The strategic digital media entrepreneur / / Penelope Muse Abernathy, JoAnn Sciarrino |
Autore | Abernathy Penelope Muse <1951-> |
Pubbl/distr/stampa | Hoboken, New Jersey : , : Wiley Blackwell, , 2019 |
Descrizione fisica | 1 online resource (273 pages) |
Disciplina | 302.231 |
Soggetto topico |
Digital media - Economic aspects
Digital media - Management Entrepreneurship |
Soggetto genere / forma | Electronic books. |
ISBN |
1-119-21806-3
1-119-21805-5 1-119-21808-X |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910555201203321 |
Abernathy Penelope Muse <1951-> | ||
Hoboken, New Jersey : , : Wiley Blackwell, , 2019 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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The strategic digital media entrepreneur / / Penelope Muse Abernathy, JoAnn Sciarrino |
Autore | Abernathy Penelope Muse <1951-> |
Pubbl/distr/stampa | Hoboken, NJ : , : Wiley Blackwell, , ℗2019 |
Descrizione fisica | 1 online resource (273 pages) |
Disciplina | 302.231 |
Soggetto topico |
Digital media - Economic aspects
Digital media - Management Entrepreneurship |
ISBN |
1-119-21806-3
1-119-21805-5 1-119-21808-X |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910830901503321 |
Abernathy Penelope Muse <1951-> | ||
Hoboken, NJ : , : Wiley Blackwell, , ℗2019 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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Strategic social media management : theory and practice / / Karen E. Sutherland |
Autore | Sutherland Karen E. |
Edizione | [1st ed. 2021.] |
Pubbl/distr/stampa | Singapore : , : Palgrave Macmillan, , [2021] |
Descrizione fisica | 1 online resource (XVI, 424 p. 162 illus., 157 illus. in color.) |
Disciplina | 302.231 |
Soggetto topico |
Social media - Management
Strategic planning |
ISBN | 981-15-4658-4 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | 1. Introduction -- Part I. Social Media Strategy Development -- 2 Social Media Strategy Development -- 3 Let’s Start from the Beginning: Understanding Audiences -- 4. Managing Reputation, Ethics, Risk, Issues and Crises -- 5. The Foundational Components of Strategy -- 6. Stop Selling, Start Helping: Prescribing Tactics to Win Over Target Audiences -- 7. Social Media Monitoring, Measurement, Analysis and Big Data -- 8. Social Media Scheduling and Account Management Platforms -- Part II. Strategic Content Curation -- 9. Strategic Content Curation -- 10. Ethical Content Curation -- 11. The Content Curation Process -- 12. Techniques to Present Curated Content to Engage with Audiences -- Part III. Strategic Content Creation -- 13. Strategic Content Creation -- 14. Writing for Social Media -- 15. Creating Compelling Images, Graphics, Memes and Infographics -- 16. Producing Videos that Pop -- 17. Conclusion: Social Media the Only Constant Is Change. |
Record Nr. | UNINA-9910483629203321 |
Sutherland Karen E. | ||
Singapore : , : Palgrave Macmillan, , [2021] | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Streaming culture : subscription platforms and the unending consumption of culture / / by David Arditi |
Autore | Arditi David <1982-> |
Pubbl/distr/stampa | Bingley, England : , : Emerald Publishing, , [2021] |
Descrizione fisica | 1 online resource ( , ix, 174 pages) |
Disciplina | 302.231 |
Collana | SocietyNow |
Soggetto topico | Digital media - Social aspects |
ISBN |
9781839827723
1-83982-768-8 1839827734 9781839827730 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Cover -- STREAMING CULTURE -- SocietyNow -- Endrosements -- STREAMING CULTURE: Subscription Platforms and the Unending Consumption of Culture -- Copyright -- CONTENTS -- 1. Introduction: Caught in the Stream -- Culture -- Streaming -- Why Does Streaming Culture Matter? -- Interactions with Cultural Texts -- Shifting Capitalism -- Layout of the Book -- Notes -- 2. Digital Retail: Disruption, Distribution, and Disintermediation -- Sharing -- Disruption -- Distribution and Disintermediation -- Conclusion -- Notes -- 3. Streaming Music: Unending Consumption Begins -- The Album Replacement Cycle -- Beats, Spotify, Apple and the Streaming Era -- Listening in the Streaming Era -- User-Generated Music Streaming Platforms -- Notes -- 4. Streaming Film: Simultaneous