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Coining for capital : movies, marketing, and the transformation of childhood / / Jyotsna Kapur
Coining for capital : movies, marketing, and the transformation of childhood / / Jyotsna Kapur
Autore Kapur Jyotsna
Edizione [1st ed.]
Pubbl/distr/stampa New Brunswick, N.J., : Rutgers University Press, c2005
Descrizione fisica 1 online resource (212 p.)
Disciplina 305.23/09/04
Soggetto topico Children - United States - Social conditions - 20th century
Child consumers - United States
Advertising and children - United States
Children in motion pictures
ISBN 1-282-13441-8
9786613806994
0-8135-3768-1
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Introduction: Without Training Wheels: The Ride into Another Century of Capital; Chapter 1: Cradle to Grave: Children's Marketing and the Deconstruction of Childhood; Chapter 2: Lost Kingdoms: Little Girls, Empire, and the Uses of Nostalgia; Chapter 3: Of Cowboys and Indians Hollywood's Games with History and Childhood; Chapter 4: Obsolescence and Other Playroom Anxieties: Toy Stories over a Century of Capital; Chapter 5: The Children Who Need No Parents; Chapter 6: The Burdens of Time in the Bourgeois Playroom
Chapter 7: Free Market, Branded Imagination: Harry Potter and the Commercialization of Children's Culture Conclusion: All That is Solid Melts into Air; About the Author
Record Nr. UNINA-9910826217903321
Kapur Jyotsna  
New Brunswick, N.J., : Rutgers University Press, c2005
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Selling to kids
Selling to kids
Pubbl/distr/stampa Potomac, MD, : Phillips Business Information
Descrizione fisica 1 online resource
Soggetto topico Child consumers - United States
Teenage consumers - United States
Children - United States - Attitudes
Teenagers - United States - Attitudes
Market surveys
Child consumers
Children - Attitudes
Teenage consumers
Teenagers - Attitudes
Soggetto genere / forma Periodicals.
Formato Materiale a stampa
Livello bibliografico Periodico
Lingua di pubblicazione eng
Record Nr. UNISA-996335769003316
Potomac, MD, : Phillips Business Information
Materiale a stampa
Lo trovi qui: Univ. di Salerno
Opac: Controlla la disponibilità qui
Watch what you eat [[electronic resource] ] : food marketing to kids : joint hearing before the Subcommittee on Departments of Labor, Health and Human Services, Education, and Related Agencies and the Subcommittee on Financial Services and General Government of the Committee on Appropriations, United States Senate, One Hundred Tenth Congress, second session, special hearing, September 23, 2008, Washington, DC
Watch what you eat [[electronic resource] ] : food marketing to kids : joint hearing before the Subcommittee on Departments of Labor, Health and Human Services, Education, and Related Agencies and the Subcommittee on Financial Services and General Government of the Committee on Appropriations, United States Senate, One Hundred Tenth Congress, second session, special hearing, September 23, 2008, Washington, DC
Pubbl/distr/stampa Washington : , : U.S. G.P.O., , 2009
Descrizione fisica vi, 82 pages : digital, PDF file
Collana S. hrg.
Soggetto topico Obesity in children - United States - Prevention
Food industry and trade - United States
Television advertising - Health aspects - United States
Television in health education - United States
Child consumers - United States
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Altri titoli varianti Watch what you eat
Record Nr. UNINA-9910698739703321
Washington : , : U.S. G.P.O., , 2009
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui