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Der Beitrag der Prospect Theory zur Beschreibung und Erklärung von Servicequalitätsurteilen und Kundenzufriedenheit im Kontext von Versicherungsentscheidungen [[electronic resource] /] / Birgit Gusenbauer
| Der Beitrag der Prospect Theory zur Beschreibung und Erklärung von Servicequalitätsurteilen und Kundenzufriedenheit im Kontext von Versicherungsentscheidungen [[electronic resource] /] / Birgit Gusenbauer |
| Autore | Gusenbauer Birgit |
| Pubbl/distr/stampa | Bern, Switzerland : , : Peter Lang, , 2012 |
| Descrizione fisica | 1 online resource (210 p.) |
| Disciplina | 338.5 |
| Collana | Forschungsergebnisse der Wirtschaftsuniversität Wien |
| Soggetto topico |
Consumer satisfaction - Economic aspects
Insurance - Customer services Economics - Psychological aspects |
| ISBN |
1-299-41444-3
3-653-01382-8 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ger |
| Nota di contenuto |
Cover; Inhaltsverzeichnis; Abbildungsverzeichnis; Tabellenverzeichnis; Abkürzungsverzeichnis; 1. Einleitung; 1.1. Problemstellung; 1.2. Zielsetzung; 1.2.1. Methodische Vorgehensweise zur Problemlösung; 1.2.2. Überprüfung der Konstrukte; 1.2.2.1. Dienstleistungsqualität; 1.2.2.2. Kundenzufriedenheit; 1.2.3. Überprüfung des Zusammenhangs der Konstrukte; 1.2.3.1. Linearität versus Asymmetrie; 1.2.3.2. Extremwerte; 1.2.4. Überblick der zu prüfenden Basissätze; 1.3.Aufbau der Untersuchung; 2.Wissenschaftstheoretische Grundlagen; 2.1.Wie Wissenschaft Wissen schafft
2.2. Funktionalität der Wissenschaftstheorie2.3.Methodische Spielregeln der Wissenschaft; 2.3.1. Die Induktion; 2.3.2. Das Konzept der Verifizierbarkeit; 2.3.3. Das Konzept der Falsifizierbarkeit; 2.3.3.1. Deduktives Überprüfungsverfahren; 2.3.3.2. Der raffinierte Falsifikationismus; 2.3.3.3. Die Erhöhung der Falsifizierbarkeit und Ad-hoc Modifikationen; 2.3.4. Die Bewährung - ein Vergleich induktivistischerund falsifikationistischer Sichtweise; 2.3.5. Die Vorteile des Falsifikationismus gegenüberdem Induktivismus; 2.4.Wissenschaftlicher Fortschritt 4.3.3. Prospect Theory zur Erklärung von Servicequalitätund Kundenzufriedenheit5.Messinstrumente; 5.1.Das Messinstrument für Kundenzufriedenheit; 5.2. SERVQUAL - das Messinstrument für Dienstleistungsqualität; 5.2.1. Status Quo von SERVQUAL; 5.2.2. Der Vergleichsstandard und dessen Einflussgrößen; 5.2.3. SERVQUAL im Versicherungskontext; 6.Untersuchungsdesign; 6.1.Vorbereitung der Erhebung; 6.2. Stichprobe; 6.3. Stichprobengröße; 7.Untersuchungsergebnisse; 7.1.Reliabilitätsanalyse; 7.1.1. Cronbachs Alpha; 7.1.2. Cronbachs Alpha SERVQUAL; 7.1.3. Cronbachs Alpha Zufriedenheit 7.2. Faktorenanalyse |
| Record Nr. | UNINA-9910306645903321 |
Gusenbauer Birgit
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| Bern, Switzerland : , : Peter Lang, , 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The business-oriented CIO [[electronic resource] ] : a guide to market-driven management / / George Tillman
| The business-oriented CIO [[electronic resource] ] : a guide to market-driven management / / George Tillman |
| Autore | Tillmann George |
| Pubbl/distr/stampa | Hoboken, N.J., : John Wiley & Sons, c2008 |
| Descrizione fisica | 1 online resource (275 p.) |
| Disciplina |
658.4
658.4/038 658.4038 |
| Soggetto topico |
Chief information officers
Information technology - Management Business planning Information technology - Economic aspects Consumer satisfaction - Economic aspects |
| Soggetto genere / forma | Electronic books. |
| ISBN |
0-470-42851-1
1-282-11264-3 9786612112645 0-470-37773-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
THE BUSINESS-ORIENTED CIO: A Guide to Market-Driven Management; Contents; Preface; Acknowledgments; Part I: THE FUNDAMENTALS; Chapter 1: In Search of Overhead Heroes; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; NOTES; Chapter 2: IT Governance; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Chapter 3: IT Strategy and Planning; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTE; Chapter 4: Portfolio Management; THE PROBLEM
THE IT SOLUTIONWHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Part II: LEARNING FROM THE BEST; Chapter 5: Customer Management; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Chapter 6: Market Intelligence; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; Chapter 7: Service-Offering Management; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Chapter 8: Performance Management THE PROBLEMTHE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Part III: PUSHING THE ENVELOPE; Chapter 9: Organizational Competencies; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Chapter 10: In Search of Customer Service; DO WHAT I SAY, NOT WHAT I DO; A NEW LOOK AT SERVICE; SERVICE ECONOMY VERSUS SERVICE MENTALITY; DO YOU WANT COURTESY WITH THAT?; REFERENCES; NOTES; Chapter 11: Local Heroes; ACHIEVING MARKET-DRIVEN MANAGEMENT; FIRST STEPS FIRST; A FINAL THOUGHT; REFERENCES; NOTES Index |
| Record Nr. | UNINA-9910146406003321 |
|
Tillmann George
|
||
| Hoboken, N.J., : John Wiley & Sons, c2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The business-oriented CIO [[electronic resource] ] : a guide to market-driven management / / George Tillman
| The business-oriented CIO [[electronic resource] ] : a guide to market-driven management / / George Tillman |
| Autore | Tillmann George |
| Pubbl/distr/stampa | Hoboken, N.J., : John Wiley & Sons, c2008 |
| Descrizione fisica | 1 online resource (275 p.) |
| Disciplina |
658.4
658.4/038 658.4038 |
| Soggetto topico |
Chief information officers
Information technology - Management Business planning Information technology - Economic aspects Consumer satisfaction - Economic aspects |
| ISBN |
0-470-42851-1
1-282-11264-3 9786612112645 0-470-37773-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
THE BUSINESS-ORIENTED CIO: A Guide to Market-Driven Management; Contents; Preface; Acknowledgments; Part I: THE FUNDAMENTALS; Chapter 1: In Search of Overhead Heroes; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; NOTES; Chapter 2: IT Governance; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Chapter 3: IT Strategy and Planning; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTE; Chapter 4: Portfolio Management; THE PROBLEM
THE IT SOLUTIONWHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Part II: LEARNING FROM THE BEST; Chapter 5: Customer Management; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Chapter 6: Market Intelligence; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; Chapter 7: Service-Offering Management; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Chapter 8: Performance Management THE PROBLEMTHE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Part III: PUSHING THE ENVELOPE; Chapter 9: Organizational Competencies; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Chapter 10: In Search of Customer Service; DO WHAT I SAY, NOT WHAT I DO; A NEW LOOK AT SERVICE; SERVICE ECONOMY VERSUS SERVICE MENTALITY; DO YOU WANT COURTESY WITH THAT?; REFERENCES; NOTES; Chapter 11: Local Heroes; ACHIEVING MARKET-DRIVEN MANAGEMENT; FIRST STEPS FIRST; A FINAL THOUGHT; REFERENCES; NOTES Index |
| Record Nr. | UNINA-9910830602903321 |
|
Tillmann George
|
||
| Hoboken, N.J., : John Wiley & Sons, c2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The business-oriented CIO : a guide to market-driven management / / George Tillman
| The business-oriented CIO : a guide to market-driven management / / George Tillman |
| Autore | Tillmann George |
| Pubbl/distr/stampa | Hoboken, N.J., : John Wiley & Sons, c2008 |
| Descrizione fisica | 1 online resource (275 p.) |
| Disciplina | 658.4/038 |
| Soggetto topico |
Chief information officers
Information technology - Management Business planning Information technology - Economic aspects Consumer satisfaction - Economic aspects |
| ISBN |
0-470-42851-1
1-282-11264-3 9786612112645 0-470-37773-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
THE BUSINESS-ORIENTED CIO: A Guide to Market-Driven Management; Contents; Preface; Acknowledgments; Part I: THE FUNDAMENTALS; Chapter 1: In Search of Overhead Heroes; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; NOTES; Chapter 2: IT Governance; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Chapter 3: IT Strategy and Planning; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTE; Chapter 4: Portfolio Management; THE PROBLEM
THE IT SOLUTIONWHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Part II: LEARNING FROM THE BEST; Chapter 5: Customer Management; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Chapter 6: Market Intelligence; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; Chapter 7: Service-Offering Management; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Chapter 8: Performance Management THE PROBLEMTHE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Part III: PUSHING THE ENVELOPE; Chapter 9: Organizational Competencies; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Chapter 10: In Search of Customer Service; DO WHAT I SAY, NOT WHAT I DO; A NEW LOOK AT SERVICE; SERVICE ECONOMY VERSUS SERVICE MENTALITY; DO YOU WANT COURTESY WITH THAT?; REFERENCES; NOTES; Chapter 11: Local Heroes; ACHIEVING MARKET-DRIVEN MANAGEMENT; FIRST STEPS FIRST; A FINAL THOUGHT; REFERENCES; NOTES Index |
| Altri titoli varianti | Market-driven management |
| Record Nr. | UNINA-9910877577903321 |
|
Tillmann George
|
||
| Hoboken, N.J., : John Wiley & Sons, c2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
