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The business and management of ocean cruises / / edited by Michael Vogel, Alexis Papathanassis, Ben Wolber
The business and management of ocean cruises / / edited by Michael Vogel, Alexis Papathanassis, Ben Wolber
Pubbl/distr/stampa Wallingford, Oxfordshire ; ; Cambridge, MA, : CABI, c2012
Descrizione fisica 1 online resource (291 p.)
Disciplina 387.5/42068
Altri autori (Persone) PapathanassisAlexis
VogelMichael
WolberBen
Soggetto topico Cruise lines - Economic aspects
Cruise lines - Management
Ocean travel - Management
ISBN 1-283-42587-4
9786613425874
1-84593-846-1
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto ""Contents""; ""About the Authors""; ""Preface""; ""Part I: The Cruise Industry""; ""1 The Demand for Ocean Cruises � Three Perspectives""; ""2 Development of the Cruise Industry Structure � the Supply Side""; ""3 Regulatory Frameworks of the Cruise Industry""; ""4 Impacts of Cruising""; ""Part II: Cruise Line Corporate Management""; ""5 Cruise Line Strategies for Keeping Afloat""; ""6 Core Cruise Operator Processes and Systems: Overview and Challenges""; ""7 Cruise Lines� Purchasing and Logistics Management""; ""8 Human Resource Management in the Cruise Industry""
""Part III: Cruise Line Marketing Management""""9 Marketing Communications in the Cruise Industry""; ""10 Pricing and Revenue Management for Cruises""; ""11 Cruise Packages""; ""Part IV: Cruise Product Management""; ""12 Cruise Product Development""; ""13 Itinerary Planning""; ""14 Shore-side Activities""; ""15 Service Quality and the Cruise Industry""; ""Part V: Cruise Operations Management""; ""16 Hotel Operations Management on Cruise Ships""; ""17 Food and Beverage Operations""; ""18 Safety and Security Management""; ""19 Cruise Ship Marine Operations""; ""Part VI: Cruise Futures""
""20 Cruise Sector Growth � Prospects, Challenges, Responsibilities""""Index""; ""A""; ""B""; ""C""; ""D""; ""E""; ""F""; ""G""; ""H""; ""I""; ""L""; ""M""; ""N""; ""O""; ""P""; ""Q""; ""R""; ""S""; ""T""; ""U""; ""V""; ""Y""
Record Nr. UNINA-9910627300203321
Wallingford, Oxfordshire ; ; Cambridge, MA, : CABI, c2012
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The Cruise Passenger Protection Act (S. 1340) : improving consumer protections for cruise passengers : hearing before the Committee on Commerce, Science, and Transportation, United States Senate, One Hundred Thirteenth Congress, second session, July 23, 2014
The Cruise Passenger Protection Act (S. 1340) : improving consumer protections for cruise passengers : hearing before the Committee on Commerce, Science, and Transportation, United States Senate, One Hundred Thirteenth Congress, second session, July 23, 2014
Pubbl/distr/stampa Washington : , : U.S. Government Printing Office, , 2014
Descrizione fisica 1 online resource (iii, 37 pages)
Collana S. hrg.
Soggetto topico Cruise lines - Safety measures
Cruise lines - Management
Cruise lines - Law and legislation - United States
Cruise ships - United States - Safety measures
Cruise ships - Security measures - United States
Ocean liner passengers - Legal status, laws, etc - United States
Tourists - Legal status, laws, etc - United States
Soggetto genere / forma Legislative hearings.
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Altri titoli varianti Cruise Passenger Protection Act
Record Nr. UNINA-9910702702703321
Washington : , : U.S. Government Printing Office, , 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui