Starbucks [[electronic resource] /] / Marie Bussing-Burks |
Autore | Bussing-Burks Marie <1958-> |
Pubbl/distr/stampa | Santa Barbara, Calif., : Greenwood Press, c2009 |
Descrizione fisica | 1 online resource (170 p.) |
Disciplina | 338.1/7373 |
Collana | Corporations that changed the world |
Soggetto topico |
Coffee industry - United States
Organizational effectiveness - United States |
Soggetto genere / forma | Electronic books. |
ISBN |
1-282-33755-6
9786612337550 0-313-36459-1 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Cover; Title; Copyright; Contents; Acknowledgments; Introduction; Chapter 1 Origins and History of Starbucks; Chapter 2 The Founders and Early Management Team; Chapter 3 Strategies and Innovations: The Coffee Culture; Chapter 4 Guiding Principles and Coffee Social Responsibility; Chapter 5 How Starbucks Moved Ahead of the Competition; Chapter 6 Financial Results and Starbucks Leadership; Chapter 7 Controversy and Coffee Competition; Chapter 8 Transition and Future Prospects; Appendix A: Starbucks through the Decades: A Timeline to Success; Appendix B: The Futures of Coffee
Appendix C: Glossary of Coffee TermsAppendix D: Starbucks Stars, Cool Coffee Web Sites, and Wonderful Webcasts/Podcasts; Acronyms; Bibliography; Personal Interviews; Index |
Record Nr. | UNINA-9910455328603321 |
Bussing-Burks Marie <1958-> | ||
Santa Barbara, Calif., : Greenwood Press, c2009 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Starbucks [[electronic resource] /] / Marie Bussing-Burks |
Autore | Bussing-Burks Marie <1958-> |
Pubbl/distr/stampa | Santa Barbara, Calif., : Greenwood Press, c2009 |
Descrizione fisica | 1 online resource (170 p.) |
Disciplina | 338.1/7373 |
Collana | Corporations that changed the world |
Soggetto topico |
Coffee industry - United States
Organizational effectiveness - United States |
Soggetto genere / forma | Electronic books. |
ISBN |
1-282-33755-6
9786612337550 0-313-36459-1 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Cover; Title; Copyright; Contents; Acknowledgments; Introduction; Chapter 1 Origins and History of Starbucks; Chapter 2 The Founders and Early Management Team; Chapter 3 Strategies and Innovations: The Coffee Culture; Chapter 4 Guiding Principles and Coffee Social Responsibility; Chapter 5 How Starbucks Moved Ahead of the Competition; Chapter 6 Financial Results and Starbucks Leadership; Chapter 7 Controversy and Coffee Competition; Chapter 8 Transition and Future Prospects; Appendix A: Starbucks through the Decades: A Timeline to Success; Appendix B: The Futures of Coffee
Appendix C: Glossary of Coffee TermsAppendix D: Starbucks Stars, Cool Coffee Web Sites, and Wonderful Webcasts/Podcasts; Acronyms; Bibliography; Personal Interviews; Index |
Record Nr. | UNINA-9910543024203321 |
Bussing-Burks Marie <1958-> | ||
Santa Barbara, Calif., : Greenwood Press, c2009 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Wrestling with Starbucks [[electronic resource] ] : conscience, capital, cappuccino / / Kim Fellner |
Autore | Fellner Kim <1948-> |
Pubbl/distr/stampa | New Brunswick, N.J., : Rutgers University Press, c2008 |
Descrizione fisica | 1 online resource (296 p.) |
Disciplina | 338.7/616479573 |
Soggetto topico |
Coffee industry - United States
Coffee - United States - Marketing Corporate culture - United States |
Soggetto genere / forma | Electronic books. |
ISBN |
1-281-77637-8
9786611776374 0-8135-4506-4 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Front matter -- Contents -- Introduction: The Global Economy Comes Home -- 1. The Empire Strikes Gold -- 2. Running the 10-K -- 3. Banking on the Bean -- 4. Go Sell It on the Mountain -- 5. Moving Up on Eighth Street -- 6. The Cross- Dressing of Coffee-Counter Culture -- 7. When Worker Met Partner -- 8. At the Global Crossroads -- 9. The View from Headquarters -- 10. Capitalism Is Like Fire... -- 11. Goodness As Battleground -- 12. Bread. Roses. Coffee. -- Acknowledgments -- Notes -- Index -- About the Author |
Record Nr. | UNINA-9910453589803321 |
Fellner Kim <1948-> | ||
New Brunswick, N.J., : Rutgers University Press, c2008 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Wrestling with Starbucks [[electronic resource] ] : conscience, capital, cappuccino / / Kim Fellner |
Autore | Fellner Kim <1948-> |
Pubbl/distr/stampa | New Brunswick, N.J., : Rutgers University Press, c2008 |
Descrizione fisica | 1 online resource (296 p.) |
Disciplina | 338.7/616479573 |
Soggetto topico |
Coffee industry - United States
Coffee - United States - Marketing Corporate culture - United States |
ISBN |
1-281-77637-8
9786611776374 0-8135-4506-4 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Front matter -- Contents -- Introduction: The Global Economy Comes Home -- 1. The Empire Strikes Gold -- 2. Running the 10-K -- 3. Banking on the Bean -- 4. Go Sell It on the Mountain -- 5. Moving Up on Eighth Street -- 6. The Cross- Dressing of Coffee-Counter Culture -- 7. When Worker Met Partner -- 8. At the Global Crossroads -- 9. The View from Headquarters -- 10. Capitalism Is Like Fire... -- 11. Goodness As Battleground -- 12. Bread. Roses. Coffee. -- Acknowledgments -- Notes -- Index -- About the Author |
Record Nr. | UNINA-9910782368603321 |
Fellner Kim <1948-> | ||
New Brunswick, N.J., : Rutgers University Press, c2008 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|