Release, Circumventing Censorship, and Indies -- The Changing Film Experience -- Independent Streaming -- Censorship -- No More DVD Collections -- Conclusion -- Notes -- 5. Streaming TV: The Golden Age of TV and Flow Interrupted -- From VHS to DVR: Trying to Watch a Show -- Political Economy of Streaming Television -- Binge-watching -- Golden Age of Television -- Conclusion -- Notes -- 6. Streaming Video Games: Never Own a Game Again -- The Changing Video Game Commodity -- Video Game Streaming Culture -- Conclusion -- Notes -- 7. New Cultural Forms: Dominant, Residual, and Emergent -- Streaming Culture: "Dominant, Residual, and Emergent" -- Dominant Streams -- Instant Ink -- Software, Spyware and Anti-virus -- Residual -- Vinyl -- Emergent -- Vloggers -- Twitch -- Conclusion -- Notes -- 8. Conclusion -- Subscriptions and Unending Consumption -- Caught in the Stream -- Streaming in the Future -- Notes -- BIBLIOGRAPHY -- INDEX. |
Record Nr. | UNINA-9910794684303321 |
Arditi David <1982-> | ||
Bingley, England : , : Emerald Publishing, , [2021] | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Streaming culture : subscription platforms and the unending consumption of culture / / by David Arditi |
Autore | Arditi David <1982-> |
Pubbl/distr/stampa | Bingley, England : , : Emerald Publishing, , [2021] |
Descrizione fisica | 1 online resource ( , ix, 174 pages) |
Disciplina | 302.231 |
Collana | SocietyNow |
Soggetto topico | Digital media - Social aspects |
ISBN |
9781839827723
1-83982-768-8 1839827734 9781839827730 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Cover -- STREAMING CULTURE -- SocietyNow -- Endrosements -- STREAMING CULTURE: Subscription Platforms and the Unending Consumption of Culture -- Copyright -- CONTENTS -- 1. Introduction: Caught in the Stream -- Culture -- Streaming -- Why Does Streaming Culture Matter? -- Interactions with Cultural Texts -- Shifting Capitalism -- Layout of the Book -- Notes -- 2. Digital Retail: Disruption, Distribution, and Disintermediation -- Sharing -- Disruption -- Distribution and Disintermediation -- Conclusion -- Notes -- 3. Streaming Music: Unending Consumption Begins -- The Album Replacement Cycle -- Beats, Spotify, Apple and the Streaming Era -- Listening in the Streaming Era -- User-Generated Music Streaming Platforms -- Notes -- 4. Streaming Film: Simultaneous Release, Circumventing Censorship, and Indies -- The Changing Film Experience -- Independent Streaming -- Censorship -- No More DVD Collections -- Conclusion -- Notes -- 5. Streaming TV: The Golden Age of TV and Flow Interrupted -- From VHS to DVR: Trying to Watch a Show -- Political Economy of Streaming Television -- Binge-watching -- Golden Age of Television -- Conclusion -- Notes -- 6. Streaming Video Games: Never Own a Game Again -- The Changing Video Game Commodity -- Video Game Streaming Culture -- Conclusion -- Notes -- 7. New Cultural Forms: Dominant, Residual, and Emergent -- Streaming Culture: "Dominant, Residual, and Emergent" -- Dominant Streams -- Instant Ink -- Software, Spyware and Anti-virus -- Residual -- Vinyl -- Emergent -- Vloggers -- Twitch -- Conclusion -- Notes -- 8. Conclusion -- Subscriptions and Unending Consumption -- Caught in the Stream -- Streaming in the Future -- Notes -- BIBLIOGRAPHY -- INDEX. |
Record Nr. | UNINA-9910826541403321 |
Arditi David <1982-> | ||
Bingley, England : , : Emerald Publishing, , [2021] | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Sui social in sicurezza / Cristiano Adolfo Degni |
Autore | Degni, Cristiano Adolfo |
Pubbl/distr/stampa | Civitavecchia, : Prospettiva, 2017 |
Descrizione fisica | 47 p. ; 18 cm |
Disciplina | 302.231 |
Collana | Costellazione Orione |
Soggetto non controllato | Social Network - guida |
ISBN | 978-88-7418-975-5 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | ita |
Record Nr. | UNINA-9910507505703321 |
Degni, Cristiano Adolfo | ||
Civitavecchia, : Prospettiva, 2017 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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Surfen in die digitale Zukunft [[electronic resource] /] / Dieter Lutzke |
Autore | Lutzke Dieter |
Edizione | [1. Aufl.] |
Pubbl/distr/stampa | Weinheim, : Wiley-VCH, 2012 |
