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The behavioral advantage [[electronic resource] ] : what the smartest, most successful companies do differently to win in the B2B arena / / Terry R. Bacon and David G. Pugh
The behavioral advantage [[electronic resource] ] : what the smartest, most successful companies do differently to win in the B2B arena / / Terry R. Bacon and David G. Pugh
Autore Bacon Terry R
Edizione [1st edition]
Pubbl/distr/stampa New York, : AMACOM, c2004
Descrizione fisica xi, 308 p. : ill
Disciplina 658/.001/9
Altri autori (Persone) PughDavid G <1944-> (David George)
Soggetto topico Organizational behavior
Organizational effectiveness
Strategic planning
Selling - Psychological aspects
Customer relations
Industrial management
Soggetto genere / forma Electronic books.
ISBN 0-8144-1313-7
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto The death of selling -- The changing world of buying and selling -- The chemistry of preference -- Checkmate! : how business development is like chess -- Opening game : conditioning the market -- Middle game : conditioning the customer -- Middle game : building a powerful position -- Late middle game positioning -- End game : conditioning the deal -- Creating a behavioral differentiation strategy -- We are finding it increasingly difficult.
Record Nr. UNINA-9910456203703321
Bacon Terry R  
New York, : AMACOM, c2004
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The behavioral advantage [[electronic resource] ] : what the smartest, most successful companies do differently to win in the B2B arena / / Terry R. Bacon and David G. Pugh
The behavioral advantage [[electronic resource] ] : what the smartest, most successful companies do differently to win in the B2B arena / / Terry R. Bacon and David G. Pugh
Autore Bacon Terry R
Edizione [1st edition]
Pubbl/distr/stampa New York, : AMACOM, c2004
Descrizione fisica xi, 308 p. : ill
Disciplina 658/.001/9
Altri autori (Persone) PughDavid G <1944-> (David George)
Soggetto topico Organizational behavior
Organizational effectiveness
Strategic planning
Selling - Psychological aspects
Customer relations
Industrial management
ISBN 0-8144-1313-7
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto The death of selling -- The changing world of buying and selling -- The chemistry of preference -- Checkmate! : how business development is like chess -- Opening game : conditioning the market -- Middle game : conditioning the customer -- Middle game : building a powerful position -- Late middle game positioning -- End game : conditioning the deal -- Creating a behavioral differentiation strategy -- We are finding it increasingly difficult.
Record Nr. UNINA-9910780272403321
Bacon Terry R  
New York, : AMACOM, c2004
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The behavioral advantage : what the smartest, most successful companies do differently to win in the B2B arena / / Terry R. Bacon and David G. Pugh
The behavioral advantage : what the smartest, most successful companies do differently to win in the B2B arena / / Terry R. Bacon and David G. Pugh
Autore Bacon Terry R
Edizione [1st edition]
Pubbl/distr/stampa New York, : AMACOM, c2004
Descrizione fisica xi, 308 p. : ill
Disciplina 658/.001/9
Altri autori (Persone) PughDavid G <1944-> (David George)
Soggetto topico Organizational behavior
Organizational effectiveness
Strategic planning
Selling - Psychological aspects
Customer relations
Industrial management
ISBN 0-8144-1313-7
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto The death of selling -- The changing world of buying and selling -- The chemistry of preference -- Checkmate! : how business development is like chess -- Opening game : conditioning the market -- Middle game : conditioning the customer -- Middle game : building a powerful position -- Late middle game positioning -- End game : conditioning the deal -- Creating a behavioral differentiation strategy -- We are finding it increasingly difficult.
Record Nr. UNINA-9910827471103321
Bacon Terry R  
New York, : AMACOM, c2004
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Inspired marketing [[electronic resource] ] : the astonishing fun new way to create more profits for your business by following your heart / / Joe Vitale, Craig Perrine
Inspired marketing [[electronic resource] ] : the astonishing fun new way to create more profits for your business by following your heart / / Joe Vitale, Craig Perrine
Autore Vitale Joe <1953->
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, N.J., : John Wiley & Sons, Inc., c2008
Descrizione fisica 1 online resource (226 p.)
