top

  Info

  • Utilizzare la checkbox di selezione a fianco di ciascun documento per attivare le funzionalità di stampa, invio email, download nei formati disponibili del (i) record.

  Info

  • Utilizzare questo link per rimuovere la selezione effettuata.
Corporate espionage, geopolitics, and diplomacy issues in international business / / Bryan Christiansen and Fatmanur Kasarcı, editors
Corporate espionage, geopolitics, and diplomacy issues in international business / / Bryan Christiansen and Fatmanur Kasarcı, editors
Pubbl/distr/stampa Hershey, Pennsylvania : , : IGI Global, , 2017
Descrizione fisica PDFs (373 pages) : illustrations
Disciplina 658.4/72
Collana Advances in Finance, Accounting, and Economics
Soggetto topico International business enterprises - Management
Business intelligence
Geopolitics - Economic aspects
International economic relations
International trade
Soggetto non controllato Active pacifism
Branding
Cybersecurity
Disruptive technologies
Entrepreneurship
Intellectual capital
ISBN 9781522510321
9781522510314
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Blurred lines between competitive intelligence and corporate espionage / Harish C. Chandan -- Abenomics and active pacifism: how Abe's age influenced the international business / Vittorio D'Aleo [and 5 others] -- Nationalism and patriotism in international business / Duane Windsor -- Cybersecurity concerns in international business / Joel F. Williquette -- How globalization sparked entrepreneurship in the developing world: the impact of formal economic and political linkages / Luis Alfonso Dau [and 3 others] -- The importance of entrepreneurship in global business / Kijpokin Kasemsap -- Problem solving using soft-math (SM) methodology / Allen McKenna, Georges Baume -- The secret to the success of K-pop: the benefits of well-balanced copyrights / Jimmyn Parc, Patrick Messerlin, Hwy-Chang Moon -- Competition for influence: the impact of the nuclear issue on international business in North Korea / Stephen Ranger -- Towards black box forensic cybercrime investigation model (BBFCIM): beyond the rule of thumb / Oyewole Simon Oginni -- Intellectual capital and business performance of pharmaceutical firms in Kenya / James Mark Ngari -- The geopolitics of immigrant labour: a climate of fear / Elizabeth Mary Christopher -- Sustainable supply chains and international soft landings: a case of wetland entrepreneurship / Ye-Sho Chen -- Are shocks to energy consumption per capita in Turkey permanent or temporary? / Yasar Serhat Yasgül, Burak Güris, Burcu Yavuz Tiftikçigil --
Competitiveness of Turkey in the sectoral transformation process: a comparative analysis with the BRIC countries / Sema Ay, Hilal Yildirir Keser -- Securitization and the economy of risks: decision-making in the Eurasian Union / Oxana Karnaukhova -- Characteristics and activities of the US Secret Service / Agnieszka Piekarz.
Record Nr. UNINA-9910149369203321
Hershey, Pennsylvania : , : IGI Global, , 2017
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Dead Fish Don't Swim Upstream : Real Life Lessons in Entrepreneurship
Dead Fish Don't Swim Upstream : Real Life Lessons in Entrepreneurship
Autore Silverberg Jay J
Edizione [First edition.]
Pubbl/distr/stampa New York : , : Business Expert Press, , 2021
Descrizione fisica 1 online resource (228 pages)
Disciplina 658.421
Altri autori (Persone) McLeanBruce E
Collana Entrepreneurship and small business management collection
Soggetto topico Entrepreneurship
New business enterprises
Success in business
Soggetto non controllato Business
Start-ups
Minimum viable product
Exit strategy
Advisers
Advisory board
Deal making
Entrepreneurs
Sales
Customers
Boot strapping
Funding
Elastic ethics
Investors
Social responsibility
Communications
Partners
Competitors
Marketing
International deals
Domestic markets
Assets
Soft assets
Data rooms
Business plans
Markets
Value propositions
Revenue models
Branding
Promotion
Business ethics
Entrepreneurship
Business strategies
Business advice
Success
Dealing with challenges
Academic business gap
Business stories that teach
Business life lessons
ISBN 1-63742-158-3
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Chapter 1. Great ideas become great businesses -- Chapter 2. Business planning, startup research, and feasibility -- Chapter 3. Launching a business like you really mean it -- Chapter 4. Resources and foundation building -- Chapter 5. Leadership, and how to be a great business leader -- Chapter 6. You need to learn to deal with all sorts of people -- Chapter 7. Money, investment, and partnerships -- Chapter 8. Marketing and market penetration strategies that actually work -- 1Chapter 9. Branding goes way beyond a pretty logo -- Chapter 10. Sales are your mainstays to survival and growth -- Chapter 11. Evolving your business: capitalizing on growth and change -- Chapter 12. Operating your business -- Chapter 13. Dealmaking in your favor -- Chapter 14. Communications, networking, and playacting -- Chapter 15. Business is a game best played to win -- Chapter 16. Creating value and net worth -- Chapter 17. Exit strategies: getting out with money in your jeans -- Chapter 18. We are only human: stories from the trenches.
Record Nr. UNINA-9910795134503321
Silverberg Jay J  
New York : , : Business Expert Press, , 2021
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Dead Fish Don't Swim Upstream : Real Life Lessons in Entrepreneurship
Dead Fish Don't Swim Upstream : Real Life Lessons in Entrepreneurship
Autore Silverberg Jay J
Edizione [First edition.]
Pubbl/distr/stampa New York : , : Business Expert Press, , 2021
Descrizione fisica 1 online resource (228 pages)
Disciplina 658.421
Altri autori (Persone) McLeanBruce E
Collana Entrepreneurship and small business management collection
Soggetto topico Entrepreneurship
New business enterprises
Success in business
Soggetto non controllato Business
Start-ups
Minimum viable product
Exit strategy
Advisers
Advisory board
Deal making
Entrepreneurs
Sales
Customers
Boot strapping
Funding
Elastic ethics
Investors
Social responsibility
Communications
Partners
Competitors
Marketing
International deals
Domestic markets
Assets
Soft assets
Data rooms
Business plans
Markets
Value propositions
Revenue models
Branding
Promotion
Business ethics
Entrepreneurship
Business strategies
Business advice
Success
Dealing with challenges
Academic business gap
Business stories that teach
Business life lessons
ISBN 1-63742-158-3
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Chapter 1. Great ideas become great businesses -- Chapter 2. Business planning, startup research, and feasibility -- Chapter 3. Launching a business like you really mean it -- Chapter 4. Resources and foundation building -- Chapter 5. Leadership, and how to be a great business leader -- Chapter 6. You need to learn to deal with all sorts of people -- Chapter 7. Money, investment, and partnerships -- Chapter 8. Marketing and market penetration strategies that actually work -- 1Chapter 9. Branding goes way beyond a pretty logo -- Chapter 10. Sales are your mainstays to survival and growth -- Chapter 11. Evolving your business: capitalizing on growth and change -- Chapter 12. Operating your business -- Chapter 13. Dealmaking in your favor -- Chapter 14. Communications, networking, and playacting -- Chapter 15. Business is a game best played to win -- Chapter 16. Creating value and net worth -- Chapter 17. Exit strategies: getting out with money in your jeans -- Chapter 18. We are only human: stories from the trenches.
Record Nr. UNINA-9910818592103321
Silverberg Jay J  
New York : , : Business Expert Press, , 2021
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Fostering brand community through social media / / William F. Humphrey, Jr., Debra A. Laverie, and Shannon B. Rinaldo
Fostering brand community through social media / / William F. Humphrey, Jr., Debra A. Laverie, and Shannon B. Rinaldo
Autore Humphrey William F.
Edizione [First edition.]
Pubbl/distr/stampa New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016
Descrizione fisica [ix], 88 páginas : ilustraciones ; ; 23 cm
Disciplina 658.827
Soggetto topico Branding (Marketing)
Social media
Online social networks in business
Soggetto genere / forma Electronic books.
Soggetto non controllato Branding
brand community
customer service
Facebook
Foursquare
Instagram
Pinterest
Snapchat
social media
Twitter
ISBN 9781606499405 (paperback)
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto 1. The online brand community -- 2. Brand characteristics -- 3. Relational characteristics in social media -- 4. Community characteristics -- 5. Virtually there -- 6. The nature of fandom and shared power in the social environment -- 7. Past, present, and future of digital brand communities -- Notes -- Bibliography -- Index.
Record Nr. UNINA-9910465864703321
Humphrey William F.  
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Fostering brand community through social media / / William F. Humphrey, Jr., Debra A. Laverie, and Shannon B. Rinaldo
Fostering brand community through social media / / William F. Humphrey, Jr., Debra A. Laverie, and Shannon B. Rinaldo
Autore Humphrey William F.
Edizione [First edition.]
Pubbl/distr/stampa New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016
Descrizione fisica [ix], 88 páginas : ilustraciones ; ; 23 cm
Disciplina 658.827
Soggetto topico Branding (Marketing)
Social media
Online social networks in business
Soggetto non controllato Branding
brand community
customer service
Facebook
Foursquare
Instagram
Pinterest
Snapchat
social media
Twitter
ISBN 1-60649-941-6
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto 1. The online brand community -- 2. Brand characteristics -- 3. Relational characteristics in social media -- 4. Community characteristics -- 5. Virtually there -- 6. The nature of fandom and shared power in the social environment -- 7. Past, present, and future of digital brand communities -- Notes -- Bibliography -- Index.
Record Nr. UNINA-9910798172203321
Humphrey William F.  
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Fostering brand community through social media / / William F. Humphrey, Jr., Debra A. Laverie, and Shannon B. Rinaldo
Fostering brand community through social media / / William F. Humphrey, Jr., Debra A. Laverie, and Shannon B. Rinaldo
Autore Humphrey William F.
Edizione [First edition.]
Pubbl/distr/stampa New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016
Descrizione fisica [ix], 88 páginas : ilustraciones ; ; 23 cm
Disciplina 658.827
Soggetto topico Branding (Marketing)
Social media
Online social networks in business
Soggetto non controllato Branding
brand community
customer service
Facebook
Foursquare
Instagram
Pinterest
Snapchat
social media
Twitter
ISBN 1-60649-941-6
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto 1. The online brand community -- 2. Brand characteristics -- 3. Relational characteristics in social media -- 4. Community characteristics -- 5. Virtually there -- 6. The nature of fandom and shared power in the social environment -- 7. Past, present, and future of digital brand communities -- Notes -- Bibliography -- Index.
Record Nr. UNINA-9910811173603321
Humphrey William F.  
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Die Produktion der Konsumgesellschaft : Eine kulturökonomische Grundlegung der feinen Unterschiede / Ernst Mohr
Die Produktion der Konsumgesellschaft : Eine kulturökonomische Grundlegung der feinen Unterschiede / Ernst Mohr
Autore Mohr Ernst
Edizione [1st ed.]
Pubbl/distr/stampa Bielefeld, : transcript Verlag, 2020
Descrizione fisica 1 online resource (370 p.)
Collana Edition transcript
Soggetto topico Konsum; Stil; Kultur; Kommunikation; Evolution; Marken; Postmoderne; Ökonomik; Mainstream; Gesellschaft; Industrie; Wirtschaft; Kultursoziologie; Kulturtheorie; Wirtschaftswissenschaft; Soziologie; Consumption; Style; Culture; Communication; Branding; Postmodernism; Economics; Society; Industry; Economy; Sociology of Culture; Cultural Theory; Sociology
Soggetto non controllato Branding
Communication
Cultural Theory
Culture
Economics
Economy
Evolution
Industry
Mainstream
Postmodernism
Society
Sociology of Culture
Sociology
Style
ISBN 3-8394-4909-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ger
Nota di contenuto Frontmatter 1 Inhalt 7 Vorwort 13 Kapitel 1. Das Material 17 Kapitel 2. Der Stil 51 Kapitel 3. Nah- und Fernsicht 73 Einleitung 108 Kapitel 4. In der Sortierstation der Kultur 111 Kapitel 5. Soziales Wollen und kulturelles Können 145 Kapitel 6. Kulturelle Selektion 189 Kapitel 7. Soziale Evolution 209 Einleitung 236 Kapitel 8. Kulturelles Nebeneinander und stilistische Befruchtung 237 Kapitel 9. Identitätsindustrie 273 Kapitel 10. Wertschöpfung des Seins 295 Literaturverzeichnis 333 Abbildungs- und Tabellenverzeichnis 345 Stichwortverzeichnis 347 Namensverzeichnis 365
Record Nr. UNINA-9910404120903321
Mohr Ernst  
Bielefeld, : transcript Verlag, 2020
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Die Produktion der Konsumgesellschaft : Eine kulturökonomische Grundlegung der feinen Unterschiede / Ernst Mohr
Die Produktion der Konsumgesellschaft : Eine kulturökonomische Grundlegung der feinen Unterschiede / Ernst Mohr
Autore Mohr Ernst
Edizione [1st ed.]
Pubbl/distr/stampa Bielefeld, : transcript Verlag, 2020
Descrizione fisica 1 online resource (370 p.)
Collana Edition transcript
Soggetto topico Konsum; Stil; Kultur; Kommunikation; Evolution; Marken; Postmoderne; Ökonomik; Mainstream; Gesellschaft; Industrie; Wirtschaft; Kultursoziologie; Kulturtheorie; Wirtschaftswissenschaft; Soziologie; Consumption; Style; Culture; Communication; Branding; Postmodernism; Economics; Society; Industry; Economy; Sociology of Culture; Cultural Theory; Sociology
Soggetto non controllato Branding
Communication
Cultural Theory
Culture
Economics
Economy
Evolution
Industry
Mainstream
Postmodernism
Society
Sociology of Culture
Sociology
Style
ISBN 3-8394-4909-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ger
Nota di contenuto Frontmatter 1 Inhalt 7 Vorwort 13 Kapitel 1. Das Material 17 Kapitel 2. Der Stil 51 Kapitel 3. Nah- und Fernsicht 73 Einleitung 108 Kapitel 4. In der Sortierstation der Kultur 111 Kapitel 5. Soziales Wollen und kulturelles Können 145 Kapitel 6. Kulturelle Selektion 189 Kapitel 7. Soziale Evolution 209 Einleitung 236 Kapitel 8. Kulturelles Nebeneinander und stilistische Befruchtung 237 Kapitel 9. Identitätsindustrie 273 Kapitel 10. Wertschöpfung des Seins 295 Literaturverzeichnis 333 Abbildungs- und Tabellenverzeichnis 345 Stichwortverzeichnis 347 Namensverzeichnis 365
Record Nr. UNISA-996328034503316
Mohr Ernst  
Bielefeld, : transcript Verlag, 2020
Materiale a stampa
Lo trovi qui: Univ. di Salerno
Opac: Controlla la disponibilità qui