Applications of Internet of Things |
Autore | Chen Chi-Hua |
Pubbl/distr/stampa | Basel, Switzerland, : MDPI - Multidisciplinary Digital Publishing Institute, 2021 |
Descrizione fisica | 1 electronic resource (162 p.) |
Soggetto topico | Technology: general issues |
Soggetto non controllato |
urban traffic
grey relational membership degree traffic congestion judgment mobile positioning commercial vehicle operation data cellular network cloud computing location-based service Internet of Things distributed system architecture intelligent transportation system cellular networks vehicle positioning speed estimation machine learning road anomaly avoidance behavior recognition smartphone opportunistic sensing anklet monitoring and tracking detection algorithms geoprocessing Law Enforcement Telecommunications Systems (LETS) sensor data fusion camera coverage estimation multistage grid subdivision line of sight viewshed analysis obstacle k-anonymity location-based services location privacy the credible chain |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910557585403321 |
Chen Chi-Hua | ||
Basel, Switzerland, : MDPI - Multidisciplinary Digital Publishing Institute, 2021 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
A beginner's guide to mobile marketing / / Molly Garris and Karen Mishra |
Autore | Garris Molly |
Edizione | [First edition.] |
Pubbl/distr/stampa | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 |
Descrizione fisica | 1 online resource (168 p.) |
Disciplina | 658.872 |
Collana | Digital and social media marketing and advertising collection |
Soggetto topico |
Cell phone advertising
Internet marketing |
Soggetto genere / forma | Electronic books. |
Soggetto non controllato |
analytics
apps banners beacons brand case studies display iBeacon integrated strategy location-based services MMS mobile ads mobile advertising mobile at retail mobile marketing mobile search mobile site mobile web mobile website multi-media messaging NFC nonprofit omni-channel experience push notifications QR code retailer RMM ROI search SMS social SOLOMO sports marketing success measurement tablets text messaging |
ISBN |
1-78684-340-4
1-60649-841-X |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | 1. Past, present, and future opportunities for mobile marketing -- 2. Calling and messaging -- 3. Search and web -- 4. Mobile applications (apps) -- 5. Social media networks -- 6. Mobile advertising -- 7. Accessing content -- 8. Mobile marketing strategy and resources -- Key terms -- Advance quotes for A beginner's guide to mobile marketing -- Notes -- References -- Key references -- Index. |
Record Nr. | UNINA-9910459813803321 |
Garris Molly | ||
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
A beginner's guide to mobile marketing / / Molly Garris and Karen Mishra |
Autore | Garris Molly |
Edizione | [First edition.] |
Pubbl/distr/stampa | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 |
Descrizione fisica | 1 online resource (168 p.) |
Disciplina | 658.872 |
Collana | Digital and social media marketing and advertising collection |
Soggetto topico |
Cell phone advertising
Internet marketing |
Soggetto non controllato |
analytics
apps banners beacons brand case studies display iBeacon integrated strategy location-based services MMS mobile ads mobile advertising mobile at retail mobile marketing mobile search mobile site mobile web mobile website multi-media messaging NFC nonprofit omni-channel experience push notifications QR code retailer RMM ROI search SMS social SOLOMO sports marketing success measurement tablets text messaging |
ISBN |
1-78684-340-4
1-60649-841-X |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | 1. Past, present, and future opportunities for mobile marketing -- 2. Calling and messaging -- 3. Search and web -- 4. Mobile applications (apps) -- 5. Social media networks -- 6. Mobile advertising -- 7. Accessing content -- 8. Mobile marketing strategy and resources -- Key terms -- Advance quotes for A beginner's guide to mobile marketing -- Notes -- References -- Key references -- Index. |
Record Nr. | UNINA-9910787494003321 |
Garris Molly | ||
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
A beginner's guide to mobile marketing / / Molly Garris and Karen Mishra |
Autore | Garris Molly |
Edizione | [First edition.] |
Pubbl/distr/stampa | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 |
Descrizione fisica | 1 online resource (168 p.) |
Disciplina | 658.872 |
Collana | Digital and social media marketing and advertising collection |
Soggetto topico |
Cell phone advertising
Internet marketing |
Soggetto non controllato |
analytics
apps banners beacons brand case studies display iBeacon integrated strategy location-based services MMS mobile ads mobile advertising mobile at retail mobile marketing mobile search mobile site mobile web mobile website multi-media messaging NFC nonprofit omni-channel experience push notifications QR code retailer RMM ROI search SMS social SOLOMO sports marketing success measurement tablets text messaging |
ISBN |
1-78684-340-4
1-60649-841-X |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | 1. Past, present, and future opportunities for mobile marketing -- 2. Calling and messaging -- 3. Search and web -- 4. Mobile applications (apps) -- 5. Social media networks -- 6. Mobile advertising -- 7. Accessing content -- 8. Mobile marketing strategy and resources -- Key terms -- Advance quotes for A beginner's guide to mobile marketing -- Notes -- References -- Key references -- Index. |
Record Nr. | UNINA-9910818460803321 |
Garris Molly | ||
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|