Brand NFL : Making and Selling America's Favorite Sport / / Michael Oriard ; with a new afterword by the author |
Autore | Oriard Michael <1948-> |
Edizione | [[New ed.]] |
Pubbl/distr/stampa | Chapel Hill [N.C.] : , : University of North Carolina Press, , 2010 |
Descrizione fisica | 1 online resource (343 p.) |
Disciplina | 796.332/64 |
Soggetto topico |
Football - United States - Management
Football - United States - Marketing |
Soggetto genere / forma | Electronic books. |
ISBN |
1-4696-0499-X
0-8078-9965-8 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | The creation of the modern NFL in the 1960's -- No freedom, no football -- The end of the Rozelle era -- The new NFL -- Football as product -- Football in black and white. |
Record Nr. | UNINA-9910458891103321 |
Oriard Michael <1948-> | ||
Chapel Hill [N.C.] : , : University of North Carolina Press, , 2010 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Brand NFL : Making and Selling America's Favorite Sport / / Michael Oriard ; with a new afterword by the author |
Autore | Oriard Michael <1948-> |
Edizione | [[New ed.]] |
Pubbl/distr/stampa | Chapel Hill [N.C.] : , : University of North Carolina Press, , 2010 |
Descrizione fisica | 1 online resource (343 p.) |
Disciplina | 796.332/64 |
Soggetto topico |
Football - United States - Management
Football - United States - Marketing |
ISBN |
979-88-908403-5-6
1-4696-0499-X 0-8078-9965-8 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | The creation of the modern NFL in the 1960's -- No freedom, no football -- The end of the Rozelle era -- The new NFL -- Football as product -- Football in black and white. |
Record Nr. | UNINA-9910785338303321 |
Oriard Michael <1948-> | ||
Chapel Hill [N.C.] : , : University of North Carolina Press, , 2010 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Brand NFL : Making and Selling America's Favorite Sport / / Michael Oriard ; with a new afterword by the author |
Autore | Oriard Michael <1948-> |
Edizione | [[New ed.]] |
Pubbl/distr/stampa | Chapel Hill [N.C.] : , : University of North Carolina Press, , 2010 |
Descrizione fisica | 1 online resource (343 p.) |
Disciplina |
796.332/64
796.332640973 |
Soggetto topico |
Football - United States - Management
Football - United States - Marketing |
ISBN |
979-88-9313-014-0
979-88-908403-5-6 1-4696-0499-X 0-8078-9965-8 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | The creation of the modern NFL in the 1960's -- No freedom, no football -- The end of the Rozelle era -- The new NFL -- Football as product -- Football in black and white. |
Record Nr. | UNINA-9910807948303321 |
Oriard Michael <1948-> | ||
Chapel Hill [N.C.] : , : University of North Carolina Press, , 2010 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|