Shopper marketing : a how-to business story / / Paul Barnett |
Autore | Barnett Paul |
Edizione | [First edition.] |
Pubbl/distr/stampa | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016 |
Descrizione fisica | 1 online resource (xiv, 261 pages) : illustrations |
Disciplina | 658.8 |
Collana | Consumer behavior collection |
Soggetto topico |
Marketing
Consumer behavior |
Soggetto genere / forma | Electronic books. |
Soggetto non controllato |
category management
digital marketing FMCG key account management retail marketing shopper insights shopper marketing |
ISBN | 1-63157-358-6 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910460376503321 |
Barnett Paul
![]() |
||
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|
Shopper marketing : a how-to business story / / Paul Barnett |
Autore | Barnett Paul |
Edizione | [First edition.] |
Pubbl/distr/stampa | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016 |
Descrizione fisica | 1 online resource (xiv, 261 pages) : illustrations |
Disciplina | 658.8 |
Collana | Consumer behavior collection |
Soggetto topico |
Marketing
Consumer behavior |
Soggetto non controllato |
category management
digital marketing FMCG key account management retail marketing shopper insights shopper marketing |
ISBN | 1-63157-358-6 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910798041703321 |
Barnett Paul
![]() |
||
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|
Shopper marketing : a how-to business story / / Paul Barnett |
Autore | Barnett Paul |
Edizione | [First edition.] |
Pubbl/distr/stampa | New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016 |
Descrizione fisica | 1 online resource (xiv, 261 pages) : illustrations |
Disciplina | 658.8 |
Collana | Consumer behavior collection |
Soggetto topico |
Marketing
Consumer behavior |
Soggetto non controllato |
category management
digital marketing FMCG key account management retail marketing shopper insights shopper marketing |
ISBN | 1-63157-358-6 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910816059203321 |
Barnett Paul
![]() |
||
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|