Best practices for graphic designers : packaging : an essential guide for implementing effective package design solutions / / Grip X Chicago
| Best practices for graphic designers : packaging : an essential guide for implementing effective package design solutions / / Grip X Chicago |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Beverly, Massachusetts : , : Rockport Publishers, , 2013 |
| Descrizione fisica | 1 online resource (194 p.) |
| Disciplina | 741.6 |
| Soggetto topico | Packaging - Design |
| Soggetto genere / forma | Electronic books. |
| ISBN | 1-61058-952-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
""Cover""; ""Title Page""; ""Contents""; ""Chapter 1: SHELVING, DESIGNED TO SELL""; ""Chapter 2: BEYOND THE SHELF, DESIGNING FOR USAGE""; ""Chapter 3: WORKING WITH A BUDGET""; ""Chapter 4: NAMING SYSTEMS & VARIETIES""; ""Chapter 5: PRIMARY VS. SECONDARY PACKAGING""; ""Chapter 6: IN-HOUSE AGENCIES""; ""Chapter 7: MATERIALS & SUBSTRATES""; ""Chapter 8: BRAND REFRESH""; ""Chapter 9: COLOR""; ""Chapter 10: PHOTOGRAPHY & STYLING""; ""Chapter 11: DESIGNING FOR FOOD""; ""Chapter 12: HUMOR""; ""Chapter 13: PACKAGING FOR KIDS""; ""Chapter 14: SPIRITS, WINE & BEER""; ""Chapter 15: MAKE IT GIFTABLE""
""Chapter 16: ENDCAP""""DESIGNER CREDITS""; ""ABOUT THE AUTHOR"" |
| Record Nr. | UNINA-9910463924503321 |
| Beverly, Massachusetts : , : Rockport Publishers, , 2013 | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Best practices for graphic designers : packaging : an essential guide for implementing effective package design solutions / / Grip X Chicago
| Best practices for graphic designers : packaging : an essential guide for implementing effective package design solutions / / Grip X Chicago |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Beverly, Massachusetts : , : Rockport Publishers, , 2013 |
| Descrizione fisica | 1 online resource (194 p.) |
| Disciplina | 741.6 |
| Soggetto topico | Packaging - Design |
| ISBN | 1-61058-952-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
""Cover""; ""Title Page""; ""Contents""; ""Chapter 1: SHELVING, DESIGNED TO SELL""; ""Chapter 2: BEYOND THE SHELF, DESIGNING FOR USAGE""; ""Chapter 3: WORKING WITH A BUDGET""; ""Chapter 4: NAMING SYSTEMS & VARIETIES""; ""Chapter 5: PRIMARY VS. SECONDARY PACKAGING""; ""Chapter 6: IN-HOUSE AGENCIES""; ""Chapter 7: MATERIALS & SUBSTRATES""; ""Chapter 8: BRAND REFRESH""; ""Chapter 9: COLOR""; ""Chapter 10: PHOTOGRAPHY & STYLING""; ""Chapter 11: DESIGNING FOR FOOD""; ""Chapter 12: HUMOR""; ""Chapter 13: PACKAGING FOR KIDS""; ""Chapter 14: SPIRITS, WINE & BEER""; ""Chapter 15: MAKE IT GIFTABLE""
""Chapter 16: ENDCAP""""DESIGNER CREDITS""; ""ABOUT THE AUTHOR"" |
| Record Nr. | UNINA-9910787855903321 |
| Beverly, Massachusetts : , : Rockport Publishers, , 2013 | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Best practices for graphic designers : packaging : an essential guide for implementing effective package design solutions / / Grip X Chicago
| Best practices for graphic designers : packaging : an essential guide for implementing effective package design solutions / / Grip X Chicago |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Beverly, Massachusetts : , : Rockport Publishers, , 2013 |
| Descrizione fisica | 1 online resource (194 p.) |
| Disciplina | 741.6 |
| Soggetto topico | Packaging - Design |
| ISBN | 1-61058-952-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
""Cover""; ""Title Page""; ""Contents""; ""Chapter 1: SHELVING, DESIGNED TO SELL""; ""Chapter 2: BEYOND THE SHELF, DESIGNING FOR USAGE""; ""Chapter 3: WORKING WITH A BUDGET""; ""Chapter 4: NAMING SYSTEMS & VARIETIES""; ""Chapter 5: PRIMARY VS. SECONDARY PACKAGING""; ""Chapter 6: IN-HOUSE AGENCIES""; ""Chapter 7: MATERIALS & SUBSTRATES""; ""Chapter 8: BRAND REFRESH""; ""Chapter 9: COLOR""; ""Chapter 10: PHOTOGRAPHY & STYLING""; ""Chapter 11: DESIGNING FOR FOOD""; ""Chapter 12: HUMOR""; ""Chapter 13: PACKAGING FOR KIDS""; ""Chapter 14: SPIRITS, WINE & BEER""; ""Chapter 15: MAKE IT GIFTABLE""
""Chapter 16: ENDCAP""""DESIGNER CREDITS""; ""ABOUT THE AUTHOR"" |
| Record Nr. | UNINA-9910809978603321 |
| Beverly, Massachusetts : , : Rockport Publishers, , 2013 | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Design matters : packaging 01 : an essential primer for today's competitive market / / Capsule
| Design matters : packaging 01 : an essential primer for today's competitive market / / Capsule |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Beverly, Mass., : Rockport Publishers, c2008 |
| Descrizione fisica | 1 online resource (192 p.) |
| Disciplina | 658.5/64 |
| Collana | Design matters |
| Soggetto topico | Packaging - Design |
| ISBN |
9781616736422
1616736429 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | ""Cover""; ""Title""; ""CONTENTS""; ""INTRODUCTION""; ""The World of Packaging""; ""PLANNING""; ""The Flow of a Process""; ""CREATING""; ""Essential Criteria""; ""Designing Packages""; ""IMPLEMENTING""; ""Types, Materials, and Faces""; ""From Producer to Shelf""; ""RESOURCES""; ""The Junk Drawer of Knowledge""; ""CASE STUDIES""; ""GALLERY""; ""CONTRIBUTORS""; ""ABOUT CAPSULE"" |
| Altri titoli varianti |
design matters
Packaging zero one Packaging one |
| Record Nr. | UNINA-9910137469203321 |
| Beverly, Mass., : Rockport Publishers, c2008 | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The packaging designer's book of patterns / / George L. Wybenga, Lászlo Roth
| The packaging designer's book of patterns / / George L. Wybenga, Lászlo Roth |
| Edizione | [4th ed.] |
| Pubbl/distr/stampa | Hoboken, : Wiley, 2013 |
| Descrizione fisica | 1 online resource (705 p.) |
| Disciplina |
688.8
688.8022 |
| Altri autori (Persone) | RothLászlo |
| Soggetto topico |
Packaging - Design
Paperboard |
| ISBN |
9781523143986
1523143983 9781118420843 1118420845 9781283700474 1283700476 9781118419083 1118419081 |
| Classificazione | DES007000 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Machine generated contents note: Preface from the First EditionForewordIntroductionThe Folding CartonTraysTubesSleeves, Wraps, and FoldersThe Set-Up or Rigid Paper BoxCorrugated ContainersPoint-of-Purchase DisplaysGlossaryBibliographyIndex. |
| Record Nr. | UNINA-9911006497803321 |
| Hoboken, : Wiley, 2013 | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Packaging essentials [[electronic resource] ] : 100 design principles for creating packages / / Sarah Roncarelli and Candace Ellicott
| Packaging essentials [[electronic resource] ] : 100 design principles for creating packages / / Sarah Roncarelli and Candace Ellicott |
| Autore | Roncarelli Sarah |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Beverly, Mass., : Rockport Publishers, c2010 |
| Descrizione fisica | 1 online resource (209 p.) |
| Disciplina | 745.2 |
| Altri autori (Persone) | EllicottCandace |
| Soggetto topico | Packaging - Design |
| Soggetto genere / forma | Electronic books. |
| ISBN | 1-61058-067-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Altri titoli varianti | Packaging essentials : one hundred design principles for creating packages |
| Record Nr. | UNINA-9910461523403321 |
Roncarelli Sarah
|
||
| Beverly, Mass., : Rockport Publishers, c2010 | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Packaging essentials [[electronic resource] ] : 100 design principles for creating packages / / Sarah Roncarelli and Candace Ellicott
| Packaging essentials [[electronic resource] ] : 100 design principles for creating packages / / Sarah Roncarelli and Candace Ellicott |
| Autore | Roncarelli Sarah |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Beverly, Mass., : Rockport Publishers, c2010 |
| Descrizione fisica | 1 online resource (209 p.) |
| Disciplina | 745.2 |
| Altri autori (Persone) | EllicottCandace |
| Soggetto topico | Packaging - Design |
| ISBN | 1-61058-067-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Altri titoli varianti | Packaging essentials : one hundred design principles for creating packages |
| Record Nr. | UNINA-9910790466303321 |
Roncarelli Sarah
|
||
| Beverly, Mass., : Rockport Publishers, c2010 | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Packaging essentials : 100 design principles for creating packages / / Sarah Roncarelli and Candace Ellicott
| Packaging essentials : 100 design principles for creating packages / / Sarah Roncarelli and Candace Ellicott |
| Autore | Roncarelli Sarah |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Beverly, Mass., : Rockport Publishers, c2010 |
| Descrizione fisica | 1 online resource (209 p.) |
| Disciplina | 745.2 |
| Altri autori (Persone) | EllicottCandace |
| Soggetto topico | Packaging - Design |
| ISBN |
9781610580670
1610580672 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover -- Title -- Dedication -- CONTENTS -- INTRODUCTION -- THE DESIGN CHALLENGE -- 1. Get the brief right -- 2. Design for the customer, not for yourself -- 3. Organizing a product range -- 4. Designing for a private label -- 5. Designing for display -- 6. Relevance in package design -- DESIGN CONSIDERATIONS: MATERIALS -- 7. Research the options -- 8. Glass and bottle design -- 9. Cardboard -- 10. Metal -- 11. Plastic -- 12. Wrappers -- 13. Innovative materials -- DESIGN CONSIDERATIONS: FORM AND SHAPE -- 14. Brand guidelines that include sh ape -- 15. Form defines function, and Function defines form -- 16. Designing a bag -- 17. Molded Packs -- 18. Die lines -- 19. Special folds -- 20. Window reveals -- 21. Innovation -- DESIGN CONSIDERATIONS: LABELS -- 22. Designing a label -- 23. Shapes -- 24. Label reveals and folds -- DESIGN CONSIDERATIONS: PRINTING -- 25. Four-color lithography -- 26. Lithography with three or fewer colors -- 27. Flexography -- 28. Laser etching -- 29. Screen printing -- 30. Special techniques: Special inks and varnishes -- 31. Special techniques: Foil stamping -- MARKETING AND BRAND CONSIDERATIONS -- 32. A package as a sales tool -- 33. Demographics -- 34. Psychographics -- 35. Designing within a brand standard -- 36. Masstige packaging -- 37. What's in a name? -- 38. Packaging mascots -- 39. Bath, beauty, and health -- 40. Technology -- 41. Confection and candy -- 42. Wine and spirits -- 43. Beverages -- 44. Books and media -- 45. Fashion -- 46. Food -- 47. Home and garden -- 48. Kids' products -- 49. Office and art supplies -- 50. Pet products -- 51. Adult novelty -- SUSTAINABLE DESIGN -- 52. Sustainable practices -- 53. Sustainable printing -- 54. Plastic options -- 55. Paper options -- 56. Multiuse packaging -- 57. Biodegradable and recyclable packages -- THE DESIGN PROCESS -- 58. Create an emotional connection.
59. Tell a story -- 60. Setting the right tone -- 61. Playful design -- 62. Metaphors and similes -- 63. Humor and wit -- 64. Provide information -- 65. The art of exaggeration -- 66. Fake it with faux -- 67. Achieving balance -- 68. Explore pattern -- 69. Rules and lines -- 70. Painting and drawing -- 71. Iconography and symbolism -- 72. Woodcuts and drawings -- 73. Photography -- 74. Retro design -- 75. Tactical use of color -- 76. Lack of color -- 77. Abundance of color -- 78. Don't hide the substrate -- 79. Minimalist design -- 80. Consider all sides -- 81. Hierarchy and dominance -- 82. Type basics -- 83. Fonts create mood and character -- 84. Handmade type -- 85. Type as imagery -- 86. Adapting from other languages -- 87. Bar codes and important information -- 88. Shelf impact -- 89. Product protection -- 90. Unpack the package -- 91. Functionally convenient design -- 92. Packaging several products -- 93. Decorative packages and collectables -- 94. Bottlenecks, stickers, and other add-ons -- 95. Breaking the rules -- ASSESS AND REVIEW -- 96. Proofing and making alterations -- 97. Gauging ROI -- 98. Anticipating the brand tomorrow -- 99. Customer research -- 100. Celebrate a successful package design -- CONTRIBUTORS -- ABOUT THE AUTHORS. |
| Altri titoli varianti | Packaging essentials : one hundred design principles for creating packages |
| Record Nr. | UNINA-9910956706603321 |
Roncarelli Sarah
|
||
| Beverly, Mass., : Rockport Publishers, c2010 | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Packaging technology [[electronic resource] ] : fundamentals, materials and processes / / edited by Anne Emblem and Henry Emblem
| Packaging technology [[electronic resource] ] : fundamentals, materials and processes / / edited by Anne Emblem and Henry Emblem |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Cambridge, : Woodhead Pub., 2012 |
| Descrizione fisica | 1 online resource (601 p.) |
| Disciplina | 664.09 |
| Altri autori (Persone) |
EmblemAnne
EmblemHenry |
| Collana | Woodhead Publishing in materials Packaging technology |
| Soggetto topico |
Packaging
Packaging - Design |
| Soggetto genere / forma | Electronic books. |
| ISBN | 0-85709-570-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. Packaging fundamentals -- pt. 2. Packaging materials and components -- pt. 3. Packaging processes. |
| Record Nr. | UNINA-9910462844703321 |
| Cambridge, : Woodhead Pub., 2012 | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Packaging technology [[electronic resource] ] : fundamentals, materials and processes / / edited by Anne Emblem and Henry Emblem
| Packaging technology [[electronic resource] ] : fundamentals, materials and processes / / edited by Anne Emblem and Henry Emblem |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Cambridge, : Woodhead Pub., 2012 |
| Descrizione fisica | 1 online resource (601 p.) |
| Disciplina | 664.09 |
| Altri autori (Persone) |
EmblemAnne
EmblemHenry |
| Collana | Woodhead Publishing in materials Packaging technology |
| Soggetto topico |
Packaging
Packaging - Design |
| ISBN | 0-85709-570-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. Packaging fundamentals -- pt. 2. Packaging materials and components -- pt. 3. Packaging processes. |
| Record Nr. | UNINA-9910786567803321 |
| Cambridge, : Woodhead Pub., 2012 | ||
| Lo trovi qui: Univ. Federico II | ||
| ||