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Museum branding : how to create and maintain image, loyalty, and support / / Margot Wallace
| Museum branding : how to create and maintain image, loyalty, and support / / Margot Wallace |
| Autore | Wallace Margot A. <1941-> |
| Edizione | [Second edition.] |
| Pubbl/distr/stampa | Lanham, Maryland : , : Rowman & Littlefield, , 2016 |
| Descrizione fisica | 1 online resource (341 pages) : colour illustrations, photographs |
| Disciplina | 069.068 |
| Soggetto topico |
Museums - United States - Management
Museums - Public relations - United States Business names - United States Branding (Marketing) - United States Museum attendance - United States |
| ISBN | 9781442263468 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Exhibitions -- Tours -- Building -- Events -- Membership and fundraising -- Education -- Board and volunteers -- Marketing -- Partnerships -- Finding your brand -- Public relations -- Social media and beyond -- Email -- Lobby -- Store -- Café -- Publications -- Academic museums -- Databases. |
| Record Nr. | UNINA-9910798140503321 |
Wallace Margot A. <1941->
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| Lanham, Maryland : , : Rowman & Littlefield, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Museum branding : how to create and maintain image, loyalty, and support / / Margot Wallace
| Museum branding : how to create and maintain image, loyalty, and support / / Margot Wallace |
| Autore | Wallace Margot A. <1941-> |
| Edizione | [Second edition.] |
| Pubbl/distr/stampa | Lanham, Maryland : , : Rowman & Littlefield, , 2016 |
| Descrizione fisica | 1 online resource (341 pages) : colour illustrations, photographs |
| Disciplina | 069.068 |
| Soggetto topico |
Museums - United States - Management
Museums - Public relations - United States Business names - United States Branding (Marketing) - United States Museum attendance - United States |
| ISBN | 9781442263468 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Exhibitions -- Tours -- Building -- Events -- Membership and fundraising -- Education -- Board and volunteers -- Marketing -- Partnerships -- Finding your brand -- Public relations -- Social media and beyond -- Email -- Lobby -- Store -- Café -- Publications -- Academic museums -- Databases. |
| Record Nr. | UNINA-9910810796103321 |
|
Wallace Margot A. <1941->
|
||
| Lanham, Maryland : , : Rowman & Littlefield, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Protecting your trademark : enhancing your rights through federal registration / / United States Patent and Trademark Office
| Protecting your trademark : enhancing your rights through federal registration / / United States Patent and Trademark Office |
| Pubbl/distr/stampa | [Alexandria, Va.] : , : United States Patent and Trademark Office, United States Department of Commerce, , 2012 |
| Descrizione fisica | 1 online resource (24 pages) : illustrations |
| Soggetto topico |
Trademarks - Law and legislation - United States
Service marks - Law and legislation - United States Business names - United States |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Altri titoli varianti | Protecting Your Trademark |
| Record Nr. | UNINA-9910708194803321 |
| [Alexandria, Va.] : , : United States Patent and Trademark Office, United States Department of Commerce, , 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
