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Applied Research Methods in Public and Nonprofit Organizations [[electronic resource]]
| Applied Research Methods in Public and Nonprofit Organizations [[electronic resource]] |
| Autore | Brown Mitchell |
| Pubbl/distr/stampa | Hoboken, : Wiley, 2014 |
| Descrizione fisica | 1 online resource (353 p.) |
| Disciplina | 352.3 |
| Altri autori (Persone) | HaleKathleen |
| Soggetto topico |
Nonprofit organizations -- Management
Organizational behavior Public administration |
| Soggetto genere / forma | Electronic books. |
| ISBN | 1-118-90450-8 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Applied Research Methods in Public and Nonprofit Organizations; Copyright; Contents; List of Figures and Tables; Acknowledgments; The Authors; Introduction; Integrating Case Studies into Learning About Applied Research Methods; The Cases; Community Garden Initiative: Exploring Community Interest in Local Food Projects; Statewide Needs Assessment: Understanding the Status of Aging Women; Election Administration and Technology: Understanding the Implementation and Implications of Election Policy Decisions
National Program Evaluation: Domestic Violence Prevention and Faith-Based and Community OrganizationsCriminal Justice Policy Reform: Exploring Innovation Across Sectors; Structure of the Book and Message to Instructors; Part One: Research Basics: What Do We Want to Know and Why?; Chapter One: Overview and Context of the Research Process; The Research Process; The Applied Research Context; Public Administration, Nonprofit Studies, and Other Subfields; Information Literacy; Information Quality and Types of Sources; Finding High-Quality Information Values, Beliefs, and Certainty in Applied DisciplinesGrand Theory and Theories of the Middle Range; Case Comparisons; Ethics and Institutional Review Boards; Specific Concerns for Public Administration and Nonprofit Studies; Decision Trees; Applied Research Project Planning; Typical IRB Review Considerations; Conclusion; Overview of the Book; Chapter Support Materials; Chapter One Relevant Articles; Chapter One Discussion Questions; Chapter One Practice Assignments; Chapter One Linked Assignments; Chapter One Link to Online Assignments Chapter Two: Applied Research Questions, Literature, and TheoryAsking Good Research Questions; Case Illustrations of Research Questions; Research Questions and Sponsored Research; Case Illustrations of Research Questions in Sponsored Research; Using Literature and Building Theory; The Literature Review; Literature Sources; Literature Searches; A Note About Citations; Theory Building; Developing Research Expectations and Hypotheses; Theories of Change and Logic Models; Theories of Change; Logic Models; Steps for Development of Theories of Change; Decision Tree Decisions About Applied Research and Using a Theory of ChangeConclusion; Chapter Support Materials; Chapter Two Relevant Articles; Chapter Two Discussion Questions; Chapter Two Practice Assignments; Chapter Two: Linked Assignment; Chapter Two Link to Online Assignments; Chapter Three: Applied Research Designs; General Parameters of Design; Major Design Types; Experimental Design; Quasi-Experimental Design; Nonexperimental Design; Case Illustrations of Research Design Approaches; Sampling; Random or Probability Sampling; Nonrandom or Nonprobability Sampling; Sample Size Case Illustrations of Sampling Approaches |
| Record Nr. | UNINA-9910465398703321 |
Brown Mitchell
|
||
| Hoboken, : Wiley, 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Applied Research Methods in Public and Nonprofit Organizations [[electronic resource]]
| Applied Research Methods in Public and Nonprofit Organizations [[electronic resource]] |
| Autore | Brown Mitchell |
| Pubbl/distr/stampa | Hoboken, : Wiley, 2014 |
| Descrizione fisica | 1 online resource (353 p.) |
| Disciplina | 352.3 |
| Altri autori (Persone) | HaleKathleen |
| Soggetto topico |
Nonprofit organizations -- Management
Organizational behavior Public administration |
| ISBN | 1-118-90450-8 |
| Classificazione | POL017000 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Applied Research Methods in Public and Nonprofit Organizations; Copyright; Contents; List of Figures and Tables; Acknowledgments; The Authors; Introduction; Integrating Case Studies into Learning About Applied Research Methods; The Cases; Community Garden Initiative: Exploring Community Interest in Local Food Projects; Statewide Needs Assessment: Understanding the Status of Aging Women; Election Administration and Technology: Understanding the Implementation and Implications of Election Policy Decisions
National Program Evaluation: Domestic Violence Prevention and Faith-Based and Community OrganizationsCriminal Justice Policy Reform: Exploring Innovation Across Sectors; Structure of the Book and Message to Instructors; Part One: Research Basics: What Do We Want to Know and Why?; Chapter One: Overview and Context of the Research Process; The Research Process; The Applied Research Context; Public Administration, Nonprofit Studies, and Other Subfields; Information Literacy; Information Quality and Types of Sources; Finding High-Quality Information Values, Beliefs, and Certainty in Applied DisciplinesGrand Theory and Theories of the Middle Range; Case Comparisons; Ethics and Institutional Review Boards; Specific Concerns for Public Administration and Nonprofit Studies; Decision Trees; Applied Research Project Planning; Typical IRB Review Considerations; Conclusion; Overview of the Book; Chapter Support Materials; Chapter One Relevant Articles; Chapter One Discussion Questions; Chapter One Practice Assignments; Chapter One Linked Assignments; Chapter One Link to Online Assignments Chapter Two: Applied Research Questions, Literature, and TheoryAsking Good Research Questions; Case Illustrations of Research Questions; Research Questions and Sponsored Research; Case Illustrations of Research Questions in Sponsored Research; Using Literature and Building Theory; The Literature Review; Literature Sources; Literature Searches; A Note About Citations; Theory Building; Developing Research Expectations and Hypotheses; Theories of Change and Logic Models; Theories of Change; Logic Models; Steps for Development of Theories of Change; Decision Tree Decisions About Applied Research and Using a Theory of ChangeConclusion; Chapter Support Materials; Chapter Two Relevant Articles; Chapter Two Discussion Questions; Chapter Two Practice Assignments; Chapter Two: Linked Assignment; Chapter Two Link to Online Assignments; Chapter Three: Applied Research Designs; General Parameters of Design; Major Design Types; Experimental Design; Quasi-Experimental Design; Nonexperimental Design; Case Illustrations of Research Design Approaches; Sampling; Random or Probability Sampling; Nonrandom or Nonprobability Sampling; Sample Size Case Illustrations of Sampling Approaches |
| Record Nr. | UNINA-9910786886903321 |
|
Brown Mitchell
|
||
| Hoboken, : Wiley, 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Applied Research Methods in Public and Nonprofit Organizations
| Applied Research Methods in Public and Nonprofit Organizations |
| Autore | Brown Mitchell |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Hoboken, : Wiley, 2014 |
| Descrizione fisica | 1 online resource (353 p.) |
| Disciplina | 352.3 |
| Altri autori (Persone) | HaleKathleen |
| Soggetto topico |
Nonprofit organizations -- Management
Organizational behavior Public administration |
| ISBN | 1-118-90450-8 |
| Classificazione | POL017000 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Applied Research Methods in Public and Nonprofit Organizations; Copyright; Contents; List of Figures and Tables; Acknowledgments; The Authors; Introduction; Integrating Case Studies into Learning About Applied Research Methods; The Cases; Community Garden Initiative: Exploring Community Interest in Local Food Projects; Statewide Needs Assessment: Understanding the Status of Aging Women; Election Administration and Technology: Understanding the Implementation and Implications of Election Policy Decisions
National Program Evaluation: Domestic Violence Prevention and Faith-Based and Community OrganizationsCriminal Justice Policy Reform: Exploring Innovation Across Sectors; Structure of the Book and Message to Instructors; Part One: Research Basics: What Do We Want to Know and Why?; Chapter One: Overview and Context of the Research Process; The Research Process; The Applied Research Context; Public Administration, Nonprofit Studies, and Other Subfields; Information Literacy; Information Quality and Types of Sources; Finding High-Quality Information Values, Beliefs, and Certainty in Applied DisciplinesGrand Theory and Theories of the Middle Range; Case Comparisons; Ethics and Institutional Review Boards; Specific Concerns for Public Administration and Nonprofit Studies; Decision Trees; Applied Research Project Planning; Typical IRB Review Considerations; Conclusion; Overview of the Book; Chapter Support Materials; Chapter One Relevant Articles; Chapter One Discussion Questions; Chapter One Practice Assignments; Chapter One Linked Assignments; Chapter One Link to Online Assignments Chapter Two: Applied Research Questions, Literature, and TheoryAsking Good Research Questions; Case Illustrations of Research Questions; Research Questions and Sponsored Research; Case Illustrations of Research Questions in Sponsored Research; Using Literature and Building Theory; The Literature Review; Literature Sources; Literature Searches; A Note About Citations; Theory Building; Developing Research Expectations and Hypotheses; Theories of Change and Logic Models; Theories of Change; Logic Models; Steps for Development of Theories of Change; Decision Tree Decisions About Applied Research and Using a Theory of ChangeConclusion; Chapter Support Materials; Chapter Two Relevant Articles; Chapter Two Discussion Questions; Chapter Two Practice Assignments; Chapter Two: Linked Assignment; Chapter Two Link to Online Assignments; Chapter Three: Applied Research Designs; General Parameters of Design; Major Design Types; Experimental Design; Quasi-Experimental Design; Nonexperimental Design; Case Illustrations of Research Design Approaches; Sampling; Random or Probability Sampling; Nonrandom or Nonprobability Sampling; Sample Size Case Illustrations of Sampling Approaches |
| Record Nr. | UNINA-9910819142503321 |
|
Brown Mitchell
|
||
| Hoboken, : Wiley, 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The money-raising nonprofit brand [[electronic resource] ] : motivating donors to give, give happily, and keep on giving
| The money-raising nonprofit brand [[electronic resource] ] : motivating donors to give, give happily, and keep on giving |
| Autore | Brooks Jeff |
| Pubbl/distr/stampa | Hoboken, : Wiley, 2014 |
| Descrizione fisica | 1 online resource (250 p.) |
| Disciplina | 658.15224 |
| Collana | Wiley Nonprofit Authority |
| Soggetto topico |
Branding (Marketing)
Fund raising Nonprofit organizations -- Management Nonprofit organizations -- Marketing Fund raising - Marketing Nonprofit organizations - Management Nonprofit organizations Social Welfare & Social Work Social Sciences Social Welfare & Social Work - General |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-118-58334-5
1-118-58339-6 |
| Classificazione | BUS074000 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
The Money-Raising Nonprofit Brand: Motivating Donors to Give, Give Happily, and Keep on Giving; Contents; Acknowledgments; About the Author; Introduction: How This Book Can Transform Your Fundraising; Part One: The Money-Losing Nonprofit Brand: How Branding Often Goes Wrong for Nonprofit Organizations; Chapter 1: How and Why Commercial-Style Branding Can Torpedo Your Organization; Why the New Brand Didn't Work; How Commercial Branding Works; Summary; Chapter 2: Branding in the Real World; There Is a Better Way to Brand; Chapter 3: What Branding Work Can Do to Fundraising Revenue
If You Change Your LogoIf You Change Your Graphic Standards; If You Change Your Copy Standards; If You Change Your Organization's Name; If You Change Your Cause Identification; Chapter 4: We're Being Brandjacked: A Guide to Survival; Brandjacking Warning Sign 1: The New Brand Is Not Aimed at Your Donors; Brandjacking Warning Sign 2: The New Brand Requires You to Abandon Your Donors; Brandjacking Warning Sign 3: The Work Is Not Grounded in Donor Behavior; Brandjacking Warning Sign 4: The New Brand Describes Your Cause in a Symbolic Way Brandjacking Warning Sign 5: The New Brand Requires Absolute ConsistencyBrandjacking Warning Sign 6: The New Brand Is Design-And Little Else; Chapter 5: Why Branding Matters, and Why It Makes No Difference; Aunt Edna; Part Two: Your Call to Action: How Your Cause Connects with Donors and BringsYour Brand into Their Lives; Chapter 6: The Seven Elements of a Fundraising Offer; Element 1: A Problem; Element 2: A Solution; Element 3: Cost; Element 4: Urgency; Element 5: Donor Context; Element 6: Donor Benefits; Element 7: Emotion; Chapter 7: Your Fundraising Offer from the Inside Out A Fundraising Offer Is SpecificA Fundraising Offer Is Believable; A Fundraising Offer Is Bite-Sized for Donors and Flexible; A Fundraising Offer Has a Sense of Leverage; A Fundraising Offer Is Defensible; Chapter 8: Great Fundraising Offers in the Real World; Child Sponsorship; Sponsorship Lite; Food Bank Leverage Offer; Shipping; Matching Funds; Catalog; Part Three: Your Fundraising Icon: The Image that Reminds Donors Why They Give to You; Chapter 9: The Visual Foundation of Your Brand; Your Icon Has a Clear Focal Point; Your Icon Is a Person; Your Icon Is Focused on the Face Your Icon Is One Person, Not a GroupYour Icon Is a Picture of Unmet Need; Your Icon Is a Photo, Not an Illustration; How I Lost My Perspective and Got It Back Again; Chapter 10: How to Find and Refine Your Fundraising Icon; Step 1: Find a Hypothesis; Step 2: Put Aside Your Preferences and Winnow; Step 3: Use Direct-Response Testing; Part Four: The Donor-Focused Nonprofit: How to Become Your Donors' Favorite Cause; Chapter 11: Leprosy or Hansen's Disease? What Donors Need to Know; Five Ways Nonprofits Drive Away Their Donors; Chapter 12: Communicating as if Donors Mattered Donor-Focused Stories |
| Record Nr. | UNINA-9910132232903321 |
|
Brooks Jeff
|
||
| Hoboken, : Wiley, 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
