Blueprint for your library marketing plan : a guide to help you survive and thrive / / Patricia H. Fisher, Marseille M. Pride ; with assistance from Ellen G. Miller |
Autore | Fisher Patricia H (Patricia Holts) |
Pubbl/distr/stampa | Chicago : , : American Library Association, , 2006 |
Descrizione fisica | 1 online resource (xi, 135 pages) : illustrations |
Disciplina | 021.7 |
Soggetto topico |
Libraries - United States - Marketing
Libraries - Public relations - United States Library planning - United States Strategic planning - United States |
Soggetto genere / forma | Electronic books. |
ISBN | 0-8389-9144-0 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | 1. Strategic plans : dust catchers or power tools for your marketing plan? -- 2. Mining data : discovering trends -- 3. Developing the marketing plan : getting started -- 4. Marketing plan introduction : product/service details -- 5. Target markets : will the service meet their needs? -- 6. Assessing the current marketing situation : how does your service stack up in the marketplace? -- 7. Setting goals and objectives with supporting strategies : the art of focusing your resources -- 8. Promotion : assessment, goals, objectives, and strategies -- 9. Implementing your strategies : developing tactics, budget, and controls -- 10. Closing thoughts : summaries and evaluation -- Marketing plan worksheets. |
Record Nr. | UNINA-9910466523303321 |
Fisher Patricia H (Patricia Holts) | ||
Chicago : , : American Library Association, , 2006 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Blueprint for your library marketing plan [[electronic resource] ] : a guide to help you survive and thrive / / by Patricia H. Fisher and Marseille M. Pride ; with assistance from Ellen G. Miller |
Autore | Fisher Patricia H (Patricia Holts) |
Pubbl/distr/stampa | Chicago, : American Library Association, 2006 |
Descrizione fisica | 1 online resource (xi, 135 pages) : illustrations |
Disciplina | 021.7 |
Altri autori (Persone) |
PrideMarseille M (Marseille Miles)
MillerEllen G |
Soggetto topico |
Libraries - United States - Marketing
Libraries - Public relations - United States Library planning - United States Strategic planning - United States |
ISBN | 0-8389-9144-0 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | 1. Strategic plans : dust catchers or power tools for your marketing plan? -- 2. Mining data : discovering trends -- 3. Developing the marketing plan : getting started -- 4. Marketing plan introduction : product/service details -- 5. Target markets : will the service meet their needs? -- 6. Assessing the current marketing situation : how does your service stack up in the marketplace? -- 7. Setting goals and objectives with supporting strategies : the art of focusing your resources -- 8. Promotion : assessment, goals, objectives, and strategies -- 9. Implementing your strategies : developing tactics, budget, and controls -- 10. Closing thoughts : summaries and evaluation -- Marketing plan worksheets. |
Record Nr. | UNINA-9910793054203321 |
Fisher Patricia H (Patricia Holts) | ||
Chicago, : American Library Association, 2006 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Blueprint for your library marketing plan : a guide to help you survive and thrive / / by Patricia H. Fisher and Marseille M. Pride ; with assistance from Ellen G. Miller |
Autore | Fisher Patricia H (Patricia Holts) |
Edizione | [1st ed.] |
Pubbl/distr/stampa | Chicago, : American Library Association, 2006 |
Descrizione fisica | 1 online resource (xi, 135 pages) : illustrations |
Disciplina | 021.7 |
Altri autori (Persone) |
PrideMarseille M (Marseille Miles)
MillerEllen G |
Soggetto topico |
Libraries - United States - Marketing
Libraries - Public relations - United States Library planning - United States Strategic planning - United States |
ISBN | 0-8389-9144-0 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | 1. Strategic plans : dust catchers or power tools for your marketing plan? -- 2. Mining data : discovering trends -- 3. Developing the marketing plan : getting started -- 4. Marketing plan introduction : product/service details -- 5. Target markets : will the service meet their needs? -- 6. Assessing the current marketing situation : how does your service stack up in the marketplace? -- 7. Setting goals and objectives with supporting strategies : the art of focusing your resources -- 8. Promotion : assessment, goals, objectives, and strategies -- 9. Implementing your strategies : developing tactics, budget, and controls -- 10. Closing thoughts : summaries and evaluation -- Marketing plan worksheets. |
Record Nr. | UNINA-9910816435103321 |
Fisher Patricia H (Patricia Holts) | ||
Chicago, : American Library Association, 2006 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Grassroots library advocacy [[electronic resource]] / Lauren Comito, Aliqae Geraci, Christian Zabriskie |
Autore | Comito Lauren |
Pubbl/distr/stampa | Chicago, Ill., : American Library Association, c2012 |
Descrizione fisica | 1 online resource (82 p.) |
Disciplina | 021.70973 |
Altri autori (Persone) |
GeraciAliqae
ZabriskieChristian |
Collana | ALA Editions. Special Reports |
Soggetto topico |
Libraries - Public relations - United States
Libraries and community - United States Library outreach programs - United States Libraries - Political aspects - United States Pressure groups - United States Community organization - United States |
Soggetto genere / forma | Electronic books. |
ISBN | 0-8389-9499-7 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Contents; Introduction; Chapter 1: Getting Started; Chapter 2: Message and Visibility; Chapter 3: Navigating Relationships; Chapter 4: Putting Yourself Out There; Appendix; Index |
Record Nr. | UNINA-9910462762803321 |
Comito Lauren | ||
Chicago, Ill., : American Library Association, c2012 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Grassroots library advocacy [[electronic resource]] / Lauren Comito, Aliqae Geraci, Christian Zabriskie |
Autore | Comito Lauren |
Pubbl/distr/stampa | Chicago, Ill., : American Library Association, c2012 |
Descrizione fisica | 1 online resource (82 p.) |
Disciplina | 021.70973 |
Altri autori (Persone) |
GeraciAliqae
ZabriskieChristian |
Collana | ALA Editions. Special Reports |
Soggetto topico |
Libraries - Public relations - United States
Libraries and community - United States Library outreach programs - United States Libraries - Political aspects - United States Pressure groups - United States Community organization - United States |
ISBN | 0-8389-9499-7 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Contents; Introduction; Chapter 1: Getting Started; Chapter 2: Message and Visibility; Chapter 3: Navigating Relationships; Chapter 4: Putting Yourself Out There; Appendix; Index |
Record Nr. | UNINA-9910786210403321 |
Comito Lauren | ||
Chicago, Ill., : American Library Association, c2012 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Grassroots library advocacy [[electronic resource]] / Lauren Comito, Aliqae Geraci, Christian Zabriskie |
Autore | Comito Lauren |
Pubbl/distr/stampa | Chicago, Ill., : American Library Association, c2012 |
Descrizione fisica | 1 online resource (82 p.) |
Disciplina | 021.70973 |
Altri autori (Persone) |
GeraciAliqae
ZabriskieChristian |
Collana | ALA Editions. Special Reports |
Soggetto topico |
Libraries - Public relations - United States
Libraries and community - United States Library outreach programs - United States Libraries - Political aspects - United States Pressure groups - United States Community organization - United States |
ISBN | 0-8389-9499-7 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Contents; Introduction; Chapter 1: Getting Started; Chapter 2: Message and Visibility; Chapter 3: Navigating Relationships; Chapter 4: Putting Yourself Out There; Appendix; Index |
Record Nr. | UNINA-9910813950303321 |
Comito Lauren | ||
Chicago, Ill., : American Library Association, c2012 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Librarians as community partners [[electronic resource] ] : an outreach handbook / / edited by Carol Smallwood |
Pubbl/distr/stampa | Chicago, : American Library Association, 2010 |
Descrizione fisica | 1 online resource (223 p.) |
Disciplina | 021.2/0973 |
Altri autori (Persone) | SmallwoodCarol <1939-> |
Soggetto topico |
Library outreach programs - United States
Libraries and community - United States Libraries - Public relations - United States |
Soggetto genere / forma | Electronic books. |
ISBN |
1-283-09326-X
9786613093264 0-8389-9003-7 0-8389-9736-8 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Bake a book and they will come / by Iona R. Malanchuk -- Establishing a library docent program / by Mary H. Nino -- Friends in need : involving friends of the library in community outreach programs / by Vera Gubnitskaia -- Lifesaving library outreach / by Felicia A. Smith -- Planning a library anniversary celebration / by Mary H. Nino -- Reading matters in mentor : library services at the pools and beaches on Ohio's north coast / by Lynn Hawkins -- Small grants can have big rewards / by Chelsea Dinsmore -- Using a digitization project to produce a book for community outreach / by John R. Burch Jr -- Using pilot projects for outreach / by Chelsea Dinsmore -- Beyond the campus : information literacy instruction for the elder community / by Susan M. Frey -- Memoir writing for older adult groups / by Mark Donnelly -- Outreach to the senior community : one library's activities / by Bob Blanchard -- Sí se puede! = Yes we can! / by Meryle Leonard -- What boomers want : the future of outreach / by Ellen Mehling -- Better than one : collaborative outreach for homeschooled teens / by Catherine Fraser Riehle -- Children's initiative : establishing a successful partnership with a local public school system / by Vera Gubnitskaia -- Hundreds of high school students study at the library / by Tiffany Auxier -- Reaching out to create outreach programs among teen library patrons / by Maryann Mori -- Reaching out to student athletes, two students at a time / by Maureen Brunsdale -- Teen theater at the public library / by Licia Slimon -- Teens will respond / by Maryann Mori -- Upward bound outreach to talented high school students / by Jamie Seeholzer -- Freedom readers in a juvenile correctional facility / by Felicia A. Smith -- Has your public librarian been to prison? : participation in summer reading games / by Glennor Shirley -- Has your public librarian been to prison? : participation in shared grant projects / by Glennor Shirley -- Breathing life into the circus collection / by Maureen Brunsdale -- Bringing history to the people's fingertips : University of Florida digital collections and historical Florida newspapers / by Melissa Shoop -- They didn't teach me this in library school : managing a library art gallery / by Karen Brodsky -- Lights, camera, libraries / by Nancy Kalikow Maxwell -- Partnering with a local newspaper to digitize historical photographs / by John R. Burch, Jr -- Michigan reads! : state wide outreach project / by Christine K. Heron -- Books that shape our lives : a community of readers / by Jan Siebold -- Collaboration creates a successful region low-vision fair / by Bob Blanchard -- One community, one story / by Florence M. Turcotte -- SKY Book Fest / by Uma Doraiswamy -- University of Florida's George A. Smathers Libraries and the Common Reading Program / by Melissa Shoop -- Academic connections : a college librarian reaches out to a middle school / by Margaret Keys -- Integrating manuscripts into Michigan curriculum through archival outreach / by Marian Matyn -- Public school teacher workshops conducted by the University of Alabama at Birmingham Mervyn H. Sterne Library / by Delores Carlito -- Secondary classroom instruction in Birmingham / by Delores Carlito -- Teaching American history : archivists partnering with public schools / by Sharon Carlson -- A different kind of science project : a partnership between a community college library and a high school media center / by Nancy Kalikow Maxwell -- Día de los niños, día de los libros / by Meryle Leonard -- Documenting the experiences of African Americans, Native Americans, and Mexican Americans : archivists partnering with oral historians / by Sharon Carlson -- Ethiopia reads / by Loriene Roy -- Homework club for English language learners / by Licia Slimon -- If I can read, I can do anything : a national reading club for native children / by Loriene Roy -- Laptop literacy : language and computer literacy services to refugees in Burlington, Vermont / by Barbara A. Shatara -- The long journey to Vermont : immigration, cultural identity, and book discussions that build community / by Barbara A. Shatara -- Outreach to the Russian-speaking community at the Arapahoe Library District / by Katya B. Dunatov -- Outreach to newly enrolled African American college students / by Jamie Seeholzer -- Serving multicultural patrons at the Arapahoe Library District / by Katya B. Dunatov -- Community groups join forces for family fun / by Tiffany Auxier -- Connecting with the community : partnering to deliver a storytime outreach / by Margaret Keys -- Creative partnerships with local organizations / by Ellen Mehling -- Dinner with the presidents : teaming up with the Yours Truly Restaurant chain / by Lynn Hawkins -- Faraway places / by Uma Doraiswamy -- Fostering community engagement through a town and gown lecture series / by Susan M. Frey -- A friend in need : partnering with an employment center / by Elaine Williams -- Guest reader storytime : Fenton area outreach project / by Christine K. Heron -- Local artists-in-residence at your school library / by Jan Siebold -- Partnering for lifelong learning : a unique collaboration / by Catherine Fraser Riehle -- Partnering for dollars : using grant opportunities to build community and provide programming / by Karen Brodsky -- Partnering with a local park or historical agency / by Florence M. Turcotte -- Partnering with your local historical society / by Elaine Williams -- A university library reaches out to an entire community / by Iona R. Malanchuk. |
Record Nr. | UNINA-9910457258303321 |
Chicago, : American Library Association, 2010 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Librarians as community partners [[electronic resource] ] : an outreach handbook / / edited by Carol Smallwood |
Pubbl/distr/stampa | Chicago, : American Library Association, 2010 |
Descrizione fisica | 1 online resource (223 p.) |
Disciplina | 021.2/0973 |
Altri autori (Persone) | SmallwoodCarol <1939-> |
Soggetto topico |
Library outreach programs - United States
Libraries and community - United States Libraries - Public relations - United States |
ISBN |
0-8389-9004-5
1-283-09326-X 9786613093264 0-8389-9003-7 0-8389-9736-8 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Bake a book and they will come / by Iona R. Malanchuk -- Establishing a library docent program / by Mary H. Nino -- Friends in need : involving friends of the library in community outreach programs / by Vera Gubnitskaia -- Lifesaving library outreach / by Felicia A. Smith -- Planning a library anniversary celebration / by Mary H. Nino -- Reading matters in mentor : library services at the pools and beaches on Ohio's north coast / by Lynn Hawkins -- Small grants can have big rewards / by Chelsea Dinsmore -- Using a digitization project to produce a book for community outreach / by John R. Burch Jr -- Using pilot projects for outreach / by Chelsea Dinsmore -- Beyond the campus : information literacy instruction for the elder community / by Susan M. Frey -- Memoir writing for older adult groups / by Mark Donnelly -- Outreach to the senior community : one library's activities / by Bob Blanchard -- Sí se puede! = Yes we can! / by Meryle Leonard -- What boomers want : the future of outreach / by Ellen Mehling -- Better than one : collaborative outreach for homeschooled teens / by Catherine Fraser Riehle -- Children's initiative : establishing a successful partnership with a local public school system / by Vera Gubnitskaia -- Hundreds of high school students study at the library / by Tiffany Auxier -- Reaching out to create outreach programs among teen library patrons / by Maryann Mori -- Reaching out to student athletes, two students at a time / by Maureen Brunsdale -- Teen theater at the public library / by Licia Slimon -- Teens will respond / by Maryann Mori -- Upward bound outreach to talented high school students / by Jamie Seeholzer -- Freedom readers in a juvenile correctional facility / by Felicia A. Smith -- Has your public librarian been to prison? : participation in summer reading games / by Glennor Shirley -- Has your public librarian been to prison? : participation in shared grant projects / by Glennor Shirley -- Breathing life into the circus collection / by Maureen Brunsdale -- Bringing history to the people's fingertips : University of Florida digital collections and historical Florida newspapers / by Melissa Shoop -- They didn't teach me this in library school : managing a library art gallery / by Karen Brodsky -- Lights, camera, libraries / by Nancy Kalikow Maxwell -- Partnering with a local newspaper to digitize historical photographs / by John R. Burch, Jr -- Michigan reads! : state wide outreach project / by Christine K. Heron -- Books that shape our lives : a community of readers / by Jan Siebold -- Collaboration creates a successful region low-vision fair / by Bob Blanchard -- One community, one story / by Florence M. Turcotte -- SKY Book Fest / by Uma Doraiswamy -- University of Florida's George A. Smathers Libraries and the Common Reading Program / by Melissa Shoop -- Academic connections : a college librarian reaches out to a middle school / by Margaret Keys -- Integrating manuscripts into Michigan curriculum through archival outreach / by Marian Matyn -- Public school teacher workshops conducted by the University of Alabama at Birmingham Mervyn H. Sterne Library / by Delores Carlito -- Secondary classroom instruction in Birmingham / by Delores Carlito -- Teaching American history : archivists partnering with public schools / by Sharon Carlson -- A different kind of science project : a partnership between a community college library and a high school media center / by Nancy Kalikow Maxwell -- Día de los niños, día de los libros / by Meryle Leonard -- Documenting the experiences of African Americans, Native Americans, and Mexican Americans : archivists partnering with oral historians / by Sharon Carlson -- Ethiopia reads / by Loriene Roy -- Homework club for English language learners / by Licia Slimon -- If I can read, I can do anything : a national reading club for native children / by Loriene Roy -- Laptop literacy : language and computer literacy services to refugees in Burlington, Vermont / by Barbara A. Shatara -- The long journey to Vermont : immigration, cultural identity, and book discussions that build community / by Barbara A. Shatara -- Outreach to the Russian-speaking community at the Arapahoe Library District / by Katya B. Dunatov -- Outreach to newly enrolled African American college students / by Jamie Seeholzer -- Serving multicultural patrons at the Arapahoe Library District / by Katya B. Dunatov -- Community groups join forces for family fun / by Tiffany Auxier -- Connecting with the community : partnering to deliver a storytime outreach / by Margaret Keys -- Creative partnerships with local organizations / by Ellen Mehling -- Dinner with the presidents : teaming up with the Yours Truly Restaurant chain / by Lynn Hawkins -- Faraway places / by Uma Doraiswamy -- Fostering community engagement through a town and gown lecture series / by Susan M. Frey -- A friend in need : partnering with an employment center / by Elaine Williams -- Guest reader storytime : Fenton area outreach project / by Christine K. Heron -- Local artists-in-residence at your school library / by Jan Siebold -- Partnering for lifelong learning : a unique collaboration / by Catherine Fraser Riehle -- Partnering for dollars : using grant opportunities to build community and provide programming / by Karen Brodsky -- Partnering with a local park or historical agency / by Florence M. Turcotte -- Partnering with your local historical society / by Elaine Williams -- A university library reaches out to an entire community / by Iona R. Malanchuk. |
Record Nr. | UNINA-9910781077603321 |
Chicago, : American Library Association, 2010 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Librarians as community partners : an outreach handbook / / edited by Carol Smallwood |
Edizione | [1st ed.] |
Pubbl/distr/stampa | Chicago, : American Library Association, 2010 |
Descrizione fisica | 1 online resource (223 p.) |
Disciplina |
021.2/0973
021.20973 |
Altri autori (Persone) | SmallwoodCarol <1939-> |
Soggetto topico |
Library outreach programs - United States
Libraries and community - United States Libraries - Public relations - United States |
ISBN |
0-8389-9004-5
1-283-09326-X 9786613093264 0-8389-9003-7 0-8389-9736-8 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Bake a book and they will come / by Iona R. Malanchuk -- Establishing a library docent program / by Mary H. Nino -- Friends in need : involving friends of the library in community outreach programs / by Vera Gubnitskaia -- Lifesaving library outreach / by Felicia A. Smith -- Planning a library anniversary celebration / by Mary H. Nino -- Reading matters in mentor : library services at the pools and beaches on Ohio's north coast / by Lynn Hawkins -- Small grants can have big rewards / by Chelsea Dinsmore -- Using a digitization project to produce a book for community outreach / by John R. Burch Jr -- Using pilot projects for outreach / by Chelsea Dinsmore -- Beyond the campus : information literacy instruction for the elder community / by Susan M. Frey -- Memoir writing for older adult groups / by Mark Donnelly -- Outreach to the senior community : one library's activities / by Bob Blanchard -- Sí se puede! = Yes we can! / by Meryle Leonard -- What boomers want : the future of outreach / by Ellen Mehling -- Better than one : collaborative outreach for homeschooled teens / by Catherine Fraser Riehle -- Children's initiative : establishing a successful partnership with a local public school system / by Vera Gubnitskaia -- Hundreds of high school students study at the library / by Tiffany Auxier -- Reaching out to create outreach programs among teen library patrons / by Maryann Mori -- Reaching out to student athletes, two students at a time / by Maureen Brunsdale -- Teen theater at the public library / by Licia Slimon -- Teens will respond / by Maryann Mori -- Upward bound outreach to talented high school students / by Jamie Seeholzer -- Freedom readers in a juvenile correctional facility / by Felicia A. Smith -- Has your public librarian been to prison? : participation in summer reading games / by Glennor Shirley -- Has your public librarian been to prison? : participation in shared grant projects / by Glennor Shirley -- Breathing life into the circus collection / by Maureen Brunsdale -- Bringing history to the people's fingertips : University of Florida digital collections and historical Florida newspapers / by Melissa Shoop -- They didn't teach me this in library school : managing a library art gallery / by Karen Brodsky -- Lights, camera, libraries / by Nancy Kalikow Maxwell -- Partnering with a local newspaper to digitize historical photographs / by John R. Burch, Jr -- Michigan reads! : state wide outreach project / by Christine K. Heron -- Books that shape our lives : a community of readers / by Jan Siebold -- Collaboration creates a successful region low-vision fair / by Bob Blanchard -- One community, one story / by Florence M. Turcotte -- SKY Book Fest / by Uma Doraiswamy -- University of Florida's George A. Smathers Libraries and the Common Reading Program / by Melissa Shoop -- Academic connections : a college librarian reaches out to a middle school / by Margaret Keys -- Integrating manuscripts into Michigan curriculum through archival outreach / by Marian Matyn -- Public school teacher workshops conducted by the University of Alabama at Birmingham Mervyn H. Sterne Library / by Delores Carlito -- Secondary classroom instruction in Birmingham / by Delores Carlito -- Teaching American history : archivists partnering with public schools / by Sharon Carlson -- A different kind of science project : a partnership between a community college library and a high school media center / by Nancy Kalikow Maxwell -- Día de los niños, día de los libros / by Meryle Leonard -- Documenting the experiences of African Americans, Native Americans, and Mexican Americans : archivists partnering with oral historians / by Sharon Carlson -- Ethiopia reads / by Loriene Roy -- Homework club for English language learners / by Licia Slimon -- If I can read, I can do anything : a national reading club for native children / by Loriene Roy -- Laptop literacy : language and computer literacy services to refugees in Burlington, Vermont / by Barbara A. Shatara -- The long journey to Vermont : immigration, cultural identity, and book discussions that build community / by Barbara A. Shatara -- Outreach to the Russian-speaking community at the Arapahoe Library District / by Katya B. Dunatov -- Outreach to newly enrolled African American college students / by Jamie Seeholzer -- Serving multicultural patrons at the Arapahoe Library District / by Katya B. Dunatov -- Community groups join forces for family fun / by Tiffany Auxier -- Connecting with the community : partnering to deliver a storytime outreach / by Margaret Keys -- Creative partnerships with local organizations / by Ellen Mehling -- Dinner with the presidents : teaming up with the Yours Truly Restaurant chain / by Lynn Hawkins -- Faraway places / by Uma Doraiswamy -- Fostering community engagement through a town and gown lecture series / by Susan M. Frey -- A friend in need : partnering with an employment center / by Elaine Williams -- Guest reader storytime : Fenton area outreach project / by Christine K. Heron -- Local artists-in-residence at your school library / by Jan Siebold -- Partnering for lifelong learning : a unique collaboration / by Catherine Fraser Riehle -- Partnering for dollars : using grant opportunities to build community and provide programming / by Karen Brodsky -- Partnering with a local park or historical agency / by Florence M. Turcotte -- Partnering with your local historical society / by Elaine Williams -- A university library reaches out to an entire community / by Iona R. Malanchuk. |
Record Nr. | UNINA-9910825548803321 |
Chicago, : American Library Association, 2010 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Powerful public relations [[electronic resource] ] : a how-to guide for libraries / / Rashelle S. Karp, editor |
Pubbl/distr/stampa | Chicago, : American Library Association, 2002 |
Descrizione fisica | 1 online resource (97 p.) |
Disciplina | 021.7/0973 |
Altri autori (Persone) | KarpRashelle S |
Soggetto topico | Libraries - Public relations - United States |
Soggetto genere / forma | Electronic books. |
ISBN | 0-8389-9898-4 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | CONTENTS; FIGURES; INTRODUCTION; 1 Synergy in Library Public Relations, Marketing, and Development Activities; 2 News Releases, Photo Releases, Public Service Announcements; 3 Library Publications; 4 Web-Based Public Relations; 5 Exhibits; 6 Interactive Multimedia Programs via Touch Screen Kiosks and CD-ROMs; 7 Planning Special Events; 8 Desktop Publishing and Image; 9 Public Relations Lessons: Selected Annotated Bibliography; CONTRIBUTORS; INDEX; |
Record Nr. | UNINA-9910455615903321 |
Chicago, : American Library Association, 2002 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|