Disciplina 658.8
Altri autori (Persone) PerrineCraig <1968->
Soggetto topico Selling - Psychological aspects
Marketing - Psychological aspects
Creative ability in business
Success in business
Businesspeople
Soggetto genere / forma Electronic books.
ISBN 1-281-37404-0
9786611374044
0-470-28526-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Inspired Marketing! The Astonishing Fun New Way to Create More Profits for Your Business by Following Your Heart; Acknowledgments; Contents; Introduction; Chapter 1: How to Create the Most Unusual and Unforgettable Marketing of Your Life; Chapter 2: Dread Marketing? Not Any More; Chapter 3: So, You Want a Big Success Story?; Chapter 4: What Happens When Proven Marketing Know-How Meets Inspiration?; Chapter 5: How Asking the Right Questions Can Spark Out-of-This-World Inspiration; Chapter 6: 101 Reasons to Follow Your Inspiration
Chapter 7: How to Tell the Difference between Inspiration and a Wild Goose ChaseChapter 8: Give What You Love and the Money Will Follow; Chapter 9: The Secret to Inspired Marketing Is _____; Chapter 10: Follow the Chain of Inspiration; Chapter 11: A Heartfelt Story Heard around the World . . .; Chapter 12: A View of Faith, Success, Search Engine Savvy, and Inspiration from a Bench in Beulah, Colorado; Chapter 13: From Blues Guitar to Portable Empire... One Man's Inspired, Fun, and Even ''Clueless'' Journey; Chapter 14: Yes! It Can Be That Easy If You Say ''Yes'' to Inspiration
About the AuthorsIndex
Record Nr. UNINA-9910454738503321
Vitale Joe <1953->  
Hoboken, N.J., : John Wiley & Sons, Inc., c2008
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Inspired marketing [[e-book] ] : the astonishing fun new way to create more profits for your business by following your heart / / Joe Vitale, Craig Perrine
Inspired marketing [[e-book] ] : the astonishing fun new way to create more profits for your business by following your heart / / Joe Vitale, Craig Perrine
Autore Vitale Joe <1953->
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, N.J., : John Wiley & Sons, Inc., c2008
Descrizione fisica 1 online resource (226 p.)
Disciplina 658.8
Altri autori (Persone) PerrineCraig <1968->
Soggetto topico Selling - Psychological aspects
Marketing - Psychological aspects
Creative ability in business
Success in business
Businesspeople
ISBN 1-281-37404-0
9786611374044
0-470-28526-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Inspired Marketing! The Astonishing Fun New Way to Create More Profits for Your Business by Following Your Heart; Acknowledgments; Contents; Introduction; Chapter 1: How to Create the Most Unusual and Unforgettable Marketing of Your Life; Chapter 2: Dread Marketing? Not Any More; Chapter 3: So, You Want a Big Success Story?; Chapter 4: What Happens When Proven Marketing Know-How Meets Inspiration?; Chapter 5: How Asking the Right Questions Can Spark Out-of-This-World Inspiration; Chapter 6: 101 Reasons to Follow Your Inspiration
Chapter 7: How to Tell the Difference between Inspiration and a Wild Goose ChaseChapter 8: Give What You Love and the Money Will Follow; Chapter 9: The Secret to Inspired Marketing Is _____; Chapter 10: Follow the Chain of Inspiration; Chapter 11: A Heartfelt Story Heard around the World . . .; Chapter 12: A View of Faith, Success, Search Engine Savvy, and Inspiration from a Bench in Beulah, Colorado; Chapter 13: From Blues Guitar to Portable Empire... One Man's Inspired, Fun, and Even ''Clueless'' Journey; Chapter 14: Yes! It Can Be That Easy If You Say ''Yes'' to Inspiration
About the AuthorsIndex
Record Nr. UNINA-9910782149903321
Vitale Joe <1953->  
Hoboken, N.J., : John Wiley & Sons, Inc., c2008
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Inspired marketing : the astonishing fun new way to create more profits for your business by following your heart / / Joe Vitale, Craig Perrine
Inspired marketing : the astonishing fun new way to create more profits for your business by following your heart / / Joe Vitale, Craig Perrine
Autore Vitale Joe <1953->
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, N.J., : John Wiley & Sons, Inc., c2008
Descrizione fisica 1 online resource (226 p.)
