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Gurus on Business Strategy



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Autore: Grundy Tony Visualizza persona
Titolo: Gurus on Business Strategy Visualizza cluster
Pubblicazione: London : , : Thorogood Publishing, , 2004
©2004
Descrizione fisica: 1 online resource (234 pages)
Disciplina: 658.4/012
Soggetto topico: Strategic planning
Soggetto genere / forma: Electronic books.
Note generali: Title from title screen.
Nota di bibliografia: Includes bibliographic references.
Sommario/riassunto: Here is a one-stop guide to the world's most important thinkers and writers on business strategy. It expertly summarizes all the key strategic concepts and describes the work and contribution of each of the leading thinkers in the field. It goes on to analyse the pro's and con's of many of the key theories in practice and offers two enlightening case-studies. The third section of the book provides a series of detailed checklists to help you to develop your own strategy. More than just a summary of key concepts, this book offers valuable insights into their application and value; it will provide you with a much braoder grasp of the subject against which to develop your own business.
Titolo autorizzato: Gurus on Business Strategy  Visualizza cluster
ISBN: 1-280-17384-X
9786610173846
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910679258303321
Lo trovi qui: Univ. Federico II
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