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Digital Business Models : The New Value Creation and Capture Mechanisms of the 21st Century / / Sébastien Ronteau, Laurent Muzellec, Deepak Saxena, Daniel Trabucchi
| Digital Business Models : The New Value Creation and Capture Mechanisms of the 21st Century / / Sébastien Ronteau, Laurent Muzellec, Deepak Saxena, Daniel Trabucchi |
| Autore | Ronteau Sébastien |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Berlin ; ; Boston : , : De Gruyter, , [2022] |
| Descrizione fisica | 1 online resource (XIII, 182 p.) |
| Disciplina | 658.05 |
| Soggetto topico | BUSINESS & ECONOMICS / Management |
| Soggetto non controllato |
Digital Strategies
Digital business model Digital leadership Digital platforms Digital transformation |
| ISBN | 3-11-076255-2 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Frontmatter -- Preface -- About the Authors -- Contents -- 1 Beyond Digital Ubiquity: The Digital Business Model Iron Triangle -- Part 1: Mastering the Power of Networks: Who is Creating Value? -- 2 Looking Behind the Scene: Assessing the Value Drivers Behind Digital Business Models -- 3 Digital Platforms: Unlocking the Power of Networks -- Part 2: Reshaping Markets: How is Value Configured? -- 4 Marketplaces: Better, Faster, Stronger? Removing Frictions in E-commerce -- 5 “Social” at the Core of a Digital Busine -- 6 Unlocking the Sharing Economy: Scaling Trust with Digital -- Part 3: Capturing (and Locking) the Value: How Is Value Captured? -- 7 Brokerage Model: Scaling with Fees on Marketplaces? -- 8 The Magnitude of Subscription: Monetisation of “Everything-as-a-Service” -- 9 “Free” is Not a Business Model: Business Models Behind Free -- 10 Looking Forward: Is Winter Coming? -- Appendices: Illustrative Case Studies -- A The OLIO Case Study: A Social Enterprise App Tackling the “Chicken and Egg” Paradox -- B Amazon Versus Alibaba: Amazon is Amazing, but can Alibaba Dethrone it? -- C BlaBlaCar: Value Creation on a Digital Platform -- D Hubspot: A Complex Subscription Model for Inbound Marketing -- E AirBnB: Managing Trust and Safety on a Platform Business -- List of Figures -- Index |
| Record Nr. | UNISA-996500670503316 |
Ronteau Sébastien
|
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| Berlin ; ; Boston : , : De Gruyter, , [2022] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. di Salerno | ||
| ||
Digital Business Models : The New Value Creation and Capture Mechanisms of the 21st Century / / Sébastien Ronteau, Laurent Muzellec, Deepak Saxena, Daniel Trabucchi
| Digital Business Models : The New Value Creation and Capture Mechanisms of the 21st Century / / Sébastien Ronteau, Laurent Muzellec, Deepak Saxena, Daniel Trabucchi |
| Autore | Ronteau Sébastien |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Berlin ; ; Boston : , : De Gruyter, , [2022] |
| Descrizione fisica | 1 online resource (XIII, 182 p.) |
| Disciplina | 658.05 |
| Soggetto topico | BUSINESS & ECONOMICS / Management |
| Soggetto non controllato |
Digital Strategies
Digital business model Digital leadership Digital platforms Digital transformation |
| ISBN | 3-11-076255-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Frontmatter -- Preface -- About the Authors -- Contents -- 1 Beyond Digital Ubiquity: The Digital Business Model Iron Triangle -- Part 1: Mastering the Power of Networks: Who is Creating Value? -- 2 Looking Behind the Scene: Assessing the Value Drivers Behind Digital Business Models -- 3 Digital Platforms: Unlocking the Power of Networks -- Part 2: Reshaping Markets: How is Value Configured? -- 4 Marketplaces: Better, Faster, Stronger? Removing Frictions in E-commerce -- 5 “Social” at the Core of a Digital Busine -- 6 Unlocking the Sharing Economy: Scaling Trust with Digital -- Part 3: Capturing (and Locking) the Value: How Is Value Captured? -- 7 Brokerage Model: Scaling with Fees on Marketplaces? -- 8 The Magnitude of Subscription: Monetisation of “Everything-as-a-Service” -- 9 “Free” is Not a Business Model: Business Models Behind Free -- 10 Looking Forward: Is Winter Coming? -- Appendices: Illustrative Case Studies -- A The OLIO Case Study: A Social Enterprise App Tackling the “Chicken and Egg” Paradox -- B Amazon Versus Alibaba: Amazon is Amazing, but can Alibaba Dethrone it? -- C BlaBlaCar: Value Creation on a Digital Platform -- D Hubspot: A Complex Subscription Model for Inbound Marketing -- E AirBnB: Managing Trust and Safety on a Platform Business -- List of Figures -- Index |
| Record Nr. | UNINA-9910774817303321 |
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Ronteau Sébastien
|
||
| Berlin ; ; Boston : , : De Gruyter, , [2022] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||