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L'analisi dell'innovazione nei servizi professionali / / Andrea Tomo
L'analisi dell'innovazione nei servizi professionali / / Andrea Tomo
Autore Tomo Andrea
Pubbl/distr/stampa Turin, Italy : , : G. Giappichelli Editore, , 2016
Descrizione fisica 1 online resource (145 pages)
Disciplina 658.812
Collana Economia Aziendale. Sezione Ricerche
Soggetto topico Customer services
Service industries - Marketing
Professions - Marketing
Soggetto genere / forma Electronic books.
ISBN 88-921-6355-8
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ita
Record Nr. UNINA-9910156393703321
Tomo Andrea  
Turin, Italy : , : G. Giappichelli Editore, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
L'analisi dell'innovazione nei servizi professionali / / Andrea Tomo
L'analisi dell'innovazione nei servizi professionali / / Andrea Tomo
Autore Tomo Andrea
Pubbl/distr/stampa Turin, Italy : , : G. Giappichelli Editore, , 2016
Descrizione fisica 1 online resource (145 pages)
Disciplina 658.812
Collana Economia Aziendale. Sezione Ricerche
Soggetto topico Customer services
Service industries - Marketing
Professions - Marketing
ISBN 88-921-6355-8
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ita
Record Nr. UNINA-9910792572203321
Tomo Andrea  
Turin, Italy : , : G. Giappichelli Editore, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
L'analisi dell'innovazione nei servizi professionali / / Andrea Tomo
L'analisi dell'innovazione nei servizi professionali / / Andrea Tomo
Autore Tomo Andrea
Pubbl/distr/stampa Turin, Italy : , : G. Giappichelli Editore, , 2016
Descrizione fisica 1 online resource (145 pages)
Disciplina 658.812
Collana Economia Aziendale. Sezione Ricerche
Soggetto topico Customer services
Service industries - Marketing
Professions - Marketing
ISBN 88-921-6355-8
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ita
Record Nr. UNINA-9910819528703321
Tomo Andrea  
Turin, Italy : , : G. Giappichelli Editore, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Creating rainmakers [[electronic resource] ] : the manager's guide to training professionals to attract new clients / / Ford Harding
Creating rainmakers [[electronic resource] ] : the manager's guide to training professionals to attract new clients / / Ford Harding
Autore Harding Ford
Pubbl/distr/stampa Hoboken, N.J., : John Wiley & Sons, c2006
Descrizione fisica 1 online resource (290 p.)
Disciplina 658.3124
658.8
Soggetto topico Professions - Marketing
Personnel management
Professional employees - Training of
Soggetto genere / forma Electronic books.
ISBN 1-118-42968-0
1-119-20215-9
1-280-51729-8
9786610517299
0-470-04699-6
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto CREATING RAINMAKERS: The Manager's Guide to Training Professionals to Attract New Clients; Contents; Acknowledgments; Introduction; Chapter 1: What Is a Rainmaker?; Chapter 2: What Rainmakers Know or the Mathematics of Selling; Chapter 3: How Rainmakers Think or the Skill of Optimism; Chapter 4: What Rainmakers Do or the Power of Systems; Chapter 5: Limits to the Rainmaker Model; Chapter 6: Targeting and Positioning; Chapter 7: Creating Value with Ideas; Chapter 8: Finding a Lead Generation Approach That Works; Chapter 9: Building Relationships That Produce Business
Chapter 10: Questioning and Synthesizing MethodsChapter 11: Anecdotal Selling; Chapter 12: Finessing a Sale; Chapter 13: After You Are Hired; Chapter 14: Creating Rainmakers; Conclusion; Introduction to Appendices; Appendix A: Recruiting Rainmakers; Appendix B: Compensating Professionals for Making Rain; Appendix C: Three Legs of a Stool; Appendix D: Creating Presenters; Endnotes; Index
Record Nr. UNINA-9910143432503321
Harding Ford  
Hoboken, N.J., : John Wiley & Sons, c2006
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Creating rainmakers [[electronic resource] ] : the manager's guide to training professionals to attract new clients / / Ford Harding
Creating rainmakers [[electronic resource] ] : the manager's guide to training professionals to attract new clients / / Ford Harding
Autore Harding Ford
Pubbl/distr/stampa Hoboken, N.J., : John Wiley & Sons, c2006
Descrizione fisica 1 online resource (290 p.)
