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Content is king : news media management in the digital age / / Gary Graham, Anita Greenhill, Donald Shaw, and Chris J. Vargo with Gordon Fletcher, Maria Jose Hernández Serrano, John Hill, Paul Jones, Young Mie Kim, Mikko Sihvonen, and Seamus Simpson
| Content is king : news media management in the digital age / / Gary Graham, Anita Greenhill, Donald Shaw, and Chris J. Vargo with Gordon Fletcher, Maria Jose Hernández Serrano, John Hill, Paul Jones, Young Mie Kim, Mikko Sihvonen, and Seamus Simpson |
| Autore | Graham Gary <1966-> |
| Pubbl/distr/stampa | New York ; ; London : , : Bloomsbury Academic, an imprint of Bloomsbury Publishing, Inc., , [2015] |
| Descrizione fisica | 1 online resource (257 p.) |
| Disciplina | 070.4 |
| Soggetto topico |
News Web sites
Online journalism Press Reporters and reporting |
| ISBN |
1-5013-1273-1
1-62356-750-5 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Chapter 1 Introduction -- Section One. Challenges facing newspapers -- Chapter 2. News media and their Communities -- Chapter 3. Disruptive Technological Innovation -- Section Two. Management and leadership of news media firms -- Chapter 4. Establishing Leadership and Strategic Management -- Chapter 5. Value Chain Structure and Properties -- Chapter 6. Self-Organizing Value Creation -- Chapter 7 Managing Cross Media Synergy -- Section Three. Future Management Visions -- Chapter 8. Creative News Media Visions -- Chapter 9. Digital Printing and Customization -- Chapter 10. Positioning, Self Branding, Visual Identity, Concepts and Thoughts -- Chapter 11. Conclusions -- Index |
| Record Nr. | UNINA-9910511667303321 |
Graham Gary <1966->
|
||
| New York ; ; London : , : Bloomsbury Academic, an imprint of Bloomsbury Publishing, Inc., , [2015] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Content is king : news media management in the digital age / / Gary Graham, Anita Greenhill, Donald Shaw, and Chris J. Vargo with Gordon Fletcher, Maria Jose Hernández Serrano, John Hill, Paul Jones, Young Mie Kim, Mikko Sihvonen, and Seamus Simpson
| Content is king : news media management in the digital age / / Gary Graham, Anita Greenhill, Donald Shaw, and Chris J. Vargo with Gordon Fletcher, Maria Jose Hernández Serrano, John Hill, Paul Jones, Young Mie Kim, Mikko Sihvonen, and Seamus Simpson |
| Autore | Graham Gary <1966-> |
| Pubbl/distr/stampa | New York ; ; London : , : Bloomsbury Academic, an imprint of Bloomsbury Publishing, Inc., , [2015] |
| Descrizione fisica | 1 online resource (257 p.) |
| Disciplina | 070.4 |
| Soggetto topico |
News Web sites
Online journalism Press Reporters and reporting |
| ISBN |
1-5013-1273-1
1-62356-750-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Chapter 1 Introduction -- Section One. Challenges facing newspapers -- Chapter 2. News media and their Communities -- Chapter 3. Disruptive Technological Innovation -- Section Two. Management and leadership of news media firms -- Chapter 4. Establishing Leadership and Strategic Management -- Chapter 5. Value Chain Structure and Properties -- Chapter 6. Self-Organizing Value Creation -- Chapter 7 Managing Cross Media Synergy -- Section Three. Future Management Visions -- Chapter 8. Creative News Media Visions -- Chapter 9. Digital Printing and Customization -- Chapter 10. Positioning, Self Branding, Visual Identity, Concepts and Thoughts -- Chapter 11. Conclusions -- Index |
| Record Nr. | UNINA-9910797421503321 |
|
Graham Gary <1966->
|
||
| New York ; ; London : , : Bloomsbury Academic, an imprint of Bloomsbury Publishing, Inc., , [2015] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Content is king : news media management in the digital age / / Gary Graham, Anita Greenhill, Donald Shaw, and Chris J. Vargo with Gordon Fletcher, Maria Jose Hernández Serrano, John Hill, Paul Jones, Young Mie Kim, Mikko Sihvonen, and Seamus Simpson
| Content is king : news media management in the digital age / / Gary Graham, Anita Greenhill, Donald Shaw, and Chris J. Vargo with Gordon Fletcher, Maria Jose Hernández Serrano, John Hill, Paul Jones, Young Mie Kim, Mikko Sihvonen, and Seamus Simpson |
| Autore | Graham Gary <1966-> |
| Pubbl/distr/stampa | New York ; ; London : , : Bloomsbury Academic, an imprint of Bloomsbury Publishing, Inc., , [2015] |
| Descrizione fisica | 1 online resource (257 p.) |
| Disciplina | 070.4 |
| Soggetto topico |
News Web sites
Online journalism Press Reporters and reporting |
| ISBN |
1-5013-1273-1
1-62356-750-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Chapter 1 Introduction -- Section One. Challenges facing newspapers -- Chapter 2. News media and their Communities -- Chapter 3. Disruptive Technological Innovation -- Section Two. Management and leadership of news media firms -- Chapter 4. Establishing Leadership and Strategic Management -- Chapter 5. Value Chain Structure and Properties -- Chapter 6. Self-Organizing Value Creation -- Chapter 7 Managing Cross Media Synergy -- Section Three. Future Management Visions -- Chapter 8. Creative News Media Visions -- Chapter 9. Digital Printing and Customization -- Chapter 10. Positioning, Self Branding, Visual Identity, Concepts and Thoughts -- Chapter 11. Conclusions -- Index |
| Record Nr. | UNINA-9910812371803321 |
|
Graham Gary <1966->
|
||
| New York ; ; London : , : Bloomsbury Academic, an imprint of Bloomsbury Publishing, Inc., , [2015] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
