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Advertising and identity in Europe [[electronic resource] ] : the I of the beholder / / edited by Jackie Cannon, Patricia Anne Odber de Baubeta, Robin Warner
| Advertising and identity in Europe [[electronic resource] ] : the I of the beholder / / edited by Jackie Cannon, Patricia Anne Odber de Baubeta, Robin Warner |
| Pubbl/distr/stampa | Bristol ; ; Portland, OR, : Intellect, 2000 |
| Descrizione fisica | 1 online resource (146 p.) |
| Disciplina |
659.1042094
659.1094 |
| Altri autori (Persone) |
CannonJackie
BaubetaPatricia Anne Odber de <1953-> WarnerIan Robin <1940-> |
| Soggetto topico |
Advertising - Social aspects - Europe
Identity (Psychology) - Europe |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-280-47652-4
9786610476527 1-84150-872-1 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Preliminaries; Contents; Acknowledgements; Preface; 1 Image and Spanish Country of Origin Effect; 2 Supra-Nationality and Sub-Nationality in Spanish Advertising; 3 'Danes don't tell lies': On the Place of 'Made In' Advertising in a Post- National Trading Environment; 4 Rhetorical Devices In Television Advertising; 5 Voices with or without Faces: Address and Reader Participation in Recent French Magazine Advertising; 6 What makes a Promotional Brochure Persuasive?: A Contrastive Analysis of Writer Self-reference in a Corpus of French and English Promotional Brochures
7 This is your Lifestyle: Self-Identity and Coherence in some English and Spanish Advertisements8 The Dull, the Conventional and the Sexist: Portuguese Wine Advertising; 9 Spreading the Word and Sticking Your Tongue Out: The Dual Rhetoric of Language Advertising in Catalan; 10 Discovering Advertising; 11 Whose Prize is it Anyway?: Press Coverage of the 1998 Nobel Prize-Winner for Literature; 12 Nation and Nostalgia: The Place of Advertising in Popular Fictions; 13 Beyond the Modern and the Postmodern: European Soap Operas and their Adverts 14 Fools, Philosophers and Fanatics: Modes of Masculinity in World Cup-Related Advertising |
| Record Nr. | UNINA-9910456049503321 |
| Bristol ; ; Portland, OR, : Intellect, 2000 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Advertising and identity in Europe [[electronic resource] ] : the I of the beholder / / edited by Jackie Cannon, Patricia Anne Odber de Baubeta, Robin Warner
| Advertising and identity in Europe [[electronic resource] ] : the I of the beholder / / edited by Jackie Cannon, Patricia Anne Odber de Baubeta, Robin Warner |
| Pubbl/distr/stampa | Bristol ; ; Portland, OR, : Intellect, 2000 |
| Descrizione fisica | 1 online resource (146 p.) |
| Disciplina |
659.1042094
659.1094 |
| Altri autori (Persone) |
CannonJackie
BaubetaPatricia Anne Odber de <1953-> WarnerIan Robin <1940-> |
| Soggetto topico |
Advertising - Social aspects - Europe
Identity (Psychology) - Europe |
| ISBN |
1-280-47652-4
9786610476527 1-84150-872-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Preliminaries; Contents; Acknowledgements; Preface; 1 Image and Spanish Country of Origin Effect; 2 Supra-Nationality and Sub-Nationality in Spanish Advertising; 3 'Danes don't tell lies': On the Place of 'Made In' Advertising in a Post- National Trading Environment; 4 Rhetorical Devices In Television Advertising; 5 Voices with or without Faces: Address and Reader Participation in Recent French Magazine Advertising; 6 What makes a Promotional Brochure Persuasive?: A Contrastive Analysis of Writer Self-reference in a Corpus of French and English Promotional Brochures
7 This is your Lifestyle: Self-Identity and Coherence in some English and Spanish Advertisements8 The Dull, the Conventional and the Sexist: Portuguese Wine Advertising; 9 Spreading the Word and Sticking Your Tongue Out: The Dual Rhetoric of Language Advertising in Catalan; 10 Discovering Advertising; 11 Whose Prize is it Anyway?: Press Coverage of the 1998 Nobel Prize-Winner for Literature; 12 Nation and Nostalgia: The Place of Advertising in Popular Fictions; 13 Beyond the Modern and the Postmodern: European Soap Operas and their Adverts 14 Fools, Philosophers and Fanatics: Modes of Masculinity in World Cup-Related Advertising |
| Record Nr. | UNINA-9910780156803321 |
| Bristol ; ; Portland, OR, : Intellect, 2000 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Advertising and identity in Europe [[electronic resource] ] : the I of the beholder / / edited by Jackie Cannon, Patricia Anne Odber de Baubeta, Robin Warner
| Advertising and identity in Europe [[electronic resource] ] : the I of the beholder / / edited by Jackie Cannon, Patricia Anne Odber de Baubeta, Robin Warner |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Bristol ; ; Portland, OR, : Intellect, 2000 |
| Descrizione fisica | 1 online resource (146 p.) |
| Disciplina |
659.1042094
659.1094 |
| Altri autori (Persone) |
CannonJackie
BaubetaPatricia Anne Odber de <1953-> WarnerIan Robin <1940-> |
| Soggetto topico |
Advertising - Social aspects - Europe
Identity (Psychology) - Europe |
| ISBN |
1-280-47652-4
9786610476527 1-84150-872-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Preliminaries; Contents; Acknowledgements; Preface; 1 Image and Spanish Country of Origin Effect; 2 Supra-Nationality and Sub-Nationality in Spanish Advertising; 3 'Danes don't tell lies': On the Place of 'Made In' Advertising in a Post- National Trading Environment; 4 Rhetorical Devices In Television Advertising; 5 Voices with or without Faces: Address and Reader Participation in Recent French Magazine Advertising; 6 What makes a Promotional Brochure Persuasive?: A Contrastive Analysis of Writer Self-reference in a Corpus of French and English Promotional Brochures
7 This is your Lifestyle: Self-Identity and Coherence in some English and Spanish Advertisements8 The Dull, the Conventional and the Sexist: Portuguese Wine Advertising; 9 Spreading the Word and Sticking Your Tongue Out: The Dual Rhetoric of Language Advertising in Catalan; 10 Discovering Advertising; 11 Whose Prize is it Anyway?: Press Coverage of the 1998 Nobel Prize-Winner for Literature; 12 Nation and Nostalgia: The Place of Advertising in Popular Fictions; 13 Beyond the Modern and the Postmodern: European Soap Operas and their Adverts 14 Fools, Philosophers and Fanatics: Modes of Masculinity in World Cup-Related Advertising |
| Record Nr. | UNINA-9910823236003321 |
| Bristol ; ; Portland, OR, : Intellect, 2000 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Alter ego [[electronic resource] ] : twenty confronting views on the European experience / / European Cultural Foundation ; general ed., Guido Snel
| Alter ego [[electronic resource] ] : twenty confronting views on the European experience / / European Cultural Foundation ; general ed., Guido Snel |
| Pubbl/distr/stampa | Amsterdam, : Amsterdam University Press, : Salomé, c2004 |
| Descrizione fisica | 1 online resource (161 p.) |
| Disciplina |
305.80094
306 940 |
| Altri autori (Persone) | SnelGuido <1972-> |
| Soggetto topico |
Group identity - Europe
National characteristics, European Identity (Psychology) - Europe |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-280-95904-5
9786610959044 90-485-0533-X 1-4175-8339-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Table of Contents; Preface - the European Cultural Foundation; Foreword - Robert Maclennan; A Guide to Alter Ego - Guido Snel; 1. Beauty and the East; 2. Heimat and its (Dis)contents; 3. Intimate Geographies; 4. The Uses of Diversity; Contributors |
| Record Nr. | UNINA-9910450124403321 |
| Amsterdam, : Amsterdam University Press, : Salomé, c2004 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Alter ego [[electronic resource] ] : twenty confronting views on the European experience / / European Cultural Foundation ; general ed., Guido Snel
| Alter ego [[electronic resource] ] : twenty confronting views on the European experience / / European Cultural Foundation ; general ed., Guido Snel |
| Pubbl/distr/stampa | Amsterdam, : Amsterdam University Press, : Salomé, c2004 |
| Descrizione fisica | 1 online resource (161 p.) |
| Disciplina |
305.80094
306 940 |
| Altri autori (Persone) | SnelGuido <1972-> |
| Soggetto topico |
Group identity - Europe
National characteristics, European Identity (Psychology) - Europe |
| ISBN |
1-280-95904-5
9786610959044 90-485-0533-X 1-4175-8339-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Table of Contents; Preface - the European Cultural Foundation; Foreword - Robert Maclennan; A Guide to Alter Ego - Guido Snel; 1. Beauty and the East; 2. Heimat and its (Dis)contents; 3. Intimate Geographies; 4. The Uses of Diversity; Contributors |
| Record Nr. | UNINA-9910783228403321 |
| Amsterdam, : Amsterdam University Press, : Salomé, c2004 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Alter ego [[electronic resource] ] : twenty confronting views on the European experience / / European Cultural Foundation ; general ed., Guido Snel
| Alter ego [[electronic resource] ] : twenty confronting views on the European experience / / European Cultural Foundation ; general ed., Guido Snel |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Amsterdam, : Amsterdam University Press, : Salomé, c2004 |
| Descrizione fisica | 1 online resource (161 p.) |
| Disciplina |
305.80094
306 940 |
| Altri autori (Persone) | SnelGuido <1972-> |
| Soggetto topico |
Group identity - Europe
National characteristics, European Identity (Psychology) - Europe |
| ISBN |
1-280-95904-5
9786610959044 90-485-0533-X 1-4175-8339-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Table of Contents; Preface - the European Cultural Foundation; Foreword - Robert Maclennan; A Guide to Alter Ego - Guido Snel; 1. Beauty and the East; 2. Heimat and its (Dis)contents; 3. Intimate Geographies; 4. The Uses of Diversity; Contributors |
| Record Nr. | UNINA-9910825651103321 |
| Amsterdam, : Amsterdam University Press, : Salomé, c2004 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The European identity : historical and cultural realities we cannot deny / / Stephen Green
| The European identity : historical and cultural realities we cannot deny / / Stephen Green |
| Autore | Green Stephen <1948-> |
| Pubbl/distr/stampa | London, [England] : , : Haus Publishing, , 2015 |
| Descrizione fisica | 1 online resource (43 pages) |
| Disciplina | 940.55 |
| Collana | Haus Curiousities |
| Soggetto topico |
National characteristics, European
Identity (Psychology) - Europe |
| Soggetto genere / forma | Electronic books. |
| ISBN | 1-910376-29-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910480762203321 |
Green Stephen <1948->
|
||
| London, [England] : , : Haus Publishing, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The European identity : historical and cultural realities we cannot deny / / Stephen Green
| The European identity : historical and cultural realities we cannot deny / / Stephen Green |
| Autore | Green Stephen <1948-> |
| Pubbl/distr/stampa | London, [England] : , : Haus Publishing, , 2015 |
| Descrizione fisica | 1 online resource (43 pages) |
| Disciplina | 940.55 |
| Collana | Haus Curiousities |
| Soggetto topico |
National characteristics, European
Identity (Psychology) - Europe |
| ISBN | 1-910376-29-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Machine generated contents note: What does it mean to be European? -- The Europeans: caught in the headlights? -- Identity in variety? -- Enlightenment or enlightenments? The birth of a new European identity? -- The inevitable bonds of geography and history -- The United States of Europe? -- A fragile union of fragile identities? -- Layers of identity and loyalty -- Where next?. |
| Record Nr. | UNINA-9910798474403321 |
|
Green Stephen <1948->
|
||
| London, [England] : , : Haus Publishing, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The European identity : historical and cultural realities we cannot deny / / Stephen Green
| The European identity : historical and cultural realities we cannot deny / / Stephen Green |
| Autore | Green Stephen <1948-> |
| Pubbl/distr/stampa | London, [England] : , : Haus Publishing, , 2015 |
| Descrizione fisica | 1 online resource (43 pages) |
| Disciplina | 940.55 |
| Collana | Haus Curiousities |
| Soggetto topico |
National characteristics, European
Identity (Psychology) - Europe |
| ISBN | 1-910376-29-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Machine generated contents note: What does it mean to be European? -- The Europeans: caught in the headlights? -- Identity in variety? -- Enlightenment or enlightenments? The birth of a new European identity? -- The inevitable bonds of geography and history -- The United States of Europe? -- A fragile union of fragile identities? -- Layers of identity and loyalty -- Where next?. |
| Record Nr. | UNINA-9910818298003321 |
|
Green Stephen <1948->
|
||
| London, [England] : , : Haus Publishing, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
European memory : a blessing or a curse? / / edited by Leonidas Donskis, Ineta Dabasinskiene
| European memory : a blessing or a curse? / / edited by Leonidas Donskis, Ineta Dabasinskiene |
| Pubbl/distr/stampa | Ravenna, : Longo, 2010 |
| Descrizione fisica | 154 p. ; ; 24 cm |
| Disciplina |
940
320 323 327 |
| Altri autori (Persone) |
DabasinskieneIneta
DonskisLeonidas |
| Collana |
Europe and the Balkans international network European memory
Europe and the Balkans international network |
| Soggetto topico |
Collective memory - Europe
Group identity - Europe Identity (Psychology) - Europe Regions & Countries - Europe History & Archaeology Europe - General |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Altri titoli varianti | European memory |
| Record Nr. | UNINA-9910131826903321 |
| Ravenna, : Longo, 2010 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
