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Comment convaincre en toute situation? : techniques imparables d'argumentation persuasive / / par Christophe Peiffer
Comment convaincre en toute situation? : techniques imparables d'argumentation persuasive / / par Christophe Peiffer
Autore Peiffer Christophe
Pubbl/distr/stampa Bruxelles, [Belgium] : , : 50Minutes, , 2016
Descrizione fisica 1 online resource (28 p.)
Disciplina 303.342
Collana Coaching pro
Soggetto topico Persuasion (Psychology) - Social aspects
Soggetto genere / forma Electronic books.
ISBN 2-8062-6510-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione fre
Record Nr. UNINA-9910465540003321
Peiffer Christophe  
Bruxelles, [Belgium] : , : 50Minutes, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Comment convaincre en toute situation? : techniques imparables d'argumentation persuasive / / par Christophe Peiffer
Comment convaincre en toute situation? : techniques imparables d'argumentation persuasive / / par Christophe Peiffer
Autore Peiffer Christophe
Pubbl/distr/stampa Bruxelles, [Belgium] : , : 50Minutes, , 2016
Descrizione fisica 1 online resource (28 p.)
Disciplina 303.342
Collana Coaching pro
Soggetto topico Persuasion (Psychology) - Social aspects
ISBN 2-8062-6510-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione fre
Record Nr. UNINA-9910798372303321
Peiffer Christophe  
Bruxelles, [Belgium] : , : 50Minutes, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Comment convaincre en toute situation? : techniques imparables d'argumentation persuasive / / par Christophe Peiffer
Comment convaincre en toute situation? : techniques imparables d'argumentation persuasive / / par Christophe Peiffer
Autore Peiffer Christophe
Pubbl/distr/stampa Bruxelles, [Belgium] : , : 50Minutes, , 2016
Descrizione fisica 1 online resource (28 p.)
Disciplina 303.342
Collana Coaching pro
Soggetto topico Persuasion (Psychology) - Social aspects
ISBN 2-8062-6510-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione fre
Record Nr. UNINA-9910822971403321
Peiffer Christophe  
Bruxelles, [Belgium] : , : 50Minutes, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Resistance and persuasion [[electronic resource] /] / edited by Eric S. Knowles, Jay A. Linn
Resistance and persuasion [[electronic resource] /] / edited by Eric S. Knowles, Jay A. Linn
Pubbl/distr/stampa Mahwah, N.J., : Lawrence Erlbaum Associates, 2004
Descrizione fisica 1 online resource (350 p.)
Disciplina 303.3/42
Altri autori (Persone) KnowlesEric S. <1941->
LinnJay A
Soggetto topico Persuasion (Psychology) - Social aspects
Opposition, Theory of
Soggetto genere / forma Electronic books.
ISBN 1-4106-0981-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Book Cover; Title; Copyright; Contents; Foreword; Introduction; 1 The Importance of Resistance to Persuasion; Nature of Resistance in Persuasion; 2 Multiple Routes to Resisting Attitude Change; 3 The Intensity of Affect and Resistance to Social Influence; 4 Resisting Persuasion and Attitude Certainty: A Meta-Cognitive Analysis; 5 Individual Differences in Resistance to Persuasion: The Role of Beliefs and Meta-Beliefs; 6 Differentiating Individual Differences in Resistance to Persuasion; Strategies for Overcoming Resistance
7 Approach-Avoidance Model of Persuasion: Alpha and Omega Strategies for Change8 Looking Ahead as a Technique to Reduce Resistance to Persuasive Attempts; 9 Narrative Persuasion and Overcoming Resistance; 10 Forewarnings of Influence Appeals: Inducing Resistance and Acceptance; 11 Truth or Consequences: Overcoming Resistance to Persuasion with Positive Thinking; 12 Decreasing Resistance by Affirming the Self; 13 Creating Critical Consumers: Motivating Receptivity by Teaching Resistance; 14 Consumer Psychology and Attitude Change; Conclusion
15 The Promise and Future of Resistance and PersuasionAbout the Contributors; Author Index; Subject Index
Record Nr. UNINA-9910455933603321
Mahwah, N.J., : Lawrence Erlbaum Associates, 2004
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Resistance and persuasion [[electronic resource] /] / edited by Eric S. Knowles, Jay A. Linn
Resistance and persuasion [[electronic resource] /] / edited by Eric S. Knowles, Jay A. Linn
Pubbl/distr/stampa Mahwah, N.J., : Lawrence Erlbaum Associates, 2004
Descrizione fisica 1 online resource (350 p.)
Disciplina 303.3/42
Altri autori (Persone) KnowlesEric S. <1941->
LinnJay A
Soggetto topico Persuasion (Psychology) - Social aspects
Opposition, Theory of
ISBN 1-4106-0981-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Book Cover; Title; Copyright; Contents; Foreword; Introduction; 1 The Importance of Resistance to Persuasion; Nature of Resistance in Persuasion; 2 Multiple Routes to Resisting Attitude Change; 3 The Intensity of Affect and Resistance to Social Influence; 4 Resisting Persuasion and Attitude Certainty: A Meta-Cognitive Analysis; 5 Individual Differences in Resistance to Persuasion: The Role of Beliefs and Meta-Beliefs; 6 Differentiating Individual Differences in Resistance to Persuasion; Strategies for Overcoming Resistance
7 Approach-Avoidance Model of Persuasion: Alpha and Omega Strategies for Change8 Looking Ahead as a Technique to Reduce Resistance to Persuasive Attempts; 9 Narrative Persuasion and Overcoming Resistance; 10 Forewarnings of Influence Appeals: Inducing Resistance and Acceptance; 11 Truth or Consequences: Overcoming Resistance to Persuasion with Positive Thinking; 12 Decreasing Resistance by Affirming the Self; 13 Creating Critical Consumers: Motivating Receptivity by Teaching Resistance; 14 Consumer Psychology and Attitude Change; Conclusion
15 The Promise and Future of Resistance and PersuasionAbout the Contributors; Author Index; Subject Index
Record Nr. UNINA-9910780220803321
Mahwah, N.J., : Lawrence Erlbaum Associates, 2004
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The SAGE handbook of persuasion : developments in theory and practice / / edited by James Price Dillard, Lijiang Shen
The SAGE handbook of persuasion : developments in theory and practice / / edited by James Price Dillard, Lijiang Shen
Edizione [Second edition.]
Pubbl/distr/stampa Los Angeles : , : SAGE, , 2013
Descrizione fisica 1 online resource (447 pages) : illustrations
Disciplina 303.342
Collana Gale eBooks
Soggetto topico Persuasion (Psychology) - Social aspects
Persuasion (Rhetoric)
ISBN 1-4833-0573-2
1-4522-6204-7
1-78268-927-3
9781452262048
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto ""Cover""; ""Contents""; ""Part I - Fundamental Issues""; ""Chapter 1 - Persuasion in the Rhetorical Tradition""; ""Chapter 2 - The Effects of Message Features: Content, Structure, and Style""; ""Chapter 3 - Media Influence as Persuasion""; ""Chapter 4 - Outcomes of Persuasion: Behavioral, Cognitive, and Social""; ""Chapter 5 - On Being Persuaded: Some Basic Distinctions""; ""Part II - Theories, Perspectives, and Traditions""; ""Chapter 6 - Discrepancy Models of Belief Change""; ""Chapter 7 - Functional Attitude Theory""
""Chapter 8 - Reasoned Action Theory: Persuasion as Belief-Based Behavior Change""""Chapter 9 - The Elaboration Likelihood Model""; ""Chapter 10 - Affect and Persuasion""; ""Chapter 11 - Reactance Theory and Persuasion""; ""Chapter 12 - Fear Appeals""; ""Chapter 13 - Narrative Persuasion""; ""Chapter 14 - Inoculation Theory""; ""Chapter 15 - Supportive and Persuasive Communication: Theoretical Intersections""; ""Part III - Contexts, Settings, and Applications""; ""Chapter 16 - Political Persuasion""; ""Chapter 17 - Persuasive Strategies in Health Campaigns""
""Chapter 18 - The Siren�s Call: Mass Media and Drug Prevention""""Chapter 19 - Persuasion in the Marketplace: How Theories of Persuasion Apply to Marketing and Advertising""; ""Chapter 20 - Persuasion in the Legal Setting""; ""Chapter 21 - Persuading in the Small Group Context""; ""Chapter 22 - When Presumed Influence Turns Real: An Indirect Route of Media Influence""; ""Chapter 23 - How Does Technology Persuade?: Theoretical Mechanisms for Persuasive Technologies""; ""Author Index""; ""Subject Index""; ""About the Authors""
Altri titoli varianti Handbook of persuasion
Persuasion
Record Nr. UNINA-9910790331703321
Los Angeles : , : SAGE, , 2013
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The SAGE handbook of persuasion : developments in theory and practice / / edited by James Price Dillard, Lijiang Shen
The SAGE handbook of persuasion : developments in theory and practice / / edited by James Price Dillard, Lijiang Shen
Edizione [Second edition.]
Pubbl/distr/stampa Los Angeles : , : SAGE, , 2013
Descrizione fisica 1 online resource (447 pages) : illustrations
Disciplina 303.342
Collana Gale eBooks
Soggetto topico Persuasion (Psychology) - Social aspects
Persuasion (Rhetoric)
ISBN 1-4833-0573-2
1-4522-6204-7
1-78268-927-3
9781452262048
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto ""Cover""; ""Contents""; ""Part I - Fundamental Issues""; ""Chapter 1 - Persuasion in the Rhetorical Tradition""; ""Chapter 2 - The Effects of Message Features: Content, Structure, and Style""; ""Chapter 3 - Media Influence as Persuasion""; ""Chapter 4 - Outcomes of Persuasion: Behavioral, Cognitive, and Social""; ""Chapter 5 - On Being Persuaded: Some Basic Distinctions""; ""Part II - Theories, Perspectives, and Traditions""; ""Chapter 6 - Discrepancy Models of Belief Change""; ""Chapter 7 - Functional Attitude Theory""
""Chapter 8 - Reasoned Action Theory: Persuasion as Belief-Based Behavior Change""""Chapter 9 - The Elaboration Likelihood Model""; ""Chapter 10 - Affect and Persuasion""; ""Chapter 11 - Reactance Theory and Persuasion""; ""Chapter 12 - Fear Appeals""; ""Chapter 13 - Narrative Persuasion""; ""Chapter 14 - Inoculation Theory""; ""Chapter 15 - Supportive and Persuasive Communication: Theoretical Intersections""; ""Part III - Contexts, Settings, and Applications""; ""Chapter 16 - Political Persuasion""; ""Chapter 17 - Persuasive Strategies in Health Campaigns""
""Chapter 18 - The Siren�s Call: Mass Media and Drug Prevention""""Chapter 19 - Persuasion in the Marketplace: How Theories of Persuasion Apply to Marketing and Advertising""; ""Chapter 20 - Persuasion in the Legal Setting""; ""Chapter 21 - Persuading in the Small Group Context""; ""Chapter 22 - When Presumed Influence Turns Real: An Indirect Route of Media Influence""; ""Chapter 23 - How Does Technology Persuade?: Theoretical Mechanisms for Persuasive Technologies""; ""Author Index""; ""Subject Index""; ""About the Authors""
Altri titoli varianti Handbook of persuasion
Persuasion
Record Nr. UNINA-9910817828803321
Los Angeles : , : SAGE, , 2013
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The SAGE handbook of persuasion : developments in theory and practice / / edited by James Price Dillard, Lijiang Shen
The SAGE handbook of persuasion : developments in theory and practice / / edited by James Price Dillard, Lijiang Shen
Edizione [Second edition.]
Pubbl/distr/stampa Thousand Oaks, California : , : SAGE Publications, , 2012
Descrizione fisica 1 online resource (457 p.)
Disciplina 153.8/52
Soggetto topico Persuasion (Psychology) - Social aspects
Persuasion (Rhetoric)
Soggetto genere / forma Electronic books.
ISBN 1-4522-6204-7
1-78268-927-3
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto ""Cover""; ""Contents""; ""Part I - Fundamental Issues""; ""Chapter 1 - Persuasion in the Rhetorical Tradition""; ""Chapter 2 - The Effects of Message Features: Content, Structure, and Style""; ""Chapter 3 - Media Influence as Persuasion""; ""Chapter 4 - Outcomes of Persuasion: Behavioral, Cognitive, and Social""; ""Chapter 5 - On Being Persuaded: Some Basic Distinctions""; ""Part II - Theories, Perspectives, and Traditions""; ""Chapter 6 - Discrepancy Models of Belief Change""; ""Chapter 7 - Functional Attitude Theory""
""Chapter 8 - Reasoned Action Theory: Persuasion as Belief-Based Behavior Change""""Chapter 9 - The Elaboration Likelihood Model""; ""Chapter 10 - Affect and Persuasion""; ""Chapter 11 - Reactance Theory and Persuasion""; ""Chapter 12 - Fear Appeals""; ""Chapter 13 - Narrative Persuasion""; ""Chapter 14 - Inoculation Theory""; ""Chapter 15 - Supportive and Persuasive Communication: Theoretical Intersections""; ""Part III - Contexts, Settings, and Applications""; ""Chapter 16 - Political Persuasion""; ""Chapter 17 - Persuasive Strategies in Health Campaigns""
""Chapter 18 - The Siren�s Call: Mass Media and Drug Prevention""""Chapter 19 - Persuasion in the Marketplace: How Theories of Persuasion Apply to Marketing and Advertising""; ""Chapter 20 - Persuasion in the Legal Setting""; ""Chapter 21 - Persuading in the Small Group Context""; ""Chapter 22 - When Presumed Influence Turns Real: An Indirect Route of Media Influence""; ""Chapter 23 - How Does Technology Persuade?: Theoretical Mechanisms for Persuasive Technologies""; ""Author Index""; ""Subject Index""; ""About the Authors""
Altri titoli varianti Handbook of persuasion
Persuasion
Record Nr. UNINA-9910480444303321
Thousand Oaks, California : , : SAGE Publications, , 2012
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui