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A beginner's guide to mobile marketing / / Molly Garris and Karen Mishra
| A beginner's guide to mobile marketing / / Molly Garris and Karen Mishra |
| Autore | Garris Molly |
| Edizione | [First edition.] |
| Pubbl/distr/stampa | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 |
| Descrizione fisica | 1 online resource (168 p.) |
| Disciplina | 658.872 |
| Collana | Digital and social media marketing and advertising collection |
| Soggetto topico |
Cell phone advertising
Internet marketing |
| Soggetto genere / forma | Electronic books. |
| Soggetto non controllato |
analytics
apps banners beacons brand case studies display iBeacon integrated strategy location-based services MMS mobile ads mobile advertising mobile at retail mobile marketing mobile search mobile site mobile web mobile website multi-media messaging NFC nonprofit omni-channel experience push notifications QR code retailer RMM ROI search SMS social SOLOMO sports marketing success measurement tablets text messaging |
| ISBN |
1-78684-340-4
1-60649-841-X |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Past, present, and future opportunities for mobile marketing -- 2. Calling and messaging -- 3. Search and web -- 4. Mobile applications (apps) -- 5. Social media networks -- 6. Mobile advertising -- 7. Accessing content -- 8. Mobile marketing strategy and resources -- Key terms -- Advance quotes for A beginner's guide to mobile marketing -- Notes -- References -- Key references -- Index. |
| Record Nr. | UNINA-9910459813803321 |
Garris Molly
|
||
| New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
A beginner's guide to mobile marketing / / Molly Garris and Karen Mishra
| A beginner's guide to mobile marketing / / Molly Garris and Karen Mishra |
| Autore | Garris Molly |
| Edizione | [First edition.] |
| Pubbl/distr/stampa | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 |
| Descrizione fisica | 1 online resource (168 p.) |
| Disciplina | 658.872 |
| Collana | Digital and social media marketing and advertising collection |
| Soggetto topico |
Cell phone advertising
Internet marketing |
| Soggetto non controllato |
analytics
apps banners beacons brand case studies display iBeacon integrated strategy location-based services MMS mobile ads mobile advertising mobile at retail mobile marketing mobile search mobile site mobile web mobile website multi-media messaging NFC nonprofit omni-channel experience push notifications QR code retailer RMM ROI search SMS social SOLOMO sports marketing success measurement tablets text messaging |
| ISBN |
1-78684-340-4
1-60649-841-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Past, present, and future opportunities for mobile marketing -- 2. Calling and messaging -- 3. Search and web -- 4. Mobile applications (apps) -- 5. Social media networks -- 6. Mobile advertising -- 7. Accessing content -- 8. Mobile marketing strategy and resources -- Key terms -- Advance quotes for A beginner's guide to mobile marketing -- Notes -- References -- Key references -- Index. |
| Record Nr. | UNINA-9910787494003321 |
|
Garris Molly
|
||
| New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
A beginner's guide to mobile marketing / / Molly Garris and Karen Mishra
| A beginner's guide to mobile marketing / / Molly Garris and Karen Mishra |
| Autore | Garris Molly |
| Edizione | [First edition.] |
| Pubbl/distr/stampa | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 |
| Descrizione fisica | 1 online resource (168 p.) |
| Disciplina | 658.872 |
| Collana | Digital and social media marketing and advertising collection |
| Soggetto topico |
Cell phone advertising
Internet marketing |
| Soggetto non controllato |
analytics
apps banners beacons brand case studies display iBeacon integrated strategy location-based services MMS mobile ads mobile advertising mobile at retail mobile marketing mobile search mobile site mobile web mobile website multi-media messaging NFC nonprofit omni-channel experience push notifications QR code retailer RMM ROI search SMS social SOLOMO sports marketing success measurement tablets text messaging |
| ISBN |
1-78684-340-4
1-60649-841-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Past, present, and future opportunities for mobile marketing -- 2. Calling and messaging -- 3. Search and web -- 4. Mobile applications (apps) -- 5. Social media networks -- 6. Mobile advertising -- 7. Accessing content -- 8. Mobile marketing strategy and resources -- Key terms -- Advance quotes for A beginner's guide to mobile marketing -- Notes -- References -- Key references -- Index. |
| Record Nr. | UNINA-9910818460803321 |
|
Garris Molly
|
||
| New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
CITIES: Energetic Efficiency, Sustainability; Infrastructures, Energy and the Environment; Mobility and IoT; Governance and Citizenship
| CITIES: Energetic Efficiency, Sustainability; Infrastructures, Energy and the Environment; Mobility and IoT; Governance and Citizenship |
| Autore | Hernández-Callejo Luis |
| Pubbl/distr/stampa | Basel, Switzerland, : MDPI - Multidisciplinary Digital Publishing Institute, 2021 |
| Descrizione fisica | 1 online resource (480 p.) |
| Soggetto topico | Technology: general issues |
| Soggetto non controllato |
Alicante
Android application appliances scheduling approaches artificial intelligence Australian trade sustainability battery energy storage system classifier classroom lighting cleanup community participation comparative risk assessment competitiveness computational intelligence connected and autonomous vehicle cost-benefit analysis daily infections by COVID-19 data analysis demand response demand responsive transport design criteria DIALux digitization dimensioning methodology direct and indirect flood losses disaster preparedness disaster risk reduction discomfort index economic rent electric bike-sharing electric buses electric mobility electricity fixed term emergency planning energy performance certificate (EPC) energy-efficient environmental footprint evolutionary algorithms expected annual damages flood flood management ratio flood risk management fuzzy visibility gamma correction governance-engineering nexus green remediation hazard hedonic pricing method Home Assistant home energy management human resources management image processing industrial consumption Industry 4.0 integrated flood risk management intelligent transportation systems internal rate of return ITS knowledge sharing lighting quality locating criteria measures mixed integer programming mobile ads mobility Mobility-as-a-Service (MaaS) monitoring monitoring and control system multicriteria analysis municipal electric bike system older adults optimal risk point origin-destination pedestrian movement patterns photovoltaic cell defect plans present value property prices public transportation public transportation planning public urban transport PV supplied sustainable transportation real case study real estate market renewable energy sources resilience building resource efficiencies risk schemes shared transportation simulation smart cities smart city smart grid smart microgrid smart mobility smart socket social exclusion surveillance cameras sustainable resource management sustainable urban transport systematic review tall building teaching institution thermal model timetable synchronization traffic congestion transportation disadvantage travel behavior urban mobility virtual water trade visual impact vulnerability water accounting water heaters Zigbee |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Altri titoli varianti | CITIES |
| Record Nr. | UNINA-9910557725203321 |
|
Hernández-Callejo Luis
|
||
| Basel, Switzerland, : MDPI - Multidisciplinary Digital Publishing Institute, 2021 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Side Channel Attacks / Seokhie Hong
| Side Channel Attacks / Seokhie Hong |
| Autore | Hong Seokhie |
| Pubbl/distr/stampa | MDPI - Multidisciplinary Digital Publishing Institute, 2019 |
| Descrizione fisica | 1 electronic resource (258 p.) |
| Soggetto topico | History of engineering and technology |
| Soggetto non controllato |
binary Huff curve
FPGA post quantum cryptography data loss side-channel cache attacks rsa cryptosystem first-order analysis chaotic circuit integrity ad libraries power-analysis attack single trace analysis side-channel authentication provable security ad lib cache misses cache side-channel attack leakage model NTRU graph AES hardware security recovery of secret exponent by triangular trace analysis side-channel attacks information leakage data outsourcing CPLD scatter-gather implementation modular exponentiation lattice-based cryptography elliptic curve cryptography Gaussian sampling post-quantum cryptography reliability unified point addition ad networks graph similarity mobile ads physically unclonable function tweakable block cipher Merkle (hash) tree machine-learning classification side channel attack online authentication side channel analysis financial IC card side-channel attack re-keying cloud computing cryptographic keys chaos theory horizontal collision correlation analysis countermeasure embedded system security cache attack single-trace attack software development kit (SDK) CDT sampling key bit-dependent attack side-channel analysis second-order analysis constant-time cryptographic algorithm android package (APK) challenge-response authentication |
| ISBN |
9783039210015
3039210017 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910346673703321 |
|
Hong Seokhie
|
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| MDPI - Multidisciplinary Digital Publishing Institute, 2019 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||