Disciplina 658.3124
658.8
Soggetto topico Professions - Marketing
Personnel management
Professional employees - Training of
ISBN 0-470-31601-2
1-118-42968-0
1-119-20215-9
1-280-51729-8
9786610517299
0-470-04699-6
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto CREATING RAINMAKERS: The Manager's Guide to Training Professionals to Attract New Clients; Contents; Acknowledgments; Introduction; Chapter 1: What Is a Rainmaker?; Chapter 2: What Rainmakers Know or the Mathematics of Selling; Chapter 3: How Rainmakers Think or the Skill of Optimism; Chapter 4: What Rainmakers Do or the Power of Systems; Chapter 5: Limits to the Rainmaker Model; Chapter 6: Targeting and Positioning; Chapter 7: Creating Value with Ideas; Chapter 8: Finding a Lead Generation Approach That Works; Chapter 9: Building Relationships That Produce Business
Chapter 10: Questioning and Synthesizing MethodsChapter 11: Anecdotal Selling; Chapter 12: Finessing a Sale; Chapter 13: After You Are Hired; Chapter 14: Creating Rainmakers; Conclusion; Introduction to Appendices; Appendix A: Recruiting Rainmakers; Appendix B: Compensating Professionals for Making Rain; Appendix C: Three Legs of a Stool; Appendix D: Creating Presenters; Endnotes; Index
Record Nr. UNINA-9910830464103321
Harding Ford  
Hoboken, N.J., : John Wiley & Sons, c2006
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Creating rainmakers : the manager's guide to training professionals to attract new clients / / Ford Harding
Creating rainmakers : the manager's guide to training professionals to attract new clients / / Ford Harding
Autore Harding Ford
Pubbl/distr/stampa Hoboken, N.J., : John Wiley & Sons, c2006
Descrizione fisica 1 online resource (290 p.)
Disciplina 658.8
Soggetto topico Professions - Marketing
Personnel management
Professional employees - Training of
ISBN 0-470-31601-2
1-118-42968-0
1-119-20215-9
1-280-51729-8
9786610517299
0-470-04699-6
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto CREATING RAINMAKERS: The Manager's Guide to Training Professionals to Attract New Clients; Contents; Acknowledgments; Introduction; Chapter 1: What Is a Rainmaker?; Chapter 2: What Rainmakers Know or the Mathematics of Selling; Chapter 3: How Rainmakers Think or the Skill of Optimism; Chapter 4: What Rainmakers Do or the Power of Systems; Chapter 5: Limits to the Rainmaker Model; Chapter 6: Targeting and Positioning; Chapter 7: Creating Value with Ideas; Chapter 8: Finding a Lead Generation Approach That Works; Chapter 9: Building Relationships That Produce Business
Chapter 10: Questioning and Synthesizing MethodsChapter 11: Anecdotal Selling; Chapter 12: Finessing a Sale; Chapter 13: After You Are Hired; Chapter 14: Creating Rainmakers; Conclusion; Introduction to Appendices; Appendix A: Recruiting Rainmakers; Appendix B: Compensating Professionals for Making Rain; Appendix C: Three Legs of a Stool; Appendix D: Creating Presenters; Endnotes; Index
Altri titoli varianti Creating rain makers
Record Nr. UNINA-9910877087103321
Harding Ford  
Hoboken, N.J., : John Wiley & Sons, c2006
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Effective client management in professional services : how to build successful client relationships / / Jack Berkovi
Effective client management in professional services : how to build successful client relationships / / Jack Berkovi
Autore Berkovi Jack
Pubbl/distr/stampa Surrey, England ; ; Burlington, Vermont : , : Gower Publishing Limited : , : Gower Publishing Company, , 2014
Descrizione fisica 1 online resource (377 p.)
Disciplina 658.8/12
Soggetto topico Customer services
Service industries - Marketing
Professions - Marketing
Soggetto genere / forma Electronic books.
ISBN 1-317-14562-3
1-4094-3790-6
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Contents; List of Figures; List of Tables; List of Interviewees ; List of Case Studies; About the Author; Preface; Acknowledgements; The Challenge; Introduction; Chapter Summary; 1 Orientation: Developing a Culture of Client Orientation; 2 Buyers: How Clients Buy Professional Services; 3 Portfolio: Managing the Client Portfolio; 4 Satisfaction: Client Satisfaction and Loyalty; 5 Care: The Role of Client Care; 6 Brand: Brand, Differentiation and Positioning and their Impact on Clients; 7 Reputation: Gaining Reputation with Clients; 8 Relationships: Client Relationship Development
9 Development: Establishing an Effective Client Business Development Programme10 Attraction: Attracting New Clients; 11 Proposals: Developing Winning Client Proposals and Bids; 12 Innovation: Innovations that Impact Clients; 13 The Impact on Clients of Mergers among Firms; 14 The Way Ahead for Clients of Professional Services Firms; 15 The Client Management ProfileTM; Appendix 1: How Clients Think and Feel; Appendix 2: Buyer Profiling; Appendix 3: Feature, Advantage, Benefit, Evidence Exercise; Appendix 4: Strategic Client Planning Checklist; Appendix 5: Client Care Survey 2013; References
Index
Record Nr. UNINA-9910460347503321
Berkovi Jack  
Surrey, England ; ; Burlington, Vermont : , : Gower Publishing Limited : , : Gower Publishing Company, , 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Effective client management in professional services : how to build successful client relationships / / Jack Berkovi
Effective client management in professional services : how to build successful client relationships / / Jack Berkovi
Autore Berkovi Jack
Pubbl/distr/stampa Surrey, England ; ; Burlington, Vermont : , : Gower Publishing Limited : , : Gower Publishing Company, , 2014
Descrizione fisica 1 online resource (377 p.)
