wiley-VCH, 2012
Descrizione fisica 1 online resource (206 p.)
Disciplina 302.231
Collana Erlebnis Wissenschaft
Soggetto topico Digital electronics
ISBN 3-527-65080-6
3-527-65082-2
3-527-65083-0
1-299-15741-6
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ger
Nota di contenuto 5.1 Kabelverbindungen im Heimbereich5.2 Grafik- und Videoschnittstellen in der Unterhaltungselektronik; 5.3 Verbindungen nach draußen; 5.4 Der TV-Kabel-Anschluss; 5.5 Drahtlose digitale Datenübertragung mit Radiowellen; 6 Unser geliebtes Handy - Mobilfunk für die mobile Welt; 7 Unser digitaler Standort; 8 DigitaleNetze; 8.1 Internet - das globale digitale Netz; 9 Unsere digitale Zukunft; 9.1 Zukunft des Internets; 10 Anhang; 10.1 Die Darstellung von großen und kleinen Zahlen; 11 Quellenanmerkung; 12 Index
Record Nr. UNINA-9910840704403321
Lutzke Dieter  
Weinheim, : Wiley-VCH, 2012
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Tantalisingly Close : An Archaeology of Communication Desires in Discourses of Mobile Wireless Media / / Imar O. de Vries
Tantalisingly Close : An Archaeology of Communication Desires in Discourses of Mobile Wireless Media / / Imar O. de Vries
Autore Vries Imar de <1975->
Pubbl/distr/stampa Baltimore, Maryland : , : Project Muse, , 2020
Descrizione fisica 1 online resource (217 p.)
Disciplina 302.231
Collana MediaMatters
Soggetto topico Wireless communication systems - Social aspects
Mobile communication systems - Social aspects
Mass media - Social aspects
ISBN 1-280-11825-3
9786613522542
90-485-1491-6
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Part I. Venturing into the familiar unknown; 1. Discourses of progress and utopia; 2. Communication ideals, communication woes -- Part 2. Where angels speak; 3. The rise ... and rise of mediatechnology; 4. Mobile communication dreams.
Record Nr. UNISA-996379049603316
Vries Imar de <1975->  
Baltimore, Maryland : , : Project Muse, , 2020
Materiale a stampa
Lo trovi qui: Univ. di Salerno
Opac: Controlla la disponibilità qui