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The 1980’s: A Decade of Marketing Challenges : Proceedings of the 1981 Academy of Marketing Science (AMS) Annual Conference / / edited by Venkatakrishna V. Bellur
| The 1980’s: A Decade of Marketing Challenges : Proceedings of the 1981 Academy of Marketing Science (AMS) Annual Conference / / edited by Venkatakrishna V. Bellur |
| Edizione | [1st ed. 2015.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Springer, , 2015 |
| Descrizione fisica | 1 online resource (364 p.) |
| Disciplina | 650 |
| Collana | Developments in Marketing Science: Proceedings of the Academy of Marketing Science |
| Soggetto topico |
Marketing
Strategic planning Leadership Sales management Business Strategy and Leadership Sales and Distribution |
| ISBN | 3-319-16976-9 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Preface -- Foreword -- Channels of Distribution -- Consumer Behavior -- Industrial Marketing -- International Marketing -- Marketing Education -- Marketing Management -- Marketing Research -- Non-Profit and Health Services Marketing -- Promotions -- Public Policy -- Quantitative Marketing -- Research in Progress -- Miscellaneous. |
| Record Nr. | UNINA-9910298513403321 |
| Cham : , : Springer International Publishing : , : Imprint : Springer, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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50 Billion Dollar Boss : African American Women Sharing Stories of Success in Entrepreneurship and Leadership / / by Kathey Porter, Andrea Hoffman
| 50 Billion Dollar Boss : African American Women Sharing Stories of Success in Entrepreneurship and Leadership / / by Kathey Porter, Andrea Hoffman |
| Autore | Porter Kathey |
| Edizione | [1st ed. 2016.] |
| Pubbl/distr/stampa | New York : , : Palgrave Macmillan US : , : Imprint : Palgrave Macmillan, , 2016 |
| Descrizione fisica | 1 online resource (181 p.) |
| Disciplina | 658.42108996073 |
| Soggetto topico |
Small business
Personnel management Entrepreneurship New business enterprises Career development Strategic planning Leadership Office management Small Business Human Resource Management Careers in Business and Management Business Strategy and Leadership Office Management |
| ISBN |
9781137475022
1137475021 |
| Classificazione | BUS012000BUS025000BUS071000BUS097000 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Half-Title; Title; Copyright; Table of Contents; Preface: Our Personal Journeys to Entrepreneurship and the Book; Acknowledgments; Introduction: A New Boss in Town; Chapter 1 The Growing Impact of African American Women-Owned Businesses; Chapter 2 You Want to Do What ? Turning Your Idea into Your Business; Chapter 3 I Think I Love You: Branding Your Passion and Understanding Your Unique Value Proposition; Chapter 4 Who Do I Run to? Finding a Mentor and Building Mentor Relationships; Chapter 5 Adding Value: Building Mutually Beneficial Strategic Partnerships
Chapter 6 Your Network Is Your Net Worth: Building Your Relationship CurrencyChapter 7 Where Is the Money? Solutions to Fund Your Business and Business Development; Chapter 8 Making You a Priority: Leveraging Internal Strengths; Chapter 9 Keeping It Moving: Developing a Resilient Mind-Set; Chapter 10 Faster, Smarter, Harder: Taking Your Business to the Next Level; Chapter 11 Coding for the Future: New Frontiers for African American Women in Technology; Chapter 12 Why Should Guys Have All the Fun? Entrepreneurial Opportunities in Nontraditional Industries Chapter 13 Intrapreneurship: Adding Entrepreneurial Value and Innovation within a CorporationChapter 14 Make Being a Woman-Owned Business Work for You: Resources on Programs, Agencies, and Organizations That Support Women-Owned Businesses; Conclusion; References; About the Authors; Index |
| Record Nr. | UNINA-9910254942003321 |
Porter Kathey
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| New York : , : Palgrave Macmillan US : , : Imprint : Palgrave Macmillan, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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66 Simple Rules for Entrepreneurs : A Roadmap for Improved Performance / / by Dean A. Shepherd, Holger Patzelt, Nicola Breugst
| 66 Simple Rules for Entrepreneurs : A Roadmap for Improved Performance / / by Dean A. Shepherd, Holger Patzelt, Nicola Breugst |
| Autore | Shepherd Dean A |
| Edizione | [1st ed. 2024.] |
| Pubbl/distr/stampa | Cham : , : Springer Nature Switzerland : , : Imprint : Palgrave Macmillan, , 2024 |
| Descrizione fisica | 1 online resource (142 pages) |
| Disciplina | 658.421 |
| Altri autori (Persone) |
PatzeltHolger
BreugstNicola |
| Soggetto topico |
Entrepreneurship
New business enterprises Strategic planning Leadership Business Strategy and Leadership |
| ISBN |
9783031620324
3031620321 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Chapter 1: Introduction -- Chapter 2: Simple rules for recognizing opportunities -- Chapter 3: Simple rules for market selection and entry -- Chapter 4. Simple rules for entrepreneurial decision-making -- Chapter 5: Simple rules for developing plans and strategies -- Chapter 6: Simple Rules for Engaging External Stakeholders -- Chapter 7: Simple rules for working with cofounders -- Chapter 8: Simple rules for managing employees -- Chapter 9: Simple rules for growing your venture -- Chapter 10: Simple rules for riding the emotional rollercoaster -- Chapter 11: Simples rules for developing the social aspects of your venture -- Chapter 12: Simple rules for managing mistakes and failures -- Chapter 13: Simple rules for exiting Your entrepreneurial venture -- Chapter 14: Conclusion. |
| Record Nr. | UNINA-9910869165303321 |
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Shepherd Dean A
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| Cham : , : Springer Nature Switzerland : , : Imprint : Palgrave Macmillan, , 2024 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Absent Management in Banking : How Banks Fail and Cause Financial Crisis / / by Christian Dinesen
| Absent Management in Banking : How Banks Fail and Cause Financial Crisis / / by Christian Dinesen |
| Autore | Dinesen Christian |
| Edizione | [1st ed. 2020.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2020 |
| Descrizione fisica | 1 online resource (304 pages) |
| Disciplina | 332.1068 |
| Soggetto topico |
Financial services industry
Finance History Strategic planning Leadership Financial Services Financial History Business Strategy and Leadership |
| ISBN |
9783030358242
3030358240 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Introduction - Not Managed at All: How the Idea for this Book Occurred and What it is About -- 2. The Medici and Renaissance Complexity: How the Challenges of Renaissance Banking Finally Defeated the First Multinational Bank -- 3. Rothschild, the Largest Bank in the World: How Multinational Family Ownership Overcame Nearly All Management Complexities When Others Failed -- 4. Less Regulation Means Greater Complexity: How Looser Bank Regulation Allowed Faster Growth, Greater Complexity and Contributed to Absent Management in Banking -- 5. Complexity from Growth - Territory and Size: How Absent Management Occurred through Growth by State, Country and Sheer Size -- 6. Complexity from Growth in Lines of Business: How Absent Management Occurred When Different Types of Banking Were Merged -- 7. The Absence of Incentives to Manage: How the Wrong Incentives Resulted in Absent Management -- 8. Producer Managers: How Continued Focus on Banking Resulted in Absent Management -- 9. Bank Failures CauseCrisis: How Absent Management in Banks Can Cause a Crisis -- 10. Bank Failure - Triggering Crisis: How Absent Management in Banks Triggered the 2008 Financial Crisis -- 11. Bank Failures Cause a Global Crisis: How the Complexities of United States Mortgage Securities Devastated Banks and Made Banking Crises Global -- 12. The Cost of Financial Crisis: How Absent Management in Banking Became Costly -- 13. What Has Changed: How Little Has Changed in Terms of Complexity, Producer Managers and Absent Management in Banking -- 14. Conclusion. |
| Record Nr. | UNINA-9910373878603321 |
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Dinesen Christian
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| Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2020 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Achieving $5 Trillion Economy of India : Proceedings of 11th Annual International Research Conference of Symbiosis Institute of Management Studies / / edited by Arti Chandani, Rajiv Divekar, J. K. Nayak
