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Mastering technical sales : the sales engineer's handbook / / John Care, Aron Bohlig
| Mastering technical sales : the sales engineer's handbook / / John Care, Aron Bohlig |
| Autore | Care John (Managing director of Mastering Technical Sales LLC) |
| Edizione | [2nd. ed.] |
| Pubbl/distr/stampa | Boston, Massachusetts : , : Artech House, , 2008 |
| Descrizione fisica | 1 online resource (359 p.) |
| Disciplina | 658.8 |
| Altri autori (Persone) | BohligAron |
| Collana | Artech House technology management and professional development library |
| Soggetto topico |
Selling - High technology
High technology industries - Marketing |
| Soggetto genere / forma | Electronic books. |
| ISBN | 1-59693-340-2 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Introduction: Why Study "Technical Sales"? -- 2. An Overview of the Sales Process -- 3. Lead Qualification -- 4. The RFP Process -- 5. Needs Analysis and Discovery -- |
| Record Nr. | UNINA-9910455429903321 |
Care John (Managing director of Mastering Technical Sales LLC)
|
||
| Boston, Massachusetts : , : Artech House, , 2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Mastering technical sales : the sales engineer's handbook / / John Care, Aron Bohlig
| Mastering technical sales : the sales engineer's handbook / / John Care, Aron Bohlig |
| Autore | Care John (Managing director of Mastering Technical Sales LLC) |
| Edizione | [2nd. ed.] |
| Pubbl/distr/stampa | Boston, Massachusetts : , : Artech House, , 2008 |
| Descrizione fisica | 1 online resource (359 p.) |
| Disciplina | 658.8 |
| Altri autori (Persone) | BohligAron |
| Collana | Artech House technology management and professional development library |
| Soggetto topico |
Selling - High technology
High technology industries - Marketing |
| ISBN | 1-59693-340-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Introduction: Why Study "Technical Sales"? -- 2. An Overview of the Sales Process -- 3. Lead Qualification -- 4. The RFP Process -- 5. Needs Analysis and Discovery -- |
| Record Nr. | UNINA-9910778006203321 |
|
Care John (Managing director of Mastering Technical Sales LLC)
|
||
| Boston, Massachusetts : , : Artech House, , 2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Mastering technical sales : the sales engineer's handbook / / John Care, Aron Bohlig
| Mastering technical sales : the sales engineer's handbook / / John Care, Aron Bohlig |
| Autore | Care John, B.Sc. |
| Edizione | [2nd. ed.] |
| Pubbl/distr/stampa | Boston, MA, : Artech House, 2008 |
| Descrizione fisica | 1 online resource (359 p.) |
| Disciplina | 658.8 |
| Altri autori (Persone) | BohligAron |
| Collana | Artech House technology management and professional development library |
| Soggetto topico |
Selling - High technology
High technology industries - Marketing |
| ISBN | 1-59693-340-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Introduction: Why Study "Technical Sales"? -- 2. An Overview of the Sales Process -- 3. Lead Qualification -- 4. The RFP Process -- 5. Needs Analysis and Discovery -- |
| Record Nr. | UNINA-9910814352403321 |
|
Care John, B.Sc.
|
||
| Boston, MA, : Artech House, 2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Mastering technical sales : the sales engineer's handbook / / John Care, Aron Bohlig
| Mastering technical sales : the sales engineer's handbook / / John Care, Aron Bohlig |
| Autore | Care John (Managing director of Mastering Technical Sales LLC) |
| Pubbl/distr/stampa | Boston, MA : , : Artech House, , [2002] |
| Descrizione fisica | 1 online resource (0 pages) : illustrations |
| Disciplina | 658.8 |
| Collana | Artech House technology management and professional development library |
| Soggetto topico |
Selling - High technology
High technology industries - Marketing |
| Soggetto genere / forma | Electronic books. |
| ISBN | 1-58053-569-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910456353203321 |
|
Care John (Managing director of Mastering Technical Sales LLC)
|
||
| Boston, MA : , : Artech House, , [2002] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Mastering technical sales : the sales engineer's handbook / / John Care, Aron Bohlig
| Mastering technical sales : the sales engineer's handbook / / John Care, Aron Bohlig |
| Autore | Care John (Managing director of Mastering Technical Sales LLC) |
| Pubbl/distr/stampa | Boston, MA : , : Artech House, , [2002] |
| Descrizione fisica | 1 online resource (0 pages) : illustrations |
| Disciplina | 658.8 |
| Collana | Artech House technology management and professional development library |
| Soggetto topico |
Selling - High technology
High technology industries - Marketing |
| ISBN | 1-58053-569-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910780270703321 |
|
Care John (Managing director of Mastering Technical Sales LLC)
|
||
| Boston, MA : , : Artech House, , [2002] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Mastering technical sales : the sales engineer's handbook / / John Care, Aron Bohlig
| Mastering technical sales : the sales engineer's handbook / / John Care, Aron Bohlig |
| Autore | Care John (Managing director of Mastering Technical Sales LLC) |
| Pubbl/distr/stampa | Boston, MA : , : Artech House, , [2002] |
| Descrizione fisica | 1 online resource (0 pages) : illustrations |
| Disciplina | 658.8 |
| Collana | Artech House technology management and professional development library |
| Soggetto topico |
Selling - High technology
High technology industries - Marketing |
| ISBN | 1-58053-569-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910817045903321 |
|
Care John (Managing director of Mastering Technical Sales LLC)
|
||
| Boston, MA : , : Artech House, , [2002] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
