Market sensing today / / Melvin Prince and Constantinos-Vasilios Priporas |
Autore | Prince Melvin |
Edizione | [First edition.] |
Pubbl/distr/stampa | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 |
Descrizione fisica | 1 online resource (xxvii, 172 pages) |
Disciplina | 658.83 |
Collana | Marketing strategy collection |
Soggetto topico | Marketing research |
Soggetto genere / forma | Electronic books. |
Soggetto non controllato |
competitive analysis
competitive intelligence systems dissemination emotions imagination information market assessment market capabilities market sensing mind genomics new technology unstructured big data unstructured market sensing ZMET |
ISBN | 1-60649-977-7 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | 1. Continuities in market sensing theory / Melvin Prince and Constantinos-Vasilios Priporas -- 2. Rethinking competitive analysis from a market sensing perspective / Dilip S. Mutum, Bang Nguyen, and T.C. Melewar -- 3. Market sensing and competitive intelligence / Son K. Lam -- 4. Market sensing and sense making using unstructured big data / Jerry Wind and Vincent Schiavone -- 5. A strategic tool for market sensing: ZMET / James Forr, Alan Creedy, and Joseph Plummer -- 6. Market sensing in practice with Google / Subroto Roy -- 7. Market sensing, mind genomics, and health promotion / Gillie Gabay, Michael L. Kochman, and Howard Moskowitz -- 8. Old good ideas can re-emerge with the new technology and imagination: lessons from the history of market sensing / Vincent Barabba -- Index. |
Record Nr. | UNINA-9910478900203321 |
Prince Melvin
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New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 | ||
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Lo trovi qui: Univ. Federico II | ||
|
Market sensing today / / Melvin Prince and Constantinos-Vasilios Priporas |
Autore | Prince Melvin |
Edizione | [First edition.] |
Pubbl/distr/stampa | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 |
Descrizione fisica | 1 online resource (xxvii, 172 pages) |
Disciplina | 658.83 |
Collana | Marketing strategy collection |
Soggetto topico | Marketing research |
Soggetto non controllato |
competitive analysis
competitive intelligence systems dissemination emotions imagination information market assessment market capabilities market sensing mind genomics new technology unstructured big data unstructured market sensing ZMET |
ISBN | 1-60649-977-7 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | 1. Continuities in market sensing theory / Melvin Prince and Constantinos-Vasilios Priporas -- 2. Rethinking competitive analysis from a market sensing perspective / Dilip S. Mutum, Bang Nguyen, and T.C. Melewar -- 3. Market sensing and competitive intelligence / Son K. Lam -- 4. Market sensing and sense making using unstructured big data / Jerry Wind and Vincent Schiavone -- 5. A strategic tool for market sensing: ZMET / James Forr, Alan Creedy, and Joseph Plummer -- 6. Market sensing in practice with Google / Subroto Roy -- 7. Market sensing, mind genomics, and health promotion / Gillie Gabay, Michael L. Kochman, and Howard Moskowitz -- 8. Old good ideas can re-emerge with the new technology and imagination: lessons from the history of market sensing / Vincent Barabba -- Index. |
Record Nr. | UNINA-9910798081503321 |
Prince Melvin
![]() |
||
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|
Market sensing today / / Melvin Prince and Constantinos-Vasilios Priporas |
Autore | Prince Melvin |
Edizione | [First edition.] |
Pubbl/distr/stampa | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 |
Descrizione fisica | 1 online resource (xxvii, 172 pages) |
Disciplina | 658.83 |
Collana | Marketing strategy collection |
Soggetto topico | Marketing research |
Soggetto non controllato |
competitive analysis
competitive intelligence systems dissemination emotions imagination information market assessment market capabilities market sensing mind genomics new technology unstructured big data unstructured market sensing ZMET |
ISBN | 1-60649-977-7 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | 1. Continuities in market sensing theory / Melvin Prince and Constantinos-Vasilios Priporas -- 2. Rethinking competitive analysis from a market sensing perspective / Dilip S. Mutum, Bang Nguyen, and T.C. Melewar -- 3. Market sensing and competitive intelligence / Son K. Lam -- 4. Market sensing and sense making using unstructured big data / Jerry Wind and Vincent Schiavone -- 5. A strategic tool for market sensing: ZMET / James Forr, Alan Creedy, and Joseph Plummer -- 6. Market sensing in practice with Google / Subroto Roy -- 7. Market sensing, mind genomics, and health promotion / Gillie Gabay, Michael L. Kochman, and Howard Moskowitz -- 8. Old good ideas can re-emerge with the new technology and imagination: lessons from the history of market sensing / Vincent Barabba -- Index. |
Record Nr. | UNINA-9910808163603321 |
Prince Melvin
![]() |
||
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|
Open Data and Energy Analytics |
Autore | Nastasi Benedetto |
Pubbl/distr/stampa | Basel, Switzerland, : MDPI - Multidisciplinary Digital Publishing Institute, 2020 |
Descrizione fisica | 1 electronic resource (218 p.) |
Soggetto topico | Research & information: general |
Soggetto non controllato |
data envelopment analysis
Kohonen self-organizing maps factor analysis multiple regression energy efficiency social media energy-consuming activities energy consumption machine learning ontology energy performance certificate heating energy demand buildings data mining classification regression decision tree support vector machine random forest artificial neural network open data electrification modelling Malawi OnSSET MESSAGEix reproducibility collaborative work open modelling and data data-handling integrated assessment modelling data pre- and post-processing space heating domestic hot water market assessment EU28 district heating data analytics big data forecasting energy polygeneration clustering kNN pattern recognition heating building stock heat map spatial analysis heat density map building performance simulation parametric modelling energy management model calibration Passive House energy planning energy potential mapping urban energy atlas urban energy transition energy data data-aware planning spatial planning open data analytics smart cities open energy governance urban database energy mapping building dataset energy modelling |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910557116603321 |
Nastasi Benedetto
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Basel, Switzerland, : MDPI - Multidisciplinary Digital Publishing Institute, 2020 | ||
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Lo trovi qui: Univ. Federico II | ||
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