Papers from the Business Innovation in the knowledge economy conference 2003 [[electronic resource]]
(Visualizza in formato marc)
(Visualizza in BIBFRAME)
| Autore: |
Martin Lynn
|
| Titolo: |
Papers from the Business Innovation in the knowledge economy conference 2003 [[electronic resource]]
|
| Pubblicazione: | Bradford, : Emerald Group Publishing Limited, 2004 |
| Descrizione fisica: | 1 online resource (58 p.) |
| Disciplina: | 658.4038 |
| Soggetto topico: | Electronic commerce -- Congresses |
| Electronic commerce | |
| Industrial management -- Congresses | |
| Industrial management | |
| Information management | |
| Information resources management | |
| Knowledge management -- Congresses | |
| Knowledge management | |
| Qualitative research -- Congresses | |
| Small business -- Technological innovations -- Congresses | |
| Management | |
| Management Theory | |
| Business & Economics | |
| Altri autori: |
AbottJulie
|
| Note generali: | Description based upon print version of record. |
| Nota di contenuto: | Contents; Abstracts & keywords; Guest editorial; Customer and company voices in e-commerce: a qualitative analysis; Qualitative issues in IT and organizational processes in implementing marketing strategies; Channel benefits portfolio management in the eBusiness era; V2C activity on a local level: qualitative cases - Tampere and Silicon Valley; A qualitative sense-making classification of business incubation environments; Enhancing customer service and organizational learning through qualitative research; Awards for Excellence |
| Sommario/riassunto: | Consumer knowledge is a very important asset for an organisation. Two types of consumer knowledge have been identified, "knowledge about customers" including customer segments, individual customer preferences, potential customers, and "knowledge possessed by customers" including knowledge about product ranges, companies, and the marketplace. Electronic commerce (e-commerce) offers an ideal medium for the creation and exchange of both types of knowledge. This paper presents the results of an initial phase in a research cycle that looks at e-commerce through the lens of knowledge management. It |
| Titolo autorizzato: | Papers from the Business Innovation in the knowledge economy conference 2003 |
| ISBN: | 1-280-51444-2 |
| 9786610514441 | |
| 1-84544-182-6 | |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910824781103321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |