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E-commerce issues addressed in a throughput model [[electronic resource] /] / Waymond Rodgers
| E-commerce issues addressed in a throughput model [[electronic resource] /] / Waymond Rodgers |
| Autore | Rodgers Waymond |
| Pubbl/distr/stampa | New York, : Nova Science Publishers, c2010 |
| Descrizione fisica | 1 online resource (221 p.) |
| Disciplina | 658.8/72 |
| Collana | Internet policies and issues series |
| Soggetto topico |
Electronic commerce - Decision making
Electronic commerce - Psychological aspects Electronic commerce - Technological innovations Biometric identification |
| Soggetto genere / forma | Electronic books. |
| ISBN | 1-61324-506-8 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction to e-commerce and biometrics applications -- E-commerce decision making transactions -- Throughput modeling for e-commerce and biometric modeling -- Buyers and sellers' trust positions -- The effects of e-commerce based technologies -- E-commerce transactions: commercial loan transactions -- The impact of knowledge transfer on E-commerce investent decisions -- Biometrics management -- Transactions costs, resource-base view and e-commerce -- Conclusions. |
| Record Nr. | UNINA-9910456796503321 |
Rodgers Waymond
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| New York, : Nova Science Publishers, c2010 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
E-commerce issues addressed in a throughput model [[electronic resource] /] / Waymond Rodgers
| E-commerce issues addressed in a throughput model [[electronic resource] /] / Waymond Rodgers |
| Autore | Rodgers Waymond |
| Pubbl/distr/stampa | New York, : Nova Science Publishers, c2010 |
| Descrizione fisica | 1 online resource (221 p.) |
| Disciplina | 658.8/72 |
| Collana | Internet policies and issues series |
| Soggetto topico |
Electronic commerce - Decision making
Electronic commerce - Psychological aspects Electronic commerce - Technological innovations Biometric identification |
| ISBN | 1-61324-506-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction to e-commerce and biometrics applications -- E-commerce decision making transactions -- Throughput modeling for e-commerce and biometric modeling -- Buyers and sellers' trust positions -- The effects of e-commerce based technologies -- E-commerce transactions: commercial loan transactions -- The impact of knowledge transfer on E-commerce investent decisions -- Biometrics management -- Transactions costs, resource-base view and e-commerce -- Conclusions. |
| Record Nr. | UNINA-9910781681603321 |
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Rodgers Waymond
|
||
| New York, : Nova Science Publishers, c2010 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The impact of digital shopping channels on multi-channel marketing and attribution in the changing retail landscape / / guest editor, Associate Professor Kiseol Yang
| The impact of digital shopping channels on multi-channel marketing and attribution in the changing retail landscape / / guest editor, Associate Professor Kiseol Yang |
| Pubbl/distr/stampa | [Bradford, England] : , : Emerald, , 2015 |
| Descrizione fisica | 1 online resource (81 p.) |
| Disciplina | 658.8342 |
| Collana | Journal of Research in Interactive Marketing |
| Soggetto topico |
Consumer behavior
Electronic commerce - Psychological aspects Internet marketing |
| Soggetto genere / forma | Electronic books. |
| ISBN | 1-78560-413-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Cover; EDITORIAL ADVISORY BOARD; Guest editorial; Is this mobile coupon worth my private information?; Typologies and touchpoints: designing multi-channel digital strategies; The impact of brand experiences on brand resonance in multi-channel fashion retailing; Building customer equity through trust in social networking sites |
| Record Nr. | UNINA-9910460629903321 |
| [Bradford, England] : , : Emerald, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The impact of digital shopping channels on multi-channel marketing and attribution in the changing retail landscape / / guest editor, Associate Professor Kiseol Yang
| The impact of digital shopping channels on multi-channel marketing and attribution in the changing retail landscape / / guest editor, Associate Professor Kiseol Yang |
| Pubbl/distr/stampa | [Bradford, England] : , : Emerald, , 2015 |
| Descrizione fisica | 1 online resource (81 p.) |
| Disciplina | 658.8342 |
| Collana | Journal of Research in Interactive Marketing |
| Soggetto topico |
Consumer behavior
Electronic commerce - Psychological aspects Internet marketing |
| ISBN | 1-78560-413-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Cover; EDITORIAL ADVISORY BOARD; Guest editorial; Is this mobile coupon worth my private information?; Typologies and touchpoints: designing multi-channel digital strategies; The impact of brand experiences on brand resonance in multi-channel fashion retailing; Building customer equity through trust in social networking sites |
| Record Nr. | UNINA-9910797363903321 |
| [Bradford, England] : , : Emerald, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The impact of digital shopping channels on multi-channel marketing and attribution in the changing retail landscape / / guest editor, Associate Professor Kiseol Yang
| The impact of digital shopping channels on multi-channel marketing and attribution in the changing retail landscape / / guest editor, Associate Professor Kiseol Yang |
| Pubbl/distr/stampa | [Bradford, England] : , : Emerald, , 2015 |
| Descrizione fisica | 1 online resource (81 p.) |
| Disciplina | 658.8342 |
| Collana | Journal of Research in Interactive Marketing |
| Soggetto topico |
Consumer behavior
Electronic commerce - Psychological aspects Internet marketing |
| ISBN | 1-78560-413-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Cover; EDITORIAL ADVISORY BOARD; Guest editorial; Is this mobile coupon worth my private information?; Typologies and touchpoints: designing multi-channel digital strategies; The impact of brand experiences on brand resonance in multi-channel fashion retailing; Building customer equity through trust in social networking sites |
| Record Nr. | UNINA-9910820125403321 |
| [Bradford, England] : , : Emerald, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Online consumer behavior : theory and research in social media, advertising, and e-tail / / edited by Angeline G. Close
| Online consumer behavior : theory and research in social media, advertising, and e-tail / / edited by Angeline G. Close |
| Pubbl/distr/stampa | New York : , : Routledge, , 2012 |
| Descrizione fisica | 1 online resource (401 p.) |
| Disciplina | 381/.142 |
| Altri autori (Persone) | CloseAngeline |
| Soggetto topico |
Consumer behavior
Internet marketing Electronic commerce - Psychological aspects |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-280-66491-6
9786613641847 0-203-12391-3 1-136-34222-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; online consumer behavior: theory and research insocial media, advertising, and e-tail; Copyright; Contents; Foreword; Preface; About the editor; About the Contributors; Section I Consumers' Online Identity; 1 Snapshots of the Self: Exploring the Role of online Mobile Photo Sharing in identity Development Among Adolescent Girls; 2 Source Characteristics in online Shopping: Do Avatar Expertise, Similarity, and Attractiveness Affect Purchase outcomes?; 3 overcoming Human Limits Through the Satisfaction of Desires on Virtual Worlds; Section II Social Media, Blogs, and Privacy Issues
4 Managing new Media: Tools for Brand Management in Social Media5 Consumer Activism Through Social Media: Carrots Versus Sticks; 6 Authenticity in online Communications: Examining Antecedents and Consequences; 7 Web 2.0 and Consumers' Digital Footprint: Managing Privacy and Disclosure Choices in Social Media; Section III Online Advertising and Online Search Behavior; 8 Viewer Reactions to online Political Spoof Videos and Advertisements; 9 Advertising Versus Invertising: The Influence of Social Media B2C Efforts on Consumer Attitudes and Brand Relationships 10 Male Consumers' Motivations for online Information Search and Shopping BehaviorSection IV e-Tail Consumer Behavior and Online Channels; 11 Exploring Hybrid Channels from the Customer Perspective: Offering Channels That Meet Customers' Changing Needs; 12 Consumer Trust and Loyalty in e-tail; 13 Toward a Theory of Consumer Electronic Shopping Cart Behavior: Motivations of e-Cart Use and Abandonment; Author Index; Subject Index |
| Record Nr. | UNINA-9910465744603321 |
| New York : , : Routledge, , 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Online consumer behavior : theory and research in social media, advertising, and e-tail / / edited by Angeline G. Close
| Online consumer behavior : theory and research in social media, advertising, and e-tail / / edited by Angeline G. Close |
| Pubbl/distr/stampa | New York : , : Routledge, , 2012 |
| Descrizione fisica | 1 online resource (401 p.) |
| Disciplina | 381/.142 |
| Altri autori (Persone) | CloseAngeline |
| Soggetto topico |
Consumer behavior
Internet marketing Electronic commerce - Psychological aspects |
| ISBN |
1-136-34221-4
1-280-66491-6 9786613641847 0-203-12391-3 1-136-34222-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; online consumer behavior: theory and research insocial media, advertising, and e-tail; Copyright; Contents; Foreword; Preface; About the editor; About the Contributors; Section I Consumers' Online Identity; 1 Snapshots of the Self: Exploring the Role of online Mobile Photo Sharing in identity Development Among Adolescent Girls; 2 Source Characteristics in online Shopping: Do Avatar Expertise, Similarity, and Attractiveness Affect Purchase outcomes?; 3 overcoming Human Limits Through the Satisfaction of Desires on Virtual Worlds; Section II Social Media, Blogs, and Privacy Issues
4 Managing new Media: Tools for Brand Management in Social Media5 Consumer Activism Through Social Media: Carrots Versus Sticks; 6 Authenticity in online Communications: Examining Antecedents and Consequences; 7 Web 2.0 and Consumers' Digital Footprint: Managing Privacy and Disclosure Choices in Social Media; Section III Online Advertising and Online Search Behavior; 8 Viewer Reactions to online Political Spoof Videos and Advertisements; 9 Advertising Versus Invertising: The Influence of Social Media B2C Efforts on Consumer Attitudes and Brand Relationships 10 Male Consumers' Motivations for online Information Search and Shopping BehaviorSection IV e-Tail Consumer Behavior and Online Channels; 11 Exploring Hybrid Channels from the Customer Perspective: Offering Channels That Meet Customers' Changing Needs; 12 Consumer Trust and Loyalty in e-tail; 13 Toward a Theory of Consumer Electronic Shopping Cart Behavior: Motivations of e-Cart Use and Abandonment; Author Index; Subject Index |
| Record Nr. | UNINA-9910791941403321 |
| New York : , : Routledge, , 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
