Customer Loyalty and Brand Management
| Customer Loyalty and Brand Management |
| Autore | Rubio Natalia |
| Pubbl/distr/stampa | MDPI - Multidisciplinary Digital Publishing Institute, 2019 |
| Descrizione fisica | 1 online resource (122 p.) |
| Soggetto non controllato |
attachment
B2C tourism online behavioural e-loyalty bibliometric analysis brand brand equity brand love commitment consumer consumer engagement customer customer loyalty e-commerce earnings engagement financial performance local food mapping study online booking purchases PLS-SEM purchase intentions re-purchase intentions retail revisit intentions satisfaction shopping experience shopping frequency shopping time structural equation modeling (SEM) transaction costs trust unlisted firms value chain website website quality |
| ISBN | 3-03921-336-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910367758403321 |
Rubio Natalia
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| MDPI - Multidisciplinary Digital Publishing Institute, 2019 | ||
| Lo trovi qui: Univ. Federico II | ||
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Nutrition, Choice and Health-Related Claims
| Nutrition, Choice and Health-Related Claims |
| Autore | De Magistris Tiziana |
| Pubbl/distr/stampa | MDPI - Multidisciplinary Digital Publishing Institute, 2020 |
| Descrizione fisica | 1 online resource (362 p.) |
| Soggetto topico | Medicine |
| Soggetto non controllato |
a discrete choice-based experiment
alcohol content allergen Aragón binary logistic regression biscuits Brexit campus cancer carrier foods cereal grains changes in prices changes in quality choice architecture choice experiment claim claims clean labels cluster analysis college students consumer consumer behavior consumer choice consumer heterogeneity consumer home-test consumer preferences consumer research cross-cultural comparison dietary fiber dining environment emotional eating environmental information experimental auction exposure time focus groups food choice food choices food labelling food labels food neophobia Food Neophobia Scale (FNS) functional food functional ingredients green tea greenhouse gas emissions health health attitudes health claim health claims health consciousness health halo health information information label labeling local loglinear analysis lycopene market success menu n/a new product development non-communicable disease non-communicable diseases nudging nutrient labels nutrition nutrition claim nutrition claims nutritional claims nutritional knowledge nutritional labels older adult organic organic consumer choices organic dried strawberries packaging pastries perceptions plant extract policy portion size purchase intentions qualified health claim qualitative quantile regression random forest red wine segmentation sustainability trade-offs trans-fatty acids ultra-processed food products United Kingdom visual appraisal vitamins willingness to pay willingness to purchase WTP yoghurt |
| ISBN | 3-03928-649-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910404077003321 |
De Magistris Tiziana
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| MDPI - Multidisciplinary Digital Publishing Institute, 2020 | ||
| Lo trovi qui: Univ. Federico II | ||
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