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Employer Relations : Arbeitgeberkommunikation - neues Handlungsfeld für Unternehmen [[electronic resource]] / Claudia Mast, Alexandra Simtion
| Employer Relations : Arbeitgeberkommunikation - neues Handlungsfeld für Unternehmen [[electronic resource]] / Claudia Mast, Alexandra Simtion |
| Autore | Mast Claudia |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Köln, : Herbert von Halem Verlag, 2016 |
| Descrizione fisica | 1 online resource (313 pages) : illustrations (some color), graphs |
| Disciplina | 331 |
| Soggetto topico |
Arbeitgeberkommunikation
Arbeitnehmer Auszubildende Best Practice Ebay Employer Relations ING-DiBa Job-Typen Metro Otto Personalkommunikation Public Relations Stakeholder Studierende Unternehmenskommunikation ebm-papst repräsentative Befragung |
| ISBN |
3-7445-1068-9
3-7398-0010-0 3-7398-0011-9 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ger |
| Record Nr. | UNINA-9910163156703321 |
Mast Claudia
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| Köln, : Herbert von Halem Verlag, 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Journal of hospital marketing & public relations
| Journal of hospital marketing & public relations |
| Pubbl/distr/stampa | Binghamton, NY, : Haworth Press, 2002-2010 |
| Descrizione fisica | 1 online resource (20 volumes) |
| Disciplina | 362 |
| Soggetto topico |
Hospitals - Marketing
Hospitals - Public relations Advertising - Hospitals Public relations Marketing of Health Services Economics, Hospital Hospital Administration Public Relations Hôpitaux - Administration Hôpitaux - Relations publiques Hôpitaux - Publicité Hôpitaux - Aspect économique Relations publiques public relations |
| Soggetto genere / forma |
Periodical
periodicals. Periodicals. Périodiques. |
| Soggetto non controllato | Hospitals & Medical Centers |
| ISSN | 1539-0934 |
| Formato | Materiale a stampa |
| Livello bibliografico | Periodico |
| Lingua di pubblicazione | eng |
| Record Nr. | UNISA-996209000903316 |
| Binghamton, NY, : Haworth Press, 2002-2010 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. di Salerno | ||
| ||
Journal of hospital marketing & public relations
| Journal of hospital marketing & public relations |
| Pubbl/distr/stampa | Binghamton, NY, : Haworth Press, 2002-2010 |
| Descrizione fisica | 1 online resource (20 volumes) |
| Disciplina | 362 |
| Soggetto topico |
Hospitals - Marketing
Hospitals - Public relations Advertising - Hospitals Public relations Marketing of Health Services Economics, Hospital Hospital Administration Public Relations Hôpitaux - Administration Hôpitaux - Relations publiques Hôpitaux - Publicité Hôpitaux - Aspect économique Relations publiques public relations |
| Soggetto genere / forma |
Periodical
periodicals. Periodicals. Périodiques. |
| Soggetto non controllato | Hospitals & Medical Centers |
| ISSN | 1539-0934 |
| Formato | Materiale a stampa |
| Livello bibliografico | Periodico |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910154521903321 |
| Binghamton, NY, : Haworth Press, 2002-2010 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Public Relations Management in Africa Volume 1 : Exploring Organisational Impact / / edited by Albert A. Anani-Bossman, Takalani E. Mudzanani, Cornelius B. Pratt, Isaac A. Blankson
| Public Relations Management in Africa Volume 1 : Exploring Organisational Impact / / edited by Albert A. Anani-Bossman, Takalani E. Mudzanani, Cornelius B. Pratt, Isaac A. Blankson |
| Autore | Anani-Bossman Albert A |
| Edizione | [1st ed. 2023.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2023 |
| Descrizione fisica | 1 online resource (282 pages) |
| Disciplina | 659.2 |
| Altri autori (Persone) |
MudzananiTakalani E
PrattCornelius B BlanksonIsaac A |
| Soggetto topico |
Public relations
Communication in organizations Social media Business Africa Public Relations Corporate Communication Social Media African Business |
| ISBN | 3-031-26704-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Chapter 1. Introduction: Public Relations Management in Africa -- Chapter 2. Public Relations in Sub-Saharan Africa: A Ten-Year Review -- Chapter 3. The Use of Social and Digital Media in Public Relations: Empirical Perspectives from Ghana -- Chapter 4. Tensions Between Public Relations and Journalism: A Namibian Perspective -- Chapter 5. China’s Public Diplomacy for Image Making in Islamic North Africa: Frames of the Belt and Road Initiative in Daily News Egypt -- Chapter 6. Public Relations Evaluation in Ghana: Are We There Yet? -- Chapter 7. Image Building Versus Relationship Building in Public Relations Practice in Tanzania: A Survey of Practitioners -- Chapter 8. Is China’s Belt and Road Initiative in Africa Effective Public Diplomacy? Valences in Dialogic Communication in Three Newspapers -- Chapter 9. The CEO Activism Playbook: An Empirical African Perspective from Ghana -- Chapter 10. Redefining Media Relations in Higher Educational Institutions in Ghana: A Case Study of Public and Private Universities -- Chapter 11. The Fourth Industrial Revolution: Artificial Intelligence and Its Implications for Public Relations Practice in Africa./. |
| Record Nr. | UNINA-9910734826103321 |
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Anani-Bossman Albert A
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| Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2023 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Public Relations Management in Africa Volume 2 : The Practical, the Conceptual and the Empirical / / edited by Albert A. Anani-Bossman, Takalani E. Mudzanani, Cornelius B. Pratt, Isaac A. Blankson
| Public Relations Management in Africa Volume 2 : The Practical, the Conceptual and the Empirical / / edited by Albert A. Anani-Bossman, Takalani E. Mudzanani, Cornelius B. Pratt, Isaac A. Blankson |
| Autore | Anani-Bossman Albert A |
| Edizione | [1st ed. 2023.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2023 |
| Descrizione fisica | 1 online resource (279 pages) |
| Disciplina | 659.2096 |
| Altri autori (Persone) |
MudzananiTakalani E
PrattCornelius B BlanksonIsaac A |
| Soggetto topico |
Public relations
Communication in organizations Social media Business Africa Public Relations Corporate Communication Social Media African Business |
| ISBN | 3-031-32751-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Chapter 1. Introduction: Public Relations Research and Practice in Africa -- Chapter 2. Benchmarking public relations practice in the Namibian public service with the principles of the Excellence Theory -- Chapter 3. Ethiopian Public Relations in Practice: Historical Development and Its Constraints -- Chapter 4. Radicalization, Divides or Interfaith Harmony? Relationship Management and Strategic Communication in Sudan -- Chapter 5. COVID-19 Health campaigns and public relations management: A South African perspective -- Chapter 6. Social Media and Public Relations Practice in Tanzania -- Chapter 7. A Framework for Excellent Public Relations Practice in Higher Education Institutions in Africa: A Study of Selected African Countries -- Chapter 8. Toward Ensuring Effective Crisis Communication Management in Institutions of Higher Learning:A Case of a South African University -- Chapter 9. Public Relations and Identity Management Under Authoritarian Leadership: Experiences of Makerere University Managers (1971–1979) -- Chapter 10. Mixing Business with Politics: A Framing Analysis of Sir Sam Jonah’s “Down the Up Escalator” Activist CEO Speech of April 22, 2021 -- Chapter 11. Future of Public Relations in Africa: A Case forRethinking Inquiry and Practice./. |
| Record Nr. | UNINA-9910735781203321 |
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Anani-Bossman Albert A
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| Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2023 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Soggetto topico
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Public Relations
(5)
- Public relations (4)
- Advertising - Hospitals (2)
- Africa (2)
- African Business (2)