top

  Info

  • Utilizzare la checkbox di selezione a fianco di ciascun documento per attivare le funzionalità di stampa, invio email, download nei formati disponibili del (i) record.

  Info

  • Utilizzare questo link per rimuovere la selezione effettuata.
Ethical issues in communication professions : new agendas in communication / / [edited by] Minette E. Drumwright
Ethical issues in communication professions : new agendas in communication / / [edited by] Minette E. Drumwright
Pubbl/distr/stampa New York ; ; Abingdon, Oxon : , : Routledge, , 2014
Descrizione fisica 1 online resource (304 p.)
Disciplina 302.23
Altri autori (Persone) DrumwrightMinette E
Collana New agendas in communication
Soggetto topico Mass media - Moral and ethical aspects
Journalistic ethics
Advertising - Moral and ethical aspects
Marketing - Moral and ethical aspects
Soggetto genere / forma Electronic books.
ISBN 0-415-86994-3
0-203-79623-3
1-135-13935-0
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover ; Ethical Issues in Communication Professions ; Title Page ; Copyright Page ; Table of Contents ; List of Figures; List of Contributors; Preface; Acknowledgments; 1 Freedom of the Press and Journalism Ethics in the Internet Age ; 2 The Plight for Journalistic Ethics Amid Technological Innovation and Exterior Forces ; 3 Kant on Unsocial Sociability and the Ethics of Social Blogging ; 4 The Case of Media Violence: Who is Responsible for Protecting Children from Harm? ; 5 Ethics and Advergaming: Concerns of Marketing to Youth
6 Ethics in Crisis Communication: Persistent Challenges and Emerging Issues 7 Putting Problems into Context: An Organizational Approach to Advertising Ethics ; 8 Clarifying, Confusing, or Crooked? How Ethically Minded Consumers Interpret Green Advertising Claims ; 9 Crowdsourcing and Co-Creation: Ethical and Procedural Implications for Advertising Creativity ; 10 Ethics, Advertising, and Racial Segmentation: An Integrated Social Identity Perspective ; 11 DTC Prescription Drug Advertising: Focusing on Ethics
12 Ads Are Watching You: Advertising Applications of Facial Recognition Technology and Communication Ethics 13 Ethical Issues in Marketing Communication in Emerging Markets: The Case of Advertising in the Middle East ; Index
Record Nr. UNINA-9910452632203321
New York ; ; Abingdon, Oxon : , : Routledge, , 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Ethical issues in communication professions : new agendas in communication / / [edited by] Minette E. Drumwright
Ethical issues in communication professions : new agendas in communication / / [edited by] Minette E. Drumwright
Pubbl/distr/stampa New York ; ; Abingdon, Oxon : , : Routledge, , 2014
Descrizione fisica 1 online resource (304 p.)
Disciplina 302.23
Altri autori (Persone) DrumwrightMinette E
Collana New agendas in communication
Soggetto topico Mass media - Moral and ethical aspects
Journalistic ethics
Advertising - Moral and ethical aspects
Marketing - Moral and ethical aspects
ISBN 1-135-13943-1
0-415-86994-3
0-203-79623-3
1-135-13935-0
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover ; Ethical Issues in Communication Professions ; Title Page ; Copyright Page ; Table of Contents ; List of Figures; List of Contributors; Preface; Acknowledgments; 1 Freedom of the Press and Journalism Ethics in the Internet Age ; 2 The Plight for Journalistic Ethics Amid Technological Innovation and Exterior Forces ; 3 Kant on Unsocial Sociability and the Ethics of Social Blogging ; 4 The Case of Media Violence: Who is Responsible for Protecting Children from Harm? ; 5 Ethics and Advergaming: Concerns of Marketing to Youth
6 Ethics in Crisis Communication: Persistent Challenges and Emerging Issues 7 Putting Problems into Context: An Organizational Approach to Advertising Ethics ; 8 Clarifying, Confusing, or Crooked? How Ethically Minded Consumers Interpret Green Advertising Claims ; 9 Crowdsourcing and Co-Creation: Ethical and Procedural Implications for Advertising Creativity ; 10 Ethics, Advertising, and Racial Segmentation: An Integrated Social Identity Perspective ; 11 DTC Prescription Drug Advertising: Focusing on Ethics
12 Ads Are Watching You: Advertising Applications of Facial Recognition Technology and Communication Ethics 13 Ethical Issues in Marketing Communication in Emerging Markets: The Case of Advertising in the Middle East ; Index
Record Nr. UNINA-9910790584203321
New York ; ; Abingdon, Oxon : , : Routledge, , 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Ethical issues in communication professions : new agendas in communication / / [edited by] Minette E. Drumwright
Ethical issues in communication professions : new agendas in communication / / [edited by] Minette E. Drumwright
Edizione [1st ed.]
Pubbl/distr/stampa New York ; ; Abingdon, Oxon : , : Routledge, , 2014
Descrizione fisica 1 online resource (304 p.)
Disciplina 302.23
Altri autori (Persone) DrumwrightMinette E
Collana New agendas in communication
Soggetto topico Mass media - Moral and ethical aspects
Journalistic ethics
Advertising - Moral and ethical aspects
Marketing - Moral and ethical aspects
ISBN 1-135-13943-1
0-415-86994-3
0-203-79623-3
1-135-13935-0
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover ; Ethical Issues in Communication Professions ; Title Page ; Copyright Page ; Table of Contents ; List of Figures; List of Contributors; Preface; Acknowledgments; 1 Freedom of the Press and Journalism Ethics in the Internet Age ; 2 The Plight for Journalistic Ethics Amid Technological Innovation and Exterior Forces ; 3 Kant on Unsocial Sociability and the Ethics of Social Blogging ; 4 The Case of Media Violence: Who is Responsible for Protecting Children from Harm? ; 5 Ethics and Advergaming: Concerns of Marketing to Youth
6 Ethics in Crisis Communication: Persistent Challenges and Emerging Issues 7 Putting Problems into Context: An Organizational Approach to Advertising Ethics ; 8 Clarifying, Confusing, or Crooked? How Ethically Minded Consumers Interpret Green Advertising Claims ; 9 Crowdsourcing and Co-Creation: Ethical and Procedural Implications for Advertising Creativity ; 10 Ethics, Advertising, and Racial Segmentation: An Integrated Social Identity Perspective ; 11 DTC Prescription Drug Advertising: Focusing on Ethics
12 Ads Are Watching You: Advertising Applications of Facial Recognition Technology and Communication Ethics 13 Ethical Issues in Marketing Communication in Emerging Markets: The Case of Advertising in the Middle East ; Index
Record Nr. UNINA-9910817590803321
New York ; ; Abingdon, Oxon : , : Routledge, , 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Ethics in advertising : making the case for doing the right thing / / Wally Snyder
Ethics in advertising : making the case for doing the right thing / / Wally Snyder
Autore Snyder Wally S.
Edizione [First edition.]
Pubbl/distr/stampa New York : , : Routledge, , 2017
Descrizione fisica 1 online resource (200 pages)
Disciplina 174/.4
Soggetto topico Advertising - Moral and ethical aspects
ISBN 1-317-28152-7
1-315-64194-1
1-317-28153-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto 1. The business and personal cases for enhanced advertising ethics -- 2. "Do the right thing" for consumers : the law and rising above it -- 3. Advertise to children fairly and appropriately -- 4. "Native advertising" : transparency of advertising content -- 5. "Behavioral advertising" : protecting consumer privacy -- 6. The ethics of multicultural advertising and diversity -- 7. Ethical dilemmas we face in our business transactions -- 8. Inspiring and achieving enhanced advertising ethics.
Record Nr. UNINA-9910149378903321
Snyder Wally S.  
New York : , : Routledge, , 2017
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Sobrevivir a la Publicidad : Desde una Perspectiva ética / / María Teresa Pellicer Jordá
Sobrevivir a la Publicidad : Desde una Perspectiva ética / / María Teresa Pellicer Jordá
Autore Pellicer Jordá María Teresa
Edizione [Primera edición en lengua castellana.]
Pubbl/distr/stampa Barcelona : , : Editorial UOC, , [2019]
Descrizione fisica 1 recurso en línea (119 páginas)
Disciplina 659.1
Collana Comunicación
Soggetto topico Advertising - Moral and ethical aspects
ISBN 84-9180-505-2
84-9180-504-4
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione spa
Record Nr. UNINA-9910793734003321
Pellicer Jordá María Teresa  
Barcelona : , : Editorial UOC, , [2019]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Sobrevivir a la Publicidad : Desde una Perspectiva ética / / María Teresa Pellicer Jordá
Sobrevivir a la Publicidad : Desde una Perspectiva ética / / María Teresa Pellicer Jordá
Autore Pellicer Jordá María Teresa
Edizione [Primera edición en lengua castellana.]
Pubbl/distr/stampa Barcelona : , : Editorial UOC, , [2019]
Descrizione fisica 1 recurso en línea (119 páginas)
Disciplina 659.1
Collana Comunicación
Soggetto topico Advertising - Moral and ethical aspects
ISBN 84-9180-505-2
84-9180-504-4
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione spa
Record Nr. UNINA-9910820537603321
Pellicer Jordá María Teresa  
Barcelona : , : Editorial UOC, , [2019]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui