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A beginner's guide to mobile marketing / / Molly Garris and Karen Mishra
A beginner's guide to mobile marketing / / Molly Garris and Karen Mishra
Autore Garris Molly
Edizione [First edition.]
Pubbl/distr/stampa New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015
Descrizione fisica 1 online resource (168 p.)
Disciplina 658.872
Collana Digital and social media marketing and advertising collection
Soggetto topico Cell phone advertising
Internet marketing
Soggetto genere / forma Electronic books.
Soggetto non controllato analytics
apps
banners
beacons
brand
case studies
display
iBeacon
integrated strategy
location-based services
MMS
mobile ads
mobile advertising
mobile at retail
mobile marketing
mobile search
mobile site
mobile web
mobile website
multi-media messaging
NFC
nonprofit
omni-channel experience
push notifications
QR code
retailer
RMM
ROI
search
SMS
social
SOLOMO
sports marketing
success measurement
tablets
text messaging
ISBN 1-78684-340-4
1-60649-841-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto 1. Past, present, and future opportunities for mobile marketing -- 2. Calling and messaging -- 3. Search and web -- 4. Mobile applications (apps) -- 5. Social media networks -- 6. Mobile advertising -- 7. Accessing content -- 8. Mobile marketing strategy and resources -- Key terms -- Advance quotes for A beginner's guide to mobile marketing -- Notes -- References -- Key references -- Index.
Record Nr. UNINA-9910459813803321
Garris Molly  
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
A beginner's guide to mobile marketing / / Molly Garris and Karen Mishra
A beginner's guide to mobile marketing / / Molly Garris and Karen Mishra
Autore Garris Molly
Edizione [First edition.]
Pubbl/distr/stampa New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015
Descrizione fisica 1 online resource (168 p.)
Disciplina 658.872
Collana Digital and social media marketing and advertising collection
Soggetto topico Cell phone advertising
Internet marketing
Soggetto non controllato analytics
apps
banners
beacons
brand
case studies
display
iBeacon
integrated strategy
location-based services
MMS
mobile ads
mobile advertising
mobile at retail
mobile marketing
mobile search
mobile site
mobile web
mobile website
multi-media messaging
NFC
nonprofit
omni-channel experience
push notifications
QR code
retailer
RMM
ROI
search
SMS
social
SOLOMO
sports marketing
success measurement
tablets
text messaging
ISBN 1-78684-340-4
1-60649-841-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto 1. Past, present, and future opportunities for mobile marketing -- 2. Calling and messaging -- 3. Search and web -- 4. Mobile applications (apps) -- 5. Social media networks -- 6. Mobile advertising -- 7. Accessing content -- 8. Mobile marketing strategy and resources -- Key terms -- Advance quotes for A beginner's guide to mobile marketing -- Notes -- References -- Key references -- Index.
Record Nr. UNINA-9910787494003321
Garris Molly  
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
A beginner's guide to mobile marketing / / Molly Garris and Karen Mishra
A beginner's guide to mobile marketing / / Molly Garris and Karen Mishra
Autore Garris Molly
Edizione [First edition.]
Pubbl/distr/stampa New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015
Descrizione fisica 1 online resource (168 p.)
Disciplina 658.872
Collana Digital and social media marketing and advertising collection
Soggetto topico Cell phone advertising
Internet marketing
Soggetto non controllato analytics
apps
banners
beacons
brand
case studies
display
iBeacon
integrated strategy
location-based services
MMS
mobile ads
mobile advertising
mobile at retail
mobile marketing
mobile search
mobile site
mobile web
mobile website
multi-media messaging
NFC
nonprofit
omni-channel experience
push notifications
QR code
retailer
RMM
ROI
search
SMS
social
SOLOMO
sports marketing
success measurement
tablets
text messaging
ISBN 1-78684-340-4
1-60649-841-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto 1. Past, present, and future opportunities for mobile marketing -- 2. Calling and messaging -- 3. Search and web -- 4. Mobile applications (apps) -- 5. Social media networks -- 6. Mobile advertising -- 7. Accessing content -- 8. Mobile marketing strategy and resources -- Key terms -- Advance quotes for A beginner's guide to mobile marketing -- Notes -- References -- Key references -- Index.