| Achieving $5 Trillion Economy of India : Proceedings of 11th Annual International Research Conference of Symbiosis Institute of Management Studies / / edited by Arti Chandani, Rajiv Divekar, J. K. Nayak |
| Edizione | [1st ed. 2022.] |
| Pubbl/distr/stampa | Singapore : , : Springer Nature Singapore : , : Imprint : Springer, , 2022 |
| Descrizione fisica | 1 online resource (385 pages) |
| Disciplina | 994.230049915 |
| Collana | Springer Proceedings in Business and Economics |
| Soggetto topico |
Strategic planning
Leadership Economic development Business information services International trade Business Strategy and Leadership Economic Development, Innovation and Growth IT in Business International Trade |
| ISBN |
981-16-7818-9
981-16-7817-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910743342203321 |
| Singapore : , : Springer Nature Singapore : , : Imprint : Springer, , 2022 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Achieving Business Competitiveness in a Digital Environment : Opportunities in E-commerce and Online Marketing / / edited by Tereza Semerádová, Petr Weinlich
| Achieving Business Competitiveness in a Digital Environment : Opportunities in E-commerce and Online Marketing / / edited by Tereza Semerádová, Petr Weinlich |
| Edizione | [1st ed. 2022.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Springer, , 2022 |
| Descrizione fisica | 1 online resource (247 pages) |
| Disciplina | 658.872 |
| Collana | Contributions to Management Science |
| Soggetto topico |
Telemarketing
Internet marketing Electronic commerce Strategic planning Leadership Digital Marketing e-Commerce and e-Business Business Strategy and Leadership |
| ISBN | 3-030-93131-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. The Broad and Narrow Definition of E-Commerce -- 2. Evaluative Framework for Digital Competitiveness -- 3. Website-Centric Shoping Experience -- 4. Socially Responsible Online Marketing- 5. Algorithms – the New Leaders of the Advertising Market -- 6. The Credibility of Online Recommendations -- 7. The Relationship Between Product Placement and Shopping Intentions on Instagram -- 8. Product Endorssment by Opinion Leaders – the Case of Youtube Community. |
| Record Nr. | UNINA-9910522944903321 |
| Cham : , : Springer International Publishing : , : Imprint : Springer, , 2022 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Achieving Competitive Advantage through Quality Management / / edited by Marta Peris-Ortiz, José Álvarez-García, Carlos Rueda-Armengot
| Achieving Competitive Advantage through Quality Management / / edited by Marta Peris-Ortiz, José Álvarez-García, Carlos Rueda-Armengot |
| Edizione | [1st ed. 2015.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Springer, , 2015 |
| Descrizione fisica | 1 online resource (312 p.) |
| Disciplina | 650 |
| Soggetto topico |
Strategic planning
Leadership Production management Technological innovations Business Strategy and Leadership Operations Management Innovation and Technology Management |
| ISBN | 3-319-17251-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Chapter 1 Benefits of Implementing a System of Quality Management in Spanish Thalassotherapy Centres -- Chapter 2 Quality Certifications as a Hotel Selection Criterion -- Chapter 3 "Q for Tourist Quality" in the Spanish Tourist Sector -- Chapter 4 The ISO 9001 Standard in the Spanish Construction Industry -- Chapter 5 The EFQM Model as an Instrument to Legitimize Organizations -- Chapter 6 Integrated Management Systems -- Chapter 7 Integration of Information in Higher Education Institutions for Quality Evaluation -- Chapter 8 How Communication and Control Processes Improve Quality -- Chapter 9 An Application of the SERVPERF Model in a Sports Centre -- Chapter 10 Experience in Adapting E-S-Qual to Different Sectors or Settings -- Chapter 11 Excellence in Tourism Destinations -- Chapter 12 Tensions Raised by TQM Demand Upon Work Design in Technologically-Controlled Environments -- Chapter 13 The Influence of an Institutional Environment on Quality Management in Hotels -- Chapter 14 A New Paradigm in Planning and Management of Quality Hotel Services. . |
| Record Nr. | UNINA-9910298465503321 |
| Cham : , : Springer International Publishing : , : Imprint : Springer, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Achieving Sustainable Business Excellence : The Role of Human Capital / / by Flevy Lasrado, Vijay Pereira
| Achieving Sustainable Business Excellence : The Role of Human Capital / / by Flevy Lasrado, Vijay Pereira |
| Autore | Lasrado |
| Edizione | [1st ed.. 2018.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2018 |
| Descrizione fisica | 1 online resource (265 pages) : illustrations |
| Disciplina | 658.3 |
| Altri autori (Persone) | Flevy |
| Soggetto topico |
Management
Strategic planning Leadership Personnel management International business enterprises Business Strategy and Leadership Human Resource Management International Business |
| ISBN |
9783319733142
3319733141 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Introduction to Business Excellence -- 2. Theoretical Frameworks -- 3. Impacts of Business Excellence Models: Empirical Evidence from the UAE -- 4. Global Excellence Frameworks and Human Capital -- 5. National Approaches to Quality Management -- 6. Involvement of Human Capital: Time for Teamwork -- 7. Cases of Business Excellence: Emphasis on Human Capital -- 8. Sustaining Business Excellence. |
| Record Nr. | UNINA-9910298213003321 |
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Lasrado
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| Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2018 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Action Learning and its Applications / / edited by R. Dilworth, Y. Boshyk
| Action Learning and its Applications / / edited by R. Dilworth, Y. Boshyk |
| Edizione | [1st ed. 2010.] |
| Pubbl/distr/stampa | London : , : Palgrave Macmillan UK : , : Imprint : Palgrave Macmillan, , 2010 |
| Descrizione fisica | 1 online resource (338 p.) |
| Disciplina | 658.3/124 |
| Altri autori (Persone) |
DilworthRobert L <1936-2009.> (Robert Lex)
BoshykYuri |
| Soggetto topico |
Strategic planning
Leadership Personnel management Management Communication in organizations Business Strategy and Leadership Human Resource Management Corporate Communication |
| ISBN |
9786612910234
9781282910232 128291023X 9780230295964 0230295967 9780230250741 0230250742 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Cover; Contents; List of Tables, Figures, Boxes and Illustrations; Preface; Acknowledgements; Notes on Contributors; Part I: Sector Overviews; Part II: Themes; Part III: Perspectives; Appendix: Robert L. Dilworth: His Life and Legacy (1936-2009); Glossary; Index |
| Record Nr. | UNINA-9911159674103321 |
| London : , : Palgrave Macmillan UK : , : Imprint : Palgrave Macmillan, , 2010 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Action-Based Quality Management : Strategy and Tools for Continuous Improvement / / edited by Marta Peris-Ortiz, José Álvarez-García
| Action-Based Quality Management : Strategy and Tools for Continuous Improvement / / edited by Marta Peris-Ortiz, José Álvarez-García |
| Edizione | [1st ed. 2014.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Springer, , 2014 |
| Descrizione fisica | 1 online resource (197 p.) |
| Disciplina | 658.4013 |
| Soggetto topico |
Strategic planning
Leadership Production management Technological innovations Business Strategy and Leadership Operations Management Innovation and Technology Management |
| ISBN | 3-319-06453-3 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Ch 1 Quality Management and Performance in the Hospitality Sector -- Ch 2 TQM as an Action-Based Management Philosophy -- Ch 3 An Application of SERVQUAL Model in Terms of Chaves -- Ch 4 Management by Process -- Ch 5 Eco-Management and Audit Scheme -- Ch 6 The Use of Information on Quality Related Costs in Portuguese Companies -- Ch 7 Process Approach, Quality Management and Key Business Results -- Ch 8 Quality Management Systems and the use of High Involvement Human Resource Management Practice -- Ch 9 Implementing Multiple Management Systems -- Ch 10 Interdependence and Relationship of the Principles and Practices in Total Quality Management -- Ch 11 Student Perception of Quality in Higher Education Institutions -- Ch 12 A New Methodology Based on Genetic Algorithms to Increase Quality and Performance in Currency Markets. |
| Record Nr. | UNINA-9910298554203321 |
| Cham : , : Springer International Publishing : , : Imprint : Springer, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Business Strategy and Leadership
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