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All the Brains in the Business : The Engendered Brain in the 21st Century Organisation / / by Kate Lanz, Paul Brown
| All the Brains in the Business : The Engendered Brain in the 21st Century Organisation / / by Kate Lanz, Paul Brown |
| Autore | Lanz Kate |
| Edizione | [1st ed. 2020.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2020 |
| Descrizione fisica | 1 online resource (160 pages) : illustrations |
| Disciplina |
650.1082
338.7082 |
| Collana | The Neuroscience of Business |
| Soggetto topico |
Business
Diversity in the workplace Leadership Neurosciences Industrial psychology Popular Science in Business and Management Diversity Management/Women in Business Business Strategy/Leadership Industrial and Organizational Psychology |
| ISBN | 3-030-22153-9 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Chapter 1 Brain Sex and Biological Sex -- Chapter 2 Conditions for Optimal Brain Function -- Chapter 3 Survive, Thrive and Flow -- Chapter 4 Brain-Sex Based Attention and Communication -- Chapter 5 Power, Politics and Pressure -- Chapter 6 Problem Solvers and Solution Seekers – the Difference between Intra- Compared with Inter- Neural Connectivity -- Chapter 7 The Beginnings of a New Motivational Theory, from the Engendered Brain -- Chapter 8 The Business Case for Valuing Brain Sex Difference -- Chapter 9 How to Ignite All the Brains in the Business -- Chapter 10 Exhaustion, Energy and Excellence – The Male-Female Differences -- Chapter 11 Creating the Mind of the Organisation -- Chapter 12 The New Organisational Paradigm. |
| Record Nr. | UNINA-9910367251903321 |
Lanz Kate
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| Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2020 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Architects of Change : Designing Strategies for a Turbulent Business Environment / / by Jeremy Ghez
| Architects of Change : Designing Strategies for a Turbulent Business Environment / / by Jeremy Ghez |
| Autore | Ghez Jeremy |
| Edizione | [1st ed. 2019.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2019 |
| Descrizione fisica | 1 online resource (235 pages) |
| Disciplina | 658.4012 |
| Soggetto topico |
Business
Leadership Microeconomics Popular Science in Business and Management Business Strategy/Leadership |
| ISBN | 3-030-20684-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1: A Tale of Two Professions -- 2. Case Study: When James Bond Met Q -- 3. The World We Live In -- 4. Case Study: The Change-maker Game -- 5. The Road to Reinvention -- 6. Case Study: Founding a Popular Pizza Place in Paris -- 7. The Power of Analysis -- 8. Case Study: Strategising at Amazon When Globalisation Comes Under Pressure -- 9. The Significance of Anticipation -- 10. Case Study: Getting Ready for the World in Five Years -- 11. The Purpose of Imagination -- 12. Case Study: Conducting a Pre-Mortem -- 13. The Meaning of Creativity -- 14. Case Study: Looking for Talent in a Chaotic World -- 15. A Tribute to my Kids (The Ultimate Architects of Change). |
| Record Nr. | UNINA-9910341852503321 |
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Ghez Jeremy
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| Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2019 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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The art of going global : a practical guide to a firm's international growth / / Olga E. Annushkina, Alberto Regazzo
| The art of going global : a practical guide to a firm's international growth / / Olga E. Annushkina, Alberto Regazzo |
| Autore | Annushkina Olga E. |
| Edizione | [1st ed. 2020.] |
| Pubbl/distr/stampa | Cham, Switzerland : , : Palgrave Macmillan, , [2020] |
| Descrizione fisica | 1 online resource (xvi, 195 pages) : illustrations |
| Disciplina | 650 |
| Soggetto topico |
Business
Globalization Markets Leadership Emerging Markets Popular Science in Business and Management |
| ISBN | 3-030-21044-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Is Your Business Reaching its Full Potential in Global Markets? -- 2. Global E-E-E Mindset: Empathy, Ethics and Engagement -- 3. How to Enter a Foreign Market -- 4. Implementing Internationalization Strategy: People's Issue. |
| Record Nr. | UNINA-9910427057403321 |
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Annushkina Olga E.
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| Cham, Switzerland : , : Palgrave Macmillan, , [2020] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Assortment and Merchandising Strategy : Building a Retail Plan to Improve Shopper Experience / / by Constant Berkhout
| Assortment and Merchandising Strategy : Building a Retail Plan to Improve Shopper Experience / / by Constant Berkhout |
| Autore | Berkhout Constant |
| Edizione | [1st ed. 2019.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2019 |
| Descrizione fisica | 1 online resource (242 pages) |
| Disciplina |
658.8342
658.8 |
| Soggetto topico |
Business
Marketing Leadership E-business Electronic commerce E-commerce Trade Commerce Popular Science in Business and Management Business Strategy/Leadership e-Business/e-Commerce |
| ISBN | 3-030-11163-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Integration of Assortment and Merchandising -- 2. Assortment Size and Space -- 3. Composition of Assortment -- 4. Ways of Organising Assortment -- 5. Shopper Characteristics -- 6. Shopping Missions -- 7. Retailer Assortment and Merchandising Plan -- 8. Universal Merchandising Guidelines -- 9. Category Merchandising Role Model -- 10. Communication Model -- 11. Path to Shopper Delight. |
| Record Nr. | UNINA-9910337793603321 |
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Berkhout Constant
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| Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2019 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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The Attention Economy and How Media Works : Simple Truths for Marketers / / by Karen Nelson-Field
| The Attention Economy and How Media Works : Simple Truths for Marketers / / by Karen Nelson-Field |
| Autore | Nelson-Field Karen |
| Edizione | [1st ed. 2020.] |
| Pubbl/distr/stampa | Singapore : , : Springer Singapore : , : Imprint : Palgrave Macmillan, , 2020 |
| Descrizione fisica | 1 online resource (161 pages) : illustrations |
| Disciplina | 658.872 |
| Soggetto topico |
Business
Industrial management Communication Internet marketing Social media Digital media Popular Science in Business and Management Media Management Media and Communication Online Marketing/Social Media Social Media Digital/New Media |
| ISBN | 981-15-1540-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. State of Play -- 2. Recipe for Good Media Research -- 3. How Advertising Works (So Far) -- 4. The Evolution of Media Buying -- 5. The Attention Economy is Coming (Fast) -- 6. Buying the Best Impression -- 7. Creating the Best Impression -- 8. Who Should You Impress (and Where Are They Hiding?) -- 9. The Magic 8 Ball. |
| Record Nr. | UNINA-9910373886203321 |
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Nelson-Field Karen
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| Singapore : , : Springer Singapore : , : Imprint : Palgrave Macmillan, , 2020 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Backstage Leadership : The Invisible Work of Highly Effective Leaders / / by Charles Galunic
| Backstage Leadership : The Invisible Work of Highly Effective Leaders / / by Charles Galunic |
| Autore | Galunic Charles |
| Edizione | [1st ed. 2020.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2020 |
| Descrizione fisica | 1 online resource (279 p.) |
| Disciplina | 658.4092 |
| Soggetto topico |
Business
Leadership Popular Science in Business and Management Business Strategy/Leadership |
| ISBN | 3-030-36171-3 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Introduction: The Silent Work of Effective Leadership -- 2. Tracking Storms: The Sense-making Work of Leadership -- 3. Building Commitment to Strategy: The Political Work of Leadership -- 4. Balancing Autonomy and Integration: The Structural Work of Leadership -- 5. Building Community: The Cultural Work of Leadership -- 6. Developing Talent and Capabilities: The Coaching Work of Leadership -- 7. Back to the Front: The Direct Work of Leadership -- 8. The Leaders New Work. |
| Record Nr. | UNINA-9910407715803321 |
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Galunic Charles
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| Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2020 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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BREXIT aus Versehen : Europäische Union zwischen Desintegration und neuer EU / / von Paul J.J. Welfens
| BREXIT aus Versehen : Europäische Union zwischen Desintegration und neuer EU / / von Paul J.J. Welfens |
| Autore | Welfens Paul J.J |
| Edizione | [1st ed. 2017.] |
| Pubbl/distr/stampa | Wiesbaden : , : Springer Fachmedien Wiesbaden : , : Imprint : Springer, , 2017 |
| Descrizione fisica | 1 online resource (XI, 390 S.) |
| Disciplina | 330 |
| Soggetto topico |
Economics
Finance Business International business enterprises European Economic Community literature Popular Science in Economics Popular Science in Finance Popular Science in Business and Management International Business European Integration |
| ISBN | 9783658158750 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ger |
| Nota di contenuto | Das Referendum -- BREXIT-Effekte -- EU-Entwicklungen -- Szenarien. . |
| Record Nr. | UNINA-9910148851903321 |
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Welfens Paul J.J
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| Wiesbaden : , : Springer Fachmedien Wiesbaden : , : Imprint : Springer, , 2017 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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The business case for love : how companies get bragged about today / / Marc Cox
| The business case for love : how companies get bragged about today / / Marc Cox |
| Autore | Cox Marc |
| Edizione | [1st ed. 2020.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2020 |
| Descrizione fisica | 1 online resource (167 pages) |
| Disciplina |
302.35
658.8342 |
| Soggetto topico |
Leadership
Motivation research (Marketing) Employees—Coaching of Employee health promotion Business Business Strategy/Leadership Consumer Behavior Coaching Employee Health and Wellbeing Popular Science in Business and Management |
| ISBN | 3-030-36426-7 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Chapter 1. Introduction -- Part I. How to Kill the Company Spirit -- Chapter 2. Leadership in the Dock -- Chapter 3. The Backlash: The Establishment Gets a Bloody Nose -- Chapter 4. "But I have an MBA!" -- Chapter 5. Fool's Gold -- Part II. Falling in Love -- Chapter 6. Becoming Bragged About -- Chapter 7. Love is in the Air -- Chapter 8. Love is Still in the Air -- Chapter 9. The 'Love' Grid -- Chapter 10. The Company Spirit -- Part III. Staying in Love -- Chapter 11. How the Boss Can Be Loved -- Sharing the Love -- Chapter 13. Creating Your Own Love Story -- Appendix. Some Love Stories. |
| Record Nr. | UNINA-9910383846003321 |
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Cox Marc
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| Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2020 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Business Despite Borders : Companies in the Age of Populist Anti-Globalization / / edited by Santiago Iñiguez de Onzoño, Kazuo Ichijo
| Business Despite Borders : Companies in the Age of Populist Anti-Globalization / / edited by Santiago Iñiguez de Onzoño, Kazuo Ichijo |
| Edizione | [1st ed. 2018.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2018 |
| Descrizione fisica | 1 online resource (XVII, 230 p. 35 illus., 29 illus. in color.) |
| Disciplina | 658.049 |
| Soggetto topico |
International business enterprises
Leadership Business Management Industrial management Social responsibility of business International Business Business Strategy/Leadership Popular Science in Business and Management Innovation/Technology Management Corporate Social Responsibility |
| ISBN | 3-319-76306-7 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1 Business Globalization: The nightmare of populism and the hopes brought by technology -- 2 The Governance of Change: How companies and governments should adapt to technological disruption -- 3 The Journey of Corporate Diversity in Tribal Times: corporate communities of aspiration at Mapfre -- 4 The Global Expansion of Televisa -- 5 How Technogym created the wellness industry -- 6 Leadership, Global Mindset and Internationalization of Sempertex: From One Country to Ninety-five Countries and Five Continents -- 7 Movile: Sustaining an Innovative Culture on a Global Scale -- 8. Delphi Automotive: An American company … in name only -- 9 Cineplanet: Developing South American Markets -- 10-Innovation beyond technology: Unilab -- 11 LATAM Airlines: From the end of the Earth to no. 10 in the world -- 12 General Motors: Globalization, Disruption, and Sustainability -- 13 Unconventional Internationalization of Huawei: The role of core values -- 14 People, Purpose and Performance at Barry-Wehmiller: Business as a powerful force for good -- 15. Management after acquisition inside multinational companies from emerging economies: The Haier experience. |
| Record Nr. | UNINA-9910298200503321 |
| Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2018 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Business Essentials for Strategic Communicators [[electronic resource] ] : Creating Shared Value for the Organization and its Stakeholders / / by M. Ragas, E. Culp
| Business Essentials for Strategic Communicators [[electronic resource] ] : Creating Shared Value for the Organization and its Stakeholders / / by M. Ragas, E. Culp |
| Autore | Ragas M |
| Edizione | [1st ed. 2014.] |
| Pubbl/distr/stampa | New York : , : Palgrave Macmillan US : , : Imprint : Palgrave Macmillan, , 2014 |
| Descrizione fisica | 1 online resource (232 p.) |
| Disciplina |
658.4/5
658.45 |
| Soggetto topico |
Management information systems
Management Organization Planning Leadership Business Public relations Business Information Systems Business Strategy/Leadership Popular Science in Business and Management Corporate Communication/Public Relations |
| ISBN |
1-349-48188-2
1-137-38533-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Title; Copyright; Contents; List of Tables and Figures; Tables; Figures; Foreword; Preface; About the Authors; Acknowledgments; Part I Introduction to Business Essentials for Communicators; 1 Why Knowledge of "Business 101" Matters; Growing Market Demand and Changing Expectations; Counseling Organizational Leadership Means Business; The Payoff for Learning "Business 101"; Ranking Desired "Business 101" Knowledge; Building a Base of "Business 101" Knowledge; Key Terms; Discussion Questions; Part II Foundational Business Knowledge for Communicators; 2 Economics and Economic Indicators
The Economy and Economics in a NutshellKey Interconnected Economic Indicators; The Federal Reserve's Role in the Economy; Sorting Through Industry-Specific Indicators; Putting It All Together; Key Terms; Discussion Questions; 3 Finance and the Stock Market; Corporate Finance and Making Money; Stock Exchanges and Stock Listings; Initial Public Offerings and "Going Public"; The Financial Community and Wall Street; Barometers of Company and Stock Market Performance; The Stock Market Matters for Strategic Communicators; Key Terms; Discussion Questions; 4 Accounting and Financial Statements Quarterly Financial ReportingTypes of Financial Statements; The Income Statement; Profit Margins; Earnings Per Share (EPS); Balance Sheet; Financial Valuation Metrics; Practice Makes Perfect and Is Worth It; Key Terms; Discussion Questions; 5 The Law and Corporate Disclosure; Securities Laws for Public Companies; Material, Nonpublic Information and Insider Trading; Corporate Disclosure Theories and Research; Communication Channels for Corporate Disclosure; Earnings Guidance and Forward-Looking Statements; Disclosures in "Plain English" and Boosting Transparency; Key Terms Discussion Questions6 Intangible Assets and Nonfinancial Information; Tangible, Intangible, and Financial Assets; GAAP Reporting and Intangible Assets; A More Holistic Approach to Evaluating Performance; Categories of Intangible Assets and Nonfinancial Information; Intangible Assets and Strategic Communication; Key Terms; Discussion Questions; Part III Focal Areas at the Intersection of Business and Communication; 7 Corporate Governance; Corporations and the Agency Problem; The Proxy Statement and Annual Meeting; Exit, Voice, and Loyalty at Public Companies Best Practices in Corporate GovernanceDodd-Frank and Executive Compensation; Corporate Governance and Strategic Communication; Key Terms; Discussion Questions; 8 Corporate Social Responsibility; Shareholder Theory versus Stakeholder Theory; Doing Well by Doing Good: Empirical Evidence; CSR and Triple Bottom-Line Reporting; CSR and Sustainability Rankings; Third-Party Monitoring and Verification of CSR Performance; Linking CSR and Business Performance; CSR and Strategic Communication; Key Terms; Discussion Questions; 9 Corporate Reputation; Benefits of a Strong Corporate Reputation Defining Corporate Reputation |
| Record Nr. | UNINA-9910787220003321 |
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Ragas M
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| New York : , : Palgrave Macmillan US : , : Imprint : Palgrave Macmillan, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Popular Science in Business and Management
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