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Global TV : Exporting Television and Culture in the World Market / / Denise D. Bielby, C. Lee Harrington
| Global TV : Exporting Television and Culture in the World Market / / Denise D. Bielby, C. Lee Harrington |
| Autore | Bielby Denise D. |
| Pubbl/distr/stampa | New York, NY : , : New York University Press, , [2008] |
| Descrizione fisica | 1 online resource (276 p.) |
| Disciplina | 302.23/45 |
| Soggetto topico |
Television programs - Marketing
Television broadcasting - Social aspects |
| Soggetto non controllato |
Seeks
global history inner machinery management marketplace origins product television understand workings |
| ISBN |
0-8147-9942-6
0-8147-3916-4 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Front matter -- Contents -- List of Figures and Tables -- Acknowledgments -- Preface -- Introduction -- 1 The Syndication Market in U.S. Television -- 2 Television in the Global Market -- 3 The (Continued) Relevance of Genre -- 4 Managing Television’s Cultural Properties -- 5 Discourses of Distribution -- Conclusion -- Methodological Appendix -- Notes -- References -- Index -- About the Authors |
| Record Nr. | UNINA-9910789973803321 |
Bielby Denise D.
|
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| New York, NY : , : New York University Press, , [2008] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Global TV : Exporting Television and Culture in the World Market / / Denise D. Bielby, C. Lee Harrington
| Global TV : Exporting Television and Culture in the World Market / / Denise D. Bielby, C. Lee Harrington |
| Autore | Bielby Denise D. |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | New York, NY : , : New York University Press, , [2008] |
| Descrizione fisica | 1 online resource (276 p.) |
| Disciplina | 302.23/45 |
| Soggetto topico |
Television programs - Marketing
Television broadcasting - Social aspects |
| Soggetto non controllato |
Seeks
global history inner machinery management marketplace origins product television understand workings |
| ISBN |
0-8147-9942-6
0-8147-3916-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Front matter -- Contents -- List of Figures and Tables -- Acknowledgments -- Preface -- Introduction -- 1 The Syndication Market in U.S. Television -- 2 Television in the Global Market -- 3 The (Continued) Relevance of Genre -- 4 Managing Television’s Cultural Properties -- 5 Discourses of Distribution -- Conclusion -- Methodological Appendix -- Notes -- References -- Index -- About the Authors |
| Record Nr. | UNINA-9910811861403321 |
|
Bielby Denise D.
|
||
| New York, NY : , : New York University Press, , [2008] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||