Disciplina 658.8/12
Soggetto topico Customer services
Service industries - Marketing
Professions - Marketing
ISBN 1-315-57890-5
1-317-14562-3
1-4094-3790-6
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Contents; List of Figures; List of Tables; List of Interviewees ; List of Case Studies; About the Author; Preface; Acknowledgements; The Challenge; Introduction; Chapter Summary; 1 Orientation: Developing a Culture of Client Orientation; 2 Buyers: How Clients Buy Professional Services; 3 Portfolio: Managing the Client Portfolio; 4 Satisfaction: Client Satisfaction and Loyalty; 5 Care: The Role of Client Care; 6 Brand: Brand, Differentiation and Positioning and their Impact on Clients; 7 Reputation: Gaining Reputation with Clients; 8 Relationships: Client Relationship Development
9 Development: Establishing an Effective Client Business Development Programme10 Attraction: Attracting New Clients; 11 Proposals: Developing Winning Client Proposals and Bids; 12 Innovation: Innovations that Impact Clients; 13 The Impact on Clients of Mergers among Firms; 14 The Way Ahead for Clients of Professional Services Firms; 15 The Client Management ProfileTM; Appendix 1: How Clients Think and Feel; Appendix 2: Buyer Profiling; Appendix 3: Feature, Advantage, Benefit, Evidence Exercise; Appendix 4: Strategic Client Planning Checklist; Appendix 5: Client Care Survey 2013; References
Index
Record Nr. UNINA-9910787006603321
Berkovi Jack  
Surrey, England ; ; Burlington, Vermont : , : Gower Publishing Limited : , : Gower Publishing Company, , 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Effective client management in professional services : how to build successful client relationships / / Jack Berkovi
Effective client management in professional services : how to build successful client relationships / / Jack Berkovi
Autore Berkovi Jack
Pubbl/distr/stampa Surrey, England ; ; Burlington, Vermont : , : Gower Publishing Limited : , : Gower Publishing Company, , 2014
Descrizione fisica 1 online resource (377 p.)
Disciplina 658.8/12
Soggetto topico Customer services
Service industries - Marketing
Professions - Marketing
ISBN 1-315-57890-5
1-317-14562-3
1-4094-3790-6
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Contents; List of Figures; List of Tables; List of Interviewees ; List of Case Studies; About the Author; Preface; Acknowledgements; The Challenge; Introduction; Chapter Summary; 1 Orientation: Developing a Culture of Client Orientation; 2 Buyers: How Clients Buy Professional Services; 3 Portfolio: Managing the Client Portfolio; 4 Satisfaction: Client Satisfaction and Loyalty; 5 Care: The Role of Client Care; 6 Brand: Brand, Differentiation and Positioning and their Impact on Clients; 7 Reputation: Gaining Reputation with Clients; 8 Relationships: Client Relationship Development
9 Development: Establishing an Effective Client Business Development Programme10 Attraction: Attracting New Clients; 11 Proposals: Developing Winning Client Proposals and Bids; 12 Innovation: Innovations that Impact Clients; 13 The Impact on Clients of Mergers among Firms; 14 The Way Ahead for Clients of Professional Services Firms; 15 The Client Management ProfileTM; Appendix 1: How Clients Think and Feel; Appendix 2: Buyer Profiling; Appendix 3: Feature, Advantage, Benefit, Evidence Exercise; Appendix 4: Strategic Client Planning Checklist; Appendix 5: Client Care Survey 2013; References
Index
Record Nr. UNINA-9910814810303321
Berkovi Jack  
Surrey, England ; ; Burlington, Vermont : , : Gower Publishing Limited : , : Gower Publishing Company, , 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The million dollar private practice [[electronic resource] ] : using your expertise to build a practice that makes a difference / / David Steele
The million dollar private practice [[electronic resource] ] : using your expertise to build a practice that makes a difference / / David Steele
Autore Steele David (David A.), <1957->
Pubbl/distr/stampa Hoboken, N.J., : John Wiley & Sons, c2012
Descrizione fisica viii, 270 p. : ill
Disciplina 001
Soggetto topico Professions - Marketing
Specialists
Expertise
Consulting firms
ISBN 1-283-64586-6
1-118-08998-7
1-118-22081-1
1-118-23458-8
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910208822303321
Steele David (David A.), <1957->  
Hoboken, N.J., : John Wiley & Sons, c2012
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui