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Radio Active [[electronic resource] ] : Advertising and Consumer Activism, 1935-1947
Radio Active [[electronic resource] ] : Advertising and Consumer Activism, 1935-1947
Autore Newman Kathy M
Pubbl/distr/stampa Berkeley, : University of California Press, 2004
Descrizione fisica 1 online resource (253 p.)
Disciplina 659.14/2/097309043
Soggetto topico Boycotts - United States - History
Consumer behavior - United States - History
Radio advertising-- United States-- History
Advertising
Commerce
Business & Economics
Soggetto genere / forma Electronic books.
ISBN 0-520-93675-2
1-4175-2277-1
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Tables; Acknowledgments; introduction: The Dialectic between Advertising and Activism; part one: Cultural Critics in the Age of Radio; part two: Consumers on the March: CIO Boycotts, Active Listeners, and Consumer Time; Notes; Bibliography; Index
Record Nr. UNINA-9910456425403321
Newman Kathy M  
Berkeley, : University of California Press, 2004
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Radio active [[electronic resource] ] : advertising and consumer activism, 1935-1947 / / Kathy M. Newman
Radio active [[electronic resource] ] : advertising and consumer activism, 1935-1947 / / Kathy M. Newman
Autore Newman Kathy M. <1966->
Pubbl/distr/stampa Berkeley, : University of California Press, c2004
Descrizione fisica xiii, 237 p. : ill. ; ; 24 cm
Soggetto topico Radio advertising - United States - History
Consumer behavior - United States - History
Boycotts - United States - History
Consumer protection - United States - History
ISBN 0-520-23590-8
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Introduction: the dialectic between advertising and activism -- Cultural critics in the age of radio -- The psychology of radio advertising: audience intellectuals and the resentment of radio commercials -- "Poisons, potions and profits": radio activists and the origins of the consumer movement -- Consumers on the march: CIO boycotts, active listeners, and 'consumer time' -- The consumer revolt of "Mr. Average Man": Boake Carter and the CIO boycott of Philco Radio -- Washboard weepers: women writers, women listeners, and the debate over soap operas -- "I won't buy you anything but love, baby": NBC, Donald Montgomery, and the postwar consumer revolt -- Conclusion: high-class hucksters: the rise and fall of a radio republic.
Record Nr. UNISA-996248201103316
Newman Kathy M. <1966->  
Berkeley, : University of California Press, c2004
Materiale a stampa
Lo trovi qui: Univ. di Salerno
Opac: Controlla la disponibilità qui
Radio active [[electronic resource] ] : advertising and consumer activism, 1935-1947
Radio active [[electronic resource] ] : advertising and consumer activism, 1935-1947
Autore Newman Kathy M
Pubbl/distr/stampa Berkeley, : University of California Press, 2004
Descrizione fisica 1 online resource (253 p.)
Disciplina 659.14/2/097309043
Soggetto topico Boycotts - United States - History
Consumer behavior - United States - History
Radio advertising-- United States-- History
Advertising
Commerce
Business & Economics
ISBN 0-520-93675-2
1-4175-2277-1
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Tables; Acknowledgments; introduction: The Dialectic between Advertising and Activism; part one: Cultural Critics in the Age of Radio; part two: Consumers on the March: CIO Boycotts, Active Listeners, and Consumer Time; Notes; Bibliography; Index
Record Nr. UNINA-9910780448903321
Newman Kathy M  
Berkeley, : University of California Press, 2004
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Radio active : advertising and consumer activism, 1935-1947 / / Kathy M. Newman
Radio active : advertising and consumer activism, 1935-1947 / / Kathy M. Newman
Autore Newman Kathy M (Kathy Michelle), <1966->
Edizione [1st ed.]
Pubbl/distr/stampa Berkeley, : University of California Press, 2004
Descrizione fisica 1 online resource (253 p.)
Disciplina 659.14/2/097309043
Soggetto topico Radio advertising - United States - History
Consumer behavior - United States - History
Boycotts - United States - History
Consumer protection - United States - History
ISBN 0-520-93675-2
1-4175-2277-1
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Introduction: the dialectic between advertising and activism -- Cultural critics in the age of radio -- The psychology of radio advertising: audience intellectuals and the resentment of radio commercials -- "Poisons, potions and profits": radio activists and the origins of the consumer movement -- Consumers on the march: CIO boycotts, active listeners, and consumer time -- The consumer revolt of "Mr. Average Man": the CIO boycott of Philco -- Radio and Boake Carter -- Washboard weepers: women writers, women listeners and the debate over soap operas -- "I won't buy you anything but love, baby": NBC, Donald Montgomery, and the post-war consumer revolt -- Conclusion: high-class hucksters: the rise and fall of a radio republic.
Record Nr. UNINA-9910822261003321
Newman Kathy M (Kathy Michelle), <1966->  
Berkeley, : University of California Press, 2004
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Right to ride [[electronic resource] ] : streetcar boycotts and African American citizenship in the era of Plessy v. Ferguson / / Blair L. M. Kelley
Right to ride [[electronic resource] ] : streetcar boycotts and African American citizenship in the era of Plessy v. Ferguson / / Blair L. M. Kelley
Autore Kelley Blair Murphy <1973->
Pubbl/distr/stampa Chapel Hill, : University of North Carolina Press, c2010
Descrizione fisica 1 online resource (278 p.)
Disciplina 323.1196/073
Collana The John Hope Franklin series in African American history and culture
Soggetto topico African Americans - Civil rights - History
Civil rights movements - United States - History
Segregation in transportation - United States - History
Boycotts - United States - History
Soggetto genere / forma Electronic books.
ISBN 1-4696-0410-8
0-8078-9581-4
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Acknowledgments -- Introduction -- New York : the Antebellum roots of segregation and dissent -- The color line and the ladies' car : segregation on southern rails before Plessy -- Our people, our problem? : Plessy and the divided New Orleans -- Where are our friends? : crumbling alliances and New Orleans streetcar boycott -- Who's to blame? : Maggie Lena Walker, John Mitchell Jr., and the great class debate -- Negroes everywhere are walking : work, women, and the Richmond streetcar boycott -- Battling Jim Crow's buzzards : betrayal and the Savannah streetcar boycott -- Bend with unabated protest: on the meaning of failure -- Notes -- Bibliography -- Index.
Record Nr. UNINA-9910460040803321
Kelley Blair Murphy <1973->  
Chapel Hill, : University of North Carolina Press, c2010
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Right to ride [[electronic resource] ] : streetcar boycotts and African American citizenship in the era of Plessy v. Ferguson / / Blair L. M. Kelley
Right to ride [[electronic resource] ] : streetcar boycotts and African American citizenship in the era of Plessy v. Ferguson / / Blair L. M. Kelley
Autore Kelley Blair Murphy <1973->
Pubbl/distr/stampa Chapel Hill, : University of North Carolina Press, c2010
Descrizione fisica 1 online resource (278 p.)
Disciplina 323.1196/073
Collana The John Hope Franklin series in African American history and culture
Soggetto topico African Americans - Civil rights - History
Civil rights movements - United States - History
Segregation in transportation - United States - History
Boycotts - United States - History
ISBN 1-4696-0410-8
0-8078-9581-4
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Acknowledgments -- Introduction -- New York : the Antebellum roots of segregation and dissent -- The color line and the ladies' car : segregation on southern rails before Plessy -- Our people, our problem? : Plessy and the divided New Orleans -- Where are our friends? : crumbling alliances and New Orleans streetcar boycott -- Who's to blame? : Maggie Lena Walker, John Mitchell Jr., and the great class debate -- Negroes everywhere are walking : work, women, and the Richmond streetcar boycott -- Battling Jim Crow's buzzards : betrayal and the Savannah streetcar boycott -- Bend with unabated protest: on the meaning of failure -- Notes -- Bibliography -- Index.
Record Nr. UNINA-9910785198103321
Kelley Blair Murphy <1973->  
Chapel Hill, : University of North Carolina Press, c2010
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Right to ride : streetcar boycotts and African American citizenship in the era of Plessy v. Ferguson / / Blair L. M. Kelley
Right to ride : streetcar boycotts and African American citizenship in the era of Plessy v. Ferguson / / Blair L. M. Kelley
Autore Kelley Blair Murphy <1973->
Edizione [1st ed.]
Pubbl/distr/stampa Chapel Hill, : University of North Carolina Press, c2010
Descrizione fisica 1 online resource (278 p.)
Disciplina 323.1196/073
Collana The John Hope Franklin series in African American history and culture
Soggetto topico African Americans - Civil rights - History
Civil rights movements - United States - History
Segregation in transportation - United States - History
Boycotts - United States - History
ISBN 1-4696-0410-8
0-8078-9581-4
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Acknowledgments -- Introduction -- New York : the Antebellum roots of segregation and dissent -- The color line and the ladies' car : segregation on southern rails before Plessy -- Our people, our problem? : Plessy and the divided New Orleans -- Where are our friends? : crumbling alliances and New Orleans streetcar boycott -- Who's to blame? : Maggie Lena Walker, John Mitchell Jr., and the great class debate -- Negroes everywhere are walking : work, women, and the Richmond streetcar boycott -- Battling Jim Crow's buzzards : betrayal and the Savannah streetcar boycott -- Bend with unabated protest: on the meaning of failure -- Notes -- Bibliography -- Index.
Record Nr. UNINA-9910814179803321
Kelley Blair Murphy <1973->  
Chapel Hill, : University of North Carolina Press, c2010
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui