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How strong is your firm's competitive advantage? / / Daniel Marburger
How strong is your firm's competitive advantage? / / Daniel Marburger
Autore Marburger Daniel R.
Edizione [Second edition.]
Pubbl/distr/stampa New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016
Descrizione fisica 1 online resource (xi, 144 pages)
Disciplina 338.6048
Collana Economics collection
Soggetto topico Competition
Market share
Soggetto genere / forma Electronic books.
Soggetto non controllato Porter's Five Forces
bargaining power
market power
market barriers
product differentiation
product substitution
switching costs
ISBN 1-63157-368-3
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Part I. If you could choose any price, what would it be? Fundamentals for the single price firm -- 1. Economics and the business manager: what is economics all about? -- 2. The shareholders want their profits, and they want them now: short-run profit maximization for the firm -- Part II. What does five forces model say about your firm? -- 3. Warning: cheaper substitutes are hazardous to your profits -- 4. We could make more money if our competitors would just go away -- 5. Is my supplier holding five aces? The bargaining power of suppliers -- 6. When the buyer holds six aces: the bargaining power of buyers -- 7. How to keep firms from beating each other up -- Appendix I. How strong is your firm's competitive advantage? Summary of factors and strategies -- Appendix II. Relevant published case studies -- Notes -- References -- Index.
Record Nr. UNINA-9910460656103321
Marburger Daniel R.  
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
How strong is your firm's competitive advantage? / / Daniel Marburger
How strong is your firm's competitive advantage? / / Daniel Marburger
Autore Marburger Daniel R.
Edizione [Second edition.]
Pubbl/distr/stampa New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016
Descrizione fisica 1 online resource (xi, 144 pages)
Disciplina 338.6048
Collana Economics collection
Soggetto topico Competition
Market share
Soggetto non controllato Porter's Five Forces
bargaining power
market power
market barriers
product differentiation
product substitution
switching costs
ISBN 1-63157-368-3
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Part I. If you could choose any price, what would it be? Fundamentals for the single price firm -- 1. Economics and the business manager: what is economics all about? -- 2. The shareholders want their profits, and they want them now: short-run profit maximization for the firm -- Part II. What does five forces model say about your firm? -- 3. Warning: cheaper substitutes are hazardous to your profits -- 4. We could make more money if our competitors would just go away -- 5. Is my supplier holding five aces? The bargaining power of suppliers -- 6. When the buyer holds six aces: the bargaining power of buyers -- 7. How to keep firms from beating each other up -- Appendix I. How strong is your firm's competitive advantage? Summary of factors and strategies -- Appendix II. Relevant published case studies -- Notes -- References -- Index.
Record Nr. UNINA-9910797641003321
Marburger Daniel R.  
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
How strong is your firm's competitive advantage? / / Daniel Marburger
How strong is your firm's competitive advantage? / / Daniel Marburger
Autore Marburger Daniel R.
Edizione [Second edition.]
Pubbl/distr/stampa New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016
Descrizione fisica 1 online resource (xi, 144 pages)
Disciplina 338.6048
Collana Economics collection
Soggetto topico Competition
Market share
Soggetto non controllato Porter's Five Forces
bargaining power
market power
market barriers
product differentiation
product substitution
switching costs
ISBN 1-63157-368-3
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Part I. If you could choose any price, what would it be? Fundamentals for the single price firm -- 1. Economics and the business manager: what is economics all about? -- 2. The shareholders want their profits, and they want them now: short-run profit maximization for the firm -- Part II. What does five forces model say about your firm? -- 3. Warning: cheaper substitutes are hazardous to your profits -- 4. We could make more money if our competitors would just go away -- 5. Is my supplier holding five aces? The bargaining power of suppliers -- 6. When the buyer holds six aces: the bargaining power of buyers -- 7. How to keep firms from beating each other up -- Appendix I. How strong is your firm's competitive advantage? Summary of factors and strategies -- Appendix II. Relevant published case studies -- Notes -- References -- Index.
Record Nr. UNINA-9910819110303321
Marburger Daniel R.  
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
How strong is your firm's competitive advantage? [[electronic resource] /] / Daniel Marburger
How strong is your firm's competitive advantage? [[electronic resource] /] / Daniel Marburger
Autore Marburger Daniel R
Edizione [1st ed.]
Pubbl/distr/stampa [New York, N.Y.] (222 East 46th Street, New York, NY 10017), : Business Expert Press, 2012
Descrizione fisica 1 online resource (156 p.)
Disciplina 338.6048
Collana Economics collection
Soggetto topico Competition
Market share
Soggetto genere / forma Electronic books.
Soggetto non controllato Porter's Five Forces
bargaining power
market power
market barriers
product differentiation
product substitution
switching costs
ISBN 1-283-89509-9
1-60649-380-9
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Part I. If you could choose any price, what would it be? Fundamentals for the single price firm -- 1. Economics and the business manager: what is economics all about? -- 2. The shareholders want their profits, and they want them now: short-run profit maximization for the firm -- Part II. What does five forces model say about your firm? -- 3. Warning: cheaper substitutes are hazardous to your profits -- 4. We could make more money if our competitors would just go away -- 5. Is my supplier holding five aces? The bargaining power of suppliers -- 6. When the buyer holds six aces: the bargaining power of buyers -- 7. How to keep firms from beating each other up -- Appendix I. How strong is your firm's competitive advantage? Summary of factors and strategies -- Appendix II. Relevant published case studies -- References -- Index.
Record Nr. UNINA-9910462944103321
Marburger Daniel R  
[New York, N.Y.] (222 East 46th Street, New York, NY 10017), : Business Expert Press, 2012
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
How strong is your firm's competitive advantage? [[electronic resource] /] / Daniel Marburger
How strong is your firm's competitive advantage? [[electronic resource] /] / Daniel Marburger
Autore Marburger Daniel R
Edizione [1st ed.]
Pubbl/distr/stampa [New York, N.Y.] (222 East 46th Street, New York, NY 10017), : Business Expert Press, 2012
Descrizione fisica 1 online resource (156 p.)
Disciplina 338.6048
Collana Economics collection
Soggetto topico Competition
Market share
Soggetto genere / forma Electronic books.
Soggetto non controllato Porter's Five Forces
bargaining power
market power
market barriers
product differentiation
product substitution
switching costs
ISBN 1-283-89509-9
1-60649-380-9
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Part I. If you could choose any price, what would it be? Fundamentals for the single price firm -- 1. Economics and the business manager: what is economics all about? -- 2. The shareholders want their profits, and they want them now: short-run profit maximization for the firm -- Part II. What does five forces model say about your firm? -- 3. Warning: cheaper substitutes are hazardous to your profits -- 4. We could make more money if our competitors would just go away -- 5. Is my supplier holding five aces? The bargaining power of suppliers -- 6. When the buyer holds six aces: the bargaining power of buyers -- 7. How to keep firms from beating each other up -- Appendix I. How strong is your firm's competitive advantage? Summary of factors and strategies -- Appendix II. Relevant published case studies -- References -- Index.
Record Nr. UNINA-9910531896403321
Marburger Daniel R  
[New York, N.Y.] (222 East 46th Street, New York, NY 10017), : Business Expert Press, 2012
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui