Creating Mexican consumer culture in the age of Porfirio Díaz / / Steven B. Bunker

• Autore: Bunker Steven B. <1970->
• Pubblicazione: Albuquerque, : University of New Mexico Press, c2012
• Edizione: 1st ed.
• Descrizione fisica: 1 online resource (349 p.)
• Disciplina: 306.30972
• Soggetto topico: Consumers - Mexico - History - 20th century; Consumption (Economics) - Mexico - History - 20th century
• Soggetto geografico: Mexico Commerce History 20th century; Mexico Social conditions 20th century; Mexico History 1867-1910
• Note generali: Description based upon print version of record.
• Nota di bibliografia: Includes bibliographical references and index.
• Nota di contenuto: Personalized progress: the production and marketing of the machine-rolled cigarette -- Selling in the city: the growth of popular advertising -- Capital investments: Porfirian department stores and the evolution of Mexico City retailing -- Modernizing capital: constant innovation and the expression of progress -- An all-consuming passion: desire, department stores, and the modernization of crime -- Hot diamonds, cold steel: the La Profesa Jewelry Store robbery -- Conclusion.
• Sommario/riassunto: "This study shows how goods and consumption embodied modernity in the time of Porfirio Díaz. Through case studies of tobacco marketing, department stores, advertising, shoplifting, and a famous jewelry robbery and homicide, he provides a tour of daily life in Porfirian Mexico City, overturning conventional wisdom that only the middle and upper classes participated in this culture"--Provided by publisher.
• Titolo autorizzato: Creating Mexican consumer culture in the age of Porfirio Díaz
• ISBN: 9781283835459; 1283835452; 9780826344564; 0826344569
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Lingua di pubblicazione: Inglese
• Record Nr.: 9910961823603321
• Lo trovi qui: Univ. Federico II