Descrizione fisica | 1 online resource (206 p.) |
Disciplina | 302.231 |
Collana | Erlebnis Wissenschaft |
Soggetto topico | Digital electronics |
Soggetto genere / forma | Electronic books. |
ISBN |
3-527-65080-6
3-527-65082-2 3-527-65083-0 1-299-15741-6 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | ger |
Nota di contenuto | 5.1 Kabelverbindungen im Heimbereich5.2 Grafik- und Videoschnittstellen in der Unterhaltungselektronik; 5.3 Verbindungen nach draußen; 5.4 Der TV-Kabel-Anschluss; 5.5 Drahtlose digitale Datenübertragung mit Radiowellen; 6 Unser geliebtes Handy - Mobilfunk für die mobile Welt; 7 Unser digitaler Standort; 8 DigitaleNetze; 8.1 Internet - das globale digitale Netz; 9 Unsere digitale Zukunft; 9.1 Zukunft des Internets; 10 Anhang; 10.1 Die Darstellung von großen und kleinen Zahlen; 11 Quellenanmerkung; 12 Index |
Record Nr. | UNINA-9910138851203321 |
Lutzke Dieter | ||
Weinheim, : Wiley-VCH, 2012 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Surfen in die digitale Zukunft [[electronic resource] /] / Dieter Lutzke |
Autore | Lutzke Dieter |
Edizione | [1. Aufl.] |
Pubbl/distr/stampa | Weinheim, : Wiley-VCH, 2012 |
Descrizione fisica | 1 online resource (206 p.) |
Disciplina | 302.231 |
Collana | Erlebnis Wissenschaft |
Soggetto topico | Digital electronics |
ISBN |
3-527-65080-6
3-527-65082-2 3-527-65083-0 1-299-15741-6 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | ger |
Nota di contenuto | 5.1 Kabelverbindungen im Heimbereich5.2 Grafik- und Videoschnittstellen in der Unterhaltungselektronik; 5.3 Verbindungen nach draußen; 5.4 Der TV-Kabel-Anschluss; 5.5 Drahtlose digitale Datenübertragung mit Radiowellen; 6 Unser geliebtes Handy - Mobilfunk für die mobile Welt; 7 Unser digitaler Standort; 8 DigitaleNetze; 8.1 Internet - das globale digitale Netz; 9 Unsere digitale Zukunft; 9.1 Zukunft des Internets; 10 Anhang; 10.1 Die Darstellung von großen und kleinen Zahlen; 11 Quellenanmerkung; 12 Index |
Record Nr. | UNINA-9910830404303321 |
Lutzke Dieter | ||
Weinheim, : Wiley-VCH, 2012 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Surfen in die digitale Zukunft [[electronic resource] /] / Dieter Lutzke |
Autore | Lutzke Dieter |
Edizione | [1. Aufl.] |
Pubbl/distr/stampa | Weinheim, : Wiley-VCH, 2012 |
Descrizione fisica | 1 online resource (206 p.) |
Disciplina | 302.231 |
Collana | Erlebnis Wissenschaft |
Soggetto topico | Digital electronics |
ISBN |
3-527-65080-6
3-527-65082-2 3-527-65083-0 1-299-15741-6 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | ger |
Nota di contenuto | 5.1 Kabelverbindungen im Heimbereich5.2 Grafik- und Videoschnittstellen in der Unterhaltungselektronik; 5.3 Verbindungen nach draußen; 5.4 Der TV-Kabel-Anschluss; 5.5 Drahtlose digitale Datenübertragung mit Radiowellen; 6 Unser geliebtes Handy - Mobilfunk für die mobile Welt; 7 Unser digitaler Standort; 8 DigitaleNetze; 8.1 Internet - das globale digitale Netz; 9 Unsere digitale Zukunft; 9.1 Zukunft des Internets; 10 Anhang; 10.1 Die Darstellung von großen und kleinen Zahlen; 11 Quellenanmerkung; 12 Index |
Record Nr. | UNINA-9910840704403321 |
Lutzke Dieter | ||
Weinheim, : Wiley-VCH, 2012 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Tantalisingly Close : An Archaeology of Communication Desires in Discourses of Mobile Wireless Media / / Imar O. de Vries |
Autore | Vries Imar de <1975-> |
Pubbl/distr/stampa | Baltimore, Maryland : , : Project Muse, , 2020 |
Descrizione fisica | 1 online resource (217 p.) |
Disciplina | 302.231 |
Collana | MediaMatters |
Soggetto topico |
Wireless communication systems - Social aspects
Mobile communication systems - Social aspects Mass media - Social aspects |
ISBN |
1-280-11825-3
9786613522542 90-485-1491-6 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Part I. Venturing into the familiar unknown; 1. Discourses of progress and utopia; 2. Communication ideals, communication woes -- Part 2. Where angels speak; 3. The rise ... and rise of mediatechnology; 4. Mobile communication dreams. |
Record Nr. | UNISA-996379049603316 |
Vries Imar de <1975-> | ||
Baltimore, Maryland : , : Project Muse, , 2020 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. di Salerno | ||
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