Disciplina 658.8
Altri autori (Persone) PerrineCraig <1968->
Soggetto topico Selling - Psychological aspects
Marketing - Psychological aspects
Creative ability in business
Success in business
Businesspeople
ISBN 1-281-37404-0
9786611374044
0-470-28526-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Inspired Marketing! The Astonishing Fun New Way to Create More Profits for Your Business by Following Your Heart; Acknowledgments; Contents; Introduction; Chapter 1: How to Create the Most Unusual and Unforgettable Marketing of Your Life; Chapter 2: Dread Marketing? Not Any More; Chapter 3: So, You Want a Big Success Story?; Chapter 4: What Happens When Proven Marketing Know-How Meets Inspiration?; Chapter 5: How Asking the Right Questions Can Spark Out-of-This-World Inspiration; Chapter 6: 101 Reasons to Follow Your Inspiration
Chapter 7: How to Tell the Difference between Inspiration and a Wild Goose ChaseChapter 8: Give What You Love and the Money Will Follow; Chapter 9: The Secret to Inspired Marketing Is _____; Chapter 10: Follow the Chain of Inspiration; Chapter 11: A Heartfelt Story Heard around the World . . .; Chapter 12: A View of Faith, Success, Search Engine Savvy, and Inspiration from a Bench in Beulah, Colorado; Chapter 13: From Blues Guitar to Portable Empire... One Man's Inspired, Fun, and Even ''Clueless'' Journey; Chapter 14: Yes! It Can Be That Easy If You Say ''Yes'' to Inspiration
About the AuthorsIndex
Record Nr. UNINA-9910806230603321
Vitale Joe <1953->  
Hoboken, N.J., : John Wiley & Sons, Inc., c2008
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Mieux vendre avec la PNL / / Patrick Butteau
Mieux vendre avec la PNL / / Patrick Butteau
Autore Butteau Patrick
Edizione [2e édition.]
Pubbl/distr/stampa Boucherville, Quebec Canada ; ; Paris : , : Franel éditions, , [2019]
Descrizione fisica 1 online resource (107 pages)
Disciplina 658.85
Soggetto topico Selling - Psychological aspects
Soggetto genere / forma Electronic books.
ISBN 2-89603-701-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione fre
Record Nr. UNINA-9910467647803321
Butteau Patrick  
Boucherville, Quebec Canada ; ; Paris : , : Franel éditions, , [2019]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Mieux vendre avec la PNL / / Patrick Butteau
Mieux vendre avec la PNL / / Patrick Butteau
Autore Butteau Patrick
Edizione [2e édition.]
Pubbl/distr/stampa Boucherville, Quebec Canada ; ; Paris : , : Franel éditions, , [2019]
Descrizione fisica 1 online resource (107 pages)
Disciplina 658.85
Soggetto topico Selling - Psychological aspects
ISBN 2-89603-701-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione fre
Record Nr. UNINA-9910793214403321
Butteau Patrick  
Boucherville, Quebec Canada ; ; Paris : , : Franel éditions, , [2019]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Mieux vendre avec la PNL / / Patrick Butteau
Mieux vendre avec la PNL / / Patrick Butteau
Autore Butteau Patrick
Edizione [2e édition.]
Pubbl/distr/stampa Boucherville, Quebec Canada ; ; Paris : , : Franel éditions, , [2019]
Descrizione fisica 1 online resource (107 pages)
Disciplina 658.85
Soggetto topico Selling - Psychological aspects
ISBN 2-89603-701-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione fre
Record Nr. UNINA-9910813065903321
Butteau Patrick  
Boucherville, Quebec Canada ; ; Paris : , : Franel éditions, , [2019]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
No is short for next opportunity : how top sales professionals think / / Martin Limbeck
No is short for next opportunity : how top sales professionals think / / Martin Limbeck
Autore Limbeck Martin
Pubbl/distr/stampa New York : , : Morgan James Publishing, , [2013]
Descrizione fisica 1 online resource (156 pages)
Disciplina 658.85
Soggetto topico Selling - Psychological aspects
Soggetto genere / forma Electronic books.
ISBN 1-63047-284-0
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910466394103321
Limbeck Martin  
New York : , : Morgan James Publishing, , [2013]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui