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Chinese communication theory and research : reflections, new frontiers, and new directions / / edited by Wenshan Jia, Xing Lu, and D. Ray Heisey



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Titolo: Chinese communication theory and research : reflections, new frontiers, and new directions / / edited by Wenshan Jia, Xing Lu, and D. Ray Heisey Visualizza cluster
Pubblicazione: Westport, Conn. : , : Praeger, , 2002
London : , : Bloomsbury Publishing, , 2024
Edizione: 1st ed.
Descrizione fisica: 1 online resource (299 p.)
Disciplina: 302.2/0951
Soggetto topico: Communication - China
Altri autori: JiaWenshan <1961->  
LuXing  
HeiseyD. Ray  
Note generali: Description based upon print version of record.
Nota di bibliografia: Includes bibliographical references and index.
Nota di contenuto: Contents; Acknowledgments; Introduction: The Significance of Chinese Communication Theory and Research in a Glocalizing World; I State of the Field; 1 Communication Studies in China: State of the Art; 2 Intercultural/ Interpersonal Communication Research in China: A Preliminary Review; 3 Chinese Communication Theory and Practice: A Tier- Based Perspective; II Metatheoretical Critique; 4 A Critical Examination of the Eurocentric Representation of Chinese Communication; 5 Masculinity Index and Communication Style: An East Asian Perspective; III Theory and Research in Context
6 Comparative Studies of Chinese and Western Rhetorics: Reflections and Challenges7 "The Assimilation of Western Learning": An Overlooked Area of Intercultural Communication; 8 Research on Chinese Communication Campaigns: A Historical Review; 9 Balancing Ideals and Interests: Toward a Chinese Perspective of Development Communication; 10 Chinese Health Communication in the Old and New Millennia; 11 What We Still Need to Know about Chinese Negotiation; 12 Advertising with Chinese Characteristics: The Development of Advertising in China, 1979- 1999; IV Challenges of Glocalization
13 The Interface Between Culture and Technology in Chinese Communication14 Computer- Mediated Communication: Internet Development and New Challenges in China; 15 The Essential Role of Chinese as the World's Leading Logographic Writing System in Global Communication; 16 Problems and Prospects of Chinese Communication Study; Index; About the Editors and Contributors
Titolo autorizzato: Chinese communication theory and research  Visualizza cluster
ISBN: 979-84-00-62584-8
1-280-34888-7
9786610348886
0-313-01188-5
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910811617803321
Lo trovi qui: Univ. Federico II
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Serie: Advances in communication and culture.