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Customer data integration : reaching a single version of the truth / / Jill Dyche, Evan Levy
Customer data integration : reaching a single version of the truth / / Jill Dyche, Evan Levy
Autore Dyche Jill
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, N.J., : John Wiley & Sons, c2006
Descrizione fisica 1 online resource (322 p.)
Disciplina 658.8/120285
658.8120285
Altri autori (Persone) LevyEvan
Collana Wiley and SAS Business Series
Soggetto topico Customer relations - Data processing
Data warehousing
ISBN 1-119-20212-4
1-280-51923-1
9786610519231
0-470-05628-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Customer Data Integration: Reaching a Single Version of the Truth; Contents; Foreword; Introduction; Acknowledgments; Chapter 1: Executives Flying Blind; Chapter 2: Master Data Management and Customer Data Integration Defined; Chapter 3: Challenges of Data Integration; Chapter 4: "Our Data Sucks!": The (Not So Little) Secret about Bad Data; Chapter 5: Customer Data Integration Is Different: A CDI Development Framework; Chapter 6: Who Owns the Data Anyway?: Data Governance, Data Management, and Data Stewardship; Chapter 7: Making Customer Data Integration Work
Chapter 8: Making the Case for Customer Data IntegrationChapter 9: Bootstrapping Your Customer Data Integration Initiative; Glossary; Index
Record Nr. UNINA-9910878101403321
Dyche Jill  
Hoboken, N.J., : John Wiley & Sons, c2006
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Customer data integration [[electronic resource] ] : reaching a single version of the truth / / Jill Dyché, Evan Levy
Customer data integration [[electronic resource] ] : reaching a single version of the truth / / Jill Dyché, Evan Levy
Autore Dyché Jill
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, New Jersey : , : John Wiley & Sons, , 2006
Descrizione fisica 1 online resource (322 p.)
Disciplina 658.8/120285
658.8120285
Altri autori (Persone) LevyEvan
Collana Wiley and SAS Business Series
Soggetto topico Customer relations - Data processing
Data warehousing
Soggetto genere / forma Electronic books.
ISBN 1-119-20212-4
1-280-51923-1
9786610519231
0-470-05628-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Customer Data Integration: Reaching a Single Version of the Truth; Contents; Foreword; Introduction; Acknowledgments; Chapter 1: Executives Flying Blind; Chapter 2: Master Data Management and Customer Data Integration Defined; Chapter 3: Challenges of Data Integration; Chapter 4: "Our Data Sucks!": The (Not So Little) Secret about Bad Data; Chapter 5: Customer Data Integration Is Different: A CDI Development Framework; Chapter 6: Who Owns the Data Anyway?: Data Governance, Data Management, and Data Stewardship; Chapter 7: Making Customer Data Integration Work
Chapter 8: Making the Case for Customer Data IntegrationChapter 9: Bootstrapping Your Customer Data Integration Initiative; Glossary; Index
Record Nr. UNINA-9910143432003321
Dyché Jill  
Hoboken, New Jersey : , : John Wiley & Sons, , 2006
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Customer data integration [[electronic resource] ] : reaching a single version of the truth / / Jill Dyché, Evan Levy
Customer data integration [[electronic resource] ] : reaching a single version of the truth / / Jill Dyché, Evan Levy
Autore Dyché Jill
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, New Jersey : , : John Wiley & Sons, , 2006
Descrizione fisica 1 online resource (322 p.)
Disciplina 658.8/120285
658.8120285
Altri autori (Persone) LevyEvan
Collana Wiley and SAS Business Series
Soggetto topico Customer relations - Data processing
Data warehousing
ISBN 1-119-20212-4
1-280-51923-1
9786610519231
0-470-05628-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Customer Data Integration: Reaching a Single Version of the Truth; Contents; Foreword; Introduction; Acknowledgments; Chapter 1: Executives Flying Blind; Chapter 2: Master Data Management and Customer Data Integration Defined; Chapter 3: Challenges of Data Integration; Chapter 4: "Our Data Sucks!": The (Not So Little) Secret about Bad Data; Chapter 5: Customer Data Integration Is Different: A CDI Development Framework; Chapter 6: Who Owns the Data Anyway?: Data Governance, Data Management, and Data Stewardship; Chapter 7: Making Customer Data Integration Work
Chapter 8: Making the Case for Customer Data IntegrationChapter 9: Bootstrapping Your Customer Data Integration Initiative; Glossary; Index
Record Nr. UNINA-9910831087903321
Dyché Jill  
Hoboken, New Jersey : , : John Wiley & Sons, , 2006
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Getting Started with Salesforce CRM Analytics : A Beginner's Guide to Building Interactive and Complex Dashboards
Getting Started with Salesforce CRM Analytics : A Beginner's Guide to Building Interactive and Complex Dashboards
Autore Yu Johan
Edizione [2nd ed.]
Pubbl/distr/stampa Berkeley, CA : , : Apress L. P., , 2024
Descrizione fisica 1 online resource (214 pages)
Disciplina 658.8/12
Soggetto topico Salesforce (Online service)
Customer relations - Data processing
Relationship marketing
Management information systems
ISBN 9798868804793
9798868804786
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Intro -- Table of Contents -- About the Author -- About the Technical Reviewer -- Acknowledgments -- Introduction -- Chapter 1: CRM Analytics: Introduction -- Getting the Right Term -- Integration with Salesforce -- Why CRM Analytics? -- Environment and License -- CRM Analytics Permissions -- Navigating CRM Analytics -- Lightning Page -- Analytics Tab -- Analytics Studio -- Mobile App -- CRM Analytics Components -- Apps -- Dashboards -- Lenses -- Datasets -- Understanding Data Manager -- Jobs Monitor -- Data Assets -- Recipes and Dataflows -- Usage -- Connections -- Summary -- Chapter 2: Data Sources -- Getting Data into CRM Analytics -- CSV File -- Hands-On: CSV Data Load -- Local Salesforce Data -- External Data -- Existing Dataset -- Salesforce Trend Report -- Hands-On: Trend a Salesforce Report -- External Data API -- Summary -- Chapter 3: Recipe -- Dataflow -- 1. Open Dataflow -- 2. Convert to Recipe -- 3. Save and Run -- Recipe User Interface -- Creating a Recipe from Scratch -- Use Case -- Building Concept -- Hands-On: Create a Recipe -- Backup and Restore Recipe -- Data Transformation in Recipe -- Input Data -- Transform -- Filter -- Aggregate -- Join -- Append -- Update -- Output -- Summary -- Chapter 4: Dataset -- Dataset Properties -- Dataset Fields -- Extended Metadata File -- Rename the Field Label -- Hide Fields -- Edit Values -- Format Numbers -- Default Fields -- Specify the Dataset Grain Label -- Replace and Restore Dataset -- Configure Actions for Dataset -- Summary -- Chapter 5: Lens -- CRM Analytics App -- Creating App -- Run App -- Share App -- Exploring Dataset -- Using Chart in Lens -- Using Table in Lens -- Saving Lens -- Present Lens -- Clip Lens to Designer -- Share and Download Lens -- Get URL -- Post to Feed -- Download -- Add Lens to Subscriptions -- Add Lens to Collection -- Add Lens As Favorite.
Explore with Conversational -- Summary -- Chapter 6: Building Dashboard -- Permission -- Layout -- Template -- Widgets -- Chart -- Table -- Filter -- Container -- Date -- Link -- Image -- List -- Number -- Range -- Text -- Toggle -- Navigation -- Page -- Sharing Widget -- Dataset Filter -- Dashboard Tab -- Performance -- Adoption and Maintenance -- Faceting -- Global Filter -- Using Multiple Datasets -- Summary -- Chapter 7: Exploring Dashboard -- Dashboard Inspector -- Set Notifications -- Annotations -- Following Annotations -- Hands-On Annotations -- Share Widget -- Show Details -- Explore -- Hands-On Explore Widget -- Widget Built with SAQL -- Embedding CRM Analytics Dashboard to Salesforce Lightning Page -- Hands-On Adding Dashboard to Lightning Home Page -- Hands-On Adding Dashboard to the Record Page -- Summary -- Chapter 8: Applying Security -- Permission Set Assignment -- Apps Level Sharing -- Security Predicate -- Syntax -- Hands-On Security Predicate -- Role Hierarchy Access -- Sharing Inheritance -- Enable Sharing Inheritance -- Configure Recipe -- Sharing Inheritance Coverage Assessment -- Summary -- Chapter 9: Advanced Topics -- Recipe Nodes -- Edit Attributes -- Drop Columns -- Custom Formula -- Filter Node -- Append Node -- Join with Multiple Value Lookup -- Salesforce Direct Data Queries -- Hands-On -- JSON -- Dashboard and Lens -- Recipe -- Dataset -- SAQL -- Binding and Custom Query -- Hands-On Binding and Custom Query -- Widgets -- Input -- Repeater -- Component -- Summary -- Index.
Record Nr. UNINA-9910878058603321
Yu Johan  
Berkeley, CA : , : Apress L. P., , 2024
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Master Data Management in Practice [[electronic resource] ] : Achieving True Customer MDM
Master Data Management in Practice [[electronic resource] ] : Achieving True Customer MDM
Autore Cervo Dalton
Edizione [1st edition]
Pubbl/distr/stampa Chichester, : Wiley, 2011
Descrizione fisica 1 online resource (273 p.)
Disciplina 658.4/038
658.4038
Altri autori (Persone) AllenMark
Collana Wiley Corporate F&A
Soggetto topico Customer relations --Data processing
Data integration (Computer science)
Data warehousing
Customer relations - Data processing
Management
Commerce
Business & Economics
Marketing & Sales
Management Theory
Soggetto genere / forma Electronic books.
ISBN 1-283-17625-4
9786613176257
1-118-26905-5
1-118-08566-3
Classificazione BUS063000
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto MASTER DATA MANAGEMENT IN PRACTICE: Achieving True Customer MDM; Contents; Foreword; Preface; Acknowledgments; Introduction; PART I: Planning Your Customer MDM Initiative; PART II: The Implementation Fundamentals; PART III: Achieving a Steady State; PART IV: Advanced Practices; Recommended Reading; About the Authors; Index
Record Nr. UNINA-9910139617803321
Cervo Dalton  
Chichester, : Wiley, 2011
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Master Data Management in Practice [[electronic resource] ] : Achieving True Customer MDM
Master Data Management in Practice [[electronic resource] ] : Achieving True Customer MDM
Autore Cervo Dalton
Edizione [1st edition]
Pubbl/distr/stampa Chichester, : Wiley, 2011
Descrizione fisica 1 online resource (273 p.)
Disciplina 658.4/038
658.4038
Altri autori (Persone) AllenMark
Collana Wiley Corporate F&A
Soggetto topico Customer relations --Data processing
Data integration (Computer science)
Data warehousing
Customer relations - Data processing
Management
Commerce
Business & Economics
Marketing & Sales
Management Theory
ISBN 1-283-17625-4
9786613176257
1-118-26905-5
1-118-08566-3
Classificazione BUS063000
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto MASTER DATA MANAGEMENT IN PRACTICE: Achieving True Customer MDM; Contents; Foreword; Preface; Acknowledgments; Introduction; PART I: Planning Your Customer MDM Initiative; PART II: The Implementation Fundamentals; PART III: Achieving a Steady State; PART IV: Advanced Practices; Recommended Reading; About the Authors; Index
Record Nr. UNINA-9910829963203321
Cervo Dalton  
Chichester, : Wiley, 2011
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Master data management in practice : achieving true customer MDM / / Dalton Cervo, Mark Allen
Master data management in practice : achieving true customer MDM / / Dalton Cervo, Mark Allen
Autore Cervo Dalton <1967->
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, N.J., : Wiley, 2011
Descrizione fisica 1 online resource (273 p.)
Disciplina 658.4/038
Altri autori (Persone) AllenMark <1953->
Collana Wiley corporate F & A
Soggetto topico Customer relations - Data processing
Data warehousing
Data integration (Computer science)
ISBN 1-283-17625-4
9786613176257
1-118-26905-5
1-118-08566-3
Classificazione BUS063000
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto pt. 1. Planning your customer MDM initiative -- pt. 2. The implementation fundamentals -- pt. 3. Achieving a steady state -- pt. 4. Advanced practices.
Record Nr. UNINA-9910876558703321
Cervo Dalton <1967->  
Hoboken, N.J., : Wiley, 2011
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Mastering Microsoft Dynamics CRM 2016 : an advance guide for effective Dynamics CRM customization and development / / Deepesh Somani
Mastering Microsoft Dynamics CRM 2016 : an advance guide for effective Dynamics CRM customization and development / / Deepesh Somani
Autore Somani Deepesh
Edizione [1st edition]
Pubbl/distr/stampa Birmingham, England ; ; Mumbai, [India] : , : Packt, , 2017
Descrizione fisica 1 online resource (1 volume) : illustrations
Disciplina 658.812028553
Soggetto topico Customer relations - Data processing
ISBN 1-78646-160-9
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910796369403321
Somani Deepesh  
Birmingham, England ; ; Mumbai, [India] : , : Packt, , 2017
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Mastering Microsoft Dynamics CRM 2016 : an advance guide for effective Dynamics CRM customization and development / / Deepesh Somani
Mastering Microsoft Dynamics CRM 2016 : an advance guide for effective Dynamics CRM customization and development / / Deepesh Somani
Autore Somani Deepesh
Edizione [1st edition]
Pubbl/distr/stampa Birmingham, England ; ; Mumbai, [India] : , : Packt, , 2017
Descrizione fisica 1 online resource (1 volume) : illustrations
Disciplina 658.812028553
Soggetto topico Customer relations - Data processing
ISBN 1-78646-160-9
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910819448603321
Somani Deepesh  
Birmingham, England ; ; Mumbai, [India] : , : Packt, , 2017
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Microsoft Dynamics CRM 4 for dummies [[electronic resource] /] / Joel Scott, David Lee
Microsoft Dynamics CRM 4 for dummies [[electronic resource] /] / Joel Scott, David Lee
Autore Scott Joel
Edizione [1st ed.]
Pubbl/distr/stampa Indianapolis, IN, : Wiley, 2008
Descrizione fisica 1 online resource (434 p.)
Disciplina 658.8120285536
Collana --For dummies
Soggetto topico Customer relations - Data processing
Relationship marketing
Soggetto genere / forma Electronic books.
ISBN 0-470-39753-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Microsoft Dynamics CRM 4 for Dummies; About the Authors; Authors' Acknowledgments; Contents at a Glance; Table of Contents; Introduction; Part I: Microsoft CRM Basics; Part II: Setting Things Up; Part III: Managing Sales; Part IV: Making the Most of Marketing; Part V: Taking Care of Your Customers; Part VI: The Part of Tens; Index
Record Nr. UNINA-9910454074603321
Scott Joel  
Indianapolis, IN, : Wiley, 2008
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui