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Abiotic Stress Effects on Performance of Horticultural Crops / Alessandra Francini, Luca Sebastiani
| Abiotic Stress Effects on Performance of Horticultural Crops / Alessandra Francini, Luca Sebastiani |
| Autore | Francini Alessandra |
| Pubbl/distr/stampa | MDPI - Multidisciplinary Digital Publishing Institute, 2019 |
| Descrizione fisica | 1 electronic resource (126 p.) |
| Soggetto topico | Biology, life sciences |
| Soggetto non controllato |
heat
polyphenols stomatal conductance shelf-life transpiration productivity transcription ornamental plants cold green areas flowering agronomic tools gas exchange ornamental prolonged storage transpiration greenhouse production dormancy temperature irradiance chilling requirements qPCR phenolics lodging hypoxia salinity relative humidity signal transduction chlorophyll fluorescence leaf water saturation deficit solar radiation plant choice partial root zone drying drought electro-conductivity growth flavonoids transpiration efficiency cloning oxidative stress breeding |
| ISBN |
9783039217519
3039217518 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910367747703321 |
Francini Alessandra
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| MDPI - Multidisciplinary Digital Publishing Institute, 2019 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Marketing essentials for independent lodgings / / Pamela Lanier and Marie Lanier
| Marketing essentials for independent lodgings / / Pamela Lanier and Marie Lanier |
| Autore | Lanier Pamela |
| Edizione | [First edition.] |
| Pubbl/distr/stampa | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2017 |
| Descrizione fisica | 1 online resource (xix, 153 pages) : illustrations |
| Disciplina | 647.9573 |
| Collana | Tourism and hospitality management collection |
| Soggetto topico |
Bed and breakfast accommodations - Marketing
Hotels - Marketing |
| Soggetto genere / forma | Electronic books. |
| Soggetto non controllato |
marketing
bed & breakfast boutique hotel ecotourism guesthouse inn lodge lodging OTA print marketing public relations social media travel agent |
| ISBN | 1-63157-597-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Part I. Marketing and pricing basics -- 1. First impressions: hospitality -- 2. Total media marketing -- 3. Marketing your passions -- 4. Setting a price -- 5. Demographics make a difference -- 6. Increase sustainability, increase appeal -- 7. Working with associations and travel agents -- 8. Mastering public relations -- 9. Guest communications: a bird in hand -- Part II. Web-based marketing -- 10. Website fundamentals for innkeepers -- 11. Your social media presence -- 12. SEO (search engine optimization) -- 13. Tips and tricks for staying on top of your content -- 14. The rating game: leveraging consumer reviews -- 15. Online travel agents (OTAs) -- Appendix. Five-month detailed marketing plan -- Case study. Bass and Baskets: an innkeeper's passions -- Appendix 1. Putting heads in country beds -- Appendix 2. List of possible marketing initiatives -- Appendix 3. Top tips from successful properties -- Author biographies -- List of contributors -- Index. |
| Record Nr. | UNINA-9910467899203321 |
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Lanier Pamela
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| New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2017 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Marketing essentials for independent lodgings / / Pamela Lanier and Marie Lanier
| Marketing essentials for independent lodgings / / Pamela Lanier and Marie Lanier |
| Autore | Lanier Pamela |
| Edizione | [First edition.] |
| Pubbl/distr/stampa | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2017 |
| Descrizione fisica | 1 online resource (xix, 153 pages) : illustrations |
| Disciplina | 647.9573 |
| Collana | Tourism and hospitality management collection |
| Soggetto topico |
Bed and breakfast accommodations - Marketing
Hotels - Marketing |
| Soggetto non controllato |
marketing
bed & breakfast boutique hotel ecotourism guesthouse inn lodge lodging OTA print marketing public relations social media travel agent |
| ISBN | 1-63157-597-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Part I. Marketing and pricing basics -- 1. First impressions: hospitality -- 2. Total media marketing -- 3. Marketing your passions -- 4. Setting a price -- 5. Demographics make a difference -- 6. Increase sustainability, increase appeal -- 7. Working with associations and travel agents -- 8. Mastering public relations -- 9. Guest communications: a bird in hand -- Part II. Web-based marketing -- 10. Website fundamentals for innkeepers -- 11. Your social media presence -- 12. SEO (search engine optimization) -- 13. Tips and tricks for staying on top of your content -- 14. The rating game: leveraging consumer reviews -- 15. Online travel agents (OTAs) -- Appendix. Five-month detailed marketing plan -- Case study. Bass and Baskets: an innkeeper's passions -- Appendix 1. Putting heads in country beds -- Appendix 2. List of possible marketing initiatives -- Appendix 3. Top tips from successful properties -- Author biographies -- List of contributors -- Index. |
| Record Nr. | UNINA-9910794836503321 |
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Lanier Pamela
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| New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2017 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Marketing essentials for independent lodgings / / Pamela Lanier and Marie Lanier
| Marketing essentials for independent lodgings / / Pamela Lanier and Marie Lanier |
| Autore | Lanier Pamela |
| Edizione | [First edition.] |
| Pubbl/distr/stampa | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2017 |
| Descrizione fisica | 1 online resource (xix, 153 pages) : illustrations |
| Disciplina | 647.9573 |
| Collana | Tourism and hospitality management collection |
| Soggetto topico |
Bed and breakfast accommodations - Marketing
Hotels - Marketing |
| Soggetto non controllato |
marketing
bed & breakfast boutique hotel ecotourism guesthouse inn lodge lodging OTA print marketing public relations social media travel agent |
| ISBN | 1-63157-597-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Part I. Marketing and pricing basics -- 1. First impressions: hospitality -- 2. Total media marketing -- 3. Marketing your passions -- 4. Setting a price -- 5. Demographics make a difference -- 6. Increase sustainability, increase appeal -- 7. Working with associations and travel agents -- 8. Mastering public relations -- 9. Guest communications: a bird in hand -- Part II. Web-based marketing -- 10. Website fundamentals for innkeepers -- 11. Your social media presence -- 12. SEO (search engine optimization) -- 13. Tips and tricks for staying on top of your content -- 14. The rating game: leveraging consumer reviews -- 15. Online travel agents (OTAs) -- Appendix. Five-month detailed marketing plan -- Case study. Bass and Baskets: an innkeeper's passions -- Appendix 1. Putting heads in country beds -- Appendix 2. List of possible marketing initiatives -- Appendix 3. Top tips from successful properties -- Author biographies -- List of contributors -- Index. |
| Record Nr. | UNINA-9910828878003321 |
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Lanier Pamela
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| New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2017 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Remote Sensing in Agriculture: State-of-the-Art
| Remote Sensing in Agriculture: State-of-the-Art |
| Autore | Borgogno-Mondino Enrico |
| Pubbl/distr/stampa | Basel, : MDPI - Multidisciplinary Digital Publishing Institute, 2022 |
| Descrizione fisica | 1 online resource (220 p.) |
| Soggetto topico |
Environmental science, engineering and technology
History of engineering and technology Technology: general issues |
| Soggetto non controllato |
alpha angle
anisotropy apple orchard damage biomass CDL corn crop height crop management crop Monitoring crop water stress monitoring crop yield prediction cross-scale data blending digital number (DN) DJI Phantom 4 Multispectral (P4M) economic loss entropy feature selection field phenotyping gap-filling Hidden Markov Random Field HMRF hyperspectral imaging insurance support Landsat lodging MODIS northern Mongolia oasis crop type mapping Parrot Sequoia (Sequoia) plant disease detection polarimetric decomposition precision agriculture (PA) random forest (RF) recursive feature increment (RFI) red-edge spectral bands and indices reflectance remote sensing (RS) remote sensing indices SAR Sentinel-1 Sentinel-1 and 2 integration soil moisture Karnataka India soil moisture semi-empirical model soybean spatial resolution spectral angle mapper spring wheat statistically homogeneous pixels (SHPs) storm damage mapping support vector machine support vector regression Synthetic Aperture Radar synthetic aperture radar (SAR) thermal infrared (TIR) thermal UAV RS UAV UAV-based LiDAR unmanned aerial vehicles (UAVs) vegetation index (VI) vegetation status monitoring volumetric soil moisture winter wheat yellow rust yield estimation |
| ISBN | 3-0365-5484-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Altri titoli varianti | Remote Sensing in Agriculture |
| Record Nr. | UNINA-9910637779903321 |
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Borgogno-Mondino Enrico
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| Basel, : MDPI - Multidisciplinary Digital Publishing Institute, 2022 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Tourism Destination Management / Manuel Rodríguez-Díaz, Tomás F. Espino-Rodríguez
| Tourism Destination Management / Manuel Rodríguez-Díaz, Tomás F. Espino-Rodríguez |
| Autore | Rodríguez-Díaz Manuel |
| Pubbl/distr/stampa | MDPI - Multidisciplinary Digital Publishing Institute, 2019 |
| Descrizione fisica | 1 electronic resource (122 p.) |
| Soggetto non controllato |
Upper Silesian Conurbation
post-industrial cities development abstract and figurative clues rating of online reputation price hotel sector’s competitiveness regional image innovation lodging online reputation service quality online customer review tourism destination customer online review community manager sustainable tourism added value cultural and creative community social media content exploration circular economy negative stereotypes destination image |
| ISBN |
9783039214723
3039214721 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910367759703321 |
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Rodríguez-Díaz Manuel
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| MDPI - Multidisciplinary Digital Publishing Institute, 2019 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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