Record Nr. UNINA-9910818460803321
Garris Molly  
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Confucius’ Courtyard : Architecture, Philosophy and the Good Life in China / Xing Ruan
Confucius’ Courtyard : Architecture, Philosophy and the Good Life in China / Xing Ruan
Autore Ruan, Xing <1965->
Pubbl/distr/stampa London, : Bloomsbury, 2021
Descrizione fisica 320 p. : ill. ; 22 cm
Soggetto topico Asian History, Cultural History, Architecture, World Architecture, Chinese Philosophy, Architectural History
Soggetto non controllato 1000
1949
500
ARCH
Along
Architecture
Armed
Art
BCE
China
China’s
Chinese
Concepts
Confucian
Confucius’
Culture
Defects
English
Equilibrium
Erudite
For
Form
God
History
Level
Longevity
Meaning
Middle
Mind
Part
Philosophy
Pitching
Shapes
Singular
Society
State
Story
Such
They
Time
West
about
accessible
accomplishments
achievable
actively
almost
also
an
ancient
and
anything
approximately
architectural
are
around
artistic
as
assorted
at
avoiding
away
awe
awesome
be
bedrock
been
beginning
below
bespoke
between
beyond
blessing
book
bother
brothel
building
but
by
can
celestial
centuries
century
certain
change
check
chronology
city
civilization
compound
compromize
configured
confines
correspond
cosmic
courtyard
cultural
dear
desired
develop
did
do
doctrine
early
earth
earthly
element
elites
embarks
emerged
enclosure
enduring
enjoying
entirely
equally
especially
established
even
explore
explores
extent
extraordinary
extremes
facets
family
following
freely
from
fully
gentry
good
grounded
guiding
half
has
have
heart
heavens
held
hence
holds
home
house
housed
how
humanly
humans
humble
imperial
indeed
indulge
inextricably
innate
inner
institutional
institutions
interest
intertwined
introduction
is
it
it’s
kept
key
large
largely
letting
lies
life
life’s
live
living
maintaining
manage
managed
market
materialistic
millennia
moment
moral
most
much
nation
need
next
nineteenth
no
nonchalantly
not
of
on
one’s
only
open
or
origin
over
overlooked
palace
participating
peculiar
persistent
philosophical
pleasurable
pleasures
poetic
political
populace
populous
preached
principle
principles
propriety
provides
put
quadrangle
radically
rare
reason
represents
respecting
responsibility
retreating
reveals
roam
saints
same
saw
search
secular
selective
separated
shows
since
snatching
so
somewhat
soul
space
span
special
specificity
staged
static
staying
sustained
taking
tells
temple
that
theatre
their
thematic
these
this
thousand
three
through
to
today
together
too
took
twentieth
two
type
understanding
understood
unfolds
unparalleled
use
very
view
virtuous
walled
was
way
weaves
well
were
what
when
which
while
with
within
without
work
workshop
world
worth
years
yet
zhongyong

‘the
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNICAMPANIA-VAN0241586
Ruan, Xing <1965->  
London, : Bloomsbury, 2021
Materiale a stampa
Lo trovi qui: Univ. Vanvitelli
Opac: Controlla la disponibilità qui
Confucius’ Courtyard : Architecture, Philosophy and the Good Life in China / Xing Ruan
Confucius’ Courtyard : Architecture, Philosophy and the Good Life in China / Xing Ruan
Autore Ruan, Xing <1965->
Pubbl/distr/stampa London, : Bloomsbury, 2021
Descrizione fisica 320 p. : ill. ; 22 cm
Soggetto topico Asian History, Cultural History, Architecture, World Architecture, Chinese Philosophy, Architectural History
Soggetto non controllato 1000
1949
500
ARCH
Along
Architecture
Armed
Art
BCE
China
China’s
Chinese
Concepts
Confucian
Confucius’
Culture
Defects
English
Equilibrium
Erudite
For
Form
God
History
Level
Longevity
Meaning
Middle
Mind
Part
Philosophy
Pitching
Secular
Shapes
Singular
Society
State
Story
Such
They
Time
West
about
accessible
accomplishments
achievable
actively
almost
also
an
ancient
and
anything
approximately
architectural
are
around
artistic
as
assorted
at
avoiding
away
awe
awesome
be
bedrock
been
beginning
below
bespoke
between
beyond
blessing
book
bother
brothel
building
but
by
can
celestial
centuries
century
certain
change
check
chronology
city
civilization
compound
compromize
configured
confines
correspond
cosmic
courtyard
cultural
dear
desired
develop
did
do
doctrine
early
earth
earthly
element
elites
embarks
emerged
enclosure
enduring
enjoying
entirely
equally
especially
established
even
explore
explores
extent
extraordinary
extremes
facets
family
following
freely
from
fully
gentry
good
grounded
guiding
half
has
have
heart
heavens
held
hence
holds
home
house
housed
how
humanly
humans
humble
imperial
indeed
indulge
inextricably
innate
inner
institutional
institutions
interest
intertwined
introduction
is
it
it’s
kept
key
large
largely
letting
lies
life
life’s
live
living
maintaining
manage
managed
market
materialistic
millennia
moment
moral
most
much
nation
need
next
nineteenth
no
nonchalantly
not
of
on
one’s
only
open
or
origin
over
overlooked
palace
participating
peculiar
persistent
philosophical
pleasurable
pleasures
poetic
political
populace
populous
preached
principle
principles
propriety
provides
put
quadrangle
radically
rare
reason
represents
respecting
responsibility
retreating
reveals
roam
saints
same
saw
search
selective
separated
shows
since
snatching
so
somewhat
soul
space
span
special
specificity
staged
static
staying
sustained
taking
tells
temple
that
theatre
their
thematic
these
this
thousand
three
through
to
today
together
too
took
twentieth
two
type
understanding
understood
unfolds
unparalleled
use
very
view
virtuous
walled
was
way
weaves
well
were
what
when
which
while
with
within
without
work
workshop
world
worth
years
yet
zhongyong

‘the
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNICAMPANIA-VAN00241586
Ruan, Xing <1965->  
London, : Bloomsbury, 2021
Materiale a stampa
Lo trovi qui: Univ. Vanvitelli
Opac: Controlla la disponibilità qui
Ranking for Web Data Search Using On-The-Fly Data Integration
Ranking for Web Data Search Using On-The-Fly Data Integration
Autore Herzig Daniel Markus
Pubbl/distr/stampa KIT Scientific Publishing, 2014
Descrizione fisica 1 electronic resource (VII, 202 p. p.)
Soggetto non controllato search
information retrieval
web data
semantic search
ISBN 1000037230
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910347057203321
Herzig Daniel Markus  
KIT Scientific Publishing, 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Search Engine Optimization
Search Engine Optimization
Autore Veglis Andreas
Pubbl/distr/stampa Basel, Switzerland, : MDPI - Multidisciplinary Digital Publishing Institute, 2021
Descrizione fisica 1 electronic resource (104 p.)
Soggetto topico Information technology industries
Soggetto non controllato SEO
search engine optimization
website ranking
ranking factors
news websites
Greece
Cyprus
comments
ASEO
reverse engineering
citations
google scholar
microsoft academic
web of science
WoS
scopus
indicators
algorithms
relevance ranking
citation databases
academic search engines
website quality
web presence
academic rankings
accessibility
search engines
search
online journalism
media websites
news content
news articles
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910557135303321
Veglis Andreas  
Basel, Switzerland, : MDPI - Multidisciplinary Digital Publishing Institute, 2021
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Swarm Robotics
Swarm Robotics
Autore Spezzano Giandomenico
Pubbl/distr/stampa MDPI - Multidisciplinary Digital Publishing Institute, 2019
Descrizione fisica 1 electronic resource (310 p.)
Soggetto non controllato self-organization
signal source localization
multi-robot system
sensor deployment
parallel technique
shape normalization
genetic algorithm
multiple robots
optimization
improved potential field
optimal configuration
autonomous docking
asymmetrical interaction
comparison
behaviors
patterns
self-assembly robots
congestion control
surface-water environment
target recognition
coordinate motion
UAV swarms
formation reconfiguration
swarm robotics
swarm intelligence
artificial bee colony algorithm
obstacle avoidance
fish swarm optimization
search algorithm
robotics
time-difference-of-arrival (TDOA)
formation
mobile robots
formation control
meta-heuristic
event-triggered communication
search
virtual structure
3D model identification
surveillance
event-driven coverage
scale-invariant feature transform
system stability
Swarm intelligence algorithm
bionic intelligent algorithm
unmanned aerial vehicle
underwater environment
artificial flora (AF) algorithm
swarm behavior
weighted implicit shape representation
Cramer-Rao low bound (CRLB)
environmental perception
particle swarm optimization
modular robots
cooperative target hunting
virtual linkage
multi-AUV
consensus control
panoramic view
nonlinear disturbance observer
sliding mode controller
path optimization
Swarm Chemistry
multi-agents
ISBN 3-03897-923-6
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910674019203321
Spezzano Giandomenico  
MDPI - Multidisciplinary Digital Publishing Institute, 2019
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
UAV or Drones for Remote Sensing Applications in GPS/GNSS Enabled and GPS/GNSS Denied Environments
UAV or Drones for Remote Sensing Applications in GPS/GNSS Enabled and GPS/GNSS Denied Environments
Autore Gonzalez Toro Felipe
Pubbl/distr/stampa Basel, Switzerland, : MDPI - Multidisciplinary Digital Publishing Institute, 2021
Descrizione fisica 1 electronic resource (388 p.)
Soggetto topico Technology: general issues
Soggetto non controllato UAV
landing
optical flow
video navigation
Kalman filter
coastal mapping
coastal monitoring
Digital Elevation Models (DEMs)
geomorphological evolution
photogrammetry
Structure-from-Motion (SfM)
Unmanned Aerial Vehicles (UAVs)
snow mapping
UAS
remote sensing
direct georeferencing
snow field
snow-covered area
snow depth
water level changes
UAV photogrammetry
tidal phase
GNSS
Kilim River
unmanned aerial vehicles
UAV swarms
visual detection
visual tracking
machine vision
deep learning
YOLO
laser guidance
emergency landing
particle filter
change detection
convolutional neural networks
moving camera
image alignment
multirotor
ground effect
sensor faults
UAV imagery
bundle block adjustment
digital surface model
orthomosaic
data collection
accuracy
technical guidelines
DSM assessment
backpack mobile mapping
underground cellars
unmanned aerial vehicle
unmanned aerial system
vision-based navigation
search and rescue
vision and action
OODA
inspection
target detection
autonomous localization
3D registration
GPS-denied environment
real-time
multi-robot
bioinspired map
topologic mapping
map exploration
onboard GNSS RTK
UAS traffic management
multiple UAV navigation
navigation in GPS/GNSS-denied environments
distributed state estimation
consensus theory
computer architecture
decision making
navigation
semantics
aerial systems
applications, inspection robotics, bridge inspection with UAS
POMDP
Deep Reinforcement-Learning
multi-agent
search
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910557343503321
Gonzalez Toro Felipe  
Basel, Switzerland, : MDPI - Multidisciplinary Digital Publishing Institute, 2021
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui