Master Data Management in Practice [[electronic resource] ] : Achieving True Customer MDM
| Master Data Management in Practice [[electronic resource] ] : Achieving True Customer MDM |
| Autore | Cervo Dalton |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Chichester, : Wiley, 2011 |
| Descrizione fisica | 1 online resource (273 p.) |
| Disciplina |
658.4/038
658.4038 |
| Altri autori (Persone) | AllenMark |
| Collana | Wiley Corporate F&A |
| Soggetto topico |
Customer relations --Data processing
Data integration (Computer science) Data warehousing Customer relations - Data processing Management Commerce Business & Economics Marketing & Sales Management Theory |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-283-17625-4
9786613176257 1-118-26905-5 1-118-08566-3 |
| Classificazione | BUS063000 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | MASTER DATA MANAGEMENT IN PRACTICE: Achieving True Customer MDM; Contents; Foreword; Preface; Acknowledgments; Introduction; PART I: Planning Your Customer MDM Initiative; PART II: The Implementation Fundamentals; PART III: Achieving a Steady State; PART IV: Advanced Practices; Recommended Reading; About the Authors; Index |
| Record Nr. | UNINA-9910139617803321 |
Cervo Dalton
|
||
| Chichester, : Wiley, 2011 | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Master Data Management in Practice [[electronic resource] ] : Achieving True Customer MDM
| Master Data Management in Practice [[electronic resource] ] : Achieving True Customer MDM |
| Autore | Cervo Dalton |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Chichester, : Wiley, 2011 |
| Descrizione fisica | 1 online resource (273 p.) |
| Disciplina |
658.4/038
658.4038 |
| Altri autori (Persone) | AllenMark |
| Collana | Wiley Corporate F&A |
| Soggetto topico |
Customer relations --Data processing
Data integration (Computer science) Data warehousing Customer relations - Data processing Management Commerce Business & Economics Marketing & Sales Management Theory |
| ISBN |
1-283-17625-4
9786613176257 1-118-26905-5 1-118-08566-3 |
| Classificazione | BUS063000 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | MASTER DATA MANAGEMENT IN PRACTICE: Achieving True Customer MDM; Contents; Foreword; Preface; Acknowledgments; Introduction; PART I: Planning Your Customer MDM Initiative; PART II: The Implementation Fundamentals; PART III: Achieving a Steady State; PART IV: Advanced Practices; Recommended Reading; About the Authors; Index |
| Record Nr. | UNINA-9910829963203321 |
Cervo Dalton
|
||
| Chichester, : Wiley, 2011 | ||
| Lo trovi qui: Univ. Federico II | ||
| ||