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Advertising and consumer citizenship : gender, images, and rights / / Anne M. Cronin
| Advertising and consumer citizenship : gender, images, and rights / / Anne M. Cronin |
| Autore | Cronin Anne M. <1967, > |
| Pubbl/distr/stampa | London ; ; New York : , : Routledge, , 2000 |
| Descrizione fisica | 1 online resource (192 p.) |
| Disciplina |
306.3
659.1/042 |
| Collana | Transformations |
| Soggetto topico |
Advertising
Advertising-- Psychological aspects Consumer behavior Psychological aspects Sex role in advertising Commerce Business & Economics |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-134-59518-2
0-203-99189-3 1-280-10816-9 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Book Cover; Title; Contents; Plates; Series editors' preface; Acknowledgements; Introduction; 1 The individual, the citizen and the consumer; 2 Advertising knowledges; 3 Advertising, texts and textual strategies; 4 Branding vision; 5 Female visions; 6 Visual epistemologies and new consumer rights; Appendix; Notes; Bibliography; Index |
| Record Nr. | UNINA-9910449671803321 |
Cronin Anne M. <1967, >
|
||
| London ; ; New York : , : Routledge, , 2000 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Advertising and consumer citizenship : gender, images, and rights / / Anne M. Cronin
| Advertising and consumer citizenship : gender, images, and rights / / Anne M. Cronin |
| Autore | Cronin Anne M. <1967, > |
| Pubbl/distr/stampa | London ; ; New York : , : Routledge, , 2000 |
| Descrizione fisica | 1 online resource (192 p.) |
| Disciplina |
306.3
659.1/042 |
| Collana | Transformations |
| Soggetto topico |
Advertising
Advertising-- Psychological aspects Consumer behavior Psychological aspects Sex role in advertising Commerce Business & Economics |
| ISBN |
1-134-59517-4
1-134-59518-2 0-203-99189-3 1-280-10816-9 |
| Classificazione | 05.31 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Book Cover; Title; Contents; Plates; Series editors' preface; Acknowledgements; Introduction; 1 The individual, the citizen and the consumer; 2 Advertising knowledges; 3 Advertising, texts and textual strategies; 4 Branding vision; 5 Female visions; 6 Visual epistemologies and new consumer rights; Appendix; Notes; Bibliography; Index |
| Record Nr. | UNINA-9910777380003321 |
|
Cronin Anne M. <1967, >
|
||
| London ; ; New York : , : Routledge, , 2000 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Advertising and consumer citizenship : gender, images, and rights / / Anne M. Cronin
| Advertising and consumer citizenship : gender, images, and rights / / Anne M. Cronin |
| Autore | Cronin Anne M. <1967-> |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | London, : Routledge, 2000 |
| Descrizione fisica | 1 online resource (192 p.) |
| Disciplina | 659.1042 |
| Collana | Transformations : thinking through feminism |
| Soggetto topico |
Advertising - Psychological aspects
Consumer behavior Sex role in advertising |
| ISBN |
1-134-59517-4
1-134-59518-2 0-203-99189-3 1-280-10816-9 |
| Classificazione | 05.31 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Book Cover; Title; Contents; Plates; Series editors' preface; Acknowledgements; Introduction; 1 The individual, the citizen and the consumer; 2 Advertising knowledges; 3 Advertising, texts and textual strategies; 4 Branding vision; 5 Female visions; 6 Visual epistemologies and new consumer rights; Appendix; Notes; Bibliography; Index |
| Record Nr. | UNINA-9910828105603321 |
|
Cronin Anne M. <1967->
|
||
| London, : Routledge, 2000 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
