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Marketing for Sustainable Tourism
| Marketing for Sustainable Tourism |
| Autore | Martini Umberto |
| Pubbl/distr/stampa | MDPI - Multidisciplinary Digital Publishing Institute, 2020 |
| Descrizione fisica | 1 electronic resource (260 p.) |
| Soggetto non controllato |
business models
expenditure environmental self-efficacy tourism development Lanzarote decisive factors Chinese tourist experience economy tourism factory ski-resort marketing mountain tourism biospheric values sustainable development of airport visitor experience tourists' environmentally responsible behavior local attraction airport image destination offering customer satisfaction tourist behaviors economic sustainability micro-scale destination tourism demand tourism destination image multi-attraction travel pleasure gastronomy sustainability hot spring Mediterranean cruise destinations panel threshold regression model degree centrality tourist intelligence destination attribute seemingly unrelated regression post-industrial tourism alternative product development personal norm social network analysis ski resorts transit port behavioral intention ski-resort management tourism marketing economic growth grounded theory Seasonality responsible tourism interpretive structural modeling service innovation tourism disaster-stricken counties online review audit China tourism advertisement positioning destination marketing Butler's Tourism Area Life Cycle Wenchuan earthquake density country brand satisfaction sustainable tourism experiential marketing Spain The Industrial Monuments Route environmental self-identity UCG port of call strategy |
| ISBN | 3-03928-874-1 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910404083403321 |
Martini Umberto
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| MDPI - Multidisciplinary Digital Publishing Institute, 2020 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Sentiment Analysis for Social Media
| Sentiment Analysis for Social Media |
| Autore | Moreno Antonio |
| Pubbl/distr/stampa | MDPI - Multidisciplinary Digital Publishing Institute, 2020 |
| Descrizione fisica | 1 electronic resource (152 p.) |
| Soggetto non controllato |
opinion mining
affect computing health insurance hybrid vectorization violence against women word association collaborative schemes of sentiment analysis and sentiment systems random forest cyber-aggression deep learning online review emotion analysis lexicon construction provider networks text mining sentiment lexicon social media sentiment-aware word embedding psychographic segmentation medical web forum gender classification racism sentiment analysis sentiment classification sentiment word analysis social networks convolutional neural network review data mining machine learning emotion classification big data-driven marketing text feature representation recommender system user preference prediction violence based on sexual orientation semantic networks |
| ISBN | 3-03928-573-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910404092303321 |
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Moreno Antonio
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| MDPI - Multidisciplinary Digital Publishing Institute, 2020 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Sustainable Tourism in the Social Media and Big Data Era
| Sustainable Tourism in the Social Media and Big Data Era |
| Autore | Nam Yoonjae |
| Pubbl/distr/stampa | Basel, Switzerland, : MDPI - Multidisciplinary Digital Publishing Institute, 2020 |
| Descrizione fisica | 1 electronic resource (290 p.) |
| Soggetto topico |
Humanities
Social interaction |
| Soggetto non controllato |
shared short-term rental
sustainable tourism online reviews purchase decisions social networks social media tourism volunteered geographic information OpenStreetMap nighttime light remote sensing social media usage characteristics Big Five personality traits personality characteristics social characteristics information characteristics e-WOM trust brand equity brand awareness brand image topic modeling latent Dirichlet allocation tourism 4.0 online travel agency online review text analytics improve customer satisfaction inductive approach dimensions of interest era of big data cultural consensus cultural consonance online hotel reviews trustworthiness technology acceptance model Generation Y overtourism organization-public relationship place-visitor relationship crowdfunding consumption value inner innovativeness perceived risk the intention to visit festival oblique photography mobile applications musicals city branding SNSs orientation smart tourism city smart tourism smart city sustainable development COVID-19 tourist destinations destination image stakeholders rural tourism social networking service theory of planned behavior social media use graffiti text mining social network analysis travel reality variety program viewing motivation viewing satisfaction presence attitude toward tourism destination spatial variance multiscale GWR sharing economy Airbnb |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910557103203321 |
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Nam Yoonjae
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| Basel, Switzerland, : MDPI - Multidisciplinary Digital Publishing Institute, 2020 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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