The management of international tourism / / Stephen F. Witt, Michael Z. Brooke and Peter J. Buckley
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| Autore: |
Witt Stephen F
|
| Titolo: |
The management of international tourism / / Stephen F. Witt, Michael Z. Brooke and Peter J. Buckley
|
| Pubblicazione: | London : , : Routledge, , 2013 |
| Descrizione fisica: | 1 online resource (224 p.) |
| Disciplina: | 338.4791068 |
| Soggetto topico: | Tourism |
| Altri autori: |
BrookeMichael Z
BuckleyPeter J. <1949->
WittStephen F
|
| Note generali: | Originally published: London : Unwin Hyman, 1991. |
| Nota di bibliografia: | Includes bibliographical references and indexes. |
| Nota di contenuto: | 1. The environment of international tourism -- 2. The international tourism industry -- 3. Tourism demand -- 4. Methods of operation -- 5. The international marketing of tourism -- 6. Finance and control -- 7. Organization and staffing -- 8. Research and innovation -- 9. Corporate strategies for international tourism -- 10. International tourism : the future. |
| Sommario/riassunto: | International tourism is one of today's major growth industries necessitating increasingly more sophisticated management techniques. In the light of this expansion and growing significant economic importance, this book provides a comprehensive overview of international tourism, placing particular emphasis on the management of tourism. The subject coverage of the book is wide-ranging: the authors examine the following issues:the impact of environmental issues on tourism managementtourism demand and forecastingthe key methods of oper |
| Titolo autorizzato: | The management of international tourism |
| ISBN: | 0-203-06851-3 |
| 1-135-08318-5 | |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910814148103321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |
Serie:
Routledge Library Editions: Tourism