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Comparative media policy, regulation and governance in Europe [[electronic resource] ] : unpacking the policy cycle / / Leen d'Haenens, Helena Sousa and Josef Trappel
| Comparative media policy, regulation and governance in Europe [[electronic resource] ] : unpacking the policy cycle / / Leen d'Haenens, Helena Sousa and Josef Trappel |
| Autore | Haenens L. d' (Leen) |
| Pubbl/distr/stampa | Bristol, : Intellect, 2018 |
| Descrizione fisica | 1 online resource (xii, 255 p.) : ill |
| Disciplina | 302.23094 |
| Altri autori (Persone) |
SousaHelena
TrappelJosef <1963-> |
| Soggetto topico |
Mass media policy - European Union countries
Mass media - Political aspects - European Union countries Mass media and business - Europe Public relations |
| Soggetto non controllato |
new technology
consumption international communication media regulation european media media governance media policy |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Why Study Media Policy and Regulation? / Hannu Neiminen -- Is Content Still King? Trends and Challenges in the Production and Distribution of Television Content in Europe / Tim Raats, Jeanette Steamers and Karen Donders -- Media Economics and Transformation in a Digital Europe / Tom Evens -- Media Governance: More than a Buzzword / Werner A. Meier -- Subsidies: Fuel for Media / Josef Trappel -- Public Service Media in Western Europe Today: Ten Countries Compared / Hilde van den Bulck, Leen d'Haenens and Tim Raats -- The Europeanization of the European Media: The Incremental Cultivation of the EU Media Policy / Stylianos Papathanassopoulos -- The Council of Europe: Ensuring the Freedom and Independence of Europe's Media / Tarlach McGonagle -- Europe's Internet Policies: The Challenge of Maintaining an Open Internet / Christian Möller and Tarlach McGonagle -- Media and Democracy: A Couple Walking Hand in Hand? / Josef Trappel and Hannu Nieminen -- Media Diversity and Pluriformity: Hybrid 'Regimes' across Europe / Leen d'Haenens, Elke Ichau, Hanne Vadenberghe and Pascal Verhoest -- Testing the Boundaries: Evolving Norms and Troubling Trends for Journalism / Auské Balčytiene, Karin Raeymackers and Elena Vartanova. |
| Record Nr. | UNINA-9910796779203321 |
Haenens L. d' (Leen)
|
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| Bristol, : Intellect, 2018 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Market sensing today / / Melvin Prince and Constantinos-Vasilios Priporas
| Market sensing today / / Melvin Prince and Constantinos-Vasilios Priporas |
| Autore | Prince Melvin |
| Edizione | [First edition.] |
| Pubbl/distr/stampa | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 |
| Descrizione fisica | 1 online resource (xxvii, 172 pages) |
| Disciplina | 658.83 |
| Collana | Marketing strategy collection |
| Soggetto topico | Marketing research |
| Soggetto genere / forma | Electronic books. |
| Soggetto non controllato |
competitive analysis
competitive intelligence systems dissemination emotions imagination information market assessment market capabilities market sensing mind genomics new technology unstructured big data unstructured market sensing ZMET |
| ISBN | 1-60649-977-7 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Continuities in market sensing theory / Melvin Prince and Constantinos-Vasilios Priporas -- 2. Rethinking competitive analysis from a market sensing perspective / Dilip S. Mutum, Bang Nguyen, and T.C. Melewar -- 3. Market sensing and competitive intelligence / Son K. Lam -- 4. Market sensing and sense making using unstructured big data / Jerry Wind and Vincent Schiavone -- 5. A strategic tool for market sensing: ZMET / James Forr, Alan Creedy, and Joseph Plummer -- 6. Market sensing in practice with Google / Subroto Roy -- 7. Market sensing, mind genomics, and health promotion / Gillie Gabay, Michael L. Kochman, and Howard Moskowitz -- 8. Old good ideas can re-emerge with the new technology and imagination: lessons from the history of market sensing / Vincent Barabba -- Index. |
| Record Nr. | UNINA-9910478900203321 |
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Prince Melvin
|
||
| New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Market sensing today / / Melvin Prince and Constantinos-Vasilios Priporas
| Market sensing today / / Melvin Prince and Constantinos-Vasilios Priporas |
| Autore | Prince Melvin |
| Edizione | [First edition.] |
| Pubbl/distr/stampa | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 |
| Descrizione fisica | 1 online resource (xxvii, 172 pages) |
| Disciplina | 658.83 |
| Collana | Marketing strategy collection |
| Soggetto topico | Marketing research |
| Soggetto non controllato |
competitive analysis
competitive intelligence systems dissemination emotions imagination information market assessment market capabilities market sensing mind genomics new technology unstructured big data unstructured market sensing ZMET |
| ISBN | 1-60649-977-7 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Continuities in market sensing theory / Melvin Prince and Constantinos-Vasilios Priporas -- 2. Rethinking competitive analysis from a market sensing perspective / Dilip S. Mutum, Bang Nguyen, and T.C. Melewar -- 3. Market sensing and competitive intelligence / Son K. Lam -- 4. Market sensing and sense making using unstructured big data / Jerry Wind and Vincent Schiavone -- 5. A strategic tool for market sensing: ZMET / James Forr, Alan Creedy, and Joseph Plummer -- 6. Market sensing in practice with Google / Subroto Roy -- 7. Market sensing, mind genomics, and health promotion / Gillie Gabay, Michael L. Kochman, and Howard Moskowitz -- 8. Old good ideas can re-emerge with the new technology and imagination: lessons from the history of market sensing / Vincent Barabba -- Index. |
| Record Nr. | UNINA-9910798081503321 |
|
Prince Melvin
|
||
| New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Market sensing today / / Melvin Prince and Constantinos-Vasilios Priporas
| Market sensing today / / Melvin Prince and Constantinos-Vasilios Priporas |
| Autore | Prince Melvin |
| Edizione | [First edition.] |
| Pubbl/distr/stampa | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 |
| Descrizione fisica | 1 online resource (xxvii, 172 pages) |
| Disciplina | 658.83 |
| Collana | Marketing strategy collection |
| Soggetto topico | Marketing research |
| Soggetto non controllato |
competitive analysis
competitive intelligence systems dissemination emotions imagination information market assessment market capabilities market sensing mind genomics new technology unstructured big data unstructured market sensing ZMET |
| ISBN | 1-60649-977-7 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Continuities in market sensing theory / Melvin Prince and Constantinos-Vasilios Priporas -- 2. Rethinking competitive analysis from a market sensing perspective / Dilip S. Mutum, Bang Nguyen, and T.C. Melewar -- 3. Market sensing and competitive intelligence / Son K. Lam -- 4. Market sensing and sense making using unstructured big data / Jerry Wind and Vincent Schiavone -- 5. A strategic tool for market sensing: ZMET / James Forr, Alan Creedy, and Joseph Plummer -- 6. Market sensing in practice with Google / Subroto Roy -- 7. Market sensing, mind genomics, and health promotion / Gillie Gabay, Michael L. Kochman, and Howard Moskowitz -- 8. Old good ideas can re-emerge with the new technology and imagination: lessons from the history of market sensing / Vincent Barabba -- Index. |
| Record Nr. | UNINA-9910808163603321 |
|
Prince Melvin
|
||
| New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||