Buying and selling information : a guide for information professionals and salespeople to build mutual success / / Michael L. Gruenberg |
Autore | Gruenberg Michael L. <1946-> |
Pubbl/distr/stampa | Medford, New Jersey : , : Information Today, Inc., , 2014 |
Descrizione fisica | 1 online resource (222 p.) |
Disciplina | 025.04068/8 |
Soggetto topico |
Information services industry - Customer services
Online information services industry - Customer services Libraries and publishing Libraries and electronic publishing Acquisitions (Libraries) Information services - Purchasing Selling Negotiation in business |
Soggetto genere / forma | Electronic books. |
ISBN | 1-57387-723-9 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
""Title page""; ""Contents""; ""Foreword""; ""Acknowledgments""; ""Preface""; ""Introduction""; ""Part One: The Info Pro�Salesperson Relationship""; ""Chapter 1: People Do Business With People, Not With Companies""; ""Reading the Room""; ""Getting to Know Each Other""; ""Communicating Effectively and Creating Bonds""; ""Chapter 2: It Takes Two""; ""Guidelines for the Salesperson and the Vendor""; ""Guidelines for the Information Professional""; ""Persistence""; ""Chapter 3: Making the Most of Trade Shows""; ""The Importance of Trade Shows""; ""Selling to or Becoming a Serious Buyer""
""Preparing for a Trade Show""""Chapter 4: The Importance of Your Words""; ""What Not to Put in Writing""; ""Communicating Honestly""; ""The Words You Choose Make a Difference""; ""Part Two: The Sales Meeting""; ""Chapter 5: Preparing for a Sales Meeting""; ""A Well-Planned Sales Meeting""; ""Preparing for a Sales Meeting""; ""Different Meetings for Different Purposes""; ""Leverage and Momentum""; ""Negotiating Price""; ""Using an Agenda""; ""W.I.I.F.M. (What�s In It For Me)""; ""Visualizing the Sales Meeting""; ""Chapter 6: Sales = Showtime""; ""Being Positive Usually Brings Success"" ""Making a Good First Impression""""Chapter 7: Time Management: Mr. and Ms. Clock""; ""Managing Time as a Salesperson""; ""Managing Time as an Information Professional""; ""Mr. and Ms. Clock""; ""Chapter 8: What a Typical Sales Meeting Looks Like""; ""Before the Sales Meeting Begins""; ""Structure of a Sales Meeting""; ""Chapter 9: The Importance of Value""; ""It�s About Value, Not Price""; ""Features and Benefits""; ""The 80/20 Rule""; ""Chapter 10: Breaking Down the Barriers""; ""Perceived and Real Barriers""; ""Technical Barriers""; ""Part Three: Closing the Sale"" ""Chapter 11: Managing the Decision-Making Process""""Clarifying Expectations""; ""Understanding Sales Requirements and Payment Plans""; ""Once the Decision Is Made""; ""Chapter 12: Negotiating Skills""; ""Elements of Negotiation for the Information Professional""; ""Handling Objections in Negotiations""; ""When Negotiations Don�t Work""; ""Chapter 13: Terms and Conditions""; ""Understanding How Costs Are Set""; ""Product Use Terms and Conditions""; ""Payment Terms""; ""Chapter 14: Sales Satisfaction""; ""Sales Satisfaction""; ""Mileposts in Communication""; ""The Post-Sales Relationship"" ""Conclusion: Coping With Change""""Epilogue""; ""About the Author""; ""Index"" |
Record Nr. | UNINA-9910464926603321 |
Gruenberg Michael L. <1946->
![]() |
||
Medford, New Jersey : , : Information Today, Inc., , 2014 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|
Buying and selling information : a guide for information professionals and salespeople to build mutual success / / Michael L. Gruenberg |
Autore | Gruenberg Michael L. <1946-> |
Pubbl/distr/stampa | Medford, New Jersey : , : Information Today, Inc., , [2014] |
Descrizione fisica | 1 online resource (xxv, 195 pages) : illustrations (chiefly color) |
Disciplina | 025.04068/8 |
Collana | Gale eBooks |
Soggetto topico |
Information services industry - Customer services
Online information services industry - Customer services Libraries and publishing Libraries and electronic publishing Acquisitions (Libraries) Information services - Purchasing Selling Negotiation in business |
ISBN | 1-57387-723-9 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
""Title page""; ""Contents""; ""Foreword""; ""Acknowledgments""; ""Preface""; ""Introduction""; ""Part One: The Info Pro�Salesperson Relationship""; ""Chapter 1: People Do Business With People, Not With Companies""; ""Reading the Room""; ""Getting to Know Each Other""; ""Communicating Effectively and Creating Bonds""; ""Chapter 2: It Takes Two""; ""Guidelines for the Salesperson and the Vendor""; ""Guidelines for the Information Professional""; ""Persistence""; ""Chapter 3: Making the Most of Trade Shows""; ""The Importance of Trade Shows""; ""Selling to or Becoming a Serious Buyer""
""Preparing for a Trade Show""""Chapter 4: The Importance of Your Words""; ""What Not to Put in Writing""; ""Communicating Honestly""; ""The Words You Choose Make a Difference""; ""Part Two: The Sales Meeting""; ""Chapter 5: Preparing for a Sales Meeting""; ""A Well-Planned Sales Meeting""; ""Preparing for a Sales Meeting""; ""Different Meetings for Different Purposes""; ""Leverage and Momentum""; ""Negotiating Price""; ""Using an Agenda""; ""W.I.I.F.M. (What�s In It For Me)""; ""Visualizing the Sales Meeting""; ""Chapter 6: Sales = Showtime""; ""Being Positive Usually Brings Success"" ""Making a Good First Impression""""Chapter 7: Time Management: Mr. and Ms. Clock""; ""Managing Time as a Salesperson""; ""Managing Time as an Information Professional""; ""Mr. and Ms. Clock""; ""Chapter 8: What a Typical Sales Meeting Looks Like""; ""Before the Sales Meeting Begins""; ""Structure of a Sales Meeting""; ""Chapter 9: The Importance of Value""; ""It�s About Value, Not Price""; ""Features and Benefits""; ""The 80/20 Rule""; ""Chapter 10: Breaking Down the Barriers""; ""Perceived and Real Barriers""; ""Technical Barriers""; ""Part Three: Closing the Sale"" ""Chapter 11: Managing the Decision-Making Process""""Clarifying Expectations""; ""Understanding Sales Requirements and Payment Plans""; ""Once the Decision Is Made""; ""Chapter 12: Negotiating Skills""; ""Elements of Negotiation for the Information Professional""; ""Handling Objections in Negotiations""; ""When Negotiations Don�t Work""; ""Chapter 13: Terms and Conditions""; ""Understanding How Costs Are Set""; ""Product Use Terms and Conditions""; ""Payment Terms""; ""Chapter 14: Sales Satisfaction""; ""Sales Satisfaction""; ""Mileposts in Communication""; ""The Post-Sales Relationship"" ""Conclusion: Coping With Change""""Epilogue""; ""About the Author""; ""Index"" |
Record Nr. | UNINA-9910789272303321 |
Gruenberg Michael L. <1946->
![]() |
||
Medford, New Jersey : , : Information Today, Inc., , [2014] | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|
Buying and selling information : a guide for information professionals and salespeople to build mutual success / / Michael L. Gruenberg |
Autore | Gruenberg Michael L. <1946-> |
Pubbl/distr/stampa | Medford, New Jersey : , : Information Today, Inc., , [2014] |
Descrizione fisica | 1 online resource (xxv, 195 pages) : illustrations (chiefly color) |
Disciplina | 025.04068/8 |
Collana | Gale eBooks |
Soggetto topico |
Information services industry - Customer services
Online information services industry - Customer services Libraries and publishing Libraries and electronic publishing Acquisitions (Libraries) Information services - Purchasing Selling Negotiation in business |
ISBN | 1-57387-723-9 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
""Title page""; ""Contents""; ""Foreword""; ""Acknowledgments""; ""Preface""; ""Introduction""; ""Part One: The Info Pro�Salesperson Relationship""; ""Chapter 1: People Do Business With People, Not With Companies""; ""Reading the Room""; ""Getting to Know Each Other""; ""Communicating Effectively and Creating Bonds""; ""Chapter 2: It Takes Two""; ""Guidelines for the Salesperson and the Vendor""; ""Guidelines for the Information Professional""; ""Persistence""; ""Chapter 3: Making the Most of Trade Shows""; ""The Importance of Trade Shows""; ""Selling to or Becoming a Serious Buyer""
""Preparing for a Trade Show""""Chapter 4: The Importance of Your Words""; ""What Not to Put in Writing""; ""Communicating Honestly""; ""The Words You Choose Make a Difference""; ""Part Two: The Sales Meeting""; ""Chapter 5: Preparing for a Sales Meeting""; ""A Well-Planned Sales Meeting""; ""Preparing for a Sales Meeting""; ""Different Meetings for Different Purposes""; ""Leverage and Momentum""; ""Negotiating Price""; ""Using an Agenda""; ""W.I.I.F.M. (What�s In It For Me)""; ""Visualizing the Sales Meeting""; ""Chapter 6: Sales = Showtime""; ""Being Positive Usually Brings Success"" ""Making a Good First Impression""""Chapter 7: Time Management: Mr. and Ms. Clock""; ""Managing Time as a Salesperson""; ""Managing Time as an Information Professional""; ""Mr. and Ms. Clock""; ""Chapter 8: What a Typical Sales Meeting Looks Like""; ""Before the Sales Meeting Begins""; ""Structure of a Sales Meeting""; ""Chapter 9: The Importance of Value""; ""It�s About Value, Not Price""; ""Features and Benefits""; ""The 80/20 Rule""; ""Chapter 10: Breaking Down the Barriers""; ""Perceived and Real Barriers""; ""Technical Barriers""; ""Part Three: Closing the Sale"" ""Chapter 11: Managing the Decision-Making Process""""Clarifying Expectations""; ""Understanding Sales Requirements and Payment Plans""; ""Once the Decision Is Made""; ""Chapter 12: Negotiating Skills""; ""Elements of Negotiation for the Information Professional""; ""Handling Objections in Negotiations""; ""When Negotiations Don�t Work""; ""Chapter 13: Terms and Conditions""; ""Understanding How Costs Are Set""; ""Product Use Terms and Conditions""; ""Payment Terms""; ""Chapter 14: Sales Satisfaction""; ""Sales Satisfaction""; ""Mileposts in Communication""; ""The Post-Sales Relationship"" ""Conclusion: Coping With Change""""Epilogue""; ""About the Author""; ""Index"" |
Record Nr. | UNINA-9910828210403321 |
Gruenberg Michael L. <1946->
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||
Medford, New Jersey : , : Information Today, Inc., , [2014] | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|
Come un Ministro per la cultura : Giulio Einaudi e le biblioteche nel sistema del libro / / Chiara Faggiolani |
Autore | Faggiolani Chiara |
Pubbl/distr/stampa | Florence : , : Firenze University Press, , 2020 |
Descrizione fisica | 1 online resource (370 pages) |
Disciplina | 338.47070572 |
Collana | Biblioteche & bibliotecari |
Soggetto topico | Libraries and publishing |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | ita |
Altri titoli varianti | Come un Ministro per la cultura |
Record Nr. | UNINA-9910571754403321 |
Faggiolani Chiara
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||
Florence : , : Firenze University Press, , 2020 | ||
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Lo trovi qui: Univ. Federico II | ||
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Common ground at the nexus of information literacy and scholarly communication / / edited by Stephanie Davis-Kahl, Merinda Kaye Hensley |
Pubbl/distr/stampa | Chicago : , : Association of College and Research Libraries, , [2013] |
Descrizione fisica | 1 online resource (xiii, 340 pages) |
Disciplina | 028.70711 |
Soggetto topico |
Information literacy - Study and teaching (Higher)
Communication in learning and scholarship Academic libraries - Relations with faculty and curriculum Libraries and publishing Scholarly publishing Open access publishing Libraries and colleges - United States |
Soggetto genere / forma | Electronic books. |
ISBN |
0-8389-8624-2
0-8389-8622-6 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910453487603321 |
Chicago : , : Association of College and Research Libraries, , [2013] | ||
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Lo trovi qui: Univ. Federico II | ||
|
Common ground at the nexus of information literacy and scholarly communication / / edited by Stephanie Davis-Kahl, Merinda Kaye Hensley |
Pubbl/distr/stampa | Chicago : , : Association of College and Research Libraries, , [2013] |
Descrizione fisica | 1 online resource (xiii, 340 pages) |
Disciplina | 028.70711 |
Soggetto topico |
Information literacy - Study and teaching (Higher)
Communication in learning and scholarship Academic libraries - Relations with faculty and curriculum Libraries and publishing Scholarly publishing Open access publishing Libraries and colleges - United States |
ISBN |
0-8389-8624-2
0-8389-8622-6 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Weaving scholarly communication and information literacy : strategies for incorporating both threads in academic library outreach / Julia Gelfand and Catherine Palmer -- The academic ethics of open access to research and scholarship / John Willinsky and Juan Alperin -- Exploring the intersections of information literacy and scholarly communication : two frames of reference for undergraduate instruction / Kim Duckett and Scott Warren -- Theft of the mind, an integrated approach to plagiarism and copyright education / Gail Clement and Stephanie Brenenson -- Scholarly communication for credit : integrating publishing education into undergraduate curriculum / Isaac Gilman -- Pirates of metadata, or, The true adventures of how one editor and fifteen undergraduate publishing majors survived a metadata mining project / Cheryl E. Ball -- The poster session as a vehicle for teaching the scholarly communication process / Merinda Kaye Hensley -- Sparking creativity : the SPARKY Awards and Mind Mashup at the University of Florida / Margeaux Johnson and Matthew Daley -- Communicating with future scholars : lesson plans to engage undergraduate science students with open-access issues in a semester-long course / Margeaux Johnson, Amy G. Buhler, and Sara Russell Gonzalez -- Modeling academic integrity for international students : use of strategic scaffolding for information literacy, scholarly communication and cross cultural learning / Alex R. Hodges -- At the nexus of scholarly communication and information literacy : promoting graduate student publishing success / Marianne A. Buehler and Anne E. Zald -- Scholarly communication in the dentistry classroom / Abigail Goben -- Scholarly communication in the field : assessing the scholarly communication needs of cooperative extension faculty and staff / Christine Fruin -- Teaching our faculty : developing copyright and scholarly communication outreach programs / Jennifer Duncan, Susanne K. Clement, and Betty Rozum -- The Right to research Coalition and open access advocacy: an interview with Nick Shockey / Stephanie Davis Kahl -- ACRL's Scholarly Communications Roadshow, bellwether for a changing profession / Joy Kirchner and Kara Malenfant. |
Record Nr. | UNINA-9910790891903321 |
Chicago : , : Association of College and Research Libraries, , [2013] | ||
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Lo trovi qui: Univ. Federico II | ||
|
Common ground at the nexus of information literacy and scholarly communication / / edited by Stephanie Davis-Kahl, Merinda Kaye Hensley |
Pubbl/distr/stampa | Chicago : , : Association of College and Research Libraries, , [2013] |
Descrizione fisica | 1 online resource (xiii, 340 pages) |
Disciplina | 028.70711 |
Soggetto topico |
Information literacy - Study and teaching (Higher)
Communication in learning and scholarship Academic libraries - Relations with faculty and curriculum Libraries and publishing Scholarly publishing Open access publishing Libraries and colleges - United States |
ISBN |
0-8389-8624-2
0-8389-8622-6 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Weaving scholarly communication and information literacy : strategies for incorporating both threads in academic library outreach / Julia Gelfand and Catherine Palmer -- The academic ethics of open access to research and scholarship / John Willinsky and Juan Alperin -- Exploring the intersections of information literacy and scholarly communication : two frames of reference for undergraduate instruction / Kim Duckett and Scott Warren -- Theft of the mind, an integrated approach to plagiarism and copyright education / Gail Clement and Stephanie Brenenson -- Scholarly communication for credit : integrating publishing education into undergraduate curriculum / Isaac Gilman -- Pirates of metadata, or, The true adventures of how one editor and fifteen undergraduate publishing majors survived a metadata mining project / Cheryl E. Ball -- The poster session as a vehicle for teaching the scholarly communication process / Merinda Kaye Hensley -- Sparking creativity : the SPARKY Awards and Mind Mashup at the University of Florida / Margeaux Johnson and Matthew Daley -- Communicating with future scholars : lesson plans to engage undergraduate science students with open-access issues in a semester-long course / Margeaux Johnson, Amy G. Buhler, and Sara Russell Gonzalez -- Modeling academic integrity for international students : use of strategic scaffolding for information literacy, scholarly communication and cross cultural learning / Alex R. Hodges -- At the nexus of scholarly communication and information literacy : promoting graduate student publishing success / Marianne A. Buehler and Anne E. Zald -- Scholarly communication in the dentistry classroom / Abigail Goben -- Scholarly communication in the field : assessing the scholarly communication needs of cooperative extension faculty and staff / Christine Fruin -- Teaching our faculty : developing copyright and scholarly communication outreach programs / Jennifer Duncan, Susanne K. Clement, and Betty Rozum -- The Right to research Coalition and open access advocacy: an interview with Nick Shockey / Stephanie Davis Kahl -- ACRL's Scholarly Communications Roadshow, bellwether for a changing profession / Joy Kirchner and Kara Malenfant. |
Record Nr. | UNINA-9910813978003321 |
Chicago : , : Association of College and Research Libraries, , [2013] | ||
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Lo trovi qui: Univ. Federico II | ||
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The librarian's guide to micropublishing [[electronic resource] ] : helping patrons and communities use free and low-cost publishing tools to tell their stories / / Walt Crawford |
Autore | Crawford Walt |
Pubbl/distr/stampa | Medford, New Jersey, : Information Today, Inc., 2012 |
Descrizione fisica | 1 online resource (185 p.) |
Disciplina | 070.5/94 |
Soggetto topico |
Libraries and publishing
On-demand publications Libraries - Publishing - Computer programs Desktop publishing |
Soggetto genere / forma | Electronic books. |
ISBN |
1-283-37908-2
9786613379085 1-57387-884-7 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
""Cover""; ""Title Page""; ""Contents""; ""About the Website""; ""Chapter 1: Libraries and Micropublishing""; ""Defining Micropublishing""; ""Why Libraries Should Be Involved in Micropublishing""; ""Making the Most of Micropublishing""; ""Library: Publisher or Facilitator?""; ""Self-Publishing, Vanity Presses, and Micropublishing""; ""Walking the Talk: This Book and Micropublishing""; ""A Few Key Terms""; ""The Rest of This Book""; ""First Have Something to Say""; ""Chapter 2: Publishing and Micropublishing""; ""Steps in Book Publishing""; ""What�s Different in Micropublishing""
""What�s Covered Here""""What�s Handled by Service Providers""; ""Dealing With Other Steps""; ""Micropublishing Works�But It�s Not Magic""; ""Resources""; ""Chapter 3: The Low-Cost/No-Cost Approach""; ""Why Publishing Is Expensive""; ""Why Self-Publishing Is Expensive""; ""Back-End Savings From Micropublishing""; ""Low-Cost Assumptions""; ""No-Cost Alternatives""; ""When Cheap Can Turn Expensive""; ""Chapter 4: Dealing With Templates""; ""Why Use Styles?""; ""A Quick Introduction to Templates""; ""Elements of the Bk6pv Template""; ""Modifying the Template""; ""Alternative Approaches"" ""The Basics""""Just a Starting Point""; ""Chapter 5: Typography and Layout""; ""Basics and Norms""; ""Choosing a Typeface for the Body""; ""Choosing a Typeface for Headings""; ""Chapter 6: Making It Look Better""; ""Bad Breaks and Copyfitting""; ""Character Styles: Making It Faster""; ""Vertical Alignment""; ""Too Much Trouble?""; ""Alternative Approaches""; ""Chapter 7: Front and Back Matter""; ""Front Matter""; ""Back Matter""; ""That�s It""; ""Chapter 8: Cover, Copyright, and Other Matters""; ""Creating a Cover""; ""ISBN""; ""Copyright and Creative Commons""; ""Outsourcing"" ""Chapter 9: PDFs and Providers""""PDF Tips and Warnings""; ""Putting the Project Together""; ""Lulu vs. CreateSpace""; ""Making a Book Using Lulu, Step by Step""; ""Differences When Using CreateSpace""; ""Chapter 10: Beyond Text Paperbacks""; ""Hardcover Books""; ""Other Bindings""; ""Photos""; ""Color and True Photo Quality""; ""Ebooks""; ""Chapter 11: Marketing and Publicity�and Making It Big""; ""Helpful Tips for Marketing and Publicity""; ""Some Useful Resources""; ""Making It Big: Beyond Micropublishing""; ""Chapter 12: Academic Libraries and Micropublishing: Ejournals in Print Form"" ""Academic Libraries as Publishers""""New OA Journals and Micropublishing""; ""Chapter 13: Closing Thoughts""; ""Publishers Still Matter""; ""Library Roles and Community Support""; ""The Writer�s Needs""; ""No Significant Compromise""; ""Customizing the Templates""; ""Paying Attention Page by Page""; ""Passing It On""; ""Other Libraries""; ""Starting Small""; ""Glossary""; ""Bibliography""; ""About the Author""; ""Index"" |
Record Nr. | UNINA-9910457815403321 |
Crawford Walt
![]() |
||
Medford, New Jersey, : Information Today, Inc., 2012 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|
The librarian's guide to micropublishing : helping patrons and communities use free and low-cost publishing tools to tell their stories / / Walt Crawford |
Autore | Crawford Walt |
Pubbl/distr/stampa | Medford, New Jersey, : Information Today, Inc., 2012 |
Descrizione fisica | 1 online resource (ix, 172 pages) : illustrations |
Disciplina | 070.5/94 |
Collana | Gale eBooks |
Soggetto topico |
Libraries and publishing
On-demand publications Libraries - Publishing - Computer programs Desktop publishing |
ISBN |
1-283-37908-2
9786613379085 1-57387-884-7 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
""Cover""; ""Title Page""; ""Contents""; ""About the Website""; ""Chapter 1: Libraries and Micropublishing""; ""Defining Micropublishing""; ""Why Libraries Should Be Involved in Micropublishing""; ""Making the Most of Micropublishing""; ""Library: Publisher or Facilitator?""; ""Self-Publishing, Vanity Presses, and Micropublishing""; ""Walking the Talk: This Book and Micropublishing""; ""A Few Key Terms""; ""The Rest of This Book""; ""First Have Something to Say""; ""Chapter 2: Publishing and Micropublishing""; ""Steps in Book Publishing""; ""What�s Different in Micropublishing""
""What�s Covered Here""""What�s Handled by Service Providers""; ""Dealing With Other Steps""; ""Micropublishing Works�But It�s Not Magic""; ""Resources""; ""Chapter 3: The Low-Cost/No-Cost Approach""; ""Why Publishing Is Expensive""; ""Why Self-Publishing Is Expensive""; ""Back-End Savings From Micropublishing""; ""Low-Cost Assumptions""; ""No-Cost Alternatives""; ""When Cheap Can Turn Expensive""; ""Chapter 4: Dealing With Templates""; ""Why Use Styles?""; ""A Quick Introduction to Templates""; ""Elements of the Bk6pv Template""; ""Modifying the Template""; ""Alternative Approaches"" ""The Basics""""Just a Starting Point""; ""Chapter 5: Typography and Layout""; ""Basics and Norms""; ""Choosing a Typeface for the Body""; ""Choosing a Typeface for Headings""; ""Chapter 6: Making It Look Better""; ""Bad Breaks and Copyfitting""; ""Character Styles: Making It Faster""; ""Vertical Alignment""; ""Too Much Trouble?""; ""Alternative Approaches""; ""Chapter 7: Front and Back Matter""; ""Front Matter""; ""Back Matter""; ""That�s It""; ""Chapter 8: Cover, Copyright, and Other Matters""; ""Creating a Cover""; ""ISBN""; ""Copyright and Creative Commons""; ""Outsourcing"" ""Chapter 9: PDFs and Providers""""PDF Tips and Warnings""; ""Putting the Project Together""; ""Lulu vs. CreateSpace""; ""Making a Book Using Lulu, Step by Step""; ""Differences When Using CreateSpace""; ""Chapter 10: Beyond Text Paperbacks""; ""Hardcover Books""; ""Other Bindings""; ""Photos""; ""Color and True Photo Quality""; ""Ebooks""; ""Chapter 11: Marketing and Publicity�and Making It Big""; ""Helpful Tips for Marketing and Publicity""; ""Some Useful Resources""; ""Making It Big: Beyond Micropublishing""; ""Chapter 12: Academic Libraries and Micropublishing: Ejournals in Print Form"" ""Academic Libraries as Publishers""""New OA Journals and Micropublishing""; ""Chapter 13: Closing Thoughts""; ""Publishers Still Matter""; ""Library Roles and Community Support""; ""The Writer�s Needs""; ""No Significant Compromise""; ""Customizing the Templates""; ""Paying Attention Page by Page""; ""Passing It On""; ""Other Libraries""; ""Starting Small""; ""Glossary""; ""Bibliography""; ""About the Author""; ""Index"" |
Record Nr. | UNINA-9910779063303321 |
Crawford Walt
![]() |
||
Medford, New Jersey, : Information Today, Inc., 2012 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|
The librarian's guide to micropublishing : helping patrons and communities use free and low-cost publishing tools to tell their stories / / Walt Crawford |
Autore | Crawford Walt |
Pubbl/distr/stampa | Medford, New Jersey, : Information Today, Inc., 2012 |
Descrizione fisica | 1 online resource (ix, 172 pages) : illustrations |
Disciplina | 070.5/94 |
Collana | Gale eBooks |
Soggetto topico |
Libraries and publishing
On-demand publications Libraries - Publishing - Computer programs Desktop publishing |
ISBN |
1-283-37908-2
9786613379085 1-57387-884-7 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
""Cover""; ""Title Page""; ""Contents""; ""About the Website""; ""Chapter 1: Libraries and Micropublishing""; ""Defining Micropublishing""; ""Why Libraries Should Be Involved in Micropublishing""; ""Making the Most of Micropublishing""; ""Library: Publisher or Facilitator?""; ""Self-Publishing, Vanity Presses, and Micropublishing""; ""Walking the Talk: This Book and Micropublishing""; ""A Few Key Terms""; ""The Rest of This Book""; ""First Have Something to Say""; ""Chapter 2: Publishing and Micropublishing""; ""Steps in Book Publishing""; ""What�s Different in Micropublishing""
""What�s Covered Here""""What�s Handled by Service Providers""; ""Dealing With Other Steps""; ""Micropublishing Works�But It�s Not Magic""; ""Resources""; ""Chapter 3: The Low-Cost/No-Cost Approach""; ""Why Publishing Is Expensive""; ""Why Self-Publishing Is Expensive""; ""Back-End Savings From Micropublishing""; ""Low-Cost Assumptions""; ""No-Cost Alternatives""; ""When Cheap Can Turn Expensive""; ""Chapter 4: Dealing With Templates""; ""Why Use Styles?""; ""A Quick Introduction to Templates""; ""Elements of the Bk6pv Template""; ""Modifying the Template""; ""Alternative Approaches"" ""The Basics""""Just a Starting Point""; ""Chapter 5: Typography and Layout""; ""Basics and Norms""; ""Choosing a Typeface for the Body""; ""Choosing a Typeface for Headings""; ""Chapter 6: Making It Look Better""; ""Bad Breaks and Copyfitting""; ""Character Styles: Making It Faster""; ""Vertical Alignment""; ""Too Much Trouble?""; ""Alternative Approaches""; ""Chapter 7: Front and Back Matter""; ""Front Matter""; ""Back Matter""; ""That�s It""; ""Chapter 8: Cover, Copyright, and Other Matters""; ""Creating a Cover""; ""ISBN""; ""Copyright and Creative Commons""; ""Outsourcing"" ""Chapter 9: PDFs and Providers""""PDF Tips and Warnings""; ""Putting the Project Together""; ""Lulu vs. CreateSpace""; ""Making a Book Using Lulu, Step by Step""; ""Differences When Using CreateSpace""; ""Chapter 10: Beyond Text Paperbacks""; ""Hardcover Books""; ""Other Bindings""; ""Photos""; ""Color and True Photo Quality""; ""Ebooks""; ""Chapter 11: Marketing and Publicity�and Making It Big""; ""Helpful Tips for Marketing and Publicity""; ""Some Useful Resources""; ""Making It Big: Beyond Micropublishing""; ""Chapter 12: Academic Libraries and Micropublishing: Ejournals in Print Form"" ""Academic Libraries as Publishers""""New OA Journals and Micropublishing""; ""Chapter 13: Closing Thoughts""; ""Publishers Still Matter""; ""Library Roles and Community Support""; ""The Writer�s Needs""; ""No Significant Compromise""; ""Customizing the Templates""; ""Paying Attention Page by Page""; ""Passing It On""; ""Other Libraries""; ""Starting Small""; ""Glossary""; ""Bibliography""; ""About the Author""; ""Index"" |
Record Nr. | UNINA-9910819444303321 |
Crawford Walt
![]() |
||
Medford, New Jersey, : Information Today, Inc